cisco business edition 6000 - strona główna innergo … business edition 6000 purpose-built...
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Cisco Confidential copy 2014 Cisco andor its affiliates All rights reserved 1
Cisco Business Edition 6000 Bringing Collaboration to Midsize Businesses
FOR PARTNERS ONLY
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 2
Selling Cisco Business Edition 6000
Opportunity 2
Simplified Solution 4
Programs Promotions and Campaigns 5
Services and Support 7
Partner Sales Tools 8
Portfolio Positioning 3
Product Overview 1
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 3
Product Overview
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 4
All-in-One Collaboration Solution
Complete Service Offering
bull End-to-end collaboration for
every user device location
Differentiated Communications
bull Cost-effective high-quality
packaged designs
Simple Deployment Management
bull Ready-to-activate easy to
deploy manage and use
Open Interoperable
bull 3rd-Party applications and
devices supported
Scalable Highly Available
bull Built-in ability to grow and
change with the business
Flexible Cost Model
bull Collaboration platforms scale
to support business needs
Better Together | Communications and Collaboration
Collaboration Your Way
Cisco Business Edition 6000
Up to 1000 Users
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 5
Better Together Communications
Any-Device Connectivity Unified Communications
All-in-One Collaboration
Telepresence and Video Conferencing
Customer Collaboration
Mobility
Messaging and Paging
Web Conferencing
Wired Wireless
3rd-Party and Ciscoreg Unified Communications and Collaboration Application Integration
Complete Service Offering
Differentiated Communications
Simple Deployment Management
Open Interoperable
Scalable Highly Available
Flexible Cost Model
Cisco Business Edition 6000 Purpose-built Midsize Business Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 6
Start Right-Sized Scale with Growth
Start
bull 300 users
bull 500 endpoints
bull Unified CM
bull Unity Connection
bull IM amp Presence
bull Expressway-C
bull Unified CCX for 20 Agents
Growth + Add TelePresence
and High Availability
bull Expand to 500 users
bull 1250 endpoints
bull 50 Agents
bull Add TelePresence
bull Add redundancy
More Growth +
Expand up to 1000 users
bull Up to 2400 endpoints
bull Up to 100 Agents
bull For more scale seamlessly
migrate to Business Edition 7000
hellip
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 7
Business Edition 6000 Purpose-built for Midsize Businesses
Customizable turnkey platform with many application choices
UCS C220 M3
Rack Mount Server
1000 Users 1000 VMUM
Users
Advanced
Standard 100
Agents
200 Audio
100 Video
Sessions
50 Users
Group
1000 IMampP
Users
1000
Users 1000
Phones
Scale-up single-server solution bull lt1000 users 2500 devices 100 cc agents
bull Add second server for redundancy
bull Preloaded with virtualization and apps sw
minus 1 RU MD model 4 apps+1 mgmt $94K
minus 1 RU HD model 8 apps+1 mgmt $208K
bull Bundled 25-user license options included
bull Purchase add-on userapps licenses
bull Single-ordering SKU
UC Virtualization
Hypervisor
Price-optimized max limits
30
MCUs
8-10 HD
Ports per
Instance
VM
Call Control
CUCM Voicemail
Unity
Connection
IM ampP
Jabber
Collaboration
Edge
Expressway
VCS
Attendant
Console
CUAC
Contact
Center
UCCX
Provisioning
Management
Prime Collab
Response
CER
Paging
Paging
Server
4 MCUs
1vCPU
Video Conferencing
Control
TP
Conductor
Video
TP
Server
Management
TP
Mgmt Suite
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 8
Cisco Unified Communication Manager Call control native call queuing
Cisco Prime Collaboration Provisioning management
Cisco Jabber Instant messaging presence
Cisco Unity Connection Voicemail automated attendant
Cisco Unified Attendant Console Call routing distribution
Cisco Emergency Responder 247 access to emergency services
Cisco Paging Server Point-to-point group paging
Cisco Expressway Series Remotemobile worker collaboration
Cisco TelePresence Server Multi-party video conferencing
Cisco TelePresence Conductor Conferencing control
Cisco TelePresence Management Suite Conferencing Management
Cisco WebEx
Web conferencing Cloud-hosted service
Cisco Unified Contact Center Express Customer care call center reporting
Cisco Developer Network (CDN) 3rd-Party other Cisco UC co-resident applications
Identify Priorities | Select Applications |
Choose Devices | Activate | Easy
Ready-to-Activate Applications
Cisco
Collaboration
Cisco Confidential copy 2014 Cisco andor its affiliates All rights reserved 9
Collaboration System Release 100 Whatrsquos New and Enhanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 10
Migration
bull Prime Collaboration Deployment
bull Unified Attendant Console Standard
Enhanced Applications
bull Collaboration Edge with Expressway Series integrated firewall traversal and interworking
bull User-centric licensing
Simplification
bull Prime Collaboration Provisioning
bull User self provisioning and self-care
bull Unified Configurator for Collaboration
Collaboration System Release 100
Provisioning
Deployment
configuration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 11
Simple-to-Deploy Manage and Use
bull Solution arrives ready to activate - preloaded with core applications intuitive set-up tools and installation
bull Set-up wizard for initial greenfield
bull Zero-touch provisioning allows automatic provisioning of services for new users without prompting
bull User self-management using Role Based Access Control (RBAC)
bull Video endpoint provisioning for UCM 10x endpoints
bull Enhanced provisioning workflows loaded with features better user experience
Cisco Prime Collaboration Primary services configuration tool for core
applications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 12
Day 0 bull Install UC Applications
Day 1
bull Setup ldquostandard base-configurationrdquo using CUCC
bull Use Self-provisioning to setup phones
bull Reverse sync and customize using Prime Collaboration
Day 2
bull Hand-off Prime Collaboration to customer IT admin for MACs
bull Self-Care for end users
Simplicity DeploymentManagement Workflow
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 13
Unified Configurator for Collaboration (CUCC)
Overview
bull Establishes a base-configuration and reduces deployment time by up to 30
bull For greenfield deployments in the midmarket
bull PC-based configuration tool that you can learn in less than an hour
bull Deploys CVD based ldquovalidated configurationrdquo on UCM and Unity Connection
bull Complimentary to Prime Collaboration (PCP) for day 2
Benefits
bull Fastest way to dialndashtone and voicemail
bull Consistent configuration across customer base
bull Increases focus customer satisfaction and cutting edge
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 14
Prime Collaboration Standard - Now Included
Provisioning
Assurance
Analytics
Advanced -
Optional
Standard -
Included
Single cluster
Provisions collaboration services
Three levels of RBAC for delegation
Audit log across multiple services
Single cluster batch
Single cluster
Voice and video fault
Performance metrics
Email notifications
Simple RBAC
Not available ndash advanced offer
only
Includes all Standard features plus
Multi-cluster in a single instance
APIs for integration
Process workflow
Advanced RBAC
Infrastructure templates
Includes all Standard features plus bull Multi-cluster in a single instance
bull Detailed endpoint monitoring
bull Deep video session monitoring
bull Multi-level RBAC and grouping
bull Diagnostic tests and more
Long-term reporting and analysis
bull Technology usage
bull Traffic analytics
bull Capacity planning
bull Asset usage
bull Quality of service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 15
Prime Collaboration 100
New Provisioning Features
bull Single management UI that supports configuration of CUCM Unity Unity Connection
IM amp Presence TMS LDAP ACS CME CUE Expressway Prime License Manager
Prime Collaboration Deployment Generic IOS Routers
bull Video endpoint provisioning (for CUCM-registered endpoints)
bull Provisioning lines without phones
bull Change notification and dynamic loading of settings for CUCM
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 16
Day 1 Provisioning Roadmap
bull CUCC 90 has been shipping for sometime supports day 1 configuration for UCM
bull CUCC 100 will launch mid-March supports day 1 configuration for UCM and Unity Connection
bull CUCC will be built into Prime 105 in mid-2014 and will then support day 1 configuration for UCM Unity Connection and IMampP
Day 1 UCM UCxN IMampP
CUCC 90 (2013) X
CUCC 100 (March
2014) X X
Prime 105
(Mid 2014) X X X
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 17
Auto-provision users
and lines synched from
corporate directory
User grabs a phone
and plugs it in
or downloads client
User logs in
and begins to use
their new phone
Users lines and phones provisioned hellip
Self Provisioning As Easy as Empower Users to Provision their Own Phone
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 18
Self-Provisioning Day 1 ldquoEnable and Setuprdquo Feature
Day 1
Provisions
AdminPartner
Templates Rules amp
Limits
LDAP Sync
Zero Touch Configuration
Self Provisioning Configuration
IVR Auto Register Feature Templates
LDAP integration and rules
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 19
Login
or IVR BYOD
Self Provisioning Day 2 Add New User
Sync
Active directory Updated by
Business processes
UCM
User amp Line created No Admin
Needed
New User
Automated
User Experience
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 20
Self Provisioning Endpoint Coverage
Traditional Cisco IP Phones
(no keyboard support)
8900 9900 7900 39006900
Keyboard-enabled Endpoints
DX650
Cisco Jabber Clients
(available Jabber 10)
Personal Video
Endpoints Jabber
Desktop iPad Mobile
Use Voice Portal for Self Provisioning Use keyboard for Self Provisioning Use keyboard for Self Provisioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 2
Selling Cisco Business Edition 6000
Opportunity 2
Simplified Solution 4
Programs Promotions and Campaigns 5
Services and Support 7
Partner Sales Tools 8
Portfolio Positioning 3
Product Overview 1
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 3
Product Overview
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 4
All-in-One Collaboration Solution
Complete Service Offering
bull End-to-end collaboration for
every user device location
Differentiated Communications
bull Cost-effective high-quality
packaged designs
Simple Deployment Management
bull Ready-to-activate easy to
deploy manage and use
Open Interoperable
bull 3rd-Party applications and
devices supported
Scalable Highly Available
bull Built-in ability to grow and
change with the business
