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    15th Statistical Survey Report on

    the Internet Development in China

    (Jan. 2005)

    China Internet Network Information Center

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    15th

    Statistical Survey on the Internet Development in China (Jan. 2005)

    All rights reserved by China Internet Network Information Center (CNNIC)

    The text in this report can be used for non-commercial purpose only. This is

    subject to the material not being used in a derogatory manner or in a

    misleading context.

    The source of the material must be acknowledged as follows:

    Source: CNNIC

    The title of the document must be included when being reproduced as part of

    another publication or service.

    Inquiries concerning reproduction and rights should be addressed to:

    Information Service Department,

    China Internet Network Information Center (CNNIC)

    4,South 4th Street

    Zhong Guan Cun, Beijing, P. R. China

    Postal Code: 100080

    Telephone: +86-10-62619750

    Facsimile: +86-10-62559892

    Email: [email protected]

    Website:www.cnnic.cn

    Copyright 2005 by:

    China Internet Network Information Center (CNNIC)

    1

    http://www.cnnic.cn/http://www.cnnic.cn/
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    Table of Contents

    Section I Background ..................................................................................3

    Section II Survey Content.........................................................................3

    Section III Description of Concepts ........................................................ 4

    Section IV Survey Result............................................................................. 5

    1. THE MACRO SITUATION OF THE INTERNET DEVELOPMENT IN CHINA.......................................5

    2SURVEY ON BEHAVIOR AND CONSCIOUSNESS OF INTERNET USERS .....................................9

    A. General Information.............................................................................................................9

    B. The usage of Internet and users satisfactory degrees................................................12

    C. Internet users views on popular Internet related Issues.............................................16

    Section V Survey Method .......................................................................28

    1. SURVEY ON THE NUMBER OF DOMAIN NAME AND WEBSITE ..................................................28

    2. ONLINE SURVEY .......................................................................................................................28

    3. OFFLINE SAMPLING ..................................................................................................................29

    2

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    Statistical Survey on the Internet Development in

    China (2005/1)

    China Internet Network Information Center

    Section I Background

    The statistics of host computers, Internet users, the distribution of users and

    information traffics, the situation of domain name registration and the likes are

    very important for government and enterprises to grasp and make decisions

    accordingly. In 1997, the government department in charge decided after

    study that the statistical survey should be carried out by China Internet

    Network Information Center (CNNIC) with support of domestic network

    operating organizations. In order to systemize the survey and make it regular,

    CNNIC had conducted the semi-annual survey in each January and July since1998. These survey reports were well accepted and widely cited by

    organizations and individuals both in China and overseas countries. This is

    the 15th survey report.

    It should be highlighted that governmental departments in charge such as the

    Ministry of Information Industry (MII) greatly supported the project. Meanwhile,

    being supported by backbone network operators, websites, press and media,

    the survey work made progress smoothly.

    Section II Survey Content

    The major content of the 15th Statistical Survey on the Internet development in

    China is:

    1. The macro situation of the Internet development in China

    Number of computer hosts

    3

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    Number of Internet users

    Number and the geographical distribution of domain names registered

    under .CN

    Number and geographical distribution of www websites and their

    domain names

    Total International bandwidth

    Total quantity of IP addresses

    2. The situation of the Internet users in China

    General Information (gender, age, marriage, educational degree,

    income, etc.)

    The usage situation and users satisfactory degree

    Users views on hot issues

    Section III Description of Concepts

    Internet user:

    CNNIC defines the Internet user as Chinese citizen, aged 6 or above, who

    uses the Internet at least one hour per week.

    Website:Refers to websites that hold their independent domain names (under .CN or

    gTLDs). The independent domain name adoption refers to the situation in

    which one domain name only matches one single website. For example,

    CNNIC only has one website, i.e. www.cnnic.cn. Other site names such as

    whois.cnnic.cn, dns2.cnnic.cn do not mean CNNIC has more websites.

    They are treated as different channels of www.cnnic.cn.

    Computer Host:

    Refers to a computer through which at lease one person may access the

    Internet.

    Note:

    The statistics of Chinese Hong Kong, Macao and Taiwan are not included

    unless specified.

    The closing date for the survey is December 31, 2004

    4

    http://www.cnnic.cn/http://www.cnnic.cn/http://www.cnnic.cn/http://www.cnnic.cn/
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    Section IV Survey Result

    1. The Macro Situation of the Internet Development in China

    A. Internet users in China

    1. Total users: 94.00 million (The 95% confidence intervals for the estimate were

    91.38 million to 96.62 million.)

    2. By types of accessing methods (millions)

    Leased Lines Dial- up ISDN Broad Band

    30.50 52.40 6.40 42.80

    Note 1: Percentages do not add to 100 per cent as Internet users who adopt multiple

    accessing methods are recounted.

    Note 2: Leased line users refer to beneficiaries of LAN, to which connects the

    Ethernet.

    Note 3: Broad band users refer to beneficiaries of xDSL, cable modem, etc.

