Chapter 11: Telling the Chapter 11: Telling the Truth in Organizational Truth in Organizational

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• What are some ways that organizations can respond to adversity in a truthful and responsible manner?

• How can organizations be made accountable for their actions?

• Should controlled media be used to distrubute a institutions message?

Chapter 11: Telling the Chapter 11: Telling the Truth in Organizational Truth in Organizational

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• Case 47: A Good Thing?

• Case 48: A Committed Front?

• Case 49: A Sale at the Local Nonprofit?

• Case 50: A Web of Caring

Case 47: A Good Thing?Case 47: A Good Thing?

• Facts – Empirical Definition•Values• Principles• Loyalties

Martha Stewart’s legal troubles set the stage for some interesting and controversial public relations moves.

• Does Stewart’s use of controlled media to present her case jeopardize the chance of a fair trial?

• Should Martha have talked openly to the public and journalists before she chose to use a controlled medium to present her case?

Case 47: Additional linksCase 47: Additional linksMarthatalks.com – The website Martha put up to

defend her innocence.

Martha on Trial – Special page devoted to coverage of the trial.

Video Statement by Martha Stewart – Martha’s video statement regarding her conviction and sentencing.

The Martha Stewart Crisis – A look at what Martha Stewart did right with her public relations campaign.

Jail Bait – Criticizes Stewart’s moves in the wake of

her indictment.

Case 48: A Committed Front?Case 48: A Committed Front?

• Facts – Empirical Definition•Values• Principles• Loyalties

It has become increasingly common for corporations to set up front groups that look like independent non-profits.

• Does the fact that front groups hide who backs them destroy their credibility?

• What would be a responsible way for front groups to carry out their activities?

• What can the public do to demand truth from groups like these?

Case 48: Additional linksCase 48: Additional linksIndustry-funded organizations – A definition of and

information on front organizations funded by large companies.

Center for Consumer Freedom – A look at a well known front group for the restaurant, alcohol and tobacco industries.

Front Groups: How to Spot a Fake – A look at front groups and how to spot them.

The Center for Consumer Freedom – The homepage of a front group for the tobacco, alcohol, and food industries.

ConsumerDeception.com – A website dedicated to exposing front groups that deceive consumers.

Case 49: A Sale at the Local Case 49: A Sale at the Local Nonprofit?Nonprofit?

• Facts – Empirical Definition•Values• Principles• Loyalties

Non-profit organizations have increasingly turned to for profit ventures as a way to provide extra funds.

• In what ways should non-profits be made accountable for their for-profit ventures?

• How can non-profits ensure that their primary attention is still given to the people they serve?

Case 49: Additional linksCase 49: Additional linksPartnership of Non-Profit Ventures – Coalition of non-profit organization who run for-profit ventures on the side.

Profits for Non-profits? – A look at for-profit ventures by non-profits and the good they can accomplish.

Profit Pays Off – A look at what non-profit organizations are doing to increase funding.

Nations Capital Child and Family Development – Homepage for the organization that runs Make a Difference Catering.

Case 50: A Web of CaringCase 50: A Web of Caring

• Facts – Empirical Definition•Values• Principles• Loyalties

After one of their flights went down Swissair acted quickly and received rave reviews from the victim’s relatives for their compassionate response.

• What is the best way for a company to respond to a disaster?

• How can techonology aide crisis response?

•Which of the ethical systems could be best applied to situations such as this?

Case 50: Additional linksCase 50: Additional linksSwissair Flight 111 – Full coverage of the story.

Swissair Flight 111 photos – Pictures from the disaster.

Disruption Threat: Negative Publicity – A look at what to do when disaster strikes a company and how Swissair is a positive example.

Swissair-Delta Get High Marks For Disaster Response SR111 Tests the Mettle of the Alliance – Swissair is praised for its response to the tragedy.