cbm company profile v1

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Bringing medical innovation to the world

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Page 1: Cbm company profile v1

Bringing medical innovation to the world

Page 2: Cbm company profile v1

CrossBay Medical Inc. was founded to leverage the comprehensive experience of the partners of the company in the medical device field.

We bring over 50 years of combined experience and an extensive global network.

Our Mission is to utilize this network to work with suppliers and/or innovators to develop and manufacture cost-effective products and to commercialize these products globally

Bringing medical innovation to the world

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The Vision

Rising costs of healthcare, pricing constraints and changing demographics are creating a new reality for the medical device industry. There is a GLOBAL need for effective and more affordable healthcare.

Our vision is to be a global organization into the medical device market, providing affordable production logistics and to develop our own branded products for our global markets. Where possible, we aim to provide greater access to our products through affordable solutions for emerging and developing markets.

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Focus is on revenue generation with a limited number of products

Lack the financial resources to expand offering

Search therefore, is typically restricted to a few conferences

Lack the trusted contacts to approach new suppliers

Focus is on revenue generation with a limited number of products

Lack the financial resources to expand offering

Search therefore, is typically restricted to a few conferences

Lack the trusted contacts to approach new suppliers

The Concern for Regional/National distributors

Page 5: Cbm company profile v1

The Concern for Innovative companies

Why?• Need for immediate substantial revenues• Resource requirement to manage multiple sales and marketing channels• Need for multiple market intelligence• Need for Infrastructure• Need for manufacturing capacity• Need for Logistic support• Need for resources for OUS regulatory approvals

Most start-up and small companies find it difficult to focus on multiple markets with most focusing on the US market

Page 6: Cbm company profile v1

Provide assistance in obtaining regulatory

approvals in various regions including the EU, Asia, and

the Middle East.

Undertake worldwide distribution rights through

CBM’s network of affiliates,

Provide market analysys to help suppliers assess market potential and penetration strategies.

Offer manufacturing services through CBM’s US and Asian partners .

The CBM Solution We want to enable innovators to take their products to Europe, Asia and the developing world

Page 7: Cbm company profile v1

Providing assistance in obtaining CE marking,

sFDA, kFDA etc.

Through its network of affiliates CBM is able to

undertake worldwide distribution rights

•Market Assessment

•Distribution Channels

•Pricing Sensitivity

•Competitive Landscape

•Forecasting

•Barriers to Entry

•Assist in developing SAB and KOL’s

CBM, through its US and Asian partners, offers manufacturing services ..

The CBM Solutions; We want to enable innovators to take their products to Europe, Asia and the developing world

Page 8: Cbm company profile v1

• CE Marking for Europe

•sFDA registration in China

•KFDA registration in Korea

•MOH registration for India

•FDA approvals (510(k’s))

Through its network of affiliates CBM is able to

undertake worldwide distribution rights

CBM provides market analysys to help suppliers in assess market potential and penetration strategies.

CBM, through its US and Asian partners, offers manufacturing services ..

The CBM Solutions; We want to enable innovators to take their products to Europe, Asia and the developing world

Page 9: Cbm company profile v1

Providing assistance in obtaining CE marking,

sFDA, kFDA etc.

Through its network of affiliates CBM is able to

undertake worldwide distribution rights

CBM provides market analysys to help suppliers in assess market potential and penetration strategies.

• Joint Venture with GRI-USA

•Atlanta based with manufacturing in China, Vietnam, and Dominican Republic (coming soon)

•China facility 160000+ sq. ft

•16000 employees with development, mfg, and logistic capability

•ISO 13485 and FDA registrered

The CBM Solutions; We want to enable innovators to take their products to Europe, Asia and the developing world

Page 10: Cbm company profile v1

Providing assistance in obtaining CE marking,

sFDA, kFDA etc.

•Purchase products and sell into territories

•Established and trusted network:

• Europe selling over 100 products

•Asia selling over 30 products

CBM provides market analysys to help suppliers in assess market potential and penetration strategies.

CBM, through its US and Asian partners, offers manufacturing services ..

The CBM Solutions; We want to enable innovators to take their products to Europe, Asia and the developing world

Page 11: Cbm company profile v1

Senior management

Piush Vidyarthi, CEO

Piush is a co-founder of Cross Bay Medical, Inc. He has over 22 years of experience in the medical device and diagnostic market. He has worked at 3M, Alcon Surgical, Origin Medsystems (formerly Guidant and now Abbott) and Conceptus in engineering. He began commercializing products while at Conceptus. To date, Piush has brought over 15 products to market. His background includes engineering, clinical development, OUS commercialization, marketing and business development. Piush has expertise in developing innovative products for the OUS market and establishing and managing distribution networks in Asia, Europe, and Latin America. He is strategically based in the San Francisco Bay Area so as to leverage his contacts within Venture Capital and SME community.

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Senior management

Dan Becker is a highly successful entrepreneur having led many successful businesses in Silicon Valley since the early 1980′s. He has led successful ventures such as ComputerAttic and Reliant Integration Services. Dan is currently, the president and co-founder of Force by Design and a partner/investor in CrossBay Medical, Inc. Dan’s operational experience in succesful companies will be a valuable asset as CrossBay continues to grow from a start-up to an emerging company. Dan knows the value of building cohesive teams and the real-world implications of procedure and process. He will work with CrossBay to manage the continual improvement process to ensure each project is better than the last. Dan received his bachelor’s degree in small business management from the University of Illinois at Urbana-Champaign.

Dan Becker, board member

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Senior management

Rene Hogeboom, MD Europe

Rene is a serial entrepreneur in Medical Distribution and a co-founder in Cross Bay Medical. He has been in the Medical industry since 1985. He has founded multiple successful distribution companies focused in Benelux. His current company Sigma Medical was established in 1989. This company generates over €4M in annual revenues. Rene has also co-founded BiologiQ, www.biologiq.nl and Angiocare, (sold in Feb, 2008). He has a very established network of European distributors and has contacts within the Dutch Venture Capital and Start-up community.

 

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Senior management

Cristiano Fontana, Chief Financial Officer

Cristiano is a graduate of the Economic Cattolica University of Milan and has gotten an SDA Corporate Finance towards University Bocconi In Milan. He is part of the management team at Cremascoli&Iris.  He is responsible for sales and marketing and manages sales, support, professional education, and marketing functions.  He manages 25 employees, 20 sales representatives, 3 sub-distributors, and the commercial department.  In the near term, Cristiano will undertake responsibility for the entire operations of Cremascoli&Iris which currently has annual revenues of 7M Euro

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Senior management

JC Bodin, Director of European sales

JC has over 25 years of experience in the Healthcare and medical Equipment areas. He has worked at various levels of management with prestigious leaders of this industry like Baxter Healthcare and Medtronic. He has expertise in creating, managing and expanding commercial networks over Europe , Middle East and Africa.JC was the co-founder of Conceptus Europe , which has rapidly become the current leader in the Permanent Female Birth Control area over the last 10 years.Based in France, JC has recently joined the CBM team to enhance its expansion by sharing his personal network and offer wider international solutions to CBMs’ partners.

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Senior management

  Xiang Li, MD China

Xiang Li has Over 10 years of experience in medical equipment and device market in China with over 5 years focused in women’s health. He is the current MD of Mediforce Ltd in China. He has built a successful business in China and managed over 9 offices with more than 100 staff with a combined turnover of over 200 million RMB. Xiang Li has sound relationships with leading KOL’s and senior management of the prestigious hospitals. He is well versed in the Chinese healthcare market, especially in Women’s healthcare, Oncology and Pain Management.

