cat tools: what roi?. roi = productivity? roi = production gains – investment costs. or...
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![Page 1: CAT tools: what ROI?. ROI = productivity? ROI = production gains – investment costs. Or expenditure savings – investment costs LSPs invest in CAT tools](https://reader036.vdocument.in/reader036/viewer/2022070403/56649f305503460f94c4b253/html5/thumbnails/1.jpg)
CAT tools: what ROI?
![Page 2: CAT tools: what ROI?. ROI = productivity? ROI = production gains – investment costs. Or expenditure savings – investment costs LSPs invest in CAT tools](https://reader036.vdocument.in/reader036/viewer/2022070403/56649f305503460f94c4b253/html5/thumbnails/2.jpg)
ROI = productivity?
• ROI = production gains – investment costs.Or expenditure savings – investment costs
• LSPs invest in CAT tools to make money• Productivity is "measurable" in principle• Unpopular indicator among translators• Is it truly measurable or reliable?
![Page 3: CAT tools: what ROI?. ROI = productivity? ROI = production gains – investment costs. Or expenditure savings – investment costs LSPs invest in CAT tools](https://reader036.vdocument.in/reader036/viewer/2022070403/56649f305503460f94c4b253/html5/thumbnails/3.jpg)
Hurdles to achieving ROI
• Staff resistance• Perceptions:
• CAT tools kill creativity• CAT tools are a means for
managers to reduce translator numbers…
• Poor integration• Poorly managed assets
(memories, termbases)
![Page 4: CAT tools: what ROI?. ROI = productivity? ROI = production gains – investment costs. Or expenditure savings – investment costs LSPs invest in CAT tools](https://reader036.vdocument.in/reader036/viewer/2022070403/56649f305503460f94c4b253/html5/thumbnails/4.jpg)
Where's the added value? (1/2)
• Inside translation departments:• Consistency• Shorter learning curve• Empowerment of translators• Knowledge sharing• Succession planning
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Where's the added value? (2/2)
• Outside translation:• Terminology• Referencing• Knowledge bank• Leverage with other systems
![Page 6: CAT tools: what ROI?. ROI = productivity? ROI = production gains – investment costs. Or expenditure savings – investment costs LSPs invest in CAT tools](https://reader036.vdocument.in/reader036/viewer/2022070403/56649f305503460f94c4b253/html5/thumbnails/6.jpg)
The golden egg
• Translation memories: a vast, valuable and quantifiable asset