BUSINESS PLANByRAJU VENKAT

Stepping Towards Spring…

RAIN FALL Main source of fresh water

Agriculture

1100mm of average rainfall

Depleting of rainfall

Source for groundwater

Vegetation

Decrease in Ground water Less rainfall

Deforestation

Urbanization

Population

Drainage, constructions

Lack of care on recharge of ground

Why water harvesting?

Reduces urban flooding

BUSINESS IDEACivil engineering - Passion

Water saving - Possibility

Consultancy - Profit

Combination of all 3 P’s:

Starting “CAUVERY WATER HARVESTING COUNSALTANCY “, which increase the water table, recharge of rainwater.

VISIONWith all the technical and technological knowledge, want to grow as a consultant to expand thorough out the country to increase the groundwater table to a considerable level, helping NATION for overcoming from WATER SCARCITY.

MISSIONCreating awareness

Startup with lower profits and higher Outputs

Adopting villages with help of government

Increase of GWT thorough best methodologies

WHAT EXACTLY WE DO??

MARKETING PLANCollaborate with other institutions

Approaching contractors

Certification from the government

Targeting urban population and adopting villages

Subsidies for villages by government

ADVERTISING AND PROMOTIONThrough print mediaApproaching contractors Creating awareness programs Village heads( presidents)

BUSINESS RISK More competitors

Development of technology

Improper support from people

Government subsidies

Operational risk

Contractor risk

COMPETITORS

Only a few handful of Rain water harvesting consultants, Bangalore Missing trusted brands

STRENGTHlow cost

quick workperfect planning WEAKNESSnew consultancy

proper organizing

low work force

OPPORTUNITIES monopoly

government rules

future growth

THREATSno proper awareness

government subsidiesSWOT

FINANCIAL ANALYSISSTART UP COST

RsOffice advance: 25,000Furniture: 20,000System: 20,000Equipments: 50,000Advertisements: 20,000Certification: 10,000Other expenses: 10,000 Bike: 50,000Uniforms: 3,000

Total: 2,08,000 (~$2500)

FIXED COST Rs

Rent: 10,000Mobile charges: 2,000Electricity: 5,000Advertisements: 10,000Salaries: 10,000Depreciation: 3,000

Total: 40,000 (~$700)

VARIABLE COST

Wages: 15,000Petrol: 2,000Total: 17,000 ($400)

Total expenses per monthFixed+ variable : 57,000 ($1100)

INCOME

For Urban works: 20-25% of total work

For Village works: 10-15% of total work

ROUGH CALCULATIONTotal Work in a month:

Estimated cost: 6,00,000 Rs ($10,000)Add profit 17%: 7,02,000 Rs ($11,700)

Monthly expenses : 57,000 Rs ($1100)Income I get after all deduction for one work: 45,000 Rs ($1000)

BREAK EVEN POINT

PROFIT=45,000

V.C= 17,000

F.C=40,000

INCOME

COST

RUPE

ES

WORKS WORTH OF COST

BREAK EVEN POINT

3,35,294.11

FUTURE EXPANSION More technological implementations

Water to all (in villages)

Develop thorough out the country

Government reorganization

Thank You…Save rain

water