Flexible Cost Model
bull Collaboration platforms scale
to support business needs
Better Together | Communications and Collaboration
Collaboration Your Way
Cisco Business Edition 6000
Up to 1000 Users
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 5
Better Together Communications
Any-Device Connectivity Unified Communications
All-in-One Collaboration
Telepresence and Video Conferencing
Customer Collaboration
Mobility
Messaging and Paging
Web Conferencing
Wired Wireless
3rd-Party and Ciscoreg Unified Communications and Collaboration Application Integration
Complete Service Offering
Differentiated Communications
Simple Deployment Management
Open Interoperable
Scalable Highly Available
Flexible Cost Model
Cisco Business Edition 6000 Purpose-built Midsize Business Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 6
Start Right-Sized Scale with Growth
Start
bull 300 users
bull 500 endpoints
bull Unified CM
bull Unity Connection
bull IM amp Presence
bull Expressway-C
bull Unified CCX for 20 Agents
Growth + Add TelePresence
and High Availability
bull Expand to 500 users
bull 1250 endpoints
bull 50 Agents
bull Add TelePresence
bull Add redundancy
More Growth +
Expand up to 1000 users
bull Up to 2400 endpoints
bull Up to 100 Agents
bull For more scale seamlessly
migrate to Business Edition 7000
hellip
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 7
Business Edition 6000 Purpose-built for Midsize Businesses
Customizable turnkey platform with many application choices
UCS C220 M3
Rack Mount Server
1000 Users 1000 VMUM
Users
Advanced
Standard 100
Agents
200 Audio
100 Video
Sessions
50 Users
Group
1000 IMampP
Users
1000
Users 1000
Phones
Scale-up single-server solution bull lt1000 users 2500 devices 100 cc agents
bull Add second server for redundancy
bull Preloaded with virtualization and apps sw
minus 1 RU MD model 4 apps+1 mgmt $94K
minus 1 RU HD model 8 apps+1 mgmt $208K
bull Bundled 25-user license options included
bull Purchase add-on userapps licenses
bull Single-ordering SKU
UC Virtualization
Hypervisor
Price-optimized max limits
30
MCUs
8-10 HD
Ports per
Instance
VM
Call Control
CUCM Voicemail
Unity
Connection
IM ampP
Jabber
Collaboration
Edge
Expressway
VCS
Attendant
Console
CUAC
Contact
Center
UCCX
Provisioning
Management
Prime Collab
Response
CER
Paging
Paging
Server
4 MCUs
1vCPU
Video Conferencing
Control
TP
Conductor
Video
TP
Server
Management
TP
Mgmt Suite
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 8
Cisco Unified Communication Manager Call control native call queuing
Cisco Prime Collaboration Provisioning management
Cisco Jabber Instant messaging presence
Cisco Unity Connection Voicemail automated attendant
Cisco Unified Attendant Console Call routing distribution
Cisco Emergency Responder 247 access to emergency services
Cisco Paging Server Point-to-point group paging
Cisco Expressway Series Remotemobile worker collaboration
Cisco TelePresence Server Multi-party video conferencing
Cisco TelePresence Conductor Conferencing control
Cisco TelePresence Management Suite Conferencing Management
Cisco WebEx
Web conferencing Cloud-hosted service
Cisco Unified Contact Center Express Customer care call center reporting
Cisco Developer Network (CDN) 3rd-Party other Cisco UC co-resident applications
Identify Priorities | Select Applications |
Choose Devices | Activate | Easy
Ready-to-Activate Applications
Cisco
Collaboration
Cisco Confidential copy 2014 Cisco andor its affiliates All rights reserved 9
Collaboration System Release 100 Whatrsquos New and Enhanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 10
Migration
bull Prime Collaboration Deployment
bull Unified Attendant Console Standard
Enhanced Applications
bull Collaboration Edge with Expressway Series integrated firewall traversal and interworking
bull User-centric licensing
Simplification
bull Prime Collaboration Provisioning
bull User self provisioning and self-care
bull Unified Configurator for Collaboration
Collaboration System Release 100
Provisioning
Deployment
configuration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 11
Simple-to-Deploy Manage and Use
bull Solution arrives ready to activate - preloaded with core applications intuitive set-up tools and installation
bull Set-up wizard for initial greenfield
bull Zero-touch provisioning allows automatic provisioning of services for new users without prompting
bull User self-management using Role Based Access Control (RBAC)
bull Video endpoint provisioning for UCM 10x endpoints
bull Enhanced provisioning workflows loaded with features better user experience
Cisco Prime Collaboration Primary services configuration tool for core
applications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 12
Day 0 bull Install UC Applications
Day 1
bull Setup ldquostandard base-configurationrdquo using CUCC
bull Use Self-provisioning to setup phones
bull Reverse sync and customize using Prime Collaboration
Day 2
bull Hand-off Prime Collaboration to customer IT admin for MACs
bull Self-Care for end users
Simplicity DeploymentManagement Workflow
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 13
Unified Configurator for Collaboration (CUCC)
Overview
bull Establishes a base-configuration and reduces deployment time by up to 30
bull For greenfield deployments in the midmarket
bull PC-based configuration tool that you can learn in less than an hour
bull Deploys CVD based ldquovalidated configurationrdquo on UCM and Unity Connection
bull Complimentary to Prime Collaboration (PCP) for day 2
Benefits
bull Fastest way to dialndashtone and voicemail
bull Consistent configuration across customer base
bull Increases focus customer satisfaction and cutting edge
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 14
Prime Collaboration Standard - Now Included
Provisioning
Assurance
Analytics
Advanced -
Optional
Standard -
Included
Single cluster
Provisions collaboration services
Three levels of RBAC for delegation
Audit log across multiple services
Single cluster batch
Single cluster
Voice and video fault
Performance metrics
Email notifications
Simple RBAC
Not available ndash advanced offer
only
Includes all Standard features plus
Multi-cluster in a single instance
APIs for integration
Process workflow
Advanced RBAC
Infrastructure templates
Includes all Standard features plus bull Multi-cluster in a single instance
bull Detailed endpoint monitoring
bull Deep video session monitoring
bull Multi-level RBAC and grouping
bull Diagnostic tests and more
Long-term reporting and analysis
bull Technology usage
bull Traffic analytics
bull Capacity planning
bull Asset usage
bull Quality of service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 15
Prime Collaboration 100
New Provisioning Features
bull Single management UI that supports configuration of CUCM Unity Unity Connection
IM amp Presence TMS LDAP ACS CME CUE Expressway Prime License Manager
Prime Collaboration Deployment Generic IOS Routers
bull Video endpoint provisioning (for CUCM-registered endpoints)
bull Provisioning lines without phones
bull Change notification and dynamic loading of settings for CUCM
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 16
Day 1 Provisioning Roadmap
bull CUCC 90 has been shipping for sometime supports day 1 configuration for UCM
bull CUCC 100 will launch mid-March supports day 1 configuration for UCM and Unity Connection
bull CUCC will be built into Prime 105 in mid-2014 and will then support day 1 configuration for UCM Unity Connection and IMampP
Day 1 UCM UCxN IMampP
CUCC 90 (2013) X
CUCC 100 (March
2014) X X
Prime 105
(Mid 2014) X X X
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 17
Auto-provision users
and lines synched from
corporate directory
User grabs a phone
and plugs it in
or downloads client
User logs in
and begins to use
their new phone
Users lines and phones provisioned hellip
Self Provisioning As Easy as Empower Users to Provision their Own Phone
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 18
Self-Provisioning Day 1 ldquoEnable and Setuprdquo Feature
Day 1
Provisions
AdminPartner
Templates Rules amp
Limits
LDAP Sync
Zero Touch Configuration
Self Provisioning Configuration
IVR Auto Register Feature Templates
LDAP integration and rules
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 19
Login
or IVR BYOD
Self Provisioning Day 2 Add New User
Sync
Active directory Updated by
Business processes
UCM
User amp Line created No Admin
Needed
New User
Automated
User Experience
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 20
Self Provisioning Endpoint Coverage
Traditional Cisco IP Phones
(no keyboard support)
8900 9900 7900 39006900
Keyboard-enabled Endpoints
DX650
Cisco Jabber Clients
(available Jabber 10)
Personal Video
Endpoints Jabber
Desktop iPad Mobile
Use Voice Portal for Self Provisioning Use keyboard for Self Provisioning Use keyboard for Self Provisioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 3
Product Overview
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 4
All-in-One Collaboration Solution
Complete Service Offering
bull End-to-end collaboration for
every user device location
Differentiated Communications
bull Cost-effective high-quality
packaged designs
Simple Deployment Management
bull Ready-to-activate easy to
deploy manage and use
Open Interoperable
bull 3rd-Party applications and
devices supported
Scalable Highly Available
bull Built-in ability to grow and
change with the business
Flexible Cost Model
bull Collaboration platforms scale
to support business needs
Better Together | Communications and Collaboration
Collaboration Your Way
Cisco Business Edition 6000
Up to 1000 Users
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 5
Better Together Communications
Any-Device Connectivity Unified Communications
All-in-One Collaboration
Telepresence and Video Conferencing
Customer Collaboration
Mobility
Messaging and Paging
Web Conferencing
Wired Wireless
3rd-Party and Ciscoreg Unified Communications and Collaboration Application Integration
Complete Service Offering
Differentiated Communications
Simple Deployment Management
Open Interoperable
Scalable Highly Available
Flexible Cost Model
Cisco Business Edition 6000 Purpose-built Midsize Business Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 6
Start Right-Sized Scale with Growth
Start
bull 300 users
bull 500 endpoints
bull Unified CM
bull Unity Connection
bull IM amp Presence
bull Expressway-C
bull Unified CCX for 20 Agents
Growth + Add TelePresence
and High Availability
bull Expand to 500 users
bull 1250 endpoints
bull 50 Agents
bull Add TelePresence
bull Add redundancy
More Growth +
Expand up to 1000 users
bull Up to 2400 endpoints
bull Up to 100 Agents
bull For more scale seamlessly
migrate to Business Edition 7000
hellip
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 7
