casting online shadows- how people on the web change your identity
DESCRIPTION
This is a presentation given at the eleventh BarCamp in Paris. It talks about how your first steps on the web are the most important as the web never forgets. Licenced creative commonsTRANSCRIPT
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Casting online shadows
Who defines who you are online?
Christian Heilmann, BarCamp Paris 12.05.2007http://icant.co.uk/articles/parismay07
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Lyrics: WolfsheimAlbum: Casting ShadowsTitle: Everyone who casts a shadow
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You can copy, distribute, transmit and remix this if you attribute me and release it under the same or similar licence.
http://creativecommons.org/licenses/by-sa/3.0/
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Everyone who casts a shadow seem to stand in the sun
And when your step leaves a track you seem to be going on.
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• The internet, the final frontier.• A new media, with new rules• Amazingly easy to get into
Everyone who casts a shadow seem to stand
in the sun
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• Getting known is harder though– First you need something to make you
unique or at least interesting– Then you need to get out there
Everyone who casts a shadow seem to stand
in the sun
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• Self-Promotion– Blog comments – Mailing list and forum posts – Linking to others– Tagging and aggregating other people’s
findings and commenting on them – Blogging – your web presence > you
Everyone who casts a shadow seem to stand
in the sun
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And when your step leaves a track you
seem to be going on.
• Your are a blip on the online radar.– People visit your site – People comment about your stuff /
quote you– You get the chance to write articles – You start leaving tracks while advancing
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And when your step leaves a track you
seem to be going on.
• Smile for the camera – you are being recorded– As you become a part of the big linked
internet search engines index you– Archive.org index you– Technorati index you
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And when your step leaves a track you
seem to be going on.
• Smile for the camera – you are being recorded– Mailing list archives index you– Blogs archive your comments– People get a first impression of you and
you are being typecasted
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I know myself... I know my shades... but I don´t see no light
And if there's a track, it means: no turning back… no matter what you try!
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I know myself... I know my shades...
but I don´t see no light.
• The impression you make online is not you.
• You perceive yourself through your own filters – others have theirs.
• It can be scary to hear what people think you are like when all they got to judge you upon is what you put online.
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I know myself... I know my shades...
but I don´t see no light.
• Online communication is a terribly inhuman thing.
• Humans communicate via:– Language– Facial expressions and body language– Tone of voice
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I know myself... I know my shades...
but I don´t see no light.
• Humans also change meaning of a message using their voices, body language and tone.
• They add human microformats
– Irony
– Humour
– Sarcasm
– Concern
– Anger
– Frustration
– Annoyance
– Pity
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I know myself... I know my shades...
but I don´t see no light.
• All of these emotions don’t come across in online communication.
• They are the true User Generated Content – your readers add them to your content.
• The dangerous aspect is that this also affects your online identity, as emotions spark comments and follow-up blog posts.
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I know myself... I know my shades...
but I don´t see no light.
• There are some attempts – mostly pitiful ones – to work around this problem
• One of them is adding emoticons.
:) :-( 8-) :-/ <:-)
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I know myself... I know my shades...
but I don´t see no light.
In some cases they even replace the text.
(.)(.) @>--- |_|o
• Their failure is visible when you realize that IM systems start turning them into images – and fail.
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I know myself... I know my shades...
but I don´t see no light.
• “Mood” settings seem to work better, but are still a cheap shot.
• Acronyms are another quick way to try to add emotion:
• LOL, O RLY?, XOXO, YMBSBYCWIFSAL • They can work but expect knowledge
on the recipient’s side.
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And if there's a track, it means: no turning back…
no matter what you try!
• This all means that you need to be very careful how you write online.
• Your output will– be misunderstood, – be misquoted, – appear out of context– allow for hacking attempts
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And if there's a track, it means: no turning back…
no matter what you try!
• Everything will be recorded and come back to haunt you.
• In a lot of cases, this is your own fault for mis-using the media internet.
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And if there's a track, it means: no turning back…
no matter what you try!
• How many emails do you get without a proper subject?
• How many email threads have you encountered where the topic of the thread changed but the subject stayed the same?
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And if there's a track, it means: no turning back…
no matter what you try!
• Email posting styles :-/ :-( 8-)))
OriginalYou
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And if there's a track, it means: no turning back…
no matter what you try!
• Horror Stories:– The laptop repair request by a PA – The logo for the marketing site– FTPWelt – Out of Office – into your system– HotNLonely32
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And if there's a track, it means: no turning back…
no matter what you try!
• The internet has no rewind button• What you did is done, and it will be
remembered.• P2P cannot be stopped.• There is no such thing as
“anonymous surfing”.
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Everyone who feels his heartbeat seems to be still alive
And by a look into your eyes i seem to know if you're lying.
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Everyone who feels his heartbeat
seems to be still alive
• The great, but also dangerous thing about the internet is that it is driven by passion.
• The constant availability, speed and instant answering option makes it great for quick discussions.
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Everyone who feels his heartbeat
seems to be still alive
• The danger of that is that it cheapens communication. – When you write a letter you spend a lot
of time formulating it. It costs money and effort to send it and there will not be an immediate answer.
– With an email you tend not to care as much – mistakes can be remedied immediately.
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Everyone who feels his heartbeat
seems to be still alive
• The constant urge to go and participate can result in pretty good content.
• However, the danger is a loss of context.
• Best example: Twitter– Fast, very available and built for quick
updates.– Yet indexed by technorati as a blog!
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And by a look into your eyes i seem to know
if you're lying.
• One trend is visible lately:– People start being themselves online.– Real names replace nicknames– Real mugshots replace funny or cryptic
or cool avatars.– This could be a sign that people take
what they put on the web more serious, and take full responsibility for it.
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And by a look into your eyes i seem to know
if you're lying.
• It also makes people more approachable.– I can spot the person behind the blog on
summits and conferences.– I can search for them in more “human”
systems like skype– It could and already did result in bad
situations – but this is life, there are bad people out there and life goes on after the happy end.
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But from time to time there is more to life than just a muscle working deep inside
And to find the truth it needs much more than just a look into an eye!
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But from time to time there is more to life than
just a muscle working deep inside
• The big task for us – if we want to make us our online persona – is to take responsibility.– Passion is great but too easy to
misinterpret on the web.– Commenting should be married with
research and not with the urge to participate by all means necessary.
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But from time to time there is more to life than
just a muscle working deep inside
• Feelings should be real and backed up by human interaction.
• You cannot have 12234 friends and care for each of them.
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But from time to time there is more to life than
just a muscle working deep inside
• You are not protected by anonymity on the web.
• Just ask yourself before publishing:– Would you’d shout the thing you just
wrote on the web in a pub – and would you be up for dealing with the consequences?
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And to find the truth it needs much more than
just a look into an eye!
• The other question is of course how you can really know who you come across as to other people.
• The answer to that is to stand up and talk to them.
• It also means asking people you like and people you don’t like for their opinion before you publish.
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Merci beaucoup…
rel=“me” Christian Heilmannhttp://wait-till-i.comhttp://[email protected]
flickr/del.icio.us/twitter/skype:codepo8