change agents in digital business transformation: the project manager
TRANSCRIPT
Dynamics and responsibilities of Project
Managers as change agents in Digital Business
Transformation
Ashwin Sivakumar, Founder and Chief of Digital Concepts
The Change. The Convergence.
The Adaptation
Our customers no longer care about this
How agile are we?
The new organizational avatars
Sales
Business
Positioning
Design
User Experience
Marketing
Business
Positioning
Technology
Information
Leadership
Project
Management
Customer
Experience/Proj
ect Strategy
Business
Innovation
Leadership
Everyone working together well is awesome Customer Experience
Sales
Business
Positioning
Design
User Experience
Marketing
Business
Positioning
Technology
Information
Leadership
Project
Management
Customer
Experience/Proj
ect Strategy
Business
Innovation
Leadership
The Organizational DNA
How is this change happening?
Change agents
Internet
StartupCompetitiveness
Empowered Younger Change
maker
Learning Senior management
Productivity tools
Innovation comes from Thought leadership
Easier and less beaurocractic buy-ins for ingenious ideas
Everyone contributes to organizational strategies
Identifying passion. Maximizing skills
Teams working towards common goals. Processes to reduce cross-functional friction
360 degree transparency
Continuous multi-level organizational learning
You own strategy for things you know the best
Buy-ins are now collaborative
In the new agile organization, you make your own commitments
Michael Speller -
Sculptorwww.spellersculptures.com
We exist because of our customers
Prioritizing
customer needs is
real work!
Build, measure and grow with your users
The good news is that no one is still perfect!
Mr. Perfect
Author: Roger Hargreaves
Publisher: Egmont Books Ltd
ISBN: 978-1405235921
BE THE CHANGE AGENT
CREATE LASTING VALUE FOR YOUR USERS
Love what you do. Do what you love
The change is happening as we speak.
Tools are plenty. It’s about how we use them.
Agile marketing commentary: http://travisarnold.com/agile-marketing-manifestos/
We are here to help you, focus, transform and build
Smart and successful business on Digital Media
I am a Founder and Chief Digital Officer
of your Digital Business Department
Ashwin Sivakumar
The Digital Business Department
+91 8897056449
www.jugularsocial.com
BVRIT City Center, Nagarjuna Hills, Panjagutta, Hyderabad, India, 500082