Business Edition 6000 Purpose-built for Midsize Businesses
Customizable turnkey platform with many application choices
UCS C220 M3
Rack Mount Server
1000 Users 1000 VMUM
Users
Advanced
Standard 100
Agents
200 Audio
100 Video
Sessions
50 Users
Group
1000 IMampP
Users
1000
Users 1000
Phones
Scale-up single-server solution bull lt1000 users 2500 devices 100 cc agents
bull Add second server for redundancy
bull Preloaded with virtualization and apps sw
minus 1 RU MD model 4 apps+1 mgmt $94K
minus 1 RU HD model 8 apps+1 mgmt $208K
bull Bundled 25-user license options included
bull Purchase add-on userapps licenses
bull Single-ordering SKU
UC Virtualization
Hypervisor
Price-optimized max limits
30
MCUs
8-10 HD
Ports per
Instance
VM
Call Control
CUCM Voicemail
Unity
Connection
IM ampP
Jabber
Collaboration
Edge
Expressway
VCS
Attendant
Console
CUAC
Contact
Center
UCCX
Provisioning
Management
Prime Collab
Response
CER
Paging
Paging
Server
4 MCUs
1vCPU
Video Conferencing
Control
TP
Conductor
Video
TP
Server
Management
TP
Mgmt Suite
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 8
Cisco Unified Communication Manager Call control native call queuing
Cisco Prime Collaboration Provisioning management
Cisco Jabber Instant messaging presence
Cisco Unity Connection Voicemail automated attendant
Cisco Unified Attendant Console Call routing distribution
Cisco Emergency Responder 247 access to emergency services
Cisco Paging Server Point-to-point group paging
Cisco Expressway Series Remotemobile worker collaboration
Cisco TelePresence Server Multi-party video conferencing
Cisco TelePresence Conductor Conferencing control
Cisco TelePresence Management Suite Conferencing Management
Cisco WebEx
Web conferencing Cloud-hosted service
Cisco Unified Contact Center Express Customer care call center reporting
Cisco Developer Network (CDN) 3rd-Party other Cisco UC co-resident applications
Identify Priorities | Select Applications |
Choose Devices | Activate | Easy
Ready-to-Activate Applications
Cisco
Collaboration
Cisco Confidential copy 2014 Cisco andor its affiliates All rights reserved 9
Collaboration System Release 100 Whatrsquos New and Enhanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 10
Migration
bull Prime Collaboration Deployment
bull Unified Attendant Console Standard
Enhanced Applications
bull Collaboration Edge with Expressway Series integrated firewall traversal and interworking
bull User-centric licensing
Simplification
bull Prime Collaboration Provisioning
bull User self provisioning and self-care
bull Unified Configurator for Collaboration
Collaboration System Release 100
Provisioning
Deployment
configuration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 11
Simple-to-Deploy Manage and Use
bull Solution arrives ready to activate - preloaded with core applications intuitive set-up tools and installation
bull Set-up wizard for initial greenfield
bull Zero-touch provisioning allows automatic provisioning of services for new users without prompting
bull User self-management using Role Based Access Control (RBAC)
bull Video endpoint provisioning for UCM 10x endpoints
bull Enhanced provisioning workflows loaded with features better user experience
Cisco Prime Collaboration Primary services configuration tool for core
applications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 12
Day 0 bull Install UC Applications
Day 1
bull Setup ldquostandard base-configurationrdquo using CUCC
bull Use Self-provisioning to setup phones
bull Reverse sync and customize using Prime Collaboration
Day 2
bull Hand-off Prime Collaboration to customer IT admin for MACs
bull Self-Care for end users
Simplicity DeploymentManagement Workflow
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 13
Unified Configurator for Collaboration (CUCC)
Overview
bull Establishes a base-configuration and reduces deployment time by up to 30
bull For greenfield deployments in the midmarket
bull PC-based configuration tool that you can learn in less than an hour
bull Deploys CVD based ldquovalidated configurationrdquo on UCM and Unity Connection
bull Complimentary to Prime Collaboration (PCP) for day 2
Benefits
bull Fastest way to dialndashtone and voicemail
bull Consistent configuration across customer base
bull Increases focus customer satisfaction and cutting edge
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 14
Prime Collaboration Standard - Now Included
Provisioning
Assurance
Analytics
Advanced -
Optional
Standard -
Included
Single cluster
Provisions collaboration services
Three levels of RBAC for delegation
Audit log across multiple services
Single cluster batch
Single cluster
Voice and video fault
Performance metrics
Email notifications
Simple RBAC
Not available ndash advanced offer
only
Includes all Standard features plus
Multi-cluster in a single instance
APIs for integration
Process workflow
Advanced RBAC
Infrastructure templates
Includes all Standard features plus bull Multi-cluster in a single instance
bull Detailed endpoint monitoring
bull Deep video session monitoring
bull Multi-level RBAC and grouping
bull Diagnostic tests and more
Long-term reporting and analysis
bull Technology usage
bull Traffic analytics
bull Capacity planning
bull Asset usage
bull Quality of service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 15
Prime Collaboration 100
New Provisioning Features
bull Single management UI that supports configuration of CUCM Unity Unity Connection
IM amp Presence TMS LDAP ACS CME CUE Expressway Prime License Manager
Prime Collaboration Deployment Generic IOS Routers
bull Video endpoint provisioning (for CUCM-registered endpoints)
bull Provisioning lines without phones
bull Change notification and dynamic loading of settings for CUCM
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 16
Day 1 Provisioning Roadmap
bull CUCC 90 has been shipping for sometime supports day 1 configuration for UCM
bull CUCC 100 will launch mid-March supports day 1 configuration for UCM and Unity Connection
bull CUCC will be built into Prime 105 in mid-2014 and will then support day 1 configuration for UCM Unity Connection and IMampP
Day 1 UCM UCxN IMampP
CUCC 90 (2013) X
CUCC 100 (March
2014) X X
Prime 105
(Mid 2014) X X X
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 17
Auto-provision users
and lines synched from
corporate directory
User grabs a phone
and plugs it in
or downloads client
User logs in
and begins to use
their new phone
Users lines and phones provisioned hellip
Self Provisioning As Easy as Empower Users to Provision their Own Phone
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 18
Self-Provisioning Day 1 ldquoEnable and Setuprdquo Feature
Day 1
Provisions
AdminPartner
Templates Rules amp
Limits
LDAP Sync
Zero Touch Configuration
Self Provisioning Configuration
IVR Auto Register Feature Templates
LDAP integration and rules
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 19
Login
or IVR BYOD
Self Provisioning Day 2 Add New User
Sync
Active directory Updated by
Business processes
UCM
User amp Line created No Admin
Needed
New User
Automated
User Experience
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 20
Self Provisioning Endpoint Coverage
Traditional Cisco IP Phones
(no keyboard support)
8900 9900 7900 39006900
Keyboard-enabled Endpoints
DX650
Cisco Jabber Clients
(available Jabber 10)
Personal Video
Endpoints Jabber
Desktop iPad Mobile
Use Voice Portal for Self Provisioning Use keyboard for Self Provisioning Use keyboard for Self Provisioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 4
All-in-One Collaboration Solution
Complete Service Offering
bull End-to-end collaboration for
every user device location
Differentiated Communications
bull Cost-effective high-quality
packaged designs
Simple Deployment Management
bull Ready-to-activate easy to
deploy manage and use
Open Interoperable
bull 3rd-Party applications and
devices supported
Scalable Highly Available
bull Built-in ability to grow and
change with the business
Flexible Cost Model
bull Collaboration platforms scale
to support business needs
Better Together | Communications and Collaboration
Collaboration Your Way
Cisco Business Edition 6000
Up to 1000 Users
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 5
Better Together Communications
Any-Device Connectivity Unified Communications
All-in-One Collaboration
Telepresence and Video Conferencing
Customer Collaboration
Mobility
Messaging and Paging
Web Conferencing
Wired Wireless
3rd-Party and Ciscoreg Unified Communications and Collaboration Application Integration
Complete Service Offering
Differentiated Communications
Simple Deployment Management
Open Interoperable
Scalable Highly Available
Flexible Cost Model
Cisco Business Edition 6000 Purpose-built Midsize Business Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 6
Start Right-Sized Scale with Growth
Start
bull 300 users
bull 500 endpoints
bull Unified CM
bull Unity Connection
bull IM amp Presence
bull Expressway-C
bull Unified CCX for 20 Agents
Growth + Add TelePresence
and High Availability
bull Expand to 500 users
bull 1250 endpoints
bull 50 Agents
bull Add TelePresence
bull Add redundancy
More Growth +
Expand up to 1000 users
bull Up to 2400 endpoints
bull Up to 100 Agents
bull For more scale seamlessly
migrate to Business Edition 7000
hellip
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 7
Business Edition 6000 Purpose-built for Midsize Businesses
Customizable turnkey platform with many application choices
UCS C220 M3
Rack Mount Server
1000 Users 1000 VMUM
Users
Advanced
Standard 100
Agents
200 Audio
100 Video
Sessions
50 Users
Group
1000 IMampP
Users
1000
Users 1000
Phones
Scale-up single-server solution bull lt1000 users 2500 devices 100 cc agents
bull Add second server for redundancy
bull Preloaded with virtualization and apps sw
minus 1 RU MD model 4 apps+1 mgmt $94K
minus 1 RU HD model 8 apps+1 mgmt $208K
bull Bundled 25-user license options included
bull Purchase add-on userapps licenses
bull Single-ordering SKU
UC Virtualization
Hypervisor
Price-optimized max limits
30
MCUs
8-10 HD
Ports per
Instance
VM
Call Control
CUCM Voicemail
Unity
Connection
IM ampP
Jabber
Collaboration
Edge
Expressway
VCS
Attendant
Console
CUAC
Contact
Center
UCCX
Provisioning
Management
Prime Collab
Response
CER
Paging
Paging
Server
4 MCUs
1vCPU
Video Conferencing
Control
TP
Conductor
Video
TP
Server
Management
TP
Mgmt Suite
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 8
Cisco Unified Communication Manager Call control native call queuing
Cisco Prime Collaboration Provisioning management
Cisco Jabber Instant messaging presence
Cisco Unity Connection Voicemail automated attendant
Cisco Unified Attendant Console Call routing distribution
Cisco Emergency Responder 247 access to emergency services
Cisco Paging Server Point-to-point group paging
