Indian Coconut Journal

September 201540

Sona John, Sub Editor, CDB, Kochi

Nitin Goyal, a Delhi based young entrepreneur is educating people on

selling coconut oil to a North Indian is as complex as selling mustard oil to a South Indian. But he is determined and is selling many coconut products

of his passion who left his medical studies for cricket. Nitin was a cricketer and a business man till 2013. He met with an accident in March 2013,

Catching on the coconut culture

Nitin Goyal, a Delhi-based entrepreneur is marketing many coconut-

based products in Delhi and surrounding areas. He has beautifully

products and spreading them through social media in a big way

Success stroy

Indian Coconut Journal

September 201541

Helps to maintain blood sugar places

Aids in building strong bones Helps to prevent anaemia Relaxes muscles and nervesHelps in controlling weight

Helps in lowering high blood pressure Helps in maintaining healthy immune system Promotes the health of prostate gland

Highly nutritious Safe and best for diabetics Balance diet for children Helps in respiratory problems Helps in gastric problem as it is an alkali

was on bed for four months during which he studied about coconut. His medical background helped him a lot in studying and understanding

He was a hypothyroid patient and was looking for its natural cure. He came across a study on the medicinal properties of coconut in curing thyroid. This increased his eagerness to know more about coconut, with which Nitin’s coconut story begins.

Nitin’s passion for coconut has led to his association with the Market Development cum Information Centre of Coconut Development Board at Delhi and he is a frequent participant of all the exhibitions with CDB. Nitin admits that he has just started it for fun and now it has become a means

Meri Delhi Utsav in October 2013

day in the fair was very dull. But on the second day he got good response and hence his wife decided to join him on the third day along with her sister. The response was so huge that he could not supply the products as per customer demand. This incident turned Nitin’s destiny and he started the promotion of coconut on a

greater level and started helping people to treat their several medical problems.

Nitin started using virgin coconut oil against his thyroid which gives the thyroid a boost, and raises metabolism. VCO helps your thyroid to produce more of the metabolism-

boosting hormone thyroxin. VCO helps in making the functioning of the liver easier. It is two years now since Nitin has stopped taking medicine for his thyroid problems and instead is taking VCO. His thyroid levels are intact and he advocates VCO as the best medicine against thyroid. Nitin proudly admits that he could motivate a lot of families to use virgin coconut oil in cooking and eating raw. He is educating people regarding the

are studying and researching about it a lot.

Nitin has his own company called NGO products which is producing and marketing various coconut based products under the brand name ‘Rabiah’. The product list of Rabiah is quite huge. Virgin coconut oil, premium coconut oil, organic coconut sugar, coconut tooth paste, coconut chips, coconut handmade soaps, baby care oil, coconut mouth freshener, coconut hair care treatment oil, organic hair cream, coconut body massage oil for mascular pains, desiccated

Boost immunity systemIt is antiviral, antibacterial, antifungal and antioxidantHeart friendly oil and improves cardiovascular healthEffective in type 1 and type 2 diabetesGood for liver and kidney because of its detoxifying effectCures hypothyroidism. Improves metabolism and raises body temperatureProvide instant and peak performance energyHeals skin diseases- Psoroasis. Rosacea. Eczema. Keratosis polaris.Effective in dermal healing, wounds, fungal infections and acnePrevents constipation and helps

in digestion

Best massage oil and a

substitute for mosturising lotion

Strengthens hairs. Penetrates

roots. Kills lice and dandruff

Effective in arthritis.

Rheumatism and osteoporosis

Nourishing for the brain-

Alzhimers, Parkinsons and

encephalitis

Used in ancient times for speedy

recovery

Reduces risk of cancer

Effective in respiratory

problems

Reduces enlarged prostate

Helps in weight loss

Controls blood pressure

Natural Multi vitamin and multi

mineral

Success stroy

Indian Coconut Journal

September 201542

Success stroy

powder, coconut handmade chocolates, coconut milk powder, coconut jewellery, coconut cutlery, pure and natural honey, coconut water in tetra pack and pet bottles ,coconut immunity capsules, coconut handicrafts, coconut slippers & chappals, coconut water powder, coconut jam, coconut pickle, coconut squash, coconut vinegar, coconut chutney powder are some of the products he is selling.

Rabiah is also having to its credit coconut cosmetics like coconut lip balm and coconut rose water skin toner. There are also exfoliating scrubs for face and body viz.almond scrub, apricot scrub, walnut black head scrub, neem scrub, charcoal scrub,chocolate scrub,lavender scrub, cucumber scrub, coffee gel scrub and pomegranate gel scrub. Nourishing and moisturizing creams include almond honey cream, cocoa butter cream, olive massage cream, aloevera cream and herbal massage cream. There are facial gels like mint gel, aloevera gel and papaya gel ; face and body mask , foot spa creams, liquid hand wash soaps, body lotions etc. Few of the products from the above list are in the pipeline and are yet to be launched. Nitin is looking for strong vendors who can supply us any of the above products in good quantity from Kerala or Tamil Nadu.

Since the last two years Nitin is taking his wife and daughter to different places for the promotion of coconut . He is proud to say that his four year daughter has attended more than 20 fairs. The family has gone to Chandigarh, Delhi, Amritsar, Ludhiana, Udaipur, Gwalior, Dehradun and a couple of other places to

participate in different melas and fairs like Aarogya mela, Floriculture and Horticulture expo, Uttrakhand trade expo, Fine food expo, Food technology expo, Aahaar food festival, Trade fairs etc.

Nitin is having a good team working with him for the promotion of coconut. Preeti Oberoi from Jalandhar, Geetika Sharma from Dehradun, Vivek Mehra from Amritsar, Sheela Mohan from Rishikesh and Abhinandan from Punjab are a few among them.

Nitin’s motto is to make coconut products particularly is medicinal values popular among the masses. Nitin is having around 5000 retail consumers who regularly order coconut products through calls and emails and even wats app. He send the material through courier after receiving payment. He has also started a seller zone on snap deal for coconut handicrafts as they are not entertaining food products

Nitin is proud to admit that he has treated a lot of skin patients, few thyroid patients, cancer patient and people with hair problems. He is planning to launch organic coconut cosmetics soon which will include coconut milk shampoo, face wash and body wash. He is a coconut

virgin coconut oil and other various coconut products.Nitin Goyal is a tech savvy entrepreneur who is

updating his costumers and even the general public on

coconut products and spreading them through social media in a big way.

Nitin has so far participated in more than 40 fairs. In the last two years Nitin and his family has travelled in more than seven states around 20 cities for the promotion

gave him such a good response and repeat orders as people are getting good results and persuades Nitin to continue his life with coconut.

Nitin is available on; Mob: 8800758870, email: nitinpawangoyal@yahoo.com