chapter 3 writing scheme
TRANSCRIPT
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3.1 Sample Description
A total of 450 respondents have been contacted for the purpose of data collection. The
city-wise, product-wise distribution and demographic profile of the respondents are
detailed in the following sections.
3.1.1 City-wise Distribution of Respondents
For the purpose of data collection, Chandigarh and the major cities of Punjab have been
selected. The cities of Punjab that have been selected include Ludhiana, Amritsar, Jalandhar
and Patiala. The city-wise distribution of the respondents is presented in Table 3.1.
Table 3.1 City-wise Distribution of the Respondents
Cities Number of Respondents
Ludhiana 98 (21.78)
Amritsar 82 (18.22)
Jalandhar 90 (20.00)
Patiala 81 (18.00)
Chandigarh 99 (22.00)
N 450
The table shows that most of the respondents (22.00%) belong to Chandigarh, followed by
Ludhiana (21.78%), Jalandhar (20.00%), Amritsar (18.22%) and Patiala (18.00%), in that order.
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3.1.2 Product-wise Distribution of Respondents
The products selected for the study include private car insurance, packaged home
insurance and individual health insurance. The population consists of all the
policyholders, who have purchased any two of the three insurance covers under study.
Table 3.2 presents the product-wise distribution of the respondents.
Table 3.2 Product-wise Distribution of RespondentsN = 450
Products Public
Sector
Private
Sector
Do not have
policy cover
Car Insurance 266 (59.11) 172 (38.22) 12 (2.67)
Home Insurance 151 (33.56) 88 (19.56) 211 (46.89)
Health Insurance 211 (46.89) 110 (24.44) 129 (28.67)
The table reveals that 2.67 per cent of the respondents have not got car insurance. As
many as 59.11 per cent and 38.22 per cent have purchased car insurance from public
and private sector companies respectively. The table also shows that 46.89 per cent of
the respondents have not got home insurance. As many as 33.56 per cent and 19.56
per cent have purchased home insurance from public and private sector companies
respectively. Further, 28.67 per cent of the respondents have not got health insurance.
However, 46.89 per cent and 24.44 per cent have purchased health insurance from
public and private sector companies respectively.
3.1.3 Demographic Profile of Respondents
The demographic profile of the respondents is presented in Table 3.3.
The table reveals that majority of the respondents (88.44%) are males. Only 11.56 per
cent are females. Further, most of the respondents (26.67%) are in the age group 40-50
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years, followed by age groups of 50-60 years (25.11%), 30-40 years (19.56%), 20-30
years (17.78%) and 60 years or more (10.89%), in that order.
Table 3.3 Demographic Profile of Respondents
N=450Profile
Characteristics
Categories Number of
Respondents
Sex Male 398 (88.44)
Female 52 (11.56)
Age
(in years)
20- 30 80 (17.78)
30- 40 88 (19.56)
40- 50 120 (26.67)
50- 60 113 (25.11)
60 or more 49 (10.89)
Occupation Service 238 (52.89)
Business 104 (23.11)
Professional 46 (10.22)
Others 62 (13.78)
Monthly Income
(in Rs.)
Less than 20,000 91 (20.22)
20,000- 30,000 89 (19.78)
30,000- 40,000 80 (17.78)
40,000 or more 75 (16.67)
Did not respond 115 (25.56)
Education Matriculation 23 (5.11)
Under graduation 38 (8.44)
Graduation 206 (45.78)
Post graduation 112 (24.89)
Professional Qualification 71 (15.78)
Marital Status Married 388 (86.22)
Unmarried 62 (13.78)
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Occupation-wise distribution of the respondents shows that most of the respondents
(52.89%) are in service, followed by business (23.11%). Only 10.22 per cent of the
respondents are professionals, whereas 13.78 per cent of the respondents belong to
others category of occupation, which includes those who are housewives among
females, students and those who are retired from service. As regards income level of
respondents, 25.56 per cent of the respondents have not revealed their income level.
Most of the respondents (20.22%) belong to the monthly income group of less than Rs.
20,000, followed by monthly income groups of Rs. 20,000-30,000 (19.78%), Rs. 30,000-
40,000 (17.78%) and Rs. 40,000 or more (16.67%), in that order. As far as education
level is concerned, most of the respondents (45.78%) are graduates, followed by
postgraduates (24.89%). As many as 15.78 per cent have got professional qualification.
Only 8.44 per cent and 5.11 per cent are undergraduates and matriculates respectively.
Further, the table indicates that majority of the respondents are married (86.22%). Only
13.78 per cent are unmarried.
3.2 Awareness regarding Various General Insurance Companies
The respondents have been asked to specify the names of those general insurance
companies, they are aware of. The responses in this regard are shown in Table 3.4.
The table shows that awareness regarding public sector companies is relatively high as
compared to private sector companies. In case of the public sector companies, most of
the respondents (84.67%) are aware of National Insurance, followed by New India
Assurance (79.33%), Oriental India (72.00%) and United India (65.78%), in that order.
In case of the private sector companies, most of the respondents (51.56%) are aware of
ICICI Lombard, followed by Bajaj Allianz (39.11%), Iffco Tokio (28.00%), Tata AIG(18.89%), Reliance (17.33%) and Cholamandlam (17.11%), in that order. Only 12 per
cent and 5.78 per cent of the respondents are respectively aware of HDFC Chubb and
Royal Sundram.
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Table 3.4 Awareness regarding Various General Insurance Companies
N= 450Sector Name of the
Company
Number of
Respondents
Public
Sector
Companies
New India Assurance 357 (79.33)
National Insurance 381 (84.67)
United India 296 (65.78)
Oriental India 324 (72.00)
Private
Sector
Companies
Iffco Tokio 126 (28.00)
Cholamandlam 77 (17.11)
Bajaj Allianz 176 (39.11)
Tata AIG 85 (18.89)
Reliance 78 (17.33)
HDFC Chubb 54 (12.00)
ICICI Lombard 232 (51.56)
Royal Sundram 26 (5.78)