Cisco Expressway Series Remotemobile worker collaboration
Cisco TelePresence Server Multi-party video conferencing
Cisco TelePresence Conductor Conferencing control
Cisco TelePresence Management Suite Conferencing Management
Cisco WebEx
Web conferencing Cloud-hosted service
Cisco Unified Contact Center Express Customer care call center reporting
Cisco Developer Network (CDN) 3rd-Party other Cisco UC co-resident applications
Identify Priorities | Select Applications |
Choose Devices | Activate | Easy
Ready-to-Activate Applications
Cisco
Collaboration
Cisco Confidential copy 2014 Cisco andor its affiliates All rights reserved 9
Collaboration System Release 100 Whatrsquos New and Enhanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 10
Migration
bull Prime Collaboration Deployment
bull Unified Attendant Console Standard
Enhanced Applications
bull Collaboration Edge with Expressway Series integrated firewall traversal and interworking
bull User-centric licensing
Simplification
bull Prime Collaboration Provisioning
bull User self provisioning and self-care
bull Unified Configurator for Collaboration
Collaboration System Release 100
Provisioning
Deployment
configuration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 11
Simple-to-Deploy Manage and Use
bull Solution arrives ready to activate - preloaded with core applications intuitive set-up tools and installation
bull Set-up wizard for initial greenfield
bull Zero-touch provisioning allows automatic provisioning of services for new users without prompting
bull User self-management using Role Based Access Control (RBAC)
bull Video endpoint provisioning for UCM 10x endpoints
bull Enhanced provisioning workflows loaded with features better user experience
Cisco Prime Collaboration Primary services configuration tool for core
applications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 12
Day 0 bull Install UC Applications
Day 1
bull Setup ldquostandard base-configurationrdquo using CUCC
bull Use Self-provisioning to setup phones
bull Reverse sync and customize using Prime Collaboration
Day 2
bull Hand-off Prime Collaboration to customer IT admin for MACs
bull Self-Care for end users
Simplicity DeploymentManagement Workflow
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 13
Unified Configurator for Collaboration (CUCC)
Overview
bull Establishes a base-configuration and reduces deployment time by up to 30
bull For greenfield deployments in the midmarket
bull PC-based configuration tool that you can learn in less than an hour
bull Deploys CVD based ldquovalidated configurationrdquo on UCM and Unity Connection
bull Complimentary to Prime Collaboration (PCP) for day 2
Benefits
bull Fastest way to dialndashtone and voicemail
bull Consistent configuration across customer base
bull Increases focus customer satisfaction and cutting edge
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 14
Prime Collaboration Standard - Now Included
Provisioning
Assurance
Analytics
Advanced -
Optional
Standard -
Included
Single cluster
Provisions collaboration services
Three levels of RBAC for delegation
Audit log across multiple services
Single cluster batch
Single cluster
Voice and video fault
Performance metrics
Email notifications
Simple RBAC
Not available ndash advanced offer
only
Includes all Standard features plus
Multi-cluster in a single instance
APIs for integration
Process workflow
Advanced RBAC
Infrastructure templates
Includes all Standard features plus bull Multi-cluster in a single instance
bull Detailed endpoint monitoring
bull Deep video session monitoring
bull Multi-level RBAC and grouping
bull Diagnostic tests and more
Long-term reporting and analysis
bull Technology usage
bull Traffic analytics
bull Capacity planning
bull Asset usage
bull Quality of service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 15
Prime Collaboration 100
New Provisioning Features
bull Single management UI that supports configuration of CUCM Unity Unity Connection
IM amp Presence TMS LDAP ACS CME CUE Expressway Prime License Manager
Prime Collaboration Deployment Generic IOS Routers
bull Video endpoint provisioning (for CUCM-registered endpoints)
bull Provisioning lines without phones
bull Change notification and dynamic loading of settings for CUCM
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 16
Day 1 Provisioning Roadmap
bull CUCC 90 has been shipping for sometime supports day 1 configuration for UCM
bull CUCC 100 will launch mid-March supports day 1 configuration for UCM and Unity Connection
bull CUCC will be built into Prime 105 in mid-2014 and will then support day 1 configuration for UCM Unity Connection and IMampP
Day 1 UCM UCxN IMampP
CUCC 90 (2013) X
CUCC 100 (March
2014) X X
Prime 105
(Mid 2014) X X X
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 17
Auto-provision users
and lines synched from
corporate directory
User grabs a phone
and plugs it in
or downloads client
User logs in
and begins to use
their new phone
Users lines and phones provisioned hellip
Self Provisioning As Easy as Empower Users to Provision their Own Phone
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 18
Self-Provisioning Day 1 ldquoEnable and Setuprdquo Feature
Day 1
Provisions
AdminPartner
Templates Rules amp
Limits
LDAP Sync
Zero Touch Configuration
Self Provisioning Configuration
IVR Auto Register Feature Templates
LDAP integration and rules
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 19
Login
or IVR BYOD
Self Provisioning Day 2 Add New User
Sync
Active directory Updated by
Business processes
UCM
User amp Line created No Admin
Needed
New User
Automated
User Experience
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 20
Self Provisioning Endpoint Coverage
Traditional Cisco IP Phones
(no keyboard support)
8900 9900 7900 39006900
Keyboard-enabled Endpoints
DX650
Cisco Jabber Clients
(available Jabber 10)
Personal Video
Endpoints Jabber
Desktop iPad Mobile
Use Voice Portal for Self Provisioning Use keyboard for Self Provisioning Use keyboard for Self Provisioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 5
Better Together Communications
Any-Device Connectivity Unified Communications
All-in-One Collaboration
Telepresence and Video Conferencing
Customer Collaboration
Mobility
Messaging and Paging
Web Conferencing
Wired Wireless
3rd-Party and Ciscoreg Unified Communications and Collaboration Application Integration
Complete Service Offering
Differentiated Communications
Simple Deployment Management
Open Interoperable
Scalable Highly Available
Flexible Cost Model
Cisco Business Edition 6000 Purpose-built Midsize Business Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 6
Start Right-Sized Scale with Growth
Start
bull 300 users
bull 500 endpoints
bull Unified CM
bull Unity Connection
bull IM amp Presence
bull Expressway-C
bull Unified CCX for 20 Agents
Growth + Add TelePresence
and High Availability
bull Expand to 500 users
bull 1250 endpoints
bull 50 Agents
bull Add TelePresence
bull Add redundancy
More Growth +
Expand up to 1000 users
bull Up to 2400 endpoints
bull Up to 100 Agents
bull For more scale seamlessly
migrate to Business Edition 7000
hellip
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 7
Business Edition 6000 Purpose-built for Midsize Businesses
Customizable turnkey platform with many application choices
UCS C220 M3
Rack Mount Server
1000 Users 1000 VMUM
Users
Advanced
Standard 100
Agents
200 Audio
100 Video
Sessions
50 Users
Group
1000 IMampP
Users
1000
Users 1000
Phones
Scale-up single-server solution bull lt1000 users 2500 devices 100 cc agents
bull Add second server for redundancy
bull Preloaded with virtualization and apps sw
minus 1 RU MD model 4 apps+1 mgmt $94K
minus 1 RU HD model 8 apps+1 mgmt $208K
bull Bundled 25-user license options included
bull Purchase add-on userapps licenses
bull Single-ordering SKU
UC Virtualization
Hypervisor
Price-optimized max limits
30
MCUs
8-10 HD
Ports per
Instance
VM
Call Control
CUCM Voicemail
Unity
Connection
IM ampP
Jabber
Collaboration
Edge
Expressway
VCS
Attendant
Console
CUAC
Contact
Center
UCCX
Provisioning
Management
Prime Collab
Response
CER
Paging
Paging
Server
4 MCUs
1vCPU
Video Conferencing
Control
TP
Conductor
Video
TP
Server
Management
TP
Mgmt Suite
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 8
Cisco Unified Communication Manager Call control native call queuing
Cisco Prime Collaboration Provisioning management
Cisco Jabber Instant messaging presence
Cisco Unity Connection Voicemail automated attendant
Cisco Unified Attendant Console Call routing distribution
Cisco Emergency Responder 247 access to emergency services
Cisco Paging Server Point-to-point group paging
Cisco Expressway Series Remotemobile worker collaboration
Cisco TelePresence Server Multi-party video conferencing
Cisco TelePresence Conductor Conferencing control
Cisco TelePresence Management Suite Conferencing Management
Cisco WebEx
Web conferencing Cloud-hosted service
Cisco Unified Contact Center Express Customer care call center reporting
Cisco Developer Network (CDN) 3rd-Party other Cisco UC co-resident applications
Identify Priorities | Select Applications |
Choose Devices | Activate | Easy
Ready-to-Activate Applications
Cisco
Collaboration
Cisco Confidential copy 2014 Cisco andor its affiliates All rights reserved 9
Collaboration System Release 100 Whatrsquos New and Enhanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 10
Migration
bull Prime Collaboration Deployment
bull Unified Attendant Console Standard
Enhanced Applications
bull Collaboration Edge with Expressway Series integrated firewall traversal and interworking
bull User-centric licensing
Simplification
bull Prime Collaboration Provisioning
bull User self provisioning and self-care
bull Unified Configurator for Collaboration
Collaboration System Release 100
Provisioning
Deployment
configuration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 11
Simple-to-Deploy Manage and Use
bull Solution arrives ready to activate - preloaded with core applications intuitive set-up tools and installation
bull Set-up wizard for initial greenfield
bull Zero-touch provisioning allows automatic provisioning of services for new users without prompting
bull User self-management using Role Based Access Control (RBAC)
bull Video endpoint provisioning for UCM 10x endpoints
bull Enhanced provisioning workflows loaded with features better user experience
Cisco Prime Collaboration Primary services configuration tool for core
applications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 12
Day 0 bull Install UC Applications
Day 1
bull Setup ldquostandard base-configurationrdquo using CUCC
bull Use Self-provisioning to setup phones
bull Reverse sync and customize using Prime Collaboration
Day 2
bull Hand-off Prime Collaboration to customer IT admin for MACs
bull Self-Care for end users
