charity treks
DESCRIPTION
An introduction to Charity Treks & Expeditions by Alan Ward - International Mountain Leader. These trips are on offer through The Mountain Company.TRANSCRIPT
CHARITY CHALLENGE EVENTS
Alan Ward
WHY UNDERTAKE A CHARITY CHALLENGE?
• Raise funds
• Raise awareness of the charity (1:200)
• Team bonding amongst staff
• Increase numbers of volunteers working for charity
DIFFERENT TYPES OF CHARITY CHALLENGES
• Consortium of like-minded charities
• Open
• Bespoke – 30 participants
• Corporate
The Top 3 charity challenge events are the Great Wall Trek, Inca Trail Trek and Kilimanjaro
WHY CHOOSE THE MOUNTAIN COMPANY?• Internationally qualified leader – Alan Ward
(IML) • The Mountain Company are highly
experienced• Led 6 international charity challenge events• Pre-challenge support available• Pre-challenge weekend training course• 20% discount for clothing & equipment
purchases• PAC carried on challenges • Facebook page hosted• BS8848 compliance for good practice
TOP TEN TIPS FOR FUNDRAISING
1. Let people tell their story2. Learn from other peoples success and failures3. Provide constant updates to keep people interested4. Provide video clips of training and fundraising
activities5. Competition is important6. Family can get involved7. SMS is a very powerful tool8. Make sure you thank the right people9. Social media is very important (e.g. Facebook etc)10.Company support (e.g. Coach’s Corner, Training
Plan etc)
POINTS TO CONSIDER• There is huge scope for expansion in this area of tourism• Most challenge event participants have never trekked
before• The Institute of Fundraising publish a “Charity Challenge
Event Code” and a “Outdoor UK Challenge Code”.• Gift Aid can be claimed on the actual donations• Flyers need an eye-catching image to make them
effective• 12 – 18 months is the normal lead time for an event• The average UK annual charitable donation is £10 but
this rises to £34 for challenge events• Virgin Money Giving is a not-for-profit (2%) organization
to manage participant fund-raising: £1 extra per £20 raised!
CONCLUSION
• Challenge events definitely fundraise and raise awareness of chosen charities.
• TMC offers charity challenges with minimal resource investment from the charities.
• TMC will provide your Wow Factor!
Everest Base Camp
November 2012
KilimanjaroOctober 2012
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EVEREST BASE CAMP
KILIMANJARO (5,895M)
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•Patagonia, Chile •Stok Kangri (6,137m)
•Everest Base Camp•Mt. Toubkal (4,167m)
•The Kingdom of Mustang, Nepal•Kilimanjaro (5,895m)
A series of travel talks by Alan Ward (International Mountain Leader)
All talks begin at 7 p.m. – refreshments available
Everest Base Camp (5,360m)Mid-November 2012Duration: 20 daysCost: £2,195 approx. + £1,000 donation
Kilimanjaro (5,895m)October 11th, 2012Duration: 10 daysCost: £2,595 approx. + £1,000 donation
ANY QUESTIONS?