High-impact, multi-touch medium to reach your target communities

What is it?

2

The Virtualization Mission

3

bring the event to the attendee anyplace, anytime

Two unique characteristics

A high impact , rich content Interactive online community that features multi-session Conference Programs…

complemented by online Exhibition/Solution Halls, Resource Centers and Professional Networking tools, under a unified framework…

Supports and encourages interaction and two way communication…

It is:• Hosted solution• Two engagement models: Full-service or Self-service

4

Extending the Engagement Time…

Interactive, blended approach

Share

Hands-on

Collaborate

Selection

Knowledge Distribution

Enrich

Engage

Feedback

5

The Attendee Experience: Brief review of venues

6

Environment Review

7

• Compatible with allMajor Internet Browsers

• No Plug-ins

• Windows & Linux Friendly

Main Hall

8

•Audio/Video

greeting

•Ticker banner

•Sponsorship options

•3 Navigation options• Customization to

reflect unique branding

The Conference Center

9

• Single or Multiple Tracks

• Audio or Video sessions

• Moderated Panels

• Live, SimuLive andOn-demand

Your Conference Center

10

• Interact‒ Live Q&A‒ Live polling‒ Survey/tests‒ Text chat

• Downloads

Your Conference Center

11

Presentation Description

Speaker Bio Business Card

Sponsorship Options

Audio & Video Webcast

12

13

Your Exhibit Hall

• Visual Search• Directory Listing• Vignettes/Snapshots• Single or Multiple Halls• Sponsorship classes; Platinum, Gold, Silver

14

Your Booth Area

Share InformationWhitepapersPresentationsDownloadsShow Product DemoInternal/ External Links

Contact Info

Greet(audio/ video)

CommunicateChat (2 way text, chat, 1 on 1)Group ChatModerated ChatPublic Broadcast (Voice)Email

15

Your Booth Area

• Set up, brand and load content with Sponsor self-service admin tool

• Ticker Banners• VE365 Differentiator

Support for multiple booth reps, attendee notification system, queuing system

16

Resource Center & Chat Cafe

• Resource Center:– Unique or replicated material– Ability to increase sponsor

value– Easy keyword search– Review or Send to Briefcase

• Social Media– Chat Café– One-on-One or group chat– Moderated Chat– Discussion Forums– Personal profile (w/picture)– Profile search– Business Card management

17

Collaboration Rooms

• eCollaboration Room – is a venue that allows small groups to work together in a highly collaborative fashion. It supports white-boarding, document sharing, application showing and communication. Number of attendees per room cannot exceed 100.

18

Games

• Gaming Package:– The purpose is to

soften a learning event and inject some light and engaging activities while still maintaining the business and educational value. (Scavenger Hunt etc.)

– Generated traffic and interaction

Drive traffic and engage attendees with sponsor by incorporating fun and games

The value proposition

19

Conference Hall

Resource Center

Exhibitor Booths

Exhibition Hall

Main Hall

Powerful and actionable business intelligence

Custom Reporting

20

Microsite

Registration

Collaboration Room

Global Reach Any

Time

Cost Effective -Get More for Less

Controlled and Measurable (ROI)

Environment

Extended ROI, Repurpose ContentLive, On-demand,

365

Faster Time to market

Lead Generation & qualification engine .

Marketing Intelligence

The Value Proposition

$$

$$

$$

Solution for different needs

• A solution for…– Large or small budget– Showcase the entire solution or

highlight a single objective– To reach large communities or

small targeted groups– Internal or external use

• Application for…– New product launch– Demand/Lead generation events– Training/Knowledge distribution– Virtual road tours– Sales-force conferences– User conferences– Channel partner events– Job and career fairs– B2C tradeshows

Solution for Different Needs & Applications

22

Operational and Service Model

23

Single Event Vs. 365 Experience

The benefit of reusable

content … 365 days a year

Virtual Live or Hybrid On-Demand/Afterglow

24/7 365 community and interactive marketplace

Live & On-Demand, 365

24

25

The Engagement Model

25

CGS VirtualEvents365

25

High-Impact Successful Event

26

The Engagement Model

26

• Full Service: In principle, CGS provides a turnkey solution:– Event Manager– Environment Setup and branding– Microsite, registration and emailing setup– Training– Help-desk support– Live day support– Recording and production of all sessions, if any