Simplicity DeploymentManagement Workflow
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 13
Unified Configurator for Collaboration (CUCC)
Overview
bull Establishes a base-configuration and reduces deployment time by up to 30
bull For greenfield deployments in the midmarket
bull PC-based configuration tool that you can learn in less than an hour
bull Deploys CVD based ldquovalidated configurationrdquo on UCM and Unity Connection
bull Complimentary to Prime Collaboration (PCP) for day 2
Benefits
bull Fastest way to dialndashtone and voicemail
bull Consistent configuration across customer base
bull Increases focus customer satisfaction and cutting edge
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 14
Prime Collaboration Standard - Now Included
Provisioning
Assurance
Analytics
Advanced -
Optional
Standard -
Included
Single cluster
Provisions collaboration services
Three levels of RBAC for delegation
Audit log across multiple services
Single cluster batch
Single cluster
Voice and video fault
Performance metrics
Email notifications
Simple RBAC
Not available ndash advanced offer
only
Includes all Standard features plus
Multi-cluster in a single instance
APIs for integration
Process workflow
Advanced RBAC
Infrastructure templates
Includes all Standard features plus bull Multi-cluster in a single instance
bull Detailed endpoint monitoring
bull Deep video session monitoring
bull Multi-level RBAC and grouping
bull Diagnostic tests and more
Long-term reporting and analysis
bull Technology usage
bull Traffic analytics
bull Capacity planning
bull Asset usage
bull Quality of service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 15
Prime Collaboration 100
New Provisioning Features
bull Single management UI that supports configuration of CUCM Unity Unity Connection
IM amp Presence TMS LDAP ACS CME CUE Expressway Prime License Manager
Prime Collaboration Deployment Generic IOS Routers
bull Video endpoint provisioning (for CUCM-registered endpoints)
bull Provisioning lines without phones
bull Change notification and dynamic loading of settings for CUCM
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 16
Day 1 Provisioning Roadmap
bull CUCC 90 has been shipping for sometime supports day 1 configuration for UCM
bull CUCC 100 will launch mid-March supports day 1 configuration for UCM and Unity Connection
bull CUCC will be built into Prime 105 in mid-2014 and will then support day 1 configuration for UCM Unity Connection and IMampP
Day 1 UCM UCxN IMampP
CUCC 90 (2013) X
CUCC 100 (March
2014) X X
Prime 105
(Mid 2014) X X X
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 17
Auto-provision users
and lines synched from
corporate directory
User grabs a phone
and plugs it in
or downloads client
User logs in
and begins to use
their new phone
Users lines and phones provisioned hellip
Self Provisioning As Easy as Empower Users to Provision their Own Phone
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 18
Self-Provisioning Day 1 ldquoEnable and Setuprdquo Feature
Day 1
Provisions
AdminPartner
Templates Rules amp
Limits
LDAP Sync
Zero Touch Configuration
Self Provisioning Configuration
IVR Auto Register Feature Templates
LDAP integration and rules
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 19
Login
or IVR BYOD
Self Provisioning Day 2 Add New User
Sync
Active directory Updated by
Business processes
UCM
User amp Line created No Admin
Needed
New User
Automated
User Experience
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 20
Self Provisioning Endpoint Coverage
Traditional Cisco IP Phones
(no keyboard support)
8900 9900 7900 39006900
Keyboard-enabled Endpoints
DX650
Cisco Jabber Clients
(available Jabber 10)
Personal Video
Endpoints Jabber
Desktop iPad Mobile
Use Voice Portal for Self Provisioning Use keyboard for Self Provisioning Use keyboard for Self Provisioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 6
Start Right-Sized Scale with Growth
Start
bull 300 users
bull 500 endpoints
bull Unified CM
bull Unity Connection
bull IM amp Presence
bull Expressway-C
bull Unified CCX for 20 Agents
Growth + Add TelePresence
and High Availability
bull Expand to 500 users
bull 1250 endpoints
bull 50 Agents
bull Add TelePresence
bull Add redundancy
More Growth +
Expand up to 1000 users
bull Up to 2400 endpoints
bull Up to 100 Agents
bull For more scale seamlessly
migrate to Business Edition 7000
hellip
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 7
Business Edition 6000 Purpose-built for Midsize Businesses
Customizable turnkey platform with many application choices
UCS C220 M3
Rack Mount Server
1000 Users 1000 VMUM
Users
Advanced
Standard 100
Agents
200 Audio
100 Video
Sessions
50 Users
Group
1000 IMampP
Users
1000
Users 1000
Phones
Scale-up single-server solution bull lt1000 users 2500 devices 100 cc agents
bull Add second server for redundancy
bull Preloaded with virtualization and apps sw
minus 1 RU MD model 4 apps+1 mgmt $94K
minus 1 RU HD model 8 apps+1 mgmt $208K
bull Bundled 25-user license options included
bull Purchase add-on userapps licenses
bull Single-ordering SKU
UC Virtualization
Hypervisor
Price-optimized max limits
30
MCUs
8-10 HD
Ports per
Instance
VM
Call Control
CUCM Voicemail
Unity
Connection
IM ampP
Jabber
Collaboration
Edge
Expressway
VCS
Attendant
Console
CUAC
Contact
Center
UCCX
Provisioning
Management
Prime Collab
Response
CER
Paging
Paging
Server
4 MCUs
1vCPU
Video Conferencing
Control
TP
Conductor
Video
TP
Server
Management
TP
Mgmt Suite
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 8
Cisco Unified Communication Manager Call control native call queuing
Cisco Prime Collaboration Provisioning management
Cisco Jabber Instant messaging presence
Cisco Unity Connection Voicemail automated attendant
Cisco Unified Attendant Console Call routing distribution
Cisco Emergency Responder 247 access to emergency services
Cisco Paging Server Point-to-point group paging
Cisco Expressway Series Remotemobile worker collaboration
Cisco TelePresence Server Multi-party video conferencing
Cisco TelePresence Conductor Conferencing control
Cisco TelePresence Management Suite Conferencing Management
Cisco WebEx
Web conferencing Cloud-hosted service
Cisco Unified Contact Center Express Customer care call center reporting
Cisco Developer Network (CDN) 3rd-Party other Cisco UC co-resident applications
Identify Priorities | Select Applications |
Choose Devices | Activate | Easy
Ready-to-Activate Applications
Cisco
Collaboration
Cisco Confidential copy 2014 Cisco andor its affiliates All rights reserved 9
Collaboration System Release 100 Whatrsquos New and Enhanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 10
Migration
bull Prime Collaboration Deployment
bull Unified Attendant Console Standard
Enhanced Applications
bull Collaboration Edge with Expressway Series integrated firewall traversal and interworking
bull User-centric licensing
Simplification
bull Prime Collaboration Provisioning
bull User self provisioning and self-care
bull Unified Configurator for Collaboration
Collaboration System Release 100
Provisioning
Deployment
configuration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 11
Simple-to-Deploy Manage and Use
bull Solution arrives ready to activate - preloaded with core applications intuitive set-up tools and installation
bull Set-up wizard for initial greenfield
bull Zero-touch provisioning allows automatic provisioning of services for new users without prompting
bull User self-management using Role Based Access Control (RBAC)
bull Video endpoint provisioning for UCM 10x endpoints
bull Enhanced provisioning workflows loaded with features better user experience
Cisco Prime Collaboration Primary services configuration tool for core
applications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 12
Day 0 bull Install UC Applications
Day 1
bull Setup ldquostandard base-configurationrdquo using CUCC
bull Use Self-provisioning to setup phones
bull Reverse sync and customize using Prime Collaboration
Day 2
bull Hand-off Prime Collaboration to customer IT admin for MACs
bull Self-Care for end users
Simplicity DeploymentManagement Workflow
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 13
Unified Configurator for Collaboration (CUCC)
Overview
bull Establishes a base-configuration and reduces deployment time by up to 30
bull For greenfield deployments in the midmarket
bull PC-based configuration tool that you can learn in less than an hour
bull Deploys CVD based ldquovalidated configurationrdquo on UCM and Unity Connection
bull Complimentary to Prime Collaboration (PCP) for day 2
Benefits
bull Fastest way to dialndashtone and voicemail
bull Consistent configuration across customer base
bull Increases focus customer satisfaction and cutting edge
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 14
Prime Collaboration Standard - Now Included
Provisioning
Assurance
Analytics
Advanced -
Optional
Standard -
Included
Single cluster
Provisions collaboration services
Three levels of RBAC for delegation
Audit log across multiple services
Single cluster batch
Single cluster
Voice and video fault
Performance metrics
Email notifications
Simple RBAC
Not available ndash advanced offer
only
Includes all Standard features plus
Multi-cluster in a single instance
APIs for integration
Process workflow
Advanced RBAC
Infrastructure templates
Includes all Standard features plus bull Multi-cluster in a single instance
bull Detailed endpoint monitoring
bull Deep video session monitoring
bull Multi-level RBAC and grouping
bull Diagnostic tests and more
Long-term reporting and analysis
bull Technology usage
bull Traffic analytics
bull Capacity planning
bull Asset usage
bull Quality of service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 15
Prime Collaboration 100
New Provisioning Features
bull Single management UI that supports configuration of CUCM Unity Unity Connection
IM amp Presence TMS LDAP ACS CME CUE Expressway Prime License Manager
Prime Collaboration Deployment Generic IOS Routers
bull Video endpoint provisioning (for CUCM-registered endpoints)
bull Provisioning lines without phones
bull Change notification and dynamic loading of settings for CUCM
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 16
Day 1 Provisioning Roadmap
bull CUCC 90 has been shipping for sometime supports day 1 configuration for UCM
bull CUCC 100 will launch mid-March supports day 1 configuration for UCM and Unity Connection
bull CUCC will be built into Prime 105 in mid-2014 and will then support day 1 configuration for UCM Unity Connection and IMampP
Day 1 UCM UCxN IMampP
CUCC 90 (2013) X
CUCC 100 (March
2014) X X
Prime 105
(Mid 2014) X X X
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 17
Auto-provision users
and lines synched from
corporate directory
User grabs a phone
and plugs it in
or downloads client
