CCMTA 2009

THREE TYPES OF DISTRACTION

•VISUAL

•MANUAL

•COGNITIVE

of crashes arethe result ofdriver inattention

*National Highway Traffic Safety Administration

80%

Number of itemsa fighter pilot needs

to keep track ofduring a regular,

non combat mission:

Insurance Bureau of Canada

300

Number of itemsthe average driver

needs to keep trackof during rush hour

Insurance Bureau of Canada

3000

While talking on a cellphone you are ___times more likelyto crash

*Redelmeier et al

4

ACTIVITY

Card Sorting

This is your brain when you areDRIVING.

This is your brain while DRIVING DISTRACTED (i.e., listening to a passenger)

SO WHAT HAPPENS TO SO WHAT HAPPENS TO YOUR BRAIN WHEN YOU YOUR BRAIN WHEN YOU

ARE DISTRACTED ?ARE DISTRACTED ?

*Carnegie Mellon University

Number of itemsthe average driverneeds to keep trackof during rush hour

3000

Insurance Bureau of Canada

ACTIVITY

Distraction Ranking

Cellphone Use Eating & Drinking

Outside Distractions

Smoking

Grooming

Driver Fatigue Animals/Insects Weather Conditions

Reading/WritingAdjusting Controls

Inside Distractions Emotions

15

The number of metrestraveled in 1 seconddriving at 50 km/hr

23x

Times more likely to be in a crash while texting when driving:

*Virginia Tech Transportation Institute

.125

If you text while driving you are just as impaired as this:

(BAC (Blood Alcohol Concentration) Legal Limit is 0.08 mg%)

Transport Research Laboratory, Britain

“It only takes a second.”

1 second = 1 bus or15 metres

DRIVING AT 50 km/hr

5 seconds = 5 buses or

75 metres

OPTIONAL VIDEO