Service Model: Full-service

Service Model: Self-Service

• Self-service: In principle, client assumes the management of multiple tasks through a set of training and self-management tools.– CGS’s responsibilities are as follows:

• Activate account as per contract scope• Initiation client training• Technical support• Provide reports• Live day call center support• Live streaming for live sessions (if applicable)• Post event summary meeting

– Client’s Main Responsibilities: (some or all of these services can be bought from CGS on A-La-Carte basis)

• Promotion (always client’s responsibility)• Set up registration and emailing• Set up and customize environment• Initiate and train sponsors• Generate reports and distribute to sponsors• Record sessions, if any.

• Client can choose between two options:– Engage and buy one single event: In a single event scenario,

although available, it does not make too much sense. The initiation and training cost needed to prepare and train a client to manage the event will eat a lot of the cost savings.

– Purchase an annual license: An annual license can allow you to host multiple events per year. There is an upfront cost to setup the environment, annual maintenance and support. Each live event has an associated cost of the variables as well as the needed support. An annual license can be and should be bundled with self-service model.

Contractual Model: Single Event Vs. Annual License

30

Next Steps…

30

• Scoping assistance: ask for an “Event Scoping Datasheet”• CGS will review your objectives and work with you to design the best

and most cost effective event.• Proposal – Includes all deliverables, timeline, associated

cost and payment schedule.30

About CGS

31

Business Software

Learning, Training &

Events

IT Project Services &

Staffing

Contact Center Outsourcing

Training

E-Learning

Channel Enablement

ERP Implementations

Systems Integration

Applications Development

Project Staffing

Customer Care

Technical Helpdesk

Technical Support

Business Process O/S

UNLIMITEDM A I L B O X

Portfolio of Award-Winning Solutions & Services

• 25 Years of Excellence• Doing Business in 30 Countries• Over 3,000 CGS Professionals• ILT, eLearning and Virtual

Solutions represent ~20% = ~$30M‒ Traningoutsourcing.com Top 20

• Award-winning Solutions and Service

‒ Crain’s NYC 5th LargestSoftware Provider

‒ Named to VARBusiness 500

• Entrepreneurial, Flexible, Responsive

• “Vendor’s Vendor" Go to Market

History, Strength, Reputation

33

Events by CGS…

34

CGS Differentiators

• Delivering a successful virtual event requires multiple variables.

• 3 are criticaland cannot be compromised:

‒ Reliable, scalable and robust technology infrastructure

‒ “How-to” knowledge ‒ Robust and scalable

service organization

35

25+ Years of Experience

25+Experience & Reputation

• Unlike other vendors in this space, who represent a range of maturity levels among early-stage startups, CGS has been a solid global solution provider for 25 years.

• This solid experience and reputation is embedded in our systems, services, and approach.

36

25Experience & Reputation

• 25 years of global experience in providing technology-enabled business solutions and a decade of virtual e-learning – that is a simple but powerful answer.

37

So Why CGS?

Deep Experience Across Key Vertical Markets

Discrete Manufacturing

Fashion/Apparel

Media, Entertainment &

PublishingFinancial Services

Technology & Telecom

Consumer, Retail & Distribution

38

Premium Offerings and capabilities

39

Localization

40

DescriptionThe CGS VirtualEvents365 platform supports multiple languages to meet the growing demand for multilingual events.

The VirtualEvents365 platform breaks the language barrier by providing event organizers with the ability to localize event-content for your international customers. Important components, from event materials to surveys can be localized for your target audiences.

Initially, users of the platform will be able to set their language preference during the registration process. Users will have the ability to switch languages during the event by the click of a button. Language preferences are kept in a user’s profile and retrieved during login to provide a consistent localized experience.

Event organizers will also have the ability to give a personal touch to the application by localizing navigational and feature buttons with language that compliments your company’s working culture.

System Features A user’s language preference is initially captured during registration.

Our registration page will recognize the language setting of the user’s browser and provide registration information in the appropriate language. The user will also have the option of selecting a different language for the event with a language-preference question in the registration process.

Attendees can update their language preference during the event by the

click of a button. A Language Preference drop-down box will be available at the top-right corner of application header. This means that the user can switch the language displayed onscreen on-the-fly regardless of their virtual location in the event.

