ceo report june 2012 (1)

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  • 7/31/2019 CEO Report June 2012 (1)

    1/14

    CEO Report

    As of June 2012

  • 7/31/2019 CEO Report June 2012 (1)

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    Global Trip

    Meetings in Singapore, London, New York andSilicon Valley

    The view of Semantic Technology: notsuccessfully commercialised (yet)

    TechWeek Chicago we are doing everythingright

    Brand and Message very different in US

    Investment and VCs wait for the right time

    Setting up in Silicon Valley and London Virtual Office

    Regular travel

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    Fundraising

    First sophisticated investor pitches started this week

    Pitches will occur every week until funds raised

    Sandra and Kim sharing pitching: joint and solo Sandra working government contacts to prepare for

    Commericalisation Australia grant - $2M

    Firm in Singapore can raise funds on a non-exclusive

    5% success fee basis

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    Sales

    Kudos Chat Search Monthly Sales Revenue

    KCS Cloud 3.0 was launched late last month, sorevenue growth is expected this month.

    $-

    $50.00

    $100.00

    $150.00

    $200.00

    $250.00

    $300.00

    $350.00

    $400.00

    $450.00

    $500.00

    Jan Feb Mar Apr May Jun

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    Sales

    EnlitenUser Growth

    No activity last month Still waiting for kick off this/next month

    Hold on for renewed kick off

    0

    10

    20

    30

    40

    50

    60

    Jan Feb Mar Apr May Jun

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    Sales

    CelebTweety (StarSpoon)

    Renamed StarSpoon

    Referral /sales agreement signed with BME (Sports

    Marketing agency) Potential of large (>200K) revenue through BME

    Schedule Executive product summary being produced for BME to

    ensure high level agreement Working Presentation being produced for demos/sales

    Detailed product spec being developed

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    Marketing

    Fundraising Focus on creating materials needed for investor pitches

    Branding Brand consolidation is required and will be underway

    Enliten will be main brand

    KCS separate brand

    Kudos Knowledge dropped or moved back

    Promotion

    Videos and demos have been produced Enliten demo video

    Future feel good video

    Investor Pitch presentation

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    Product RoadmapEnliten

    Last Month:

    no Activity (focus on KCS)

    Next 3 Months: focus on Enliten Improve core Enliten product

    Create Enliten widgets to use channels and SSI on 3rd party sites

    Kudos Chat Search

    Last Month: Launched Beta Release of KCS v3.0

    Support tickets down Downloads up

    This Month: Expect Increased sales conversions

    Reviewing Business/Enterprise Offering and how to make Enterprise sales conversions

    StarSpoon

    Last Month: Product Reborn from CelebTweety

    This Month:

    Signed BME Agreement

    Executive Product Summary being produced

    Working Presentation being produced

    Full Product Spec being produced

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    Finance

    Investment As above

    Banking Upgrade to Business Online Version

    Increase to daily limit

    Streamline banking system and authorizers

    Accounts Weekly cash flow projection established

    Need to develop weekly financial summary report

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    Legal

    Protecting SSI Lodge patent application to secure patent pending

    Trademark application in place

    No suitable domain name available

    Delegation for signing agreements needs to be inplace

    BME Reseller Agreement is high level to allowrelationship to grow

    Need to establish and agree reseller, referral,partner sales commission for all products goingforward

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    HR

    Recruitment Latest staff member, Ryan Johnson, joined Monday to the

    technical team.

    Equipment

    Computer policy for staff established Apple MAC leasing/hiring being investigated to purchase

    employee computers to minimize cash flow impact

    HR system adopted and use of it starts this month First employee reviews occurring this week

    Kim to review HR with Sandra DB Employee handbook

    Standardized Employee Policies

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    Operations

    Infrastructure Last Month:

    Website hosting Migrated Kudosknowledge.com to new hosting provider

    This Month: Sales

    Establish sales alias email and opportunity process

    Review sales system

    Org Structure Upgraded and refined to establish communication policies between

    departments

    Future: Offices

    Setup virtual offices in Silicon Valley and London

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    Operations

    Sales Administration

    Post product release process needs establishing Marketing collateral & Demos/Videos

    Product Brochures Pricing

    Post Sales process needs establishing Account Management

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    Company Strategy

    Action Items

    Change KKL to Enliten

    CA and ATS Grant application

    Capital Raising

    Generate revenue StarSpoon & KCS

    Generate users Enliten

    Nurture relationships in USA and UK

    Changes to Constitution and Governance