century 21 canada franchising presentation
TRANSCRIPT
We care about
your success.CENTURY 21 provides you more than just the sign.
For 40 years, we have helped our Franchisees be
successful with industry’s very best training and
technology. We provide you with all the tools
and support system to ensure your agents earn
more.
Be the industry leader
in your community.
CENTURY 21 is the most recognized real estate
brand in the world.
Let’s talk about…
the FABs of
CENTURY 21.
Features. Advantages. Benefits.
For Broker/Owner For Recruiting Agents
For the Consumers
Source: 2014 Ad Tracking Study, Millward Brown
With CENTURY 21, you are with
The Most
Recognized Name
in Real Estate.Period.
more than
6,800offices in
78countries with over
100,000 associates
Be part of the largest
referral network in the
world.
Over
400offices and over
8,800 sales associates
CENTURY 21 in CanadaNo matter where your clients are coming from or going to,
we have you covered.
What do all these numbers
mean to…?B
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• Trusted recognized brand
• International referrals to your office
• Enhanced production
• Agents are part of a brand that consumers recognized internationally
• Winning more listings with a stronger value proposition
• More chance for referrals means more business for the agents.
• Buying elsewhere? Get trusted service anywhere you go.
• A standard in real estate
• Canadian Conference
• International Convention
• Broker Council Meetings
• Annual Gala Awards Banquet
• Annual Chairman’s Circle Retreat
• Annual KICK-OFF Events
InfiniteNetworking
Opportunities
You deserve to be
recognized.We recognize and reward the exceptional
achievements of our members.
• Producers
• Teams
• Offices
• Firms
Be the leader, be a CENTURION with us.
“I have attended KICKOFF every year for
26 years. It is really beneficial because I
always come away with a great idea.
Thanks CENTURY 21!”
Bonnie Sample on Kick-Off Event
What our members
are saying...
Getting recognized and being
connected to more mean…B
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• Share knowledge in operating your business successfully
• Recognition for your efforts in building your office
• Rally your agents to develop lively office atmosphere
• Be recognized for your hard work
• Provides vision for personal growth with awards
• Networking with agents elsewhere to generate more referrals
• Understanding the success of your agents
• Providing confidence to trust your CENTURY 21 professional
Stand out in your
community.Differentiate and add value in your community
with the CENTURY 21 brand extensions. Get
yourself equipped with the special training and
marketing materials catered to your clients
needs.
Over 70% of CanadianHouseholds are Collectors.
• The AIRMILES® card is swiped 1,000 times a minute, every minute of every day, seven days a week.
• There are more than 9 million active Collector accounts, representing approximately two-thirds of Canadian households who carry an AIRMILES® Collector Card.
Did you know?A true differentiator.
The CENTURY 21 System
advantages mean…B
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• Get connected to partners where you can’t with other brands
• Add incentive with AIRMILES® Program when recruiting agents
• Special extension for agents who sells luxury or commercial properties
• Brand extensions catered to your client’s needs
• Add incentive when securing a listing with AIRMILES®
• Provide extra value to your client with connections program
• Special distinction for listing your luxury home
• Earning AIRMILES® when buying or selling a home
• Save money with discounts from CENTURY 21 partners
As a CENTURY 21 Franchisee, you can be part of the world’s largest corporate relocation network.
Global
Relocation.
CARTUS ® Relocation means…B
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• Get more business driven to your office through the connection of
corporate, government and military relocation.
• Opportunity to work with CARTUS® as a relocation professional
and offer your service to multiple clients
• Working with a brand to relocate your staff, world wide.
• A trusted brand where your staff relocates
• In 2014, CENTURY 21 have raised over $647,000, sending over 320 kids to camp.
• Since 1979, CENTURY 21 Real Estate LLC has supported Easter seals by raising $111 million dollars for families living with disabilities.
Since 1979, CENTURY 21 System members have supported Easter Seals through local fundraising activities and volunteerism.
CENTURY 21 sending
Kids To Camp.
More than 8,800 brokers and sales
professionals contribute to strong SEO
The Power of
Century21.ca
In 2014
22,800,000Visits to Century 21.ca
140,000Leads distributed
Fully CustomizableViewable Listings
BlogsUpload Your Photos Streaming Videos
Tri-lingual
Your personalized sites.
Community Profile
Searchable Content
OnlineOfficeCOMMUNICATION + SYNCHRONIZATION = SUCCESS
All the tools you will need to connect with your clients at anytime and be successful whether you are in your office, at home, or on the road.
Take your office anywhere.Take your office
anywhere.
“After researching all the brands, I joined
the CENTURY 21 Network because of the
online & offline tools, system & services. ”
Karalee Foat on CENTURY 21 Technology
What our members
are saying...
What does our Technology
Platform mean to…B
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• Add value to when recruiting agents as a package
• Save company dollar in create your own technology platform
• We help service your agent’s technology needs
• Save money in developing and maintaining your own site and CRM
• Search Engine Optimization
• Developing your own marketing? Save the money, we got you covered.
• Professional experience when searching for properties
• Save your searches with personalized accounts
• Can be viewed in 3 different languages
Career Development
CREATE 21 and CareerXpressCanadian Management Academy
Productivity Enhancement
ProcessCENTURY 21 University
“My training with CENTURY 21 and only lately in
January 2014, second call, I am meeting client today
at 2:00PM hopefully I will take a second listing...
Thanks to you and to CENTURY 21! I am so Happy that
I changed from Re/Max to CENTURY 21.”
Sonia Ohnona on CREATE 21
What our members
are saying...
What does Career
Development mean to…B
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• Save time and effort in training new or seasoned agents
• Live professional training for new franchisee as part of your package
• Business planning with us to achieve your goals
• Be educated to increase production
• In the know with industry news and regulations
• Develop new techniques to encounter all situations
• Working with a true professional
• Understanding the process when buying and selling with your agent
• Be able to understand your marketplace like no others
Behind the ScenesThe CENTURY 21 Franchise Sales Department.
www.century21franchise.ca
Get. Keep. & Grow.
Todd ShyiakVice President,
Franchise Sales and
Development
Stephane St-PierreFranchise Sales Director
(Quebec)
Kim BerryFranchise Sales Director
(Ontario)
Kingsley MaDirector,
Franchise Sales and
Development
Lawrence LiFranchise Strategic
Analyst
Gavin JohnstonFranchise Development
Representative