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    Sai Sanjeeva Institute of

    ManagementCHITRADURGA-577 501

    A

    Project Report On

    Consumer Satisfaction towards Amul Ice Creams

    Project Report submitted in partial fulfillment of therequirement forthe degree of

    BACHELOR OF BUSINESS MANAGEMENT

    Submitted by

    Miss. Sowmya .G.Reg.BM705122

    -:Under the Guidance of:-

    Raman Gowda M.B.A,Sai Sanjeeva Institute of management,

    Chitradurga- 577 501

    2009-2010

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    Sai Sanjeeva Institute of

    ManagementCHITRADURGA-577 501

    COLLEGE CERTIFICATE

    This is to certify thatMiss. Sowmya .G. bearing Reg. No

    BM705122, is a banafied student of final year B.B.M. of this

    collage, has prepared a project work entitled A case study

    CONSUMER SATISFACTION TOWARDS AMUL ICE CREAMSby her in

    partial fulfillment of Bachelor Business Management Degree.

    Under the guidance ofRaman Gowda.Sai Sanjeeva Institute ofmanagement , Chitradurga.

    Signature of Principal

    (Basavarajappa)

    Place: CHITRADURGA

    Date:

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    Sai Sanjeeva Institute of

    ManagementCHITRADURGA-577 501

    CERTIFICATE FROM THE GUIDE

    This is to certify that the Project Report Entitled

    Consumer Satisfaction towards Amul Ice Creams

    is carried out byMiss Sowmya .G. studying in Final year B.B.M. in

    Sai Sanjeeva Institute of management, Chitradurga, under my

    guidance during the academic year 2009-10. This Project Report is

    prepared by her in the partial fulfillment of B.B.M. Degree.

    Signature

    Raman Gowda.

    M..B.A..

    Place: CHITRADURGA

    Date:

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    Sai Sanjeeva Institute of

    ManagementCHITRADURGA-577 501

    CERTIFICATE FROM THE HEAD OF THE DEPARTMENT

    This is to certify thatMiss Sowmya. is a bonafide student

    of Sai Sanjeeva Institute of management , Chitradurga

    during the year 2009-10.

    This project report entitled CONSUMER SATISFACTION

    TOWARDS AMUL ICE CREAMS

    She prepared this project in the partial fulfillment of B.B.M.

    Degree.

    Place: CHITRADURGADate: Signature

    Basavarajappa

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    Sai Sanjeeva Institute of

    ManagementCHITRADURGA-577 501

    DECLARATION

    I head by declare that this project entitled, Consumer Satisfaction

    towards Amul Ice Creams. Has been prepared by me during year

    2009-2010 under the guidance of Raman Gowda. Sai Sanjeeva Institute of

    management, Chitradurga, in partial fulfillment of the requirements of B.B.M.

    Degree of KUVEMPU UNIVESITY.

    I have not submitted this project work to any other university of Institution

    or for the Award of any fellowship Degree.

    Place: Chitradurga

    Date:

    Reg No: BM705122 Signature.

    (Sowmay .G.)

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    Acknowledgement

    I express my deep gratitude and thanks to my beloved principal Mr.

    Basavarajappa,Sai Sanjeeva Institute of management, Chitradurga, for

    his kind co-operation and our Faculty guide Mr. Raman Gowda, Sai

    Sanjeeva Institute of management, Chitradurga, for their precious and

    valuable guidance and constant encouragement in carrying out this project.

    My special thanks to my Parents and my friends for their timely

    suggestionsduring the course of the project.

    I express sincere thanks to our Sai Sanjeeva Institute of

    management, Faculty members and librarian for their wholehearted support

    and providing necessary information and facilitate to carry out the project.

    And last but not least I would like express my thanks to all those who

    directly or indirectly helped and contributed best for the progress of this

    project.

    THANK YOU

    Date: Sowmya .G.

    Place: Chitradurga BM705122

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    AMUL ICE CREAM PARLORNear Basavaswar talkies, Chitradruga. 577 510 .

    Date

    CERTIFICATE

    This is to certify thatMiss Sowmya .G. Student of Final Year

    B.B.M. of, Sai Sanjeeva Institute of management , Chitradurga,

    has undertaken a project work entitled Consumer

    Satisfaction towards Amul Ice Creams. She has shown

    keen interest in bringing out this report and obtained necessary

    information from us. Further we are very happy to sponsor his project

    work to increase his Zeal. We wish him all the success in his future.

    Signature

    For AMUL ICE CREAM PARLOR