A HOLIDAY WINDOW DISPLAY,POWERED BY GLOBAL CHEER.

TIME TO EXECUTE2 weeks from concept to launch

THE IDEADisplay collected Twitter data to g ive busy Phi ladelphians a physical reminder of all the holiday happiness being shared around the globe.

Cheer Tracker was a holiday window display, in our third story window. Three decorated trees would blink whenever someone in the world said merry, joy or cheer on Twitter.

For those who across the globe, we recreated the display on a web page. The lights on both the real and virtual display blinked in unison.

VISIThttp://cheertracker.a-glabs.com/

RESULTS• Tracking began on December 7th,

2012 and concluded on January 1st, 2013.

• Our initial goal was to capture a million expressions of holiday happiness, but we hit that in the first week and the numbers continued to rise.

• Individually, we captured:

Merry: 3,071,827 times

Joy: 1,766,651 times

Cheer: 1,722,991 times

• Total holiday cheer total: 6,561,469

• By visualizing goodwill on a global scale for all to see, we were able to bring cheer and put smiles on the faces of passersby in one of the busiest shopping districts in Philadelphia.

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