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Page 1: Career and Technical - Mrs. Smith's Class Website€¦  · Web viewSL 11-12.1 Initiate and participate effectively ... sustained research projects to answer a question ... about

DISTRICT COURSE TITLE

IB Business and ManagementCIP Name: Business Administration Management Total Framework Hours up to: 180CIP Code: 520201 Exploratory Preparatory Date Last Modified: 1/18/2014Career Cluster: Business, Management & Administration Career Pathway: General Management

Unit SL Hours HL HoursUnit 1: Business organization and environment—Standard Level (SL) and Higher Level (HL) 35 30Unit 2: Human resources—Standard Level and Higher Level 35 30Unit 3: Accounts and finance—Standard Level and Higher Level 45 40Unit 4: Marketing—Standard Level and Higher Level 35 30Unit 5: Operations management—Standard Level and Higher Level 30 20Unit 6: Business strategy—Higher Level Only* 30

180

*Difference between Higher Level (HL) and Standard Level (SL)

Renton School District CTE Framework – IB Business and Management Page 1 of 14

RENTON SCHOOL DISTRICT

Page 2: Career and Technical - Mrs. Smith's Class Website€¦  · Web viewSL 11-12.1 Initiate and participate effectively ... sustained research projects to answer a question ... about

UNIT 1 Business organization and environment—Standard Level (SL) and Higher Level (HL)Performance Assessment(s):In Western Europe the secondary sector has declined in importance and tertiary industries dominate their economies. Students identify, by researching their own locality through government and newspaper websites, which manufacturing businesses have closed down or relocated in recent years and discuss the reasons that they are aware of for this happening, or reasons that might explain it. Students share with the whole class the research on government policies or actions have been taken to help foster an entrepreneurial culture in our country or local area.

Embedded Leadership Activity(s)21st Century Skills

3A.5 Communicate effectively in diverse environments (including multi-lingual)4A.1 Access information efficiently (time) and effectively (sources)8B.1 Monitor, define, prioritize and complete tasks without direct oversight

Activity:Students use websites for two Non-government organizations and make short notes about when they were established, their recent activities in the field, and any lobbying they have undertaken. Students work individually to look up news stories from online newspapers to see if they can discover the people running the organizations and the organization’s funding. Students come together in a large group to share their findings with one another.

STANDARDS AND COMPETENCIESStandardNational Business Education StandardsManagementIII. Business OrganizationAchievement Standard: Analyze the organization of a business.

V. Ethics And Social ResponsibilityAchievement Standard: Examine the role of ethics and social responsibility in decision making.VIII. Technology and Information ManagementAchievement Standard: Utilize information and technology tools to conduct business effectively and efficiently.IX. Industry AnalysisAchievement Standard: Analyze a business organization's competitive position within the industry.XII. Global PerspectiveAchievement Standard: Examine the issues of corporate culture and managing in the global environmentCompetencies Demonstrate knowledge and understanding of business terminology, business concepts, business principles, and theories Make business decisions by

o identifying the issue(s)o selecting and interpreting datao applying appropriate tools and techniqueso recommending suitable solutions

Evaluate merits of small versus large organizations Explain and apply the Ansoff matrix as a decision-making tool Evaluate the impact of multinational companies

Renton School District CTE Framework – IB Business and Management Page 2 of 14

Page 3: Career and Technical - Mrs. Smith's Class Website€¦  · Web viewSL 11-12.1 Initiate and participate effectively ... sustained research projects to answer a question ... about

ALIGNED WASHINGTON STATE STANDARDSC

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ReadingRST 11-12.1 Cite specific textual evidence to support analysis of science and technical texts, attending to important distinctions the author makes and to any gaps or

inconsistencies in the account.RST 11-12.4 Determine the meaning of symbols, key terms, and other domain-specific words and phrases as they are used in a specific scientific or technical context relevant

to grades 11–12 texts and topics.

Writing W 11-12.4 Produce clear and coherent writing in which the development, organization, and style are appropriate to task, purpose, and audience. (Grade-specific expectations for writing types are defined in standards 1–3 above.)

Speaking and Listening

SL 11-12.1 Initiate and participate effectively in a range of collaborative discussions (one-on-one, in groups, and teacher-led) with diverse partners on grades 11–12 topics, texts, and issues, building on others’ ideas and expressing their own clearly and persuasively.