    3. By geographic regions

    Beijing Shanghai Tianjin Chongqing Hebei Shanxi Inner Mongolia

    Users (millions) 402 441 193 181 387 211 93

    For users 4.3% 4.7% 2.1% 1.9% 4.1% 2.2% 1.0%

    For regional

    population 27.6% 25.8% 19.1% 5.8% 5.7% 6.4% 3.9%

    Liaoning Jilin Heilongjiang Jiangsu Zhejiang Anhui Fujian

    Users (millions) 322 179 278 661 534 240 326

    For users 3.4% 1.9% 2.9% 7.0% 5.7% 2.6% 3.5%

    For regional

    population 7.6% 6.6% 7.3% 8.9% 11.4% 3.7% 9.3%

    Jiangxi Shandong Henan Hubei Hunan Guangdong GuangxiUsers (millions) 156 848 305 429 312 1188 285

    For users 1.7% 9.0% 3.2% 4.6% 3.3% 12.6% 3.0%

    For regional

    population 3.7% 9.3% 3.2% 7.1% 4.7% 14.9% 5.9%

    Hainan Sichuan Guizhou Yunnan Tibet Shaanxi Gansu

    Users (millions) 47 523 98 206 7 258 120

    For users 0.5% 5.6% 1.0% 2.2% 0.1% 2.8% 1.3%

    For regional

    population 5.8% 6.0% 2.5% 4.7% 2.6% 7.0% 4.6%

    5

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    Qinghai Ningxia Xinjiang

    Users (millions) 20 31 119

    For users 0.2% 0.3% 1.3%For regional

    population 3.7% 5.3% 6.2%

    Note: The population of each cities/provinces comes from Summary for China Statistical

    Communiqu released in the end of 2003.

    4. Besides computers, 3.50 million users use other types of accessing facilities

    (mobile terminals and information appliances).

    B. Computer hosts in China

    1. Total computer hosts: 41.60 million

    2. By connection type (millions)

    Leased Line Dial-up Others

    7.00 21.40 13.20

    C. Domain names registered under .CN

    1. Total number 432077

    2. By generic categories

    AC COM EDU GOV NET ORG AADN SLD

    (.CN)

    Number 682 173649 2226 16326 20145 9415 15765 193869

    Percentage 0.2% 40.2% 0.5% 3.8% 4.6% 2.2% 3.6% 44.9%

    Note:

    AADN: Administration Area Domain Name

    SLD (second level domain) in which names are registered directly under .CN, no

    generic third level domains exist.

    A C , 0 . 2 0 %

    C OM, 4 0 . 2 0 %

    E D U , 0 . 5 0 %

    GOV , 3 . 8 0 %

    N E T , 4 . 6 0 %

    OR G, 2 . 2 0 %

    A AD N , 3 . 6 0 %

    S L D( . C N ) , 4 4 . 9 0 %

    9

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    3. By provinces/cities (excluding .EDU domain names)

    Beijing Shanghai Tianjin Chong

    qing

    Hebei Shanxi Inner

    MongoliaNumber 87371 44199 6867 4600 7551 2474 2094

    Percentage 20.3% 10.3% 1.6% 1.1% 1.8% 0.6% 0.5%

    Liaoning Jilin Heilongjiang Jiangsu Zhejiang Anhui Fujian

    Number 13053 5004 4970 26863 27530 5127 15913

    Percentage 3.0% 1.2% 1.2% 6.3% 6.4% 1.2% 3.7%

    Jiangxi Shandong Henan Hubei Hunan Guang

    dong

    Guangxi

    Number 3366 17970 7852 8770 5088 63289 3613

    Percentage 0.8% 4.2% 1.8% 2.0% 1.2% 14.7% 0.8%Hainan Sichuan Guizhou Yunnan Tibet Shaan

    xi

    Gansu

    Number 1379 8665 1902 4568 748 5348 1592

    Percentage 0.3% 2.0% 0.4% 1.1% 0.2% 1.2% 0.4%

    Qinghai Ningxia Xinjiang Overseas

    Number 524 1394 2206 37961

    Percentage 0.1% 0.3% 0.5% 8.8%

    D. The Number of WWW Websites (.CN, .COM, .NET, .ORG)

    1. Total estimates: 668,900

    2. By generic categories

    AC

    .CN

    COM

    (.CN)

    EDU

    .CN

    GOV

    .CN

    NET

    (.CN)

    ORG

    (.CN)

    AADN.C

    N

    .CN

    Number 365 476682 n/a 10260 79725 22204 2878 76786

    Percentage 0.1% 71.3% n/a 1.5% 11.9% 3.3% 0.4% 11.5%

    3. By provinces/cities

    Beijing Shanghai Tianjin Chongqing Hebei Shanxi Inner

    Mengolia

    Number 125297 58551 6586 8125 16574 4351 2587

    Percentage 18.7% 8.7% 1.0% 1.2% 2.5% 0.7% 0.4%

    Liaoning Jilin Heilongjiang Jiangsu Zhejiang Anhui Fujian

    Number 22118 3933 5960 50396 77131 11298 38360

    Percentage 3.3% 0.7% 0.9% 7.5% 11.5% 1.7% 5.7%

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    Jiangxi Shandong Henan Hubei Hunan Guangdong Guangxi