Benefits Reach domestic and global target audiences through a single

event Allow attendees in foreign markets to operate in their natural

comfort zone; local language

The ability to launch a true 365 global community platform under a single environment

Supported languages Brazilian Portuguese Canadian French Chinese (Simplified) English German Italian Japanese Korean North American Spanish Parisian French Portuguese Spanish

Localization

41

Registration pageRegistration page displayed in language set in the user’s browser settings

User can select a different language for the event during the registration process

Supported languages• Brazilian Portuguese• Canadian French• Chinese (Simplified)• English• German• Italian

• Japanese• Korean• North American

Spanish• Parisian French• Portuguese• Spanish

Instant “Breakout” & “Collaboration” Rooms

42

DescriptionThe CGS VirtualEvents365 platform has the ability to create instant breakout rooms. The breakout rooms are private chat rooms. These rooms can be expanded into fully loaded collaboration rooms. Collaboration rooms have everything required to conduct a true interactive session in real-time: voice chat, web cam technology, whiteboards and file sharing available for use.

Event organizers will be able to assign licenses for instant collaboration rooms to specific areas such as booths or as a session under the collaboration venue. They can also assign licenses to individuals of these areas or allow attendees to self schedule within the virtual event.

Attendees will have the ability to search for people with common interests and invite them to a media-rich virtual breakout room for further discussions.

System FeaturesEvent organizers can assign licenses for instant collaboration sessions to the following areas: Booths Presentations Schedule Chats Collaboration Venue Conference AttendeesLicenses can also be assigned directly to individuals within these areas

For conference workers, the breakout sessions are triggered by the click of a button in their Control Center. The conference worker will select individuals and click on the Collaboration button to spawn an instant break-out session. Invited participants will join the session by clicking on a link inside their chat window.

When a collaboration license is assigned directly to a conference attendee, their chat window will contain an additional button to trigger a breakout room instantly. Participants in the chat room can join the session by clicking on a link inside their chat window to enter a media-rich break-out room.

Licenses can also be shared amongst conference attendees. When licenses are allocated in this fashion, conference attendees will have the ability to access a scheduling page to book an available breakout room and invite other attendees to the session. For these types of assignments, collaboration sessions will be added to the participant’s My Schedule page.

Benefits Create private group meetings

Conduct scheduled or on-the-fly interactive training sessions

Sponsor value: the ability to assign a collaboration room to a booth

sponsor where product demos, training sessions discussions can take place

Instant Breakout Rooms & Collaboration

43

Move your audience to a media-rich Collaboration room at the click of a button

Collaboration roomVoice chat, web cam, whiteboards, file sharing and more

Breakout RoomChat privately with a group of invited participants

Privileged based Location and Content

44

DescriptionThe CGS VirtualEvents365 platform can restrict and protect virtual locations, activities and materials within the event. This functionality is used to control access to restricted activities and confidential documents. It can also be used to direct specific content to the appropriate stakeholders.

Administrators can control access to these restricted locations by adding users to the appropriate role-based security group with access privileges.

From the attendee perspective, the system will only display areas, activities and resources that are available to them. The exceptions to this rule are components that require a password or payment for access (these components are to remain visible).

System FeaturesAdministrators can flag locations, activities and materials for restriction within a virtual event.

Access privileges (or restrictions) can be based on one or more of the following restriction types: Email Domain Password/ Promotion Code IP Address GeoIP Address Role-based Security Groups Registration Questions/ Answers eCommerce Time-based Access

Administrators will have the ability to apply multiple restrictions to the same object to meet the client’s security requirements.

Event locations, activities and materials can be grouped and combined into security packages. The creation of a security package will expedite the setup process as restrictions need only to apply to the package name.

Directed Content and Traffic Control

Restriction types, such at time-based access, can be used to direct the flow of traffic to targeted areas or activities within the virtual environment. For example, A popular collaboration venue can be made available for a specific group of individuals in a set timeframe. The same collaboration venue can be made available to all other groups and individuals at a later time.

Benefits Set up a single event or community environment while providing needed firewall between different targeted groups

Targeted content; allow different groups to see only content that matches their interest

Host a single environment for different purposes: example: a college

platform that functions as “open house admission platform”, recruiting and virtual job fairs and the ability to make only relevant venues and content to each group.