SL 11-12.2 Integrate multiple sources of information presented in diverse formats and media (e.g., visually, quantitatively, orally) in order to make informed decisions and solve problems, evaluating the credibility and accuracy of each source and noting any discrepancies among the data.

SL 11-12-4 Present information, findings, and supporting evidence clearly, concisely, and logically such that listeners can follow the line of reasoning and the organization, development, substance, and style are appropriate to purpose, audience, and task.

Language L 11-12.1Demonstrate command of the conventions of standard English grammar and usage when writing or speaking.L 11-12.2Demonstrate command of the conventions of standard English capitalization, punctuation, and spelling when writing.

MathMathematical Practices

Art

EducationalTechnology

1.2.1-Communicate and collaborate to learn with others.1.3.2-Locate and organize information from a variety of sources and media.1.3.3-Analyze, synthesize and ethically use information to develop a solution, make informed decisions and report results.2.1.2-Practice ethical and respectful behavior.

Health and Fitness

Next Generation Science Standards

Science and Engineering Practices

Crosscutting Concepts

Social Studies

Renton School District CTE Framework – IB Business and Management Page 3 of 14

Page 4: Career and Technical - Mrs. Smith's Class Website€¦  · Web viewSL 11-12.1 Initiate and participate effectively ... sustained research projects to answer a question ... about

UNIT 2 Human resources—Standard Level and Higher LevelPerformance Assessment(s):Students identify core staff, contractual staff, and temporary staff in their school. Working in small groups, using the Socratic Seminar method, students discuss and debate which functions at the school could be/should be/should not be contracted out. Rubric for Socratic Seminar Discussion is used for grading participation.Embedded Leadership Activity(s)21st Century Skills

4A.2 Evaluate information critically and competently5B.1 Understand and utilize the most appropriate media creation tools, characteristics and conventions10B.1.b Demonstrate additional attributes associated with producing high quality products including the abilities to: Manage time and projects effectively

Activity:Students read a Case study about 2008 labor shortages in Nordic countries and the impacts and effects of attracting immigrants to the work force. Students collaboratively work to identify four factors that contributed to skilled labor shortages and discover additional measures that the Nordic governments could take to reduce labor shortages in their countries. In pairs, students will share their findings through a media project (PowerPoint or Video).

STANDARDS AND COMPETENCIESStandardNational Business Education Standards

ManagementI. Management FunctionsAchievement Standard: Analyze the management functions and their implementation and integration within the business environment.

V. Ethics And Social ResponsibilityAchievement Standard: Examine the role of ethics and social responsibility in decision making.

VI. Human Resource ManagementAchievement Standard: Describe human resource functions and their importance to an organization's successful operation.

VII. Organized LaborAchievement Standard: Describe the role of organized labor and its influence on government and business.

XII. Global PerspectiveAchievement Standard: Examine the issues of corporate culture and managing in the global environmentCompetencies Identify constraints and opportunities provided by demographic change Construct different types of organizational charts and describe the nature of their structure Evaluate the role of organized labor in the workplace Analyze methods of organizing human resources that are used by different organizations Prepare different forms of communication Evaluate effectiveness of various styles of leadership and their implications for organizations Evaluate impact of financial reward packages on job satisfaction, motivation and productivity

Renton School District CTE Framework – IB Business and Management Page 4 of 14

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ALIGNED WASHINGTON STATE STANDARDSC

OM

MO

N C

OR

E

ReadingRST 11-12.1 Cite specific textual evidence to support analysis of science and technical texts, attending to important distinctions the author makes and to any gaps or

inconsistencies in the account.RST 11-12.4 Determine the meaning of symbols, key terms, and other domain-specific words and phrases as they are used in a specific scientific or technical context relevant

to grades 11–12 texts and topics.

WritingW 11-12.4 Produce clear and coherent writing in which the development, organization, and style are appropriate to task, purpose, and audience. (Grade-specific expectations

for writing types are defined in standards 1–3 above.)W 11-12-9 Draw evidence from literary or informational texts to support analysis, reflection, and research.

Speaking and Listening

SL 11-12.1 Initiate and participate effectively in a range of collaborative discussions (one-on-one, in groups, and teacher-led) with diverse partners on grades 11–12 topics, texts, and issues, building on others’ ideas and expressing their own clearly and persuasively.

SL 11-12.2 Integrate multiple sources of information presented in diverse formats and media (e.g., visually, quantitatively, orally) in order to make informed decisions and solve problems, evaluating the credibility and accuracy of each source and noting any discrepancies among the data.

SL 11-12-4 Present information, findings, and supporting evidence clearly, concisely, and logically such that listeners can follow the line of reasoning and the organization, development, substance, and style are appropriate to purpose, audience, and task.

Language L 11-12.1Demonstrate command of the conventions of standard English grammar and usage when writing or speaking.L 11-12.2Demonstrate command of the conventions of standard English capitalization, punctuation, and spelling when writing.

MathMathematical Practices

Art

EducationalTechnology

1.2.1-Communicate and collaborate to learn with others.1.3.2-Locate and organize information from a variety of sources and media.1.3.3-Analyze, synthesize and ethically use information to develop a solution, make informed decisions and report results.2.1.2-Practice ethical and respectful behavior.

Health and Fitness

Next Generation Science Standards

Science and Engineering Practices

Crosscutting Concepts

Social Studies

Renton School District CTE Framework – IB Business and Management Page 5 of 14

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UNIT 3 Accounts and finance—Standard Level and Higher LevelPerformance Assessment(s):Students work in pairs to discuss the following: Is profit a “necessary evil” in a capitalist society given that it can be a lever for economic development and yet also raise income inequalities? Is the “trickle-down” effect from the wealthy to the poorest in a capitalist system evident in the long run? Students share out their discoveries/conclusions by participating in a Socratic Seminar. Students are graded using the Socratic Seminar Rubric for participation.Embedded Leadership Activity(s)21st Century Skills

2C.3 Synthesize and make connections between information and arguments8A.1 Utilize time and manage workload efficiently9A.1 Know when it is appropriate to listen and when to speak

Activity:Students pick two community business members to interview about the following: Is there a moral dilemma if a business delays paying suppliers in order to avoid having to use more of its own cash to fund day-to-day operations? Or is this simply good business sense? Students write a 2-page essay using the results of their interviews where they compare and contrast their findings.

STANDARDS AND COMPETENCIESStandardNational Business Education Standards

ManagementIIX. Industry AnalysisAchievement Standard: Analyze a business organization's competitive position within the industry.

XI. Operations ManagementAchievement Standard: Apply operations management principles and procedures to the design of an operations plan.

XII. Global PerspectiveAchievement Standard: Examine the issues of corporate culture and managing in the global environmentCompetencies Evaluate appropriateness of a source of finance Calculate and Analyze the Average Rate of Return (ARR) Define and Explain working capital cycle Evaluate the importance of final accounts to stakeholders Calculate and use ratios to interpret and analyze financial statements

Renton School District CTE Framework – IB Business and Management Page 6 of 14

Page 7: Career and Technical - Mrs. Smith's Class Website€¦  · Web viewSL 11-12.1 Initiate and participate effectively ... sustained research projects to answer a question ... about

ALIGNED WASHINGTON STATE STANDARDSC

OM

MO

N C

OR

E

ReadingRST 11-12.1 Cite specific textual evidence to support analysis of science and technical texts, attending to important distinctions the author makes and to any gaps or

inconsistencies in the account.RST 11-12.4 Determine the meaning of symbols, key terms, and other domain-specific words and phrases as they are used in a specific scientific or technical context relevant

to grades 11–12 texts and topics.

Writing

W 11-12.4 Produce clear and coherent writing in which the development, organization, and style are appropriate to task, purpose, and audience. (Grade-specific expectations for writing types are defined in standards 1–3 above.)

W11-12.7 Conduct short as well as more sustained research projects to answer a question (including a self-generated question) or solve a problem; narrow or broaden the inquiry when appropriate; synthesize multiple sources on the subject, demonstrating understanding of the subject under investigation.

W 11-12.9 Draw evidence from literary or informational texts to support analysis, reflection, and research.

Speaking and Listening

SL 11-12.1 Initiate and participate effectively in a range of collaborative discussions (one-on-one, in groups, and teacher-led) with diverse partners on grades 11–12 topics, texts, and issues, building on others’ ideas and expressing their own clearly and persuasively.

SL 11-12.2 Integrate multiple sources of information presented in diverse formats and media (e.g., visually, quantitatively, orally) in order to make informed decisions and solve problems, evaluating the credibility and accuracy of each source and noting any discrepancies among the data.

