5/7/12 Chope Launches New iPhone App, Ready to Take Your Reservations | Tech in Asia

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Chope Launches New iPhone App, Ready to Take YourReservations

Singaporean online reservation site Chope has recently launchedits new iPhone app – and it’s looking absolutely beautiful andsleek. It comes as a pleasant surprise to know that the app ispowered by social food journal startup Burpple, which designedand developed the application.

Arrif Ziaudeen, CEO and founder of Chope, was highly enthusiasticwhen he showed the app (pictured below) to me during our chatover coffee. It has a list of approximately 130 restaurants thatusers can browse from, discover restaurants nearby, find out more information such as theaddress, type of cuisine, opening hours, and it even includes suggestions (in the “What WeLove” category) from the team at Chope. Of course, when you’re all ready and satisfied withyour selection, you can start booking from the app itself, anytime and anywhere. Howconvenient is that?

The iPhone app comes in handy for folks who are time­starved and highly mobile. It basically

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5/7/12 Chope Launches New iPhone App, Ready to Take Your Reservations | Tech in Asia

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aims to be a “one­stop shop,” for diners, with all restaurants listed and specially curated by theChope team. Arrif also tells us that the team takes a lot of pride in its selection, and makes surethat the restaurants are of quality for its users.

So now you can say goodbye to miscommunication while booking over the phone and lookforward to making reservations on your mobile, even at the wee hours in the morning. This is apretty smart move because it basically taps into the additional pool of users who would do theirresearch in the middle of the night when these restaurants are usually closed for the day. Oncethe booking is done, according to Arrif, the booking information will be seamlessly keyed intothe table management system (pictures below) at participating restaurants. Users can evenindicate if they want indoor or outdoor dining.

Apart from having Burpple as its mobile strategic partner, Chope is also working with TimeOutSingapore to reward readers who book via its website with a 20 percent discount off of theirbill.

Chope’s revenue model basically comes from their 130 restaurant customers, who are charged asubscription fee for using their table management system, and a booking fee for each dinercoming through their platform. The team is currently receiving around 15,000 bookings (andgrowing) per month, which is a pretty impressive figure for a small country like Singapore.They are targeting the foodies who would love to try out the newest and hottest restaurants onthe Singapore dining scene.

I tend to delete a lot of apps, but because I’m a foodie and I do make reservations, Chope isdefinitely something I’ll keep on my mobile. As for you readers, if you have an iPhone, you candownload the app from the iTunes App Store.

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Tags: around asia, Burpple, Chope, iOS apps, online booking, restaurants, Singapore, Singaporean apps

About Vanessa TanVanessa is The Biz Dev Chick at Tech in Asia, who aims to nag at the boys in the team. Sheis also an NUS Overseas Colleges (NOC) alumni and a resident assistant at NOC N‐House. Sheloves new ideas, tech, travel and dogs. You can follow her on Twitter or add her onLinkedin.

View all posts by Vanessa Tan →

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