Privileged based Location and Content

45

Password-protect a conference center

Available restriction types:

• Email Domain• Password/ Promotion Code• IP Address• GeoIP Address• Role-based Security Groups• Registration Questions/ Answers• eCommerce• Time-based Access

Premium Services: eLearning

46

DescriptionThe CGS VirtualEvents365 platform has been integrated with a Learning Management System (LMS) to provide eLearning capabilities. Clients will have the ability to upload their own set of eLearning courses and carry them across multiple conferences.

Attendees can access eLearning courses by the click of a button. Registered courses will be attached to the attendee’s profile and saved to their virtual briefcase for quick retrieval. For returning attendees, bookmarking functionality will be utilized to display course content that was last displayed.

System Features Each Event Organizer will possess their own private catalogue of

courses they created. The courses can be selected and re-used for multiple events. For example, the client can select 10 of the 50 available courses in a catalogue and re-use them for an event.

Booth owners will have the ability to create their own private catalogue of courses for an event. The catalogue of courses can be re-used for multiple events.

Clients will be able to link courses to various areas within the VirtualEvents365 platform: a custom venue (ie eLearning venue), a booth, a presentation, a collaboration session, a scheduled chat, a resource center and help desk.

A behind-the-scenes process will automatically register the user to a course upon clicking the course link in VirtualEvents365.

Registered courses will appear in a sub-section of the My Briefcase section entitled My Courses.

For returning users, bookmarking functionality will be utilized to display course content that was last displayed (part of SCORM compliance).

Benefits Eliminate the “loneliness” affect of self- paced learning and make it

a part of a dynamic event

Allows reusability of learning content (SCORM Compliance) within a virtual event environment

Allow people to learn more about your product, services or processes by accessing your learning curriculum through the VirtualEvents365 platform

Gauge your clients’ interest by monitoring and recording their time spent on a course.

Create or re-use highly interactive courseware that can now be viewed through VirtualEvents365 platform

eLearning

47

Add eLearning courses to your event

Attendees can launch a course from the event

Premium Services: Virtual Laboratory System (eLabs)

48

DescriptionThe CGS VirtualEvents365 platform has been integrated with a virtual laboratory system (eLabs). The purpose of this integration is to increase the participant’s engagement level by providing a virtual space for further experimentation with software-based solutions.

Simply put, the CGS VirtualEvents365 platform accesses remote computers that have been configured with different hardware and software settings for experimentation (i.e. Windows 7 sandbox).

The CGS VirtualEvents365 platform provides the functionality for our clients to easily setup the remote computers with the desired settings (operating system, applications, etc...).

System Features

Clients can setup an eLab environment and link it to an activity in VirtualEvents365. The setup may include a PDF file (or similar) that will provide a step-by-step how-to guide for the eLab activity.

Clients can setup a start/end time for the availability of eLabs. The start and end time will be used for the on-demand period. Users will only be permitted to schedule their time within this time window.

Clients can link an eLab activity to courses, eLab venues and specific attendees.

VirtualEvents365 attendees can reserve an available timeslot for an eLab activity. eLab reservations will be available in 15 minute increments. VirtualEvents365 attendees will also have the ability to modify or cancel an eLab reservation.

VirtualEvents365 attendees that are booked for an eLab activity will see their session time in their My Schedule page

VirtualEvents365 attendees will have all of their eLab activities located in the My eLabs sub-section of their My Briefcase.

Benefits Offer “hands-on” experience with applications without the need to

install it on the user desktop

Convert the virtual event platform into a powerful learning solution

Use it as a self-pace or instructor-lead solution combined with Collaboration Room

Reduce the time to learn about your application/process by not having them to install any applications or download on their local computer.

Increase visibility or market reach by easily providing access to any approved client to work virtually on your software application.

Stage #2: Attendee accesses a remote server and launches the desired application

Premium Services: Virtual Laboratory System (eLabs)

Self-Service Capabilities

50

DescriptionThe CGS VirtualEvents365 platform provides extensive self-service capabilities. Clients now have the ability to create virtual events themselves using straight-forward self-service functionality.

The self-service offering will provide our customers with the flexibility to create their event on their own time and at their own pace.

The new self-service capabilities will mitigate some of the scheduling effort and issues encountered when multiple resources are required to support event setup.