SL 11-12-4 Present information, findings, and supporting evidence clearly, concisely, and logically such that listeners can follow the line of reasoning and the organization, development, substance, and style are appropriate to purpose, audience, and task.

SL 11-12.6 Adapt speech to a variety of contexts and tasks, demonstrating a command of formal English when indicated or appropriate. (See grades 11–12 Language standards 1 and 3 on page 54 for specific expectations.)

Language L 11-12.1Demonstrate command of the conventions of standard English grammar and usage when writing or speaking.L 11-12.2Demonstrate command of the conventions of standard English capitalization, punctuation, and spelling when writing.

MathMathematical Practices

MP.3 Construct viable arguments and critique reasoning of others

Art

EducationalTechnology

1.2.1-Communicate and collaborate to learn with others.1.3.2-Locate and organize information from a variety of sources and media.1.3.3-Analyze, synthesize and ethically use information to develop a solution, make informed decisions and report results.2.1.2-Practice ethical and respectful behavior.

Health and Fitness

Next Generation Science Standards

Science and Engineering Practices Engaging in argument from evidence Obtaining, evaluating, and communicating information

Crosscutting Concepts

Social Studies

Renton School District CTE Framework – IB Business and Management Page 7 of 14

Page 8: Career and Technical - Mrs. Smith's Class Website€¦  · Web viewSL 11-12.1 Initiate and participate effectively ... sustained research projects to answer a question ... about

UNIT 4 Marketing—Standard Level and Higher LevelPerformance Assessment(s):Students work in pairs to choose an industry they are interested in and address the following: Which of the elements of the marketing mix are most important to businesses in this industry? Why? What limits an organization’s ability to create the marketing mix it desires? Do you think it is unethical for organizations to market directly to children? Students develop a marketing campaign for this company. Students address whether or not they were able to adhere to their own ethical standards in a reflection essay turned in with their final media product. (Media product can be video, poster, brochure)Embedded Leadership Activity(s)21st Century Skills

1B.2 Be open and responsive to new and diverse perspectives; incorporate group input and feedback into the work2D.1 Solve different kinds of non-familiar problems in both conventional and innovative ways3B.1 Demonstrate ability to work effectively and respectfully with diverse teams4B.1 Use information accurately and creatively for the issue or problem at hand

Activity:Students work in teams to design a High School Monopoly game targeted to their HS market using school demographics. Students create a “mock up” and, using a Venn Diagram, share out the similarities and differences they notice between their classmates’ games.

STANDARDS AND COMPETENCIESStandardNational Business Education StandardsMarketingI. Foundations of MarketingAchievement Standard: Recognize the customer-oriented nature of marketing and analyze the impact of marketing activities on the individual, business, and society.II. Consumers and Their BehaviorAchievement Standard: Analyze the characteristics, motivations, and behaviors of consumers.III. External FactorsAchievement Standard: Analyze the influence of external factors on marketing.IV. The Marketing MixAchievement Standard: Analyze the elements of the marketing mix, their interrelationships, and how they are used in the marketing process.V. Marketing ResearchAchievement Standard: Analyze the role of marketing research in decision making.VI. The Marketing PlanAchievement Standard: Describe the elements, design, and purposes of a marketing plan.Competencies Calculate market share Examine marketing objectives to achieve goals of an organization Describe the difference between market and product orientation Analyze marketing techniques of non-profit organizations Discuss ethical issues of what is marketed nationally, internationally, and across cultures Evaluate different methods of market research Design and Apply a strategy to a marketing mix Analyze and consider cultural, legal, political, social, and economic issues in international markets

Renton School District CTE Framework – IB Business and Management Page 8 of 14

Page 9: Career and Technical - Mrs. Smith's Class Website€¦  · Web viewSL 11-12.1 Initiate and participate effectively ... sustained research projects to answer a question ... about

ALIGNED WASHINGTON STATE STANDARDSC

OM

MO

N C

OR

E

ReadingRST 11-12.1 Cite specific textual evidence to support analysis of science and technical texts, attending to important distinctions the author makes and to any gaps or

inconsistencies in the account.RST 11-12.4 Determine the meaning of symbols, key terms, and other domain-specific words and phrases as they are used in a specific scientific or technical context relevant

to grades 11–12 texts and topics.

