We’re all born

selfish…

…and creative!

‘It appears that children must first be

able to identify themselves as

separate individuals before they can

truly feel empathy for others. This

happens sometime around the

middle of the child's second year’— Eisenberg, 1995.

Young children are

unaware of others so aren’t

bothered about what others

think.

“A man going really fast, a shocked guy and a

person who has just found his trousers.”

We’re taught how to do

things “properly” and

creativity disappears.

http://www.buzzfeed.com/awesomer/test-answers-that-are-too-clever-for-their-own-good

http://www.buzzfeed.com/awesomer/test-answers-that-are-too-clever-for-their-own-good

Being creative starts to be

seen as making trouble. So

many of us stop being

creative.

We need to work to

keep our creativity alive.

How?

Why is sharing

important?

‘If you are very small, you actually

understand that there is no point in

jumping into the swimming pool

unless they see you do it. The child

crying, ‘‘Watch me, watch me,’’ is not

begging for attention; he is pleading

for existence itself.’— M.R. Montgomery Saying Goodbye: A memoir for Two Fathers.

Hopefully we all know that we

exist. Are we sure this is true of

our creativity?

Sharing something means it

exists.

It’s not about doing

things well. It’s about

exercising your creativity.

“That’s very nice. But I

don’t have time to spend

doing experiments.”— You?

Yes you do!

“What’s the point

of all this?”— You again?

It helps when you are

working on non-creative

client work.

It also helps when you

are working on creative

projects for clients.

If the end result is good for the

client, their customers and you

then nothing is a waste of time.

This isn’t just for

designers!

“But I can’t think of

anything to do.”— Certainly not you!?

Personal projects,

hack days and

collaboration.

When you were a child

did you do creative

things just for the fun?

And could you do something

childishly creative tomorrow?

And could you do something

childishly creative tomorrow?

(Yes.)

My name is Pete.

I’m on twitter here @clarkcx

I work here: www.ablewild.com

Slides: slideshare.net/ablewild