System FeaturesIn addition to managing registration, presentations, booth owners, surveys and so on, new features of the platform will allow the event organizer to:

Set up collaboration (instant breakout rooms) as a focus area for their event

Distribute collaboration capabilities for booths. Also, allow attendees to schedule personal collaboration meetings and invitations, all while enjoying an event

Create the event Microsite using the Microsite Builder option

Brand the event and use one of the many new event themes from the Branding engine

Add Education content to their event

Set up and associate eLabs for an event

Create protected or focused content by creating restricted or group only access to areas or content of the event.

Increase ROI by implement eCommerce requirements for certain aspects of the event.

Benefits Complete control for the event organizer and sponsors of their own domains; build, change, refresh, add and remove content, venues, branding, sessions and capabilities.

Reduce outside cost and utilize internal capabilities

Self-Service Capabilities – Booth Owners

51

New features allow booth owners to:

Set up collaboration (instant breakout rooms) for their booths

Distribute collaboration capabilities to specific booth representatives

Add Education content to their booth

Set up and associate eLabs for their booth

Self-Service Capabilities – Branding

52

Self-Service Capabilities – Branding

53

Small Event Theme

Self-Service Capabilities – Branding

54

Technical Event Theme

Self-Service Capabilities – Branding

55

Executive Event Theme

Self-Service Capabilities – Branding

56

Large Event Theme

Self-Service Capabilities – Branding

57

Educational Event Theme

Self-Service Capabilities – Appendix

58

Upload Company Logo for your booth

Self-service: Producing & Broadcasting Webcasts

59

DescriptionThe CGS Webcast Engine delivers a complete and scalable solution for organizational webcasting ; from presentation creation and delivery to attendee invitation and registration - without plug-ins or downloads of any kind required for content creators, presenters, or attendees.

The CGS Webcast Engine allows presenters to create and configure their live webcasts, including slides, images, and video for presentations.

Clients may choose either a full-service or self-service model.

Presentation creation:• Automatic conversion of PPT/ODP files• Automatic conversion of standard video formats (up to 50MB in

size)• Asset sequencing• Preview/rehearsal access

System Features Full control over sequencing and display of slides, images, and video

content

Attendee system check to ensure positive experience

Flash-based voice broadcast to all attendees via streaming media servers

Real-time upload of graphics for inclusion in current webcast

Flash-based chat interface for question submission and one-to-one private chat between attendees

Twitter integration allowing both posting and viewing of tweets on webcast-specific channels

Presentation archiving and on-demand replay (available within 24 hours of webcast completion)

Participant surveys

Polling (optional – premium service): Questions may be preloaded prior to live webcast Ad hoc polling available during webcast

Benefits Gives organizers the ability to produce their own professional-

looking webcasts with integrated, high impact visuals

Reduce purchasing cost by self service model

Producing & Broadcasting Webcasts

60

Attendee View Presenter View & ControlsPresenter View & Controls

Self-service: Microsite Creation

61

DescriptionThe first component that attendees will view from your virtual event is called a Microsite. A Microsite is a branded website where your attendees can learn more about the event.

Potential registrants/attendees will learn more about the: Speakers Sponsors Agenda

On this website, future attendees can register and, when the event is open, log into the virtual event.

System FeaturesThe Microsite Builder is a template-driven tool used for the creation of promotional and registration Microsites for the VirtualEvents365 platform. 

The Microsite Builder allows users to:

Select a design template

Select a site color scheme

Create registration page and create login page

Create a system check page to ensure positive attendee experience

Create support/FAQ pages

Determine the number and purpose of general pages (about the event, agenda, sponsors, etc.)

Populate the general pages with text and graphics upload supporting graphics as permitted by the template (banners, logos,

sponsor images)

Create confirmation and reminder emails

Once all tasks are complete, users can then publish the site to an active server.  At this point, the site is live and ready to go for promotion and registration of the event.

Benefits [Complete control for the event organizer and sponsors of their own domains; build, change, refresh, add and remove content, venues, branding, sessions and capabilities.

Reduce outside cost and utilize internal capabilities

Microsite Builder

62

Build your own Microsite for Registration and Login

Self-service: Event Branding

63

DescriptionThe CGS virtualevents365 platform can be configured with background images to match the theme of your event.

