cashless campus 2
DESCRIPTION
vTRANSCRIPT
Wallet
Payments TeamDate: 5th Nov. 2015
Wallet – Cashless education institutes
2
Customer’s Interest
• Cash back and discount offers
•Merchant acceptance at nearby stores and all in campus stores•Account Management- Mess/ Canteen/Eateris don’t have a transparent student account management•Cash out option from the Rupay physical card & VC•Seamless transaction experience•ADP platform for other digital needs
AD’s Interest
• Get commission for Cash in /Cash out *
• Increased escrow balance•Increased active ADP customer base
Retailer’s Interest
• Revenue leakages• Additional Revenue stream
without any high investment
• Account Management• Change management• Lost sales• AD support
Wallet – Cashless education institutesRetailer side challenges in
implementing wallet• Merchant Mindset Challenge • Psychological fear Sales getting
recorded in their bank account, of declaring taxes
• Training the merchant about the digital payment
• Delay in payment settlement cycle
• KYC of the retailer• The retailer has high operating
expense• Verifying the transactions
completionSuggestions• Thrust is required form the
student side and the Admin side• Product broucher and training • Daily EOD receipt• Additional number addition
facility to be given to the merchant
Student side challenges in implementing wallet
• Limited number of merchants in any establishment
• Cash is required for settling the autos- Necessary evil
• Convenience not a decision changing parameter
• Student mentality: it appeals to masses only when it provides you with the benefits
• They have a credit support in the campus
• Cashback on small transactions is not very attractive
Suggestions • The Admin has to make all the
stores in the campus accept the payment system
• Coupons on the lower ticket size savings
• Attractive offer strategy for the students
Wallet- Cashless education institutesBusiness case flow
AD- Merchant flow
Customer load the his wallet through
partner PG
Successful AD Wallet transaction happens
Customer makes the payment to the
retailer
Retailer wallet is credited and
customer wallet is debited
Retailer do P2A through retailer
wallet
AD- Retailer flow
Customer load the his wallet through
partner PG
Successful AD Wallet transaction happens
Customer makes the payment to the
merchant
AD collects the money on behalf the
merchant
AD settles the money on T+2 days
Wallet – Cashless education institutes
5
Way Forward • Create thrust through student community• Mandatory enrollment of all the merchant through Admin • Product has to be robust• First 5 withdrawal will be free then fees can be charged• Student benefit oriented scheme• Coupons on small value transactions• Brochure for product brief and training
THANK YOU