Writing W 11-12.4 Produce clear and coherent writing in which the development, organization, and style are appropriate to task, purpose, and audience. (Grade-specific expectations for writing types are defined in standards 1–3 above.)

Speaking and Listening

SL 11-12.1 Initiate and participate effectively in a range of collaborative discussions (one-on-one, in groups, and teacher-led) with diverse partners on grades 11–12 topics, texts, and issues, building on others’ ideas and expressing their own clearly and persuasively.

SL 11-12.2 Integrate multiple sources of information presented in diverse formats and media (e.g., visually, quantitatively, orally) in order to make informed decisions and solve problems, evaluating the credibility and accuracy of each source and noting any discrepancies among the data.

SL 11-12-4 Present information, findings, and supporting evidence clearly, concisely, and logically such that listeners can follow the line of reasoning and the organization, development, substance, and style are appropriate to purpose, audience, and task.

Language L 11-12.1Demonstrate command of the conventions of standard English grammar and usage when writing or speaking.L 11-12.2Demonstrate command of the conventions of standard English capitalization, punctuation, and spelling when writing.

MathMathematical Practices

Art

EducationalTechnology

1.2.1-Communicate and collaborate to learn with others.1.3.2-Locate and organize information from a variety of sources and media.1.3.3-Analyze, synthesize and ethically use information to develop a solution, make informed decisions and report results.2.1.2-Practice ethical and respectful behavior.

Health and Fitness

Next Generation Science Standards

Science and Engineering Practices

Crosscutting Concepts

Social Studies

Renton School District CTE Framework – IB Business and Management Page 9 of 14

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UNIT 5 Operations management—Standard Level and Higher LevelPerformance Assessment(s):Students read a case study about Mattel’s world-wide recall for Chinese-made toys. After reading the facts of the case, students work in small groups to identify (1) the costs to Mattel of recalling its toys, (2) explain the costs of not recalling its toys, and (3) to what extent will a system of Total Quality Management (TQM) help Mattel overcome this type of problem in future. Groups will choose a speaker to explain to the large group the opinions and outcomes of their discussion.Embedded Leadership Activity(s)21st Century Skills

2A.1 Use various types of reasoning (inductive, deductive, etc.) as appropriate to the situation2B.1 Analyze how parts of a whole interact with each other to produce overall outcomes in complex systems3A.2 Listen effectively to decipher meaning, including knowledge, values, attitudes and intentions

Activity:Students read a case study about Boeing’s move from Seattle to Chicago. Working independently, students will read an article from http://query.nytimes.com and will (1) identify two factors that led to Boeing relocating to Chicago and (2) consider how the move might be a “strategic decision” by Boeing. Students share out their discoveries/conclusions by participating in a Socratic Seminar.

STANDARDS AND COMPETENCIESStandardNational Business Education Standards

ManagementI. Management Functions: Achievement Standard: Analyze the management functions and their implementation and integration within the

business environment.II. Management Theories: Achievement Standard: Analyze management theories and their application within the business environment.V. Ethics And Social Responsibility: Achievement Standard: Examine the role of ethics and social responsibility in decision making.VII. Organized Labor: Achievement Standard: Describe the role of organized labor and its influence on government and business.VIII. Technology and Information Management: Achievement Standard: Utilize information and technology tools to conduct business

effectively and efficiently.IX. Industry Analysis: Achievement Standard: Analyze a business organization's competitive position within the industry.X. Financial Decision Making: Achievement Standard: Analyze financial data influenced by internal and external factors in order to make short-

term and long-term decisions.XI. Operations Management: Achievement Standard: Apply operations management principles and procedures to the design of an operations

plan.XII. Global Perspective: Achievement Standard: Examine the issues of corporate culture and managing in the global environmentCompetencies Define and Explain different types of cost Explain and calculate the contribution to fixed costs Use graphical and quantitative methods to calculate break-even, profit, and margin of safety Analyze TQM (total quality management) Explain outsourcing and subcontracting Make calculations to support decisions Evaluate value

Renton School District CTE Framework – IB Business and Management Page 10 of 14

Page 11: Career and Technical - Mrs. Smith's Class Website€¦  · Web viewSL 11-12.1 Initiate and participate effectively ... sustained research projects to answer a question ... about

ALIGNED WASHINGTON STATE STANDARDSC

OM

MO

N C

OR

E

ReadingRST 11-12.1 Cite specific textual evidence to support analysis of science and technical texts, attending to important distinctions the author makes and to any gaps or

inconsistencies in the account.RST 11-12.4 Determine the meaning of symbols, key terms, and other domain-specific words and phrases as they are used in a specific scientific or technical context relevant

to grades 11–12 texts and topics.