    Number 7129 26613 13150 15681 8084 121917 7921

    Percentage 1.1% 4.0% 2.0% 2.3% 1.2% 18.2% 1.2%Hainan Sichuan Guizhou Yunnan Tibet Shaanxi Gansu

    Number 2803 12892 2712 4490 2153 5575 2566

    Percentage 0.4% 1.9% 0.4% 0.7% 0.3% 0.8% 0.4%

    Qinghai Ningxia Xinjiang

    Number 463 1212 2272

    Percentage 0.1% 0.2% 0.3%

    E. Total bandwidth of leased international connections 74, 429 M

    Countries directly interconnected to China's Internet include the United States, Canada,

    Australia, Britain, Germany, France, Japan, South Korea, etc. The detailed information is

    as follows.

    CSTNET 5275 M

    CHINANET 46268 M

    CERNET 1022 M

    UNINET 1645 M

    CHINA169 19087 M *

    CIETNET 2 M

    CMNET 1130 M

    CGWNET under construction

    CSNET under construction

    *Note: the data of CNCNET is included in CHINA169.

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    F. Total quantity of IP addresses in China

    1. IPv4

    Mainland: 59,945,728 i.e. 3A+146B+179C;

    Taiwan: 14,870,528 i.e. 226B+232C;

    Hong Kong: 5,965,312 i.e. 91B+6C;

    Macao: 127,232 i.e. 1B+241C.

    2. IPv6

    By allocation organizations (Mainland)

    Organization Name Quantity

    CERNET 3/32+/48

    BII 2/32China Railcom /32

    CIECC /32

    CSTNET /32

    China Mobile /32

    China Telecom /32

    China Unicom /32

    China Netcom /32

    Chong Qing Netcom /32

    CNNIC/32

    Source: APNIC, CNNIC

    Note: /32=2(128-32)=296; /48=2(128-48)=280

    2Survey on Behavior and Consciousness of Internet UsersA. General Information

    *1By sex: Male 60.6%, Female 39.4%

    9

    Ma l e ,6 0 . 6 0 %

    F e ma l e ,3 9 . 4 0 %

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    *2By age

    *3By marital status: Unmarried 57.2%, Married 42.8%

    *4By educational degree

    Under

    High School

    High School Junior

    College

    Bachelor

    Degree

    Master

    Degree

    Doctor

    Degree

    13.0% 29.3% 27.0% 27.6% 2.7% 0.4%

    10

    Under18 18-24 25-30 31-35 36-40 41-50 51-60 Above60

    16.4% 35.3% 17.7% 11.4% 7.6% 7.6% 2.9% 1.1%

    18-24, 35.3%25-30, 17.7%

    36-40, 7.6%

    51-60, 2.9%Under18, 16.4%

    31-35, 11.4%

    41-50, 7.6%Above60, 1.1%

    Married,

    42.8%

    Unmarried,

    57.2%

    High School, 29.3%

    Junior College, 27.0%

    Bachelor Degree,

    27.6%

    Under High School ,

    13.0%

    Master Degree, 2.7%Doctor Degree, 0.4%

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    *5Distribution of professions (Not including student, military and unemployed people)

    Public

    Administrations,Social Communities

    Transportation,

    Storage Postal Service I T

    11.9% 4.5% 0.5% 9.3%

    Wholesale and retail Food and Drink Finance Real Estate

    7.7% 1.5% 4.5% 1.5%

    Residential

    Service

    Travel,

    Accommodations

    Entertainment Consultation

    Service

    3.5% 1.0% 0.5% 1.2%

    Advertisement Leasehold and

    other Commercial

    services

    Sanitation and

    Social welfare

    Culture & Art

    1.0% 2.2% 4.3% 0.8%

    SportsPress Media

    Education Scientific

    Researches

    0.1% 1.5% 13.0% 0.9%

    Vocational services Manufacturing Architecture Environment

    and Public

    Facilities

    Management

    2.1% 14.6% 3.8% 0.3%

    Agriculture, forestry,

    animal husbandry

    and fishery

    Mining Water,

    Electricity and

    Air feed Industry

    Geological

    Prospecting

    1.3% 0.6% 2.4% 0.3%

    Water Conservancy International

    Organization

    Others

    0.3% 0.2% 2.7%

    *6Distribution of users career

    Government

    Officer

    Enterprises

    managers

    Engineering

    PersonTeachers

    7.4% 9.3% 12.6% 7.0%

    ClerkBusiness, service

    workers

    Peasants and

    farmers

    Manufactory,

    transportation

    workers

    4.6% 9.4% 1.0% 5.0%

    Soldier Student Unemployed man Others

    0.5% 32.4% 7.0% 3.8%

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    *7Monthly Income per Capita: (RMB)

    less than

    500

    501-1000 1001-1500 1501-2000 2001-2500 2501-3000

    28.0% 19.0% 16.7% 10.7% 5.3% 5.4%

    3001-4000 4001-5000 5001-6000 6001-10000 Over 10000 No Income

    3.6% 2.2% 1.0% 1.1% 0.8% 6.2%

    B. The usage of Internet and users satisfactory degrees

    *1Main locations for accessing the Internet: (results of multiple choices)

