Latinamerican politics in a time of published conversations

@earriagada

Aarhus, August 2015

2014

2009

Papa

Who are the influentials in social media

Lean forward

A new world of published conversations

20F 2010:Big numbers change the enviroment

Leaders from Latam

•  Enrique Peña Nieto 4,2 MM MX •  Juan Manuel Santos 3,99 MM

COL •  Cristina Fernandez 3,95 MM ARG •  Dilma Rouseff 3,3MM BRA •  Nicolás Maduro 2,4MM VEN •  Michelle Bachelet only 60.000 CHL

Ours lessons • 1) We buy effectiviness

with transparency

Ours lessons • 1) We buy effectiviness

with transparency • 2) Always on time

Ours lessons • 1) We buy effectiviness

with transparency • 2) Always on time • 3) Hashtags, yes, butnot

what ever

México

Ours lessons • 1) We buy effectiviness

with transparency • 2) Always on time • 3) Hashtags, yes, butnot

what ever • 4) Virals, yes, but positives