Writing W 11-12.4 Produce clear and coherent writing in which the development, organization, and style are appropriate to task, purpose, and audience. (Grade-specific expectations for writing types are defined in standards 1–3 above.)

Speaking and Listening

SL 11-12.1 Initiate and participate effectively in a range of collaborative discussions (one-on-one, in groups, and teacher-led) with diverse partners on grades 11–12 topics, texts, and issues, building on others’ ideas and expressing their own clearly and persuasively.

SL 11-12.6 Adapt speech to a variety of contexts and tasks, demonstrating a command of formal English when indicated or appropriate. (See grades 11–12 Language standards 1 and 3 on page 54 for specific expectations.)

Language L 11-12.1Demonstrate command of the conventions of standard English grammar and usage when writing or speaking.L 11-12.2Demonstrate command of the conventions of standard English capitalization, punctuation, and spelling when writing.

Math

A-REI Reasoning with Equations and Inequalities Understand solving equations as a process of reasoning and explain the

reasoning Solve equations and inequalities in one variable Solve systems of equations Represent and solve equations and inequalities graphically

F-IF Understand the concept of a function and use function notation Interpret functions that arise in applications in terms of the context

S-ID Summarize, represent, and interpret data on two categorical and quantitative

variables Interpret linear models

Mathematical Practices MP.1 Makes sense of problems and persevere in solving them MP.2 Reason abstractly and quantitatively MP.3 Construct viable arguments and critique reasoning of others MP.5 Use appropriate tools strategically MP.6 Attend to precision MP.7 Look for and make use of structure

Art

EducationalTechnology

1.2.1-Communicate and collaborate to learn with others.1.3.2-Locate and organize information from a variety of sources and media.1.3.3-Analyze, synthesize and ethically use information to develop a solution, make informed decisions and report results.2.1.2-Practice ethical and respectful behavior.

Health and Fitness

Next Generation Science Standards

Science and Engineering Practices Using mathematics and computational thinking Engaging in argument from evidence Obtaining, evaluating, and communicating information

Crosscutting Concepts

Social Studies

Renton School District CTE Framework – IB Business and Management Page 11 of 14

Page 12: Career and Technical - Mrs. Smith's Class Website€¦  · Web viewSL 11-12.1 Initiate and participate effectively ... sustained research projects to answer a question ... about

UNIT 6 Business strategy— Higher Level Only*Performance Assessment(s):Strategic Analysis:Students use the case study for Jeff Bezos and Amazon.com to study a strategic slow-growth business plan. In teams of 4, students explore the impact of doing a SWOT and PEST analysis for collecting data for similar markets and current and future competition. Students create an 8-slide media presentation that offers quantitative and qualitative data to support their decisions for strategic planning.Embedded Leadership Activity(s)21st Century Skills

2 A.1 Use various types of reasoning (inductive, deductive, etc.) as appropriate to the situation3A.3 Use communication for a range of purposes (e.g. to inform, instruct, motivate and persuade)4A.2 Evaluate information critically and competently

Activity:Strategic ChoiceStudents use the previous case study for Amazon.com and one other e-tail business (ex: e-bay) to create a matrix for comparing relative market share. After the team of 4 completes the matrix, they answer the following questions and share out their findings to the whole class:(1) Describe the product portfolio of each company(2) Analyze the relative strengths and weaknesses of each portfolio(3) Examine what other information you would need to support your analysis of each portfolio(4) Discuss possible strategies to improve the product portfolios of both companies.

STANDARDS AND COMPETENCIESStandardNational Business Education StandardsManagementII. Management Theories: Achievement Standard: Analyze management theories and their application within the business environment.IX. Industry Analysis: Achievement Standard: Analyze a business organization's competitive position within the industry.X. Financial Decision Making: Achievement Standard: Analyze financial data influenced by internal and external factors in order to make short-term and long-term decisions.