    Home Office School Internet Caf Public

    Library

    Mobile

    Access

    Others

    67.9% 41.1% 18.2% 24.5% 0.4% 2.1% 0.5%

    67.9%

    41.1%

    18.2%

    24.5%

    0.4% 2.1% 0.5%

    0.0%

    10.0%

    20.0%

    30.0%

    40.0%

    50.0%

    60.0%

    70.0%

    Home Office School Internet

    Caf

    Public

    Library

    Mobile

    Access

    Others

    2Monthly access expenditures (RMB)

    Less than 50 51-100 101-200 201-300 301-400 401-500 over 500

    31.2% 37.2% 25.5% 3.3% 1.2% 0.7% 0.9%

    31.2%

    37.2%

    25.5%

    3.3%1.2% 0.7% 0.9%

    0.0%

    5.0%

    10.0%

    15.0%

    20.0%

    25.0%

    30.0%

    35.0%

    40.0%

    Less

    than 50

    51-100 101-200 201-300 301-400 401-500 over

    500

    12

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    Note: It refers to the log in fees and simultaneous telephone fees; the daily telephone

    charge is excluded.

    *3Average Accessing Time: 13.2 Hours / Week

    *4. Average number of days that users access the Internet: 4.1 Days / Week

    *5When do users logon: (results of multiple choices)

    0:00 1:00 2:00 3:00

    17.1% 6.3% 4.8% 3.1%

    4:00 5:00 6:00 7:00

    2.7% 2.5% 2.8% 3.9%

    8:00 9:00 10:00 11:00

    13.2% 21.9% 25.5% 22.6%

    12:00 13:00 14:00 15:00

    25.0% 28.2% 32.8% 33.0%

    16:00 17:00 18:00 19:00

    31.6% 27.3% 22.6% 34.2%

    20:00 21:00 22:00 23:00

    51.8% 51.0% 40.8% 26.5%

    *6Average number of E-mail accounts: 1.5/ person

    Free mail Accounts: 1.4/ person

    *7E-mail received (Not including spam): 4.4/ week

    Spam received: 7.9/ week

    Mails sent: 3.6/ week

    *8Primary goal for accessing the Internet:

    Get information 39.1%

    Study 8.4%

    Learning researches 0.4%

    Get entertained 35.7%

    For sentimental needs 1.1%

    Make friends 6.2%

    Get free resources

    e-mail accounts/personal homepage/download resources 2.5%

    Communicationreceive/send Emails, short messages, faxes 1.7%

    Stock trading 1.2%

    Online purchasing 0.1%

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    Business activities 0.3%

    Jumping on the bandwagons, for curiosities 0.2%

    Others 3.1%

    9Services that are most frequently usedresult form multiple choices

    Email 85.6%

    News 62.0%

    Search engine 65.0%

    Software downloading / uploading 37.4%

    Webpage information 49.9%

    Online chatting 42.6%

    BBS, Community forum 20.8%

    Personal website hosting 4.9% E-Government 2.0%

    Internet games 15.9%

    Online purchasing 6.7%

    Short message 2.3%

    Online education 6.3%

    E-magazine 7.3%

    IP Telephone 1.0%

    Online Hospital 0.6%

    Online Banking 5.1%

    Stock trading 3.4%

    Online auction 0.7%

    Ticket / Hotel reservation 0.5%

    Online Video Conference 0.4%

    VOD 3.9%

    Living broadcasting 2.2%

    Multimedia entertainment (MP3, FLASH, etc.) 8.0%

    Telnet 0.7%

    Information promulgation 2.3%

    Online promotion 1.3% Online sales 1.6%

    Informatized systemERP, CRM, SCM 0.6%

    Online recruitment 3.5%

    Internet database 0.8%

    School/class mate BBS 14.8%

    Others 0.2%

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    10Approaches for users to be aware of new websites (Results from multiple choices)

    Search engine 86.6%

    Links on some WebPages 64.3%

    E-Mails 28.3%

    Recommended by friends, schoolfellows or colleagues 54.8%

    Recommended by Internet Friends 28.8%

    Books on complete collection of websites 18.1%

    News paper and magazines 28.0%

    Radio and TV programs 12.6%

    Yellow Pages 3.6%

    Outdoors Advertisements 9.7%

    Others 0.6%

    11Users acquaintance levels towards following terms

    Never heard of it Heard of it but

    not understand

    Understand

    a little

    Know well

    E-government 11.0% 36.2% 38.7% 14.1%

    E-library 5.3% 25.8% 48.0% 20.9%

    ERP 38.4% 30.8% 21.4% 9.4%

    CRM 48.8% 30.8% 14.3% 6.1%

    SCM 53.1% 30.8% 12.0% 4.1%

    12Users attitudes towards current Internet services

    Excellent Satisfied So so Unsatisfied Disappointed

    Traditional accessing 4.3% 14.8% 39.0% 26.6% 15.3%

    Broadband accessing 16.1% 48.3% 26.7% 6.9% 2.0%

    Search engine 25.5% 46.4% 22.6% 4.3% 1.2%

    Free email account 8.2% 24.4% 42.7% 18.7% 6.0%

    Charged email account 6.0% 27.6% 45.3% 16.5% 4.6%

    Online purchasing 6.6% 27.2% 48.4% 13.1% 4.8%

    Internet game 8.6% 29.0% 48.4% 11.2% 2.9% Website short message 11.0% 32.3% 42.5% 11.1% 3.1%