The background images are grouped into platform themes and can be utilized for various event types including but not limited to technology events, educational events, small events, large events, medical events and executive events.

Each theme will consist of image backgrounds for all main areas within the event as well as one for the event features.

These images can be used by the event organizer as a branding mechanism for their event. The event organizer will be ale to view the various themes from an administrative interface and then select the theme that best matches their business goal.

System Features

Clients will have full control of the look and feel of their event. 

The customization toolset will allow event organizers to select from a library of event themes (education, technology, health care, etc.). 

Based on the themes chosen, organizers will be able to choose button/icon styles and provide names for various venues within their virtual event. 

Event organizers can also specify profile picture default graphics and presentation beginning/ending placeholders.

Finally, event organizers are able to also upload the event logo, event banner design, and page footer design. 

Once tasks and graphic uploads are completed, the event is fully customized in the production environment.Benefits

Apply appropriate environment branding by utilizing graphic-rich templates

Reduce the need for costly customized branding

Event Branding

64

Select images to match the theme of your event

Upload your own logos, banners and page footers

Self-service: Creating & Publishing Exhibit Halls

65

DescriptionEvent Organizers will have the ability (administratively) to select their exhibition hall, sequence the display of booths by sponsorship level, select the appropriate Exhibition Hall interface and publish the finished Exhibition Hall to the Event.

In the case of multiple Exhibition halls, this would be repeated. A different visual display (cover flow or wall of monitors) can be used for each Exhibition Hall.

System Features

Benefits Create and change the event environment without the dependency

on the vendor

Apply different branding to different needs

Reduce cost by self-service

Clients can select an exhibit hall from available designs based on their need for specific display components such as explicit sponsorship levels

Clients can upload exhibitor logos to represent each exhibitor within the exhibition hall

Exhibitor names and tool tip text is completely configurable

Exhibitor information is drawn from the system database

Once completed, the exhibit hall can be previewed and approved prior to final deployment into the environment

Creating & Publishing Exhibit Halls

66

Picture Flow View

Wall of Monitors View

eCommerce: Frontend & Location specific

67

DescriptionThe CGS virtualevents365 platform has the capability of incorporating an online payment service to pay for activities and resources within the virtual environment. The platform can also charge an entry fee to attendees during the registration process.

The ecommerce component is utilized in conjunction with our Restricted/Protected Areas.

System Features During registration, the registrant will be able to pay for event-

registration via an online payment transaction service provider.

During registration, the registrant will be able to pay for specific workshops/ presentations.

During the virtual event, the VirtualEvents365 attendee will be able to purchase documents and/ or pay the entrance fee to specific areas in the VirtualEvents365 platform via an online payment transaction service provider. The entrance fee can added to Conference Center(s), Exhibition Hall(s), Collaboration Venue(s), Resource Center(s), presentations and collaboration sessions.

Clients can integrate their existing eCommerce engine into the VirtualEvents365 platform for their eventBenefits

Ability to monetize the event by charging attendees with an entry fee

(in some specific events)

Sell premium content: documents, sessions etc.

Charging for training sessions and certification oriented training

eCommerce (Restricted Areas)

68

Access fee for high-value resources

Available restriction types:

• Email Domain• Password/ Promotion Code• IP Address• GeoIP Address• Role-based Security Groups• Registration Questions/ Answers• eCommerce• Time-based Access

69

DescriptionIn addition to scheduled chats functionality in the Chat Café, Scheduled chats have been added to the booth interface.

Scheduled Chats can be Open or Moderated. The Booth Owner can create the Scheduled Chat and then add Scheduled Chat moderators.

Live Scheduled Chats sessions are displayed within the Booth interface via the Information stand which will display live sessions as well as the ability to display a schedule similar to the conference center to view upcoming Scheduled chats sessions.

System Features

Clients can schedule an open chat for their event. An open chat lets the

participants post their questions in real-time

Client can schedule a moderated chat for their event. A moderated chat

session will have the moderator review and approve a participant’s question prior to being viewed by all other participants

Scheduled chats can be added to the Chat Café and Booth pages

Benefits Increase sponsors’ value

Give organizers the ability to provide premium booths with added capabilities

Booth Communication: Adding Scheduled Chats

Scheduled Chats

70

Scheduled Chat - Open

Scheduled Chat - Moderated

Available for booths and the Chat Café