CASE STUDY ON IPL

Prsented By:Sameer Toha

Ritesh Kachhap

ROYAL CHALLENGERS BANGALORE1 Year 2 Year 3 Year 4 Year 5 Year 6 Year 7 Year 8 Year 9 Year 10 Year

Licensing fee for 10 Years

$11160000

$11160000

$11160000

$11160000

$11160000

$11160000

$11160000

$11160000

$11160000

$11160000

Broadcast

Earning

$1026000

$1026000

$897750 $897750 $769500 $769500 $769500 $769500 $769500 $769500

Sponsorship

$750000 $750000 $750000 $750000 $750000 - - - - -

Hero Honda

$562500 $562500 $562500 - - - - - - -

Pepsico $93750 $93750 $93750 $93750 $93750 $93750 $93750 $93750 $93750 $93750

Kingfisher

$198750 $198750 $198750 $198750 $198750 $198750 $198750 $198750 $198750 $198750

Prize Money

$125000 - - - - - - - - -