    Online education 28.4% 50.7% 17.4% 2.7% 0.7%

    Online banking 8.3% 25.7% 44.5% 13.8% 7.8%

    Online chatting 20.6% 43.7% 29.9% 4.3% 1.5%

    13Users attitudes towards the Current Internet

    ExcellentSatisfied So so Unsatisfie

    d

    Disappoin

    ted

    Speed 4.9% 31.8% 38.0% 19.0% 6.3%

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    Cost 2.9% 17.4% 43.4% 28.1% 8.2%

    Security 2.8% 17.6% 44.2% 27.8% 7.6%

    Abundance of

    hinese Information 8.5% 43.7% 36.2% 9.9% 1.7%

    Easy to Operate 10.6% 45.5% 36.8% 5.9% 1.2%

    General 2.9% 36.5% 52.8% 6.9% 0.9%

    C. Internet users views on popular Internet related Issues

    1. Internet is the main tool for obtaining information

    Yes 98.5%

    No 1.5%

    2. Information obtaining approaches

    Search engine 70.7% Known websites 24.6% Discretional websites/pages 2.4% Links on some website 2.3% Others 0.0%

    3Information that were mostly inquiredresults of multiple choices News 74.2%

    Computer hardware and software 49.2%

    Entertainment 44.6%

    Living services 42.3%

    Social culture 26.5%

    E-books 36.7%

    Science and education 26.5%

    Science and technology 29.3%

    Military 15.5%

    Sports 19.3%

    Finance and Insurance 12.1%

    Real estate 9.4%

    Automobile 13.8%

    Job hunting 24.2%

    Business and trade 12.1%

    Enterprise 14.7%

    Travel and transportation 14.6%

    Medical care 11.3%

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    Matchmaking 2.9%

    Law, regulation and policy 15.1%

    E-government 7.5%

    Advertisement 5.4%

    Prize-giving activities 20.2%

    Others 11.3%

    4Different language version of websites that had been viewed

    Domestic Chinese Websites 82.6%

    Domestic English Websites 4.7%

    Overseas Chinese Websites 7.0%

    Overseas English Websites 5.6%

    5Internet information that users are still unsatisfied (Results from multiple choices)

    News 26.0%

    Computer hardware and software 23.8%

    Entertainment 15.4%

    Living services 22.3%

    Social culture 12.4%

    E-Books 31.8%

    Education 21.3%

    Technology 12.7%

    Military 8.4%

    Sports 3.8%

    Finance and Insurance 8.1%

    Real estate and housing 6.7%

    Automobile 5.3%

    Job hunting 16.6%

    Business and trade 8.1%

    Enterprise 9.0%

    Travel and transportation 9.2%

    Medical care 13.4% Matchmaking 3.5%

    Law, regulation and policy 10.9%

    E- government 9.8%

    Advertisement 3.5%

    Prize-giving activities 10.8%

    Others 8.8%

    6. Aspects that users consider the most when choosing a information service website

    Abundance of contents 33.0%

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    Reliability and authority of content 43.8% High speed 10.9% Clean and clear, easy for searching 3.4% Less advertisement 1.7% Well known by the public 6.3% Value added services available (email, chatting rooms, etc.) 0.9% Others 0.0%7Types of email accounts that are used most frequently

    Accounts provided by working organisations 11.0%

    Individual free accounts 81.3%

    Individual charged accounts 5.8%

    Accounts presented by others 1.0% Others 0.3%

    No email account yet 0.6%

    8Emails will be sent to (Results from multiple choices)

    Family people 21.7%

    Relatives 16.6%

    Friends 73.2%

    School/class mates 54.6%

    Colleagues or work mates 65.8%

    Others 0.9%

    9Aspects that charged Email users consider the most

    Reliability 36.8%

    Speed 7.3%

    Security and stability 30.4%

    Capacity 8.5%

    Multiple receiving modes (POP3/Mobile Phone) 3.4%

    Anti-Virus 2.7%

    Spam filtering 4.5%

    Do not care 3.3%

    Others 3.1%

    10Free Email account users intention of applying for Charged Email account within

    the next 12 months

    Affirmative 2.8%

    Possibly yes 20.6%

    Hard to say 24.0%

    Possibly no 27.3%

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    Negative 25.3%

    11Monthly Email expenditure that users can bear: (RMB)

    Less than 5 65.8%

    6-10 26.3%

    11-30 5.9%

    31-50 1.4%

    51-70 0.3%

    71-100 0.2%

    Over 100 0.1%

    12Frequency of accessing online shopping websites

    Frequently 23.1%

    Sometimes 38.7%

    Rarely 28.7%

    Never 9.5%

    13Have you ever purchased goods or services through online shopping websites in

    the most recent 12 months?

