challenging cajoling and rewarding the community for their contributions to online chemistry

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Challenging, cajoling and rewarding the community for their contributions to online chemistry Antony Williams, Valery Tkachenko, Alexey Pshenichnov, Will Russell, Jack Rumble and David Leeming ACS New Orleans April 2013

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Chemistry online is represented in various ways including publications, presentations, blog posts, wiki-contributions, data depositions, curations and annotations. Encouraging participation from the community to participate in and comment on the information delivered via these various formats would likely provide for a rich dialog exchange in some cases and improved data quality in others. At the Royal Society of Chemistry we have a number of platforms that are amenable to contribution. This presentation will provide an overview of our experiences in engaging the community to interact with our various forms of content and discuss new approaches we are utilizing to encourage crowdsourced participation.

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Page 1: Challenging cajoling and rewarding the community for their contributions to online chemistry

Challenging, cajoling and rewarding the community for their

contributions to online chemistry

Antony Williams, Valery Tkachenko, Alexey Pshenichnov, Will Russell, Jack Rumble and David Leeming

ACS New Orleans April 2013

Page 2: Challenging cajoling and rewarding the community for their contributions to online chemistry

The Web 2.0 World of Contribution

A Web 2.0 site allows users to interact and collaborate with each other in a social media dialogue as creators of user-generated content in a virtual community

Page 3: Challenging cajoling and rewarding the community for their contributions to online chemistry

Web 2.0 is actually OLD!!!

• We have been contributing to the web for a along time already – but how much in chemistry?

• A few blogs, an increasing amount of tweeting but what about data sharing in chemistry?

Page 4: Challenging cajoling and rewarding the community for their contributions to online chemistry

Contributions in Chemistry

• A small number of high profile social media aware and engaging chemists

• Some WONDERFUL content on Wikipedia…• Some great blogs but so few really…• So what can we do to encourage participation?

“The Measures of a Scientist are Changing”

Page 5: Challenging cajoling and rewarding the community for their contributions to online chemistry

Scientists are “Quantified”

• You are already being quantified• Your stats are gathered and analyzed• Employers can find them, tenure will depend

on them, and these already happen without your participation

• Scientists Impact Factors, H-index and many other variants.

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Page 7: Challenging cajoling and rewarding the community for their contributions to online chemistry

Ratings were “available”…now its online

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You are Being Quantified…

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ResearchGate

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The Alt-Metrics Manifesto

• http://altmetrics.org/manifesto/

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Page 13: Challenging cajoling and rewarding the community for their contributions to online chemistry

AltMetrics via Plum Analytics

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Usage, Citations, Social Media, Etc

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Detailed Usage Statistics

Page 16: Challenging cajoling and rewarding the community for their contributions to online chemistry

• Persistent unique digital identifier • Integrates to workflows such as manuscript

and grant submission• Supports automated linkages with your

professional activities

Enabled by

Page 17: Challenging cajoling and rewarding the community for their contributions to online chemistry

Your Profile as a Scientist

• If you are an active scientist – i.e. already published, active researcher, generator of data, early, mid- or late career there is lots to do!

• If you are a junior scientist the benefits of investing time now will provide a strong foundation for your future!

• So what do I do??

Page 18: Challenging cajoling and rewarding the community for their contributions to online chemistry

Places to “Publish” for Profile

• Blogs – easy to setup, generally free, part of the portfolio of contribution

• Twitter, Facebook, Google+, YouTube, etc.• Contributions to Wikipedia and other wikis • A myriad of chemistry communities• Publish chemicals, syntheses and data• AND be rewarded and recognized via AltMetrics

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Tweets are “publications”

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Presentations

Presentations, Videos, Report, Pre-publications

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YouTube/Vimeo/SciVee

• Presentations are easy to turn into movies and publish to these services

• Literally “gives you a voice”

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Data as a Publication

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With Us…Data to ChemSpider

• 28.5 million chemicals and growing daily• Community contribution

– Deposit structures, property data, spectral data– Collections of data– Associated directly with the depositor– Annotations and curations all logged to user

Page 24: Challenging cajoling and rewarding the community for their contributions to online chemistry

Write about Syntheses

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ChemSpider SyntheticPages

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Submission Process• Simple template-based submission process• Submissions reviewed by editorial board. • Online Peer Review process• Crowdsourced expansion?

– A few regular dedicated authors only – Online peer review and feedback small but useful

Page 27: Challenging cajoling and rewarding the community for their contributions to online chemistry

Crowdsourcing – does it work?

• Just over 200 people EVER have deposited or curated data

• ChemSpider SyntheticPages small group of authors

• Database hosts make the largest contributions• ChemSpider staff tend to do the most curation

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Contributions

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Curations

• 2009 – 8255 curations by 43 people• 2010 – 10014 curations by 66 people • 2011 – 16025 curations by 116 people• 2012 – 13127 curations by 74 people

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Depositors

• 2009 91 unique depositors• 2010 120 unique depositors• 2011 99 unique depositors• 2012 120 unique depositors

• “The crowd is small – very small”

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Where do we need “crowds”?

• The ChemSpider backfile – 28.5 million chemicals• DERA- Digitally Enhancing the RSC Archive

– Chemical name conversions– Reaction validation– Figure extraction and conversion

• ChemSpider Reactions • Optical Structure Recognition algorithm testing• Reviewing incoming data

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ChemSpider

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ChemSpider Reactions Comments

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Structure Recognition Validation

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Spectral Conversion

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Digitized Spectrum

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Comparison of Spectra

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How will it improve?

Participation, contributionWITH

Rewards and RECOGNITION

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Rewards and Recognition

• The badgesonomy culture of recognition is growing.

• Badges are commonplace– FourSquare – Klout

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Rewards and Recognition

• Rewards and Recognition starting with CSSP then expands to other platforms

• Including paths to expose such recognition on AltMetrics platforms

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Challenger

• Integrated commenting, curating and validation platform across ALL eScience and publishing platforms

• All integrated to a central RSC profile and feeding the AltMetrics tools

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Where we are now…

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Future Recognition onData

IC50 Measurements for 62 substituted benzoxazolesChemSpider Data Repository: DOI: 10.1356/CSID784.4

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Future Recognition on Plum Analytics?

ChemSpider

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Twitter Contribution #RealTimeChem 2013

Twitter-based community project designed to encourage chemists to:

– actively engage with one another online

– by sharing what they are working on

– at any given time

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#RealTimeChem Already Active

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And Gone Mobile…

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#RealTimeChem Awards

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Acknowledgments

• RSC eScience team• David Sharpe for passion re. R&R• William Brouwer – Penn State• All of those tools and systems

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Thank you

Email: [email protected] Twitter: ChemConnectorPersonal Blog: www.chemconnector.com SLIDES: www.slideshare.net/AntonyWilliams