MarketingI. Foundations of Marketing: Achievement Standard: Recognize the customer-oriented nature of marketing and analyze the impact of marketing activities on the individual, business, and society.II. Consumers and Their Behavior: Achievement Standard: Analyze the characteristics, motivations, and behaviors of consumers.III. External Factors: Achievement Standard: Analyze the influence of external factors on marketing.IV. The Marketing Mix: Achievement Standard: Analyze the elements of the marketing mix, their interrelationships, and how they are used in the marketing process.V. Marketing Research: Achievement Standard: Analyze the role of marketing research in decision making.VI. The Marketing Plan: Achievement Standard: Describe the elements, design, and purposes of a marketing plan.

Competencies Apply business theories learned in the classroom to real-life situations. Research and Analyze current source materials

business case studies biographies Internet newspaper/magazine articles

Renton School District CTE Framework – IB Business and Management Page 12 of 14

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ALIGNED WASHINGTON STATE STANDARDSC

OM

MO

N C

OR

E

ReadingRST 11-12.1 Cite specific textual evidence to support analysis of science and technical texts, attending to important distinctions the author makes and to any gaps or

inconsistencies in the account.RST 11-12.4 Determine the meaning of symbols, key terms, and other domain-specific words and phrases as they are used in a specific scientific or technical context relevant

to grades 11–12 texts and topics.

Writing

W 11-12.4 Produce clear and coherent writing in which the development, organization, and style are appropriate to task, purpose, and audience. (Grade-specific expectations for writing types are defined in standards 1–3 above.)

W11-12.7 Conduct short as well as more sustained research projects to answer a question (including a self-generated question) or solve a problem; narrow or broaden the inquiry when appropriate; synthesize multiple sources on the subject, demonstrating understanding of the subject under investigation.

W 11-12.9 Draw evidence from literary or informational texts to support analysis, reflection, and research.

Speaking and Listening

SL 11-12.1 Initiate and participate effectively in a range of collaborative discussions (one-on-one, in groups, and teacher-led) with diverse partners on grades 11–12 topics, texts, and issues, building on others’ ideas and expressing their own clearly and persuasively.

SL 11-12.2 Integrate multiple sources of information presented in diverse formats and media (e.g., visually, quantitatively, orally) in order to make informed decisions and solve problems, evaluating the credibility and accuracy of each source and noting any discrepancies among the data.

SL 11-12-4 Present information, findings, and supporting evidence clearly, concisely, and logically such that listeners can follow the line of reasoning and the organization, development, substance, and style are appropriate to purpose, audience, and task.

Language L 11-12.1Demonstrate command of the conventions of standard English grammar and usage when writing or speaking.L 11-12.2Demonstrate command of the conventions of standard English capitalization, punctuation, and spelling when writing.

MathMathematical Practices

Art

EducationalTechnology

1.2.1-Communicate and collaborate to learn with others.1.3.2-Locate and organize information from a variety of sources and media.1.3.3-Analyze, synthesize and ethically use information to develop a solution, make informed decisions and report results.2.1.2-Practice ethical and respectful behavior.

Health and Fitness

Next Generation Science Standards

Science and Engineering Practices

Crosscutting Concepts

Social Studies

Renton School District CTE Framework – IB Business and Management Page 13 of 14

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21st CENTURY SKILLSLEARNING AND INNOVATION

Creativity and InnovationThink CreativelyWork Creatively with OthersImplement Innovations

Critical Thinking and Problem SolvingReason EffectivelyUse Systems ThinkingMake Judgments and DecisionsSolve Problems

Communication and CollaborationCommunicate ClearlyCollaborate with Others

INFORMATION, MEDIA AND TECHNOLOGY SKILLSInformation Literacy

Access and /evaluate InformationUse and Manage Information

Media LiteracyAnalyze MediaCreate Media Products

Information, Communications and Technology (ICT Literacy)

Apply Technology Effectively

LIFE AND CAREER SKILLSFlexibility and Adaptability

Adapt to ChangeBe Flexible

Initiative and Self-DirectionManage Goals and TimeWork IndependentlyBe Self-Directed Learners

Social and Cross-CulturalInteract Effectively with OthersWork Effectively in Diverse Teams

Productivity and AccountabilityManage ProjectsProduce Results

Leadership and ResponsibilityGuide and Lead OthersBe Responsible to Others

Renton School District CTE Framework – IB Business and Management Page 14 of 14