    Yes 40.4%

    No 59.6%

    Question 14-19 are for those who have experiences of online purchasing

    14Reasons for online purchasing (Results from multiple choices)

    Saving time 50.6%

    Lower cost 45.9%

    Easy to operate 44.2%

    Looking for rare goods 30.1%

    For fun or curiosity 22.8%

    Others 1.7%

    15Product /service that users had purchased in the recent 12 months (Results from

    multiple choices)

    Books and magazines 58.8%

    Computer appliance 34.2%

    Photographic equipments 9.5%

    Communication appliance 13.7%

    AV equipment and products 23.9%

    Family electrical appliance 8.9%

    Costume 10.1%

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    Sports goods 5.9%

    Lining and housing appliance and service 16.5%

    Medical care service 2.8%

    Gift service 12.7%

    Financial and insurance service 1.9%

    Educational service 6.2%

    Ticket booking service 5.2%

    Hotel reservation 3.1%

    Food 1.2%

    Stationary 3.5%

    Cosmetic 7.5%

    Products related to Internet games 12.8%

    Others 1.4%

    16Products or services that still do not fulfill users needs (Results from multiple

    choices)

    Books and magazines 39.8%

    Computer appliance 27.9%

    Photographic equipment 12.1%

    Communication appliance 20.2%

    AV equipment and products 13.2%

    Family electrical appliance 17.4%

    Costume 17.6%

    Sports goods 8.0%

    Lining and housing appliance and service 13.5%

    Medical care service 10.3%

    Gift service 10.1%

    Financial and insurance service 9.7%

    Educational service 11.1%

    Ticket booking service 11.2%

    Hotel reservation 6.0%

    Food 9.2% Stationary 4.7%

    Cosmetic 4.8%

    Products related to Internetgame 4.0%

    Others 0.3%

    17Payment methods

    Make payment on delivery 24.7%

    Online Paymentcredit cards or debit cards 41.5%

    Postal order 16.7%

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    Bank transfer 16.7%

    Others 0.4%

    18Delivery methods

    EMS 26.8%

    Other express deliveries 11.8%

    Postal parcel 34.8%

    Navigational, railway shipping 1.2%

    Home delivery 24.6%

    Others 0.8%

    19Primary obstacles of online purchases

    Security can not be guaranteed 34.3%

    Inconvenient payment methods 5.1%

    Quality of products, after service and credit of the producer

    can not be guaranteed 42.4%

    Late delivery 5.3%

    Unattractive price 5.2%

    Unreliable Information 7.3%

    Others 0.4%

    20Do you consider purchasing online in the next 12 months? Affirmative 21.4%

    Possibly Yes 36.3%

    Hard to say 23.6%

    Possibly No 11.5%

    Negative 7.2%

    Question 21-24 are designed for those who often play Internet games

    21Gaming time that Internet game players spend per week: 10.9 hours

    22. Intensions of playing Internet games (Results from multiple choices)

    Being entertained 59.9% Intelligence training 19.0% Make friends 15.2% To play like a pro, being self satisfied 10.8% Obtain awards 4.0% Follow the fashion 3.6% For work 0.9% Others 0.4%

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    23Favorite game type (Results from multiple choices)

    RPG 44.1%

    RTS 17.1%

    SLG 8.7%

    One to one matchChess/Cards/Puzzle, etc. 72.9%

    Others 2.4%

    24Aspects that Internet game players consider the most (Results from multiple

    choices)

    Connecting speed 71.8%

    Expenditures incured 37.6%

    Easy or not to operate 35.5%

    Plot 32.6% Picture quality 29.6%

    Music 15.4%

    Relative activities 12.5%

    Custom service quality 19.7%

    Others 2.4%

    25. Your comment on the influence of Internet games on players study/work/life

    Positive, great 2.7%

    Positive, big 9.0%

    Positive, little 16.2%

    No influence 26.4%

    Negative, little 17.6%

    Negative, big 20.6%

    Negative, great 7.5%

    Questions 26-28 are designed for those who have experiences of online

    education.