User logs in
and begins to use
their new phone
Users lines and phones provisioned hellip
Self Provisioning As Easy as Empower Users to Provision their Own Phone
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 18
Self-Provisioning Day 1 ldquoEnable and Setuprdquo Feature
Day 1
Provisions
AdminPartner
Templates Rules amp
Limits
LDAP Sync
Zero Touch Configuration
Self Provisioning Configuration
IVR Auto Register Feature Templates
LDAP integration and rules
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 19
Login
or IVR BYOD
Self Provisioning Day 2 Add New User
Sync
Active directory Updated by
Business processes
UCM
User amp Line created No Admin
Needed
New User
Automated
User Experience
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 20
Self Provisioning Endpoint Coverage
Traditional Cisco IP Phones
(no keyboard support)
8900 9900 7900 39006900
Keyboard-enabled Endpoints
DX650
Cisco Jabber Clients
(available Jabber 10)
Personal Video
Endpoints Jabber
Desktop iPad Mobile
Use Voice Portal for Self Provisioning Use keyboard for Self Provisioning Use keyboard for Self Provisioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 7
Business Edition 6000 Purpose-built for Midsize Businesses
Customizable turnkey platform with many application choices
UCS C220 M3
Rack Mount Server
1000 Users 1000 VMUM
Users
Advanced
Standard 100
Agents
200 Audio
100 Video
Sessions
50 Users
Group
1000 IMampP
Users
1000
Users 1000
Phones
Scale-up single-server solution bull lt1000 users 2500 devices 100 cc agents
bull Add second server for redundancy
bull Preloaded with virtualization and apps sw
minus 1 RU MD model 4 apps+1 mgmt $94K
minus 1 RU HD model 8 apps+1 mgmt $208K
bull Bundled 25-user license options included
bull Purchase add-on userapps licenses
bull Single-ordering SKU
UC Virtualization
Hypervisor
Price-optimized max limits
30
MCUs
8-10 HD
Ports per
Instance
VM
Call Control
CUCM Voicemail
Unity
Connection
IM ampP
Jabber
Collaboration
Edge
Expressway
VCS
Attendant
Console
CUAC
Contact
Center
UCCX
Provisioning
Management
Prime Collab
Response
CER
Paging
Paging
Server
4 MCUs
1vCPU
Video Conferencing
Control
TP
Conductor
Video
TP
Server
Management
TP
Mgmt Suite
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 8
Cisco Unified Communication Manager Call control native call queuing
Cisco Prime Collaboration Provisioning management
Cisco Jabber Instant messaging presence
Cisco Unity Connection Voicemail automated attendant
Cisco Unified Attendant Console Call routing distribution
Cisco Emergency Responder 247 access to emergency services
Cisco Paging Server Point-to-point group paging
Cisco Expressway Series Remotemobile worker collaboration
Cisco TelePresence Server Multi-party video conferencing
Cisco TelePresence Conductor Conferencing control
Cisco TelePresence Management Suite Conferencing Management
Cisco WebEx
Web conferencing Cloud-hosted service
Cisco Unified Contact Center Express Customer care call center reporting
Cisco Developer Network (CDN) 3rd-Party other Cisco UC co-resident applications
Identify Priorities | Select Applications |
Choose Devices | Activate | Easy
Ready-to-Activate Applications
Cisco
Collaboration
Cisco Confidential copy 2014 Cisco andor its affiliates All rights reserved 9
Collaboration System Release 100 Whatrsquos New and Enhanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 10
Migration
bull Prime Collaboration Deployment
bull Unified Attendant Console Standard
Enhanced Applications
bull Collaboration Edge with Expressway Series integrated firewall traversal and interworking
bull User-centric licensing
Simplification
bull Prime Collaboration Provisioning
bull User self provisioning and self-care
bull Unified Configurator for Collaboration
Collaboration System Release 100
Provisioning
Deployment
configuration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 11
Simple-to-Deploy Manage and Use
bull Solution arrives ready to activate - preloaded with core applications intuitive set-up tools and installation
bull Set-up wizard for initial greenfield
bull Zero-touch provisioning allows automatic provisioning of services for new users without prompting
bull User self-management using Role Based Access Control (RBAC)
bull Video endpoint provisioning for UCM 10x endpoints
bull Enhanced provisioning workflows loaded with features better user experience
Cisco Prime Collaboration Primary services configuration tool for core
applications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 12
Day 0 bull Install UC Applications
Day 1
bull Setup ldquostandard base-configurationrdquo using CUCC
bull Use Self-provisioning to setup phones
bull Reverse sync and customize using Prime Collaboration
Day 2
bull Hand-off Prime Collaboration to customer IT admin for MACs
bull Self-Care for end users
Simplicity DeploymentManagement Workflow
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 13
Unified Configurator for Collaboration (CUCC)
Overview
bull Establishes a base-configuration and reduces deployment time by up to 30
bull For greenfield deployments in the midmarket
bull PC-based configuration tool that you can learn in less than an hour
bull Deploys CVD based ldquovalidated configurationrdquo on UCM and Unity Connection
bull Complimentary to Prime Collaboration (PCP) for day 2
Benefits
bull Fastest way to dialndashtone and voicemail
bull Consistent configuration across customer base
bull Increases focus customer satisfaction and cutting edge
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 14
Prime Collaboration Standard - Now Included
Provisioning
Assurance
Analytics
Advanced -
Optional
Standard -
Included
Single cluster
Provisions collaboration services
Three levels of RBAC for delegation
Audit log across multiple services
Single cluster batch
Single cluster
Voice and video fault
Performance metrics
Email notifications
Simple RBAC
Not available ndash advanced offer
only
Includes all Standard features plus
Multi-cluster in a single instance
APIs for integration
Process workflow
Advanced RBAC
Infrastructure templates
Includes all Standard features plus bull Multi-cluster in a single instance
bull Detailed endpoint monitoring
bull Deep video session monitoring
bull Multi-level RBAC and grouping
bull Diagnostic tests and more
Long-term reporting and analysis
bull Technology usage
bull Traffic analytics
bull Capacity planning
bull Asset usage
bull Quality of service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 15
Prime Collaboration 100
New Provisioning Features
bull Single management UI that supports configuration of CUCM Unity Unity Connection
IM amp Presence TMS LDAP ACS CME CUE Expressway Prime License Manager
Prime Collaboration Deployment Generic IOS Routers
bull Video endpoint provisioning (for CUCM-registered endpoints)
bull Provisioning lines without phones
bull Change notification and dynamic loading of settings for CUCM
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 16
Day 1 Provisioning Roadmap
bull CUCC 90 has been shipping for sometime supports day 1 configuration for UCM
bull CUCC 100 will launch mid-March supports day 1 configuration for UCM and Unity Connection
bull CUCC will be built into Prime 105 in mid-2014 and will then support day 1 configuration for UCM Unity Connection and IMampP
Day 1 UCM UCxN IMampP
CUCC 90 (2013) X
CUCC 100 (March
2014) X X
Prime 105
(Mid 2014) X X X
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 17
Auto-provision users
and lines synched from
corporate directory
User grabs a phone
and plugs it in
or downloads client
User logs in
and begins to use
their new phone
Users lines and phones provisioned hellip
Self Provisioning As Easy as Empower Users to Provision their Own Phone
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 18
Self-Provisioning Day 1 ldquoEnable and Setuprdquo Feature
Day 1
Provisions
AdminPartner
Templates Rules amp
Limits
LDAP Sync
Zero Touch Configuration
Self Provisioning Configuration
IVR Auto Register Feature Templates
LDAP integration and rules
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 19
Login
or IVR BYOD
Self Provisioning Day 2 Add New User
Sync
Active directory Updated by
Business processes
UCM
User amp Line created No Admin
Needed
New User
Automated
User Experience
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 20
Self Provisioning Endpoint Coverage
Traditional Cisco IP Phones
(no keyboard support)
8900 9900 7900 39006900
Keyboard-enabled Endpoints
DX650
Cisco Jabber Clients
(available Jabber 10)
Personal Video
Endpoints Jabber
Desktop iPad Mobile
Use Voice Portal for Self Provisioning Use keyboard for Self Provisioning Use keyboard for Self Provisioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 8
Cisco Unified Communication Manager Call control native call queuing
Cisco Prime Collaboration Provisioning management
Cisco Jabber Instant messaging presence
Cisco Unity Connection Voicemail automated attendant
Cisco Unified Attendant Console Call routing distribution
Cisco Emergency Responder 247 access to emergency services
Cisco Paging Server Point-to-point group paging
Cisco Expressway Series Remotemobile worker collaboration
Cisco TelePresence Server Multi-party video conferencing
Cisco TelePresence Conductor Conferencing control
Cisco TelePresence Management Suite Conferencing Management
Cisco WebEx
Web conferencing Cloud-hosted service
Cisco Unified Contact Center Express Customer care call center reporting
Cisco Developer Network (CDN) 3rd-Party other Cisco UC co-resident applications
Identify Priorities | Select Applications |
Choose Devices | Activate | Easy
Ready-to-Activate Applications
Cisco
Collaboration
Cisco Confidential copy 2014 Cisco andor its affiliates All rights reserved 9
Collaboration System Release 100 Whatrsquos New and Enhanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 10
Migration
bull Prime Collaboration Deployment
bull Unified Attendant Console Standard
Enhanced Applications
bull Collaboration Edge with Expressway Series integrated firewall traversal and interworking
bull User-centric licensing
Simplification
bull Prime Collaboration Provisioning
bull User self provisioning and self-care
bull Unified Configurator for Collaboration
Collaboration System Release 100
Provisioning
Deployment
configuration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 11
Simple-to-Deploy Manage and Use
bull Solution arrives ready to activate - preloaded with core applications intuitive set-up tools and installation
bull Set-up wizard for initial greenfield
bull Zero-touch provisioning allows automatic provisioning of services for new users without prompting
bull User self-management using Role Based Access Control (RBAC)
bull Video endpoint provisioning for UCM 10x endpoints
bull Enhanced provisioning workflows loaded with features better user experience
Cisco Prime Collaboration Primary services configuration tool for core
applications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 12
Day 0 bull Install UC Applications
Day 1
bull Setup ldquostandard base-configurationrdquo using CUCC
bull Use Self-provisioning to setup phones
bull Reverse sync and customize using Prime Collaboration
Day 2
bull Hand-off Prime Collaboration to customer IT admin for MACs
bull Self-Care for end users
Simplicity DeploymentManagement Workflow
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 13
Unified Configurator for Collaboration (CUCC)
Overview
bull Establishes a base-configuration and reduces deployment time by up to 30
bull For greenfield deployments in the midmarket
bull PC-based configuration tool that you can learn in less than an hour
bull Deploys CVD based ldquovalidated configurationrdquo on UCM and Unity Connection
bull Complimentary to Prime Collaboration (PCP) for day 2
Benefits
bull Fastest way to dialndashtone and voicemail
bull Consistent configuration across customer base
bull Increases focus customer satisfaction and cutting edge
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 14
Prime Collaboration Standard - Now Included
Provisioning
Assurance
Analytics
Advanced -
Optional
Standard -
Included
Single cluster
Provisions collaboration services
Three levels of RBAC for delegation
Audit log across multiple services
Single cluster batch
Single cluster
Voice and video fault
Performance metrics
Email notifications
Simple RBAC
Not available ndash advanced offer
only
Includes all Standard features plus
Multi-cluster in a single instance
APIs for integration
Process workflow
Advanced RBAC
Infrastructure templates
Includes all Standard features plus bull Multi-cluster in a single instance
bull Detailed endpoint monitoring
bull Deep video session monitoring
bull Multi-level RBAC and grouping
bull Diagnostic tests and more
Long-term reporting and analysis
bull Technology usage
bull Traffic analytics
bull Capacity planning
bull Asset usage
bull Quality of service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 15
Prime Collaboration 100
New Provisioning Features
bull Single management UI that supports configuration of CUCM Unity Unity Connection
IM amp Presence TMS LDAP ACS CME CUE Expressway Prime License Manager
Prime Collaboration Deployment Generic IOS Routers
bull Video endpoint provisioning (for CUCM-registered endpoints)
bull Provisioning lines without phones
bull Change notification and dynamic loading of settings for CUCM
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 16
Day 1 Provisioning Roadmap
bull CUCC 90 has been shipping for sometime supports day 1 configuration for UCM
bull CUCC 100 will launch mid-March supports day 1 configuration for UCM and Unity Connection
bull CUCC will be built into Prime 105 in mid-2014 and will then support day 1 configuration for UCM Unity Connection and IMampP
Day 1 UCM UCxN IMampP
CUCC 90 (2013) X
CUCC 100 (March
2014) X X
Prime 105
(Mid 2014) X X X
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 17
Auto-provision users
and lines synched from
corporate directory
User grabs a phone
and plugs it in
or downloads client
User logs in
and begins to use
their new phone
Users lines and phones provisioned hellip
Self Provisioning As Easy as Empower Users to Provision their Own Phone
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 18
Self-Provisioning Day 1 ldquoEnable and Setuprdquo Feature
Day 1
Provisions
AdminPartner
Templates Rules amp
Limits
LDAP Sync
Zero Touch Configuration
Self Provisioning Configuration
IVR Auto Register Feature Templates
LDAP integration and rules
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 19
Login
or IVR BYOD
Self Provisioning Day 2 Add New User
Sync
Active directory Updated by
Business processes
UCM
User amp Line created No Admin
Needed
New User
Automated
User Experience
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 20
Self Provisioning Endpoint Coverage
Traditional Cisco IP Phones
(no keyboard support)
8900 9900 7900 39006900
Keyboard-enabled Endpoints
DX650
Cisco Jabber Clients
(available Jabber 10)
Personal Video
Endpoints Jabber
Desktop iPad Mobile
Use Voice Portal for Self Provisioning Use keyboard for Self Provisioning Use keyboard for Self Provisioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
Cisco Confidential copy 2014 Cisco andor its affiliates All rights reserved 9
Collaboration System Release 100 Whatrsquos New and Enhanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 10
Migration
bull Prime Collaboration Deployment
bull Unified Attendant Console Standard
Enhanced Applications
bull Collaboration Edge with Expressway Series integrated firewall traversal and interworking
bull User-centric licensing
Simplification
bull Prime Collaboration Provisioning
bull User self provisioning and self-care
bull Unified Configurator for Collaboration
Collaboration System Release 100
Provisioning
Deployment
configuration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 11
Simple-to-Deploy Manage and Use
bull Solution arrives ready to activate - preloaded with core applications intuitive set-up tools and installation
bull Set-up wizard for initial greenfield
bull Zero-touch provisioning allows automatic provisioning of services for new users without prompting
bull User self-management using Role Based Access Control (RBAC)
bull Video endpoint provisioning for UCM 10x endpoints
bull Enhanced provisioning workflows loaded with features better user experience
Cisco Prime Collaboration Primary services configuration tool for core
applications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 12
Day 0 bull Install UC Applications
Day 1
bull Setup ldquostandard base-configurationrdquo using CUCC
bull Use Self-provisioning to setup phones
bull Reverse sync and customize using Prime Collaboration
Day 2
bull Hand-off Prime Collaboration to customer IT admin for MACs
bull Self-Care for end users
Simplicity DeploymentManagement Workflow
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 13
Unified Configurator for Collaboration (CUCC)
Overview
bull Establishes a base-configuration and reduces deployment time by up to 30
bull For greenfield deployments in the midmarket
bull PC-based configuration tool that you can learn in less than an hour
bull Deploys CVD based ldquovalidated configurationrdquo on UCM and Unity Connection
bull Complimentary to Prime Collaboration (PCP) for day 2
Benefits
bull Fastest way to dialndashtone and voicemail
bull Consistent configuration across customer base
bull Increases focus customer satisfaction and cutting edge
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 14
Prime Collaboration Standard - Now Included
Provisioning
Assurance
Analytics
Advanced -
Optional
Standard -
Included
Single cluster
Provisions collaboration services
Three levels of RBAC for delegation
Audit log across multiple services
Single cluster batch
Single cluster
Voice and video fault
Performance metrics
Email notifications
Simple RBAC
Not available ndash advanced offer
only
Includes all Standard features plus
Multi-cluster in a single instance
APIs for integration
Process workflow
Advanced RBAC
Infrastructure templates
Includes all Standard features plus bull Multi-cluster in a single instance
bull Detailed endpoint monitoring
bull Deep video session monitoring
bull Multi-level RBAC and grouping
bull Diagnostic tests and more
Long-term reporting and analysis
bull Technology usage
bull Traffic analytics
bull Capacity planning
bull Asset usage
bull Quality of service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 15
Prime Collaboration 100
New Provisioning Features
bull Single management UI that supports configuration of CUCM Unity Unity Connection
IM amp Presence TMS LDAP ACS CME CUE Expressway Prime License Manager
Prime Collaboration Deployment Generic IOS Routers
bull Video endpoint provisioning (for CUCM-registered endpoints)
bull Provisioning lines without phones
bull Change notification and dynamic loading of settings for CUCM
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 16
Day 1 Provisioning Roadmap
bull CUCC 90 has been shipping for sometime supports day 1 configuration for UCM
bull CUCC 100 will launch mid-March supports day 1 configuration for UCM and Unity Connection
bull CUCC will be built into Prime 105 in mid-2014 and will then support day 1 configuration for UCM Unity Connection and IMampP
Day 1 UCM UCxN IMampP
CUCC 90 (2013) X
CUCC 100 (March
2014) X X
Prime 105
(Mid 2014) X X X
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 17
Auto-provision users
and lines synched from
corporate directory
User grabs a phone
and plugs it in
or downloads client
User logs in
and begins to use
their new phone
Users lines and phones provisioned hellip
Self Provisioning As Easy as Empower Users to Provision their Own Phone
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 18
Self-Provisioning Day 1 ldquoEnable and Setuprdquo Feature
Day 1
Provisions
AdminPartner
Templates Rules amp
Limits
LDAP Sync
Zero Touch Configuration
Self Provisioning Configuration
IVR Auto Register Feature Templates
LDAP integration and rules
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 19
Login
or IVR BYOD
Self Provisioning Day 2 Add New User
Sync
Active directory Updated by
Business processes
UCM
User amp Line created No Admin
Needed
New User
Automated
User Experience
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 20
Self Provisioning Endpoint Coverage
Traditional Cisco IP Phones
(no keyboard support)
8900 9900 7900 39006900
Keyboard-enabled Endpoints
DX650
Cisco Jabber Clients
(available Jabber 10)
Personal Video
Endpoints Jabber
Desktop iPad Mobile
Use Voice Portal for Self Provisioning Use keyboard for Self Provisioning Use keyboard for Self Provisioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 10
Migration
bull Prime Collaboration Deployment
bull Unified Attendant Console Standard
Enhanced Applications
bull Collaboration Edge with Expressway Series integrated firewall traversal and interworking
bull User-centric licensing
Simplification
bull Prime Collaboration Provisioning
bull User self provisioning and self-care
bull Unified Configurator for Collaboration
Collaboration System Release 100
Provisioning
Deployment
configuration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 11
Simple-to-Deploy Manage and Use
bull Solution arrives ready to activate - preloaded with core applications intuitive set-up tools and installation
bull Set-up wizard for initial greenfield
bull Zero-touch provisioning allows automatic provisioning of services for new users without prompting
bull User self-management using Role Based Access Control (RBAC)
bull Video endpoint provisioning for UCM 10x endpoints
bull Enhanced provisioning workflows loaded with features better user experience
Cisco Prime Collaboration Primary services configuration tool for core
applications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 12
Day 0 bull Install UC Applications
Day 1
bull Setup ldquostandard base-configurationrdquo using CUCC
bull Use Self-provisioning to setup phones
bull Reverse sync and customize using Prime Collaboration
Day 2
bull Hand-off Prime Collaboration to customer IT admin for MACs
bull Self-Care for end users
Simplicity DeploymentManagement Workflow
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 13
Unified Configurator for Collaboration (CUCC)
Overview
bull Establishes a base-configuration and reduces deployment time by up to 30
bull For greenfield deployments in the midmarket
bull PC-based configuration tool that you can learn in less than an hour
bull Deploys CVD based ldquovalidated configurationrdquo on UCM and Unity Connection
bull Complimentary to Prime Collaboration (PCP) for day 2
Benefits
bull Fastest way to dialndashtone and voicemail
bull Consistent configuration across customer base
bull Increases focus customer satisfaction and cutting edge
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 14
Prime Collaboration Standard - Now Included
Provisioning
Assurance
Analytics
Advanced -
Optional
Standard -
Included
Single cluster
Provisions collaboration services
Three levels of RBAC for delegation
Audit log across multiple services
Single cluster batch
Single cluster
Voice and video fault
Performance metrics
Email notifications
Simple RBAC
Not available ndash advanced offer
only
Includes all Standard features plus
Multi-cluster in a single instance
APIs for integration
Process workflow
Advanced RBAC
Infrastructure templates
Includes all Standard features plus bull Multi-cluster in a single instance
bull Detailed endpoint monitoring
bull Deep video session monitoring
bull Multi-level RBAC and grouping
bull Diagnostic tests and more
Long-term reporting and analysis
bull Technology usage
bull Traffic analytics
bull Capacity planning
bull Asset usage
bull Quality of service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 15
Prime Collaboration 100
New Provisioning Features
bull Single management UI that supports configuration of CUCM Unity Unity Connection
IM amp Presence TMS LDAP ACS CME CUE Expressway Prime License Manager
Prime Collaboration Deployment Generic IOS Routers
bull Video endpoint provisioning (for CUCM-registered endpoints)
bull Provisioning lines without phones
bull Change notification and dynamic loading of settings for CUCM
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 16
Day 1 Provisioning Roadmap
bull CUCC 90 has been shipping for sometime supports day 1 configuration for UCM
bull CUCC 100 will launch mid-March supports day 1 configuration for UCM and Unity Connection
bull CUCC will be built into Prime 105 in mid-2014 and will then support day 1 configuration for UCM Unity Connection and IMampP
Day 1 UCM UCxN IMampP
CUCC 90 (2013) X
CUCC 100 (March
2014) X X
Prime 105
(Mid 2014) X X X
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 17
Auto-provision users
and lines synched from
corporate directory
User grabs a phone
and plugs it in
or downloads client
User logs in
and begins to use
their new phone
Users lines and phones provisioned hellip
Self Provisioning As Easy as Empower Users to Provision their Own Phone
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 18
Self-Provisioning Day 1 ldquoEnable and Setuprdquo Feature
Day 1
Provisions
AdminPartner
Templates Rules amp
Limits
LDAP Sync
Zero Touch Configuration
Self Provisioning Configuration
IVR Auto Register Feature Templates
LDAP integration and rules
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 19
Login
or IVR BYOD
Self Provisioning Day 2 Add New User
Sync
Active directory Updated by
Business processes
UCM
User amp Line created No Admin
Needed
New User
Automated
User Experience
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 20
Self Provisioning Endpoint Coverage
Traditional Cisco IP Phones
(no keyboard support)
8900 9900 7900 39006900
Keyboard-enabled Endpoints
DX650
Cisco Jabber Clients
(available Jabber 10)
Personal Video
Endpoints Jabber
Desktop iPad Mobile
Use Voice Portal for Self Provisioning Use keyboard for Self Provisioning Use keyboard for Self Provisioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 11
Simple-to-Deploy Manage and Use
bull Solution arrives ready to activate - preloaded with core applications intuitive set-up tools and installation
bull Set-up wizard for initial greenfield
bull Zero-touch provisioning allows automatic provisioning of services for new users without prompting
bull User self-management using Role Based Access Control (RBAC)
bull Video endpoint provisioning for UCM 10x endpoints
bull Enhanced provisioning workflows loaded with features better user experience
Cisco Prime Collaboration Primary services configuration tool for core
applications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 12
Day 0 bull Install UC Applications
Day 1
bull Setup ldquostandard base-configurationrdquo using CUCC
bull Use Self-provisioning to setup phones
bull Reverse sync and customize using Prime Collaboration
Day 2
bull Hand-off Prime Collaboration to customer IT admin for MACs
bull Self-Care for end users
Simplicity DeploymentManagement Workflow
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 13
Unified Configurator for Collaboration (CUCC)
Overview
bull Establishes a base-configuration and reduces deployment time by up to 30
bull For greenfield deployments in the midmarket
bull PC-based configuration tool that you can learn in less than an hour
bull Deploys CVD based ldquovalidated configurationrdquo on UCM and Unity Connection
bull Complimentary to Prime Collaboration (PCP) for day 2
Benefits
bull Fastest way to dialndashtone and voicemail
bull Consistent configuration across customer base
bull Increases focus customer satisfaction and cutting edge
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 14
Prime Collaboration Standard - Now Included
Provisioning
Assurance
Analytics
Advanced -
Optional
Standard -
Included
Single cluster
Provisions collaboration services
Three levels of RBAC for delegation
Audit log across multiple services
Single cluster batch
Single cluster
Voice and video fault
Performance metrics
Email notifications
Simple RBAC
Not available ndash advanced offer
only
Includes all Standard features plus
Multi-cluster in a single instance
APIs for integration
Process workflow
Advanced RBAC
Infrastructure templates
Includes all Standard features plus bull Multi-cluster in a single instance
bull Detailed endpoint monitoring
bull Deep video session monitoring
bull Multi-level RBAC and grouping
bull Diagnostic tests and more
Long-term reporting and analysis
bull Technology usage
bull Traffic analytics
bull Capacity planning
bull Asset usage
bull Quality of service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 15
Prime Collaboration 100
New Provisioning Features
bull Single management UI that supports configuration of CUCM Unity Unity Connection
IM amp Presence TMS LDAP ACS CME CUE Expressway Prime License Manager
Prime Collaboration Deployment Generic IOS Routers
bull Video endpoint provisioning (for CUCM-registered endpoints)
bull Provisioning lines without phones
bull Change notification and dynamic loading of settings for CUCM
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 16
Day 1 Provisioning Roadmap
bull CUCC 90 has been shipping for sometime supports day 1 configuration for UCM
bull CUCC 100 will launch mid-March supports day 1 configuration for UCM and Unity Connection
bull CUCC will be built into Prime 105 in mid-2014 and will then support day 1 configuration for UCM Unity Connection and IMampP
Day 1 UCM UCxN IMampP
CUCC 90 (2013) X
CUCC 100 (March
2014) X X
Prime 105
(Mid 2014) X X X
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 17
Auto-provision users
and lines synched from
corporate directory
User grabs a phone
and plugs it in
or downloads client
User logs in
and begins to use
their new phone
Users lines and phones provisioned hellip
Self Provisioning As Easy as Empower Users to Provision their Own Phone
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 18
Self-Provisioning Day 1 ldquoEnable and Setuprdquo Feature
Day 1
Provisions
AdminPartner
Templates Rules amp
Limits
LDAP Sync
Zero Touch Configuration
Self Provisioning Configuration
IVR Auto Register Feature Templates
LDAP integration and rules
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 19
Login
or IVR BYOD
Self Provisioning Day 2 Add New User
Sync
Active directory Updated by
Business processes
UCM
User amp Line created No Admin
Needed
New User
Automated
User Experience
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 20
Self Provisioning Endpoint Coverage
Traditional Cisco IP Phones
(no keyboard support)
8900 9900 7900 39006900
Keyboard-enabled Endpoints
DX650
Cisco Jabber Clients
(available Jabber 10)
Personal Video
Endpoints Jabber
Desktop iPad Mobile
Use Voice Portal for Self Provisioning Use keyboard for Self Provisioning Use keyboard for Self Provisioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 12
Day 0 bull Install UC Applications
Day 1
bull Setup ldquostandard base-configurationrdquo using CUCC
bull Use Self-provisioning to setup phones
bull Reverse sync and customize using Prime Collaboration
Day 2
bull Hand-off Prime Collaboration to customer IT admin for MACs
bull Self-Care for end users
Simplicity DeploymentManagement Workflow
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 13
Unified Configurator for Collaboration (CUCC)
Overview
bull Establishes a base-configuration and reduces deployment time by up to 30
bull For greenfield deployments in the midmarket
bull PC-based configuration tool that you can learn in less than an hour
bull Deploys CVD based ldquovalidated configurationrdquo on UCM and Unity Connection
bull Complimentary to Prime Collaboration (PCP) for day 2
Benefits
bull Fastest way to dialndashtone and voicemail
bull Consistent configuration across customer base
bull Increases focus customer satisfaction and cutting edge
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 14
Prime Collaboration Standard - Now Included
Provisioning
Assurance
Analytics
Advanced -
Optional
Standard -
Included
Single cluster
Provisions collaboration services
Three levels of RBAC for delegation
Audit log across multiple services
Single cluster batch
Single cluster
Voice and video fault
Performance metrics
Email notifications
Simple RBAC
Not available ndash advanced offer
only
Includes all Standard features plus
Multi-cluster in a single instance
APIs for integration
Process workflow
Advanced RBAC
Infrastructure templates
Includes all Standard features plus bull Multi-cluster in a single instