CIS165 Desktop PublishingCIS165 Desktop PublishingMicrosoft Office Publisher 2007Microsoft Office Publisher 2007

Unit B - Creating a PublicationUnit B - Creating a Publication

Planning a PublicationPlanning a Publication

Before starting, ask yourself Before starting, ask yourself the following questions:the following questions:

•Who is the target audience?Who is the target audience?•What is the purpose of the What is the purpose of the message?message?•What form should the message What form should the message take?take?•What type of response do you want What type of response do you want and what are you going to do with and what are you going to do with the responses you receive?the responses you receive?

Including the FactsIncluding the Facts

One of the One of the most daunting most daunting

parts of parts of creating a new creating a new publication is publication is

to decide what to decide what information is information is essential, and essential, and

what is not.what is not.

1.1. What information is needed?What information is needed?

2.2. What questions need What questions need answering?answering?

3.3. How much time does the How much time does the read have?read have?

Make the content easy to read Make the content easy to read and scan.and scan.

Text should be in bite-sized Text should be in bite-sized chucks.chucks.

Get guidance from others.Get guidance from others.

Designing a PublicationDesigning a Publication

When designing a publication, it is important to:When designing a publication, it is important to:•View the publication as a whole. It needs contrast and variety to be View the publication as a whole. It needs contrast and variety to be interesting.interesting.

•Be consistent and logical – not confusing and random.Be consistent and logical – not confusing and random.

•Use Use placeholdersplaceholders for text and graphics to design layout. Placeholders for text and graphics to design layout. Placeholders show where objects will appear at a later time.show where objects will appear at a later time.

•Use graphics to add interest and present ideas. However, make sure they Use graphics to add interest and present ideas. However, make sure they reinforce the text.reinforce the text.

•Use Use white space white space liberally (known as negative space also). Spatial relations liberally (known as negative space also). Spatial relations between visual items that guides reader’s eye from one point to another. between visual items that guides reader’s eye from one point to another. This tells you where sections begin and end.This tells you where sections begin and end.

•Feature the company logo to reinforce identity.Feature the company logo to reinforce identity.

•Emphasize important text. Some text on a page should stand out.Emphasize important text. Some text on a page should stand out.

Designing a PublicationDesigning a Publication

Masthead Volume and issue number

Graphic image

Sidebar

Pull Quote

Geometric Objects

Recognizing Bad DesignRecognizing Bad Design

• If you don’t spot something of interest right away, do If you don’t spot something of interest right away, do you think the typical reader is going to pursue it or you think the typical reader is going to pursue it or set it aside?set it aside?

• Nothing discourages a reader more than long Nothing discourages a reader more than long columns of dull gray type.columns of dull gray type.

• Artwork must be carefully chosen and well placed to Artwork must be carefully chosen and well placed to generate interest.generate interest.

• Too many objects make the publication feel cluttered Too many objects make the publication feel cluttered and will distract the reader.and will distract the reader.

• Objects are balanced and have a easy flow between Objects are balanced and have a easy flow between them.them.

TEMPLATESTEMPLATES

• Templates are specially formatted publications containing Templates are specially formatted publications containing placeholder text, that serve as a master for other placeholder text, that serve as a master for other publications.publications.

• The templates in Publisher 2007 are organized by category; The templates in Publisher 2007 are organized by category; then, each category is organized by design schemes.then, each category is organized by design schemes.

• The choices you select help create the initial publication, and The choices you select help create the initial publication, and you take it from there.you take it from there.

• There are more than 1600 different templates available – There are more than 1600 different templates available – each with different styles and layout schemes.each with different styles and layout schemes.

• One of the benefits of using templates is that your new One of the benefits of using templates is that your new document contains preformatted placeholders that suggest document contains preformatted placeholders that suggest content.content.

• You may replace these placeholders with keyed text or pre-You may replace these placeholders with keyed text or pre-existing text from another software package.existing text from another software package.

Creating a Publication UsingCreating a Publication Usinga a TemplateTemplate

1.1. Display the Publication Types pane.Display the Publication Types pane.

2.2. Click File on the menu bar, then click Click File on the menu bar, then click New.New.

3.3. Click the NEWSLETTERS category.Click the NEWSLETTERS category.

4.4. Select a design within a category.Select a design within a category.

5.5. Select the BORDERS (in the Classic Select the BORDERS (in the Classic Designs subcategory).Designs subcategory).

6.6. Click “Create.”Click “Create.”

7.7. Select the “Office” color schemes.Select the “Office” color schemes.

Using the INSERT menu, you are doing to:Using the INSERT menu, you are doing to:

• Page 32 – Replace existing text with text from Page 32 – Replace existing text with text from another file.another file.

• Page 34 – Adding a graphic imagePage 34 – Adding a graphic image

• Page 36 – Adding a sidebarPage 36 – Adding a sidebar

Then, you are going to:Then, you are going to:

• Page 38 – Use the Design Gallery. (Page 38 – Use the Design Gallery. (objects toolbar)objects toolbar)

• Page 40 – Group Objects using [Shift] key. The Page 40 – Group Objects using [Shift] key. The

group objects button appears.group objects button appears.

You will complete these tasks:You will complete these tasks:

Adding a Graphic ImageAdding a Graphic Image

INSERT menu > Picture > From File

Adding a Sidebar (Adding a Sidebar (texttext from another filefrom another file))

A A sidebarsidebar is a short news story containing is a short news story containing supplementary information that is printed alongside a supplementary information that is printed alongside a feature story.feature story.•Can use the same font with a larger size, or a Can use the same font with a larger size, or a different font.different font.•Can be dramatized with border and/or shading.Can be dramatized with border and/or shading.

Sidebar with shading

Using the Design GalleryUsing the Design Gallery

A wide variety of preformatted design objects you can insert into a publication

A pull quote is an excerpt pulled from the text and set next to it

Grouping ObjectsGrouping Objects

Grouping objectsGrouping objects turns several selected turns several selected objects into a single objectobjects into a single object

A grouped object can be ungrouped to A grouped object can be ungrouped to return it to its original componentsreturn it to its original components

Once you have grouped

objects, you can take action on all of them at one time

versus individually.