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Senior management

  Parag Agarwal, Distribution Manager, SE Asia

Parag is a graduate of the University of Strathclyde in Glasgow, UK. He is the founding director of Paragise, setup in 2007 in Scotland to assist and develop the commercial potential of university intellectual properties. In 2009, the company added a private equity investor to its board of directors, and Parag moved to Asia (Mumbai and Singapore) to market innovative Scottish healthcare technologies in India and Southeast Asia. Their first product is Breastlight, a tool to detect breast cancer at home using advanced LED technology. Paragise is assisting Cross Bay Medical in bringing its technologies to market in SE Asia.

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The Solution

Global Resources International and CrossBay Medical are two global companies active in the medical device market.

The companies have complementary skill-sets and see unification as a rationale to build a succesful global business.

Our goal is to create an organization that is able to leverage these skills to launch innovative technologies to the medical world.

We bring over 60 years of combined experience, marketing capabilities, global logistic and manufactoring facilities.

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The Management Team

Mike Mabry

Need BIO

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The Management Team

Brian Jenkins

Need BIO

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Our vision is to be recognized and respected as a world-class, results-driven global organization that operates as a collaborative partnership of customers, employees and supply community members. 

We will continuously challenge ourselves to improve our value proposition by enhancing our capabilities for manufacturing, sourcing, designing and marketing specialty products and materials for medical and industrial applications. 

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Corporate Office and Sales Operations

Product Development

Project Management

Supply Chain Support

Finance

Structure

Manfactoring and Sourcing Operations

1400 employees

Engineer team, 25 persons focused on various disiplines including IE, mechanical, Eletrical, Polymer, Chemical and Civil

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GRI specializes in the development, manufacturing and marketing of products for the healthcare and industrial markets. Within healthcare, GRI maintains a significant concentration of experience in surgical and patient care products.

Markets

Contract Manufacturing (CM)– More than 90% of current sales

Original Design Manufacturing (ODM) – Alleset Pressure Management, gentleheel® Heel Incision Devices, Components for CPT manufacturers (i.e. basins and trays, drapes and gowns, surgical accessories, etc…)

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2000 m² Head quarter for administration and marketing and

global operation

Flowery branch, GA

Facilities

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4 campuses – 80, 000 m² Capabilities – manufactoring Process;Injection molding: Thermoforming and vacuum forming : Film extrusion:

Lamination – Cast: Glue: RF and ultrasonic welding: Cut and sew: Cleanroom conversion and assembly: Sterile Packaging and ETO sterilization: Electronics - Design and assembly

Jiaxing & Anhui (China)

Facilities

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Value proposition

From the mix of the expertises, it comes out a global organization able to carry on medical device projects from the early stage to the global sales of the final product.

Product evaluationMarket research

Product development

Intellectual Property

Global Sales and Marketing

Regulatory Affairs

Manufacturing

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Our Vision: Creating the CBM Network

Affiliates are trusted national distribution companies well established in their specific market

Since its founding, CBM has been focused in building a modern concept of a network of global affiliates

Affiliates evaluate all the products distributed or manufactured by CBM; information is shared across the network to further consolidate the network

CBM is continuously growing its network; adding new territories and expanding into new segments across the territories

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Our primary focus is on women’s health and all other areas related to women’s health. As times change, however, we will continually monitor the landscape for new opportunities.

Patient Monitoring Systems

Gynecology

Anesthesia

Consumer Products

Pediatrics

Our Primary Area of Focus

Obstetrics

Neonatal

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Current Network FocusSegment currently covered through the affiliates

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EuropeEurope

CBM and Affiliate portfolioBrands currently sold by affiliates

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EuropeEurope

CBM and Affiliate portfolioBrands currently sold by affiliates

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EuropeEurope

CBM and Affiliate portfolioBrands currently sold by affiliates

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EuropeEurope

CBM and Affiliate portfolioBrands currently sold by affiliates

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EuropeEurope

CBM and Affiliate portfolioBrands currently sold by affiliates

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Portfolio

USAUSA

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AsiaAsia

CBM and Affiliate portfolioBrands currently sold by affiliates