    26. The reasons of taking online education: (results from multiple choices)

    Complexible time of study 79.6% Complexible place of study 59.1%

    Be able to freely control the rate of study 63.6%

    Be able to get accredited educational qualification 22.9%

    Be able to improve ones expertise skills 54.4%

    Others 1.2%

    27. Aspects users consider the most when choosing the school/educational website

    offering online education: (results from multiple choices)

    The reputation of the school/educational website 16.4%

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    Teaching quality 42.9%

    The academic disciplines offered 14.5%

    Course arrangement 6.6%

    Easy operation of the online teaching system 10.0%

    Reasonable tuition fees 7.9%

    Teaching administration 1.1%

    Others 0.6%

    28. The subjects users choose as their courses of online education: (results from

    multiple choices)

    Electrical&electronic Engineering, Information Engineering 51.0%

    Management Sciences 25.4%

    Business Administration 23.3% Public Management 10.6%

    Mechanical Enginnering 4.3%

    Civil Engineering 3.2%

    Language and Literature 15.9%

    Education Studies 12.1%

    Law 10.2%

    Economics 10.1%

    Philosophy 2.5%

    Arts 4.5%

    History 2.7%

    Mathematics 2.4%

    Physics 2.1%

    Chemistry 1.3%

    Astronomy, Geology & Geography 1.9%

    Mechanics 0.9%

    Materials Science 1.1%

    Enviromental Studies & Enviromental Protection 1.3%

    Apparatus & equipments 1.0%

    Pharmacy 0.7% Transportation 1.7%

    Light industry, Textile, Food 0.5%

    Biology 1.4%

    Agriculture 1.6%

    Medicine 2.7%

    Others 1.4%

    Questions 29-30 are designed for those who dont have any experience of

    online education.

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    29. The reasons why not take any online courses: (results from multiple choices)

    The qualification awarded is not accepted 24.6%

    Inefficient study 31.3%

    Difficult to access Internet 14.7%

    Bad reputation of the school/website offering online courses 14.0%

    Not used of the online teaching methods 25.9%

    High tuition fees 27.6%

    Not aware of how to apply for online education 12.9%

    No reason 20.8%

    Others 3.8%

    30Do you consider taking online education in the next 12 months?

    Affirmative 1.2% Possibly Yes 23.4%

    Hard to say 32.6%

    Possibly No 23.4%

    Negative 19.4%

    Questions 31-34 are designed for those who use short message service provided by

    websites

    31. The main purpose for using short message service (results from multiple choices):

    The abundant information provided on the Internet 46.4%

    Easy to input characters 63.3%

    Be able to send out group messages 39.8%

    Obtaining relative information 18.9%

    Being entertained 21.4%

    Following the fashion 13.0%

    Others 1.7%

    32. Main types for using the short message services: (Results from Multiple choices)

    Self-composed messages 69.0%

    Downloading messages available on websites 43.8% Downloading Ring tones 47.7%

    Downloading pictures 34.8%

    Multimedia Message Service (MMS) 21.2%

    Making friends 6.7%

    Sending out orders to play songs 7.5%

    Short message games 4.6%

    Mobile QQ 19.8%

    Subscribe short message 11.2%

    Others 0.3%

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    33. People that receive these short messages: (Multiple choices)

    Families 37.1%

    Relatives 25.9%

    Friends 87.2%

    Schoolmates 61.9%

    Colleagues or coworkers 52.3%

    Users them selves (Subscription) 20.4%

    Strangers 2.5%

    Others 0.5%

    34. Key aspects that users consider when choosing the website providing short

    message service: Familiarity 44.3%

    Abundance of short message 18.1%

    Low service cost 9.4%

    Free short message service 19.2%

    High service quality 6.0%

    High accessing speed 3.0%

    35. Reasons for not using short message service: (Multiple choices)

    Inconvenient to use the Internet 12.1%

    Not aware of the availability of such service on websites 8.1%

    Do not know how to apply for such service 11.0%

    Do not know how to use such service 11.2%

    Worry about high service charges 62.5%

    Too complicated to use 18.9%

    Slow sending/receiving speed 10.7%

    Worry about Internet virus 21.5%

    No need to use 39.4%

    No interesting information 10.7%

    Others 0.8%

    Questions 36-38 are for those who have experiences of Internet banking services:

    36. Reasons for using online recruitment services (results from multiple choices):

    Not be able to access any bank around home/company 5.7%

    Convenient 75.7%

    Time saving 60.1%

    Cost saving 16.0%

    Not bound to any specific area 39.8%

    The need to make online transactions 33.7%

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    Others 0.8%

    37. Key aspects considered to use Internet banking services:

    The security of transactions 47.5%

    The diversity of the functioning services offered 15.7%

    Low service charges 9.6%

    High service quality 4.5%

    Good reputation/Influence 1.9%

    The need of transactions/work 7.6%

    Holding the card(s) of that bank 10.4%

    Do not care 1.9%

    Others 0.9%

    38. The online services users most frequently used on Internet banking:

    Information enquiries 37.8%

    Transfer money 45.4%

    Funds management 5.2%

    Notification and messeges 0.5%

    Balance settlement on credit/debit cards 0.6%

    Buying/selling foreign exchange 1.0%

    Buying/selling funds 0.9%

    Transfer money from bank accounts to stock markets

    (Yin Zheng Tong) 1.8%

    Financial services for going abroad 0.1%

    Consumer durables loans 5.2%

    Others 1.5%

    Questions 39-40 are for those who dont have experiences of Internet banking

    services:

    39. Reasons for not using online banking services (results from multiple choices):

    Be able to access bank around home/company 33.6%

    Worried about the security of the Internet 66.8% Inconvienient to access Internet 6.6%

    Do not know how to user Internet banking 14.4%

    Not aware of Internet banking services 39.2%

    Others 1.2%

    No reason 7.7%

    40Do you consider using online banking in the next 12 months?

    Affirmative 3.2%

    Possibly Yes 30.2%

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    Hard to say 33.4%

    Possibly No 19.9%

    Negative 13.3%

    Estimates with* are results from sampling survey

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    Section V Survey Method

    In accordance with the statistical theories and International common practice, based on

    the previous 14 statistical surveys, it adopted computer auto online searching, online

    questionnaire, offline sampling and collect statistics from relevant organizations.

    1. Survey on the Number of Domain Name and Website

    A. Generic Top Level Domain name corresponding websites in ChinaThe statistical information was presented by domestic gTLD registrars. Figures include

    total number of gTLD names, number of gTLD names that belong to certain www

    websites, respective number of each category (by .com, .net, .org .etc, or by provinces,

    i.e. the location of registrars).

    B. The number of CN domain names and corresponding websites

    From Computer Online Searching: number and geographical distribution of .CN domain

    names; number and geographical distribution of www websites registered under .CN.

    C. The total number of domain names and websites in China

    Figures can be obtained by adding data in part A to that in part B.

    2. Online Survey

    The online survey focuses on understanding the Internet accessing situation, users

    custom and their views and tendency toward some hot issues. We posted the

    questionnaire on CNNICs website (www.cnnic.cn), spreading its links allover major

    domestic info ports and ICP/ISPs homepages, and drew feedback information from

    respondents who filled in the questionnaire voluntarily.

    From December 11 to 31, 2004, CNNIC conducted the survey threw the Internet, and

    gained a great deal of support by numerous domestic well-known websites and press

    media. 32,143 responses were received among which 23,506 were deemed valid after

    validity checking.

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    3. Offline Sampling

    The offline sampling focuses on the total number of domestic Internet users and

    characteristics of their accessing behaviors.

    A. Collectivity of the survey

    The survey set two target groups, one is people (age 6+) who have telephone in their

    household (Group A); another is college students (Group B). As for Group A, we

    conducted telephone interviews, each sample could be representative for the whole

    country; regarding Group B, we conducted face-to-face interviews. By using

    mathematical weighted formula, we gathered the values of Group A and B.

    B. Sample method for Group A

    Follow the principle of combing science with maneuverability, we divided the samples on

    geographic level (by province).

    1) Selecting sampling indexes

    The popularity of household telephone in urban areas differs greatly from that in rural

    areas as well as the average household population. Therefore, when deciding the

    sample size of each province or making estimates of the whole country through

    analyzing sample size of each province, we considered household telephone users

    as the index, while we chose number of household telephone sets in cities as the

    sampling index. For making the estimates of certain number, we firstly set up the

    recursive forecasting model by using number of household telephone set in

    province and relevant economic/population index value of certain city.

    2) Sample size

    In order to ensure the precision of the statistics, we selected 1600 samples in each

    province. With 95% confidence intervals, the absolute error of the estimates was not

    allowed to exceed 3%.

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    a) Sampling method in each province - PPS

    Step 1. Extract 7 sample cities/ regional administrative offices. In Guangdong and

    Sichuan province, we extracted 8 samples, for they have much more cities/

    regional administrative offices. The sample size in these two provinces is

    equally distributed to each city/ regional administrative office (if a city/

    regional administrative office is extracted twice or three times, its sampling

    size will be doubled or tripled); in other provinces, the distribution of the

    sample size is based on the household telephone penetration.

    Step 2. Generating telephone number database in accordance with exchange

    numbers of the cities/ regional administrative offices that were extracted. The

    last 4 or 3 digits in the numbers were random generated.

    Step 3. Locate interviewers. Individuals who answer the phone will be regarded

    as interviewers. Questions will begin with the general situation of the

    household and his/her situation about Internet access, individual background

    and brief information about other family members. If he/she is a non-user, we

    will ask one of the Internet users in the household to answer the above

    questions.

    b) Weighting Method

    Weighting method is adopted to obtain the final survey result.

    After selecting survey objects, we conducted telephone interview for getting the

    weighted data of Group A. As for Group B (college students in residence), we

    established a mathematical model based on the survey result of the year 2000, since

    there was no big change in their proportion of the national population, and their big

    proportion of the Internet user group. The final survey result came from the weighted

    data of the two groups.

    C. Success Rate of the Sampling Survey

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    In accordance with formula 3 of American Association for Public Opinion Research

    (AAPOR), the success rate of the survey is 39%.

    D. Pretreatment of Data

    Before analyzing the data, we checked up the sampling of variables, logical relations

    among variables and quota, .etc. We also fixed or deleted those unqualified samples,

    and encoded part of the variables afterwards.

    Before counting averages in the report (such as weekly logon hours and days, number

    of e-mail accounts and e-mails that users send or receive), we removed abnormal

    values from the data by introducing three standard deviations that more than or less

    than the averages, checking logical relationships among variables.