changes in payments
TRANSCRIPT
© 2014 First Data Corporation. All Rights Reserved.© Copyright 2014 | First Data Corporation
October 22nd 2014
Jon Rutter
Director, Product Development
Changes in PaymentsAre you ready to adapt?
© 2014 First Data Corporation. All Rights Reserved.
Everyone agrees
• The payments industry is changing
• Customer needs are becoming more sophisticated
• Margins are reducing, wherever you are, however you sell
The norm is shifting for all of us
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NFC, ACHBLE, QR
mPOS, Tablets, beacons
MIFARE, cloud, tokens
Alternative Currency,
P2P
Tokenisation
Social media and
Internet
New acceptance
methods
Boosters of innovative payment methods5 core technologies around mobile devices
Post payments and loyalty
Mobile Payments
© 2014 First Data Corporation. All Rights Reserved.
Customer enters the shop and his BLE beacon is detected by the beacon in POS which sends discount offerings directly to the mobile wallet.
Customer goes shopping and chooses goods from special offers and selects them directly in the mobile wallet application.
Information on selected goods is sent instantly to the mobiledevice using BLE beacon. Disounts are calculated in real time mode.
Customer goes to the cashier, scans the goods and pays contactlesslyusing NFC (the discounts are applied directly).
While leaving the shop the customer receives another BLE messages with discounts that can be used during next visit.
An example of future payment experienceA consistent mix of technologies and payment solutions
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Our business is at risk but we must avoid….
Pretending to know a customers’business better than they do!
Attempting to create solutions to problems that don’t exist
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Applying a customer-centric model
CreateOffers
Marketing Campaigns
WebsiteOrders
Mobile Payments, Offers and Loyalty
DataAnalytics
Point of Services
GeofencingiBeacon
CUSTOMER
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46percent
market share will be taken by various types of mobile POS devices like tables andmobile dongles till 2018 (growth up from 17% share in 2012)
Source: Mobey Forum
First Data Pogo – Mobile POS Easier acceptance, lower costs, more benefits for customers
• Small payment acceptance device for micro merchants • Enables low value transactions, now also in „chip and PIN” mode,
• Acceptance network based on tablets• Ideal for medium merchants with up to 25 locations and 1mln $ revenue/year
• Integration with campaigns and loyalty programs• Either through cloud or Bluetooth beacons integrated with POS
• Allows for better merchant management• Lower costs of maintenance and value added services
© 2014 First Data Corporation. All Rights Reserved.
Clover Station – disrupt your own marketForm follows function, function follows your business needs
Embedded high-resolution camera that can be scanned for barcode or QR code scanning
Encrypted swiper runs down the side of the display and is designed for maximum reliability
1 2
Brushed aluminum body with white glass accents
Comes with a cash drawer. Optional peripherals include kitchen printer, handheld barcode scanner.
3 4
© 2014 First Data Corporation. All Rights Reserved.
Partnerships to succeedFinding the right partner with matched objectives can support rapid development
• First Data & Palantir – partner to deliver Insightics
• Insightics:• Uses data on FD systems & additions
• The analytics capability & knowledge of Palantir
• Delivers a solution which gives small merchants, big data at their fingertips
• Drive Insight, Intelligence, Action and Results
© 2014 First Data Corporation. All Rights Reserved.
Any questions?
+44 (0) 7852 000104