chapter 9: knowledge management and e-learning copyright © 2013 pearson education, inc. publishing...
TRANSCRIPT
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Chapter 9:Knowledge Management and
E-Learning
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Learning objectives
1. Intellectual capital
2. Knowledge management
3. Human behavior
4. E-learning
5. Learning management system
6. Corporate vs. educational
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World Bank
• Fights poverty in developing countries
• 10,000 employees in 100+ offices
• Low-interest loans and sharing knowledge
• ICT to manage intellectual capital
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Intellectual capital
• Collective knowledge
• Asset for production
• Distinguishes successful organizations
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• Human capital
• Social capital
• Structural capital
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Types of intellectual capital
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• Explicit knowledge
• Tacit knowledge
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Types of knowledge
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• Identify the goal
• Locate the sources
• Capture the knowledge
• Organize, share, and value knowledge
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Knowledge management
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Locate sources
• Expert location systems
• Social network analysis
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Capture knowledge
• Build knowledge base
• Strategies for tacit knowledge
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Organize, share, and value knowledge
• Organizing and sharing strategies
• Valuation strategies
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Human element
• Employee perspective
• Self-interest
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Incentives
• Influence sharing
• Unintended consequences
• Guidelines
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Content issues
• Complicated technology
• Content
• Lack of content
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Semantic web
• Web with meaning
• Resource description framework
• Futuristic scenarios
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Practical tips
• Identify clear goal
• Get management buy-in
• Populate knowledge base with valuable
information
• Develop knowledge-sharing incentives
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E-learning
• Self-paced
• Instructor-led
• Hybrid
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Course development
• Subject matter expert
• Instructional designer
• Project sponsor
• Project manager
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Content-authoring tools
• Narrated presentations
• Interactive presentations
• Screen captures
• Simulations
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Learning managementsystems
• Learning objects, assessments, and
standards
• Social learning platforms
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E-learning in education
• Corporate and education
• E-learning and classroom
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Summary
1. Intellectual capital
2. Knowledge management
3. Human behavior
4. E-learning
5. Learning management system
6. Corporate vs. educational
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Arkadin E-learning case
• Offices in 22 countries, 500+ employees,
and 8,000+ active clients
• Need to train new employees, and
accommodate variability across employees
• Adopted E-learning model with self-
assessment pre-tests
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State Departmentwiki case
• U.S. diplomats move frequently from country
to country
• Needed much better way to capture and
transmit knowledge
• Developed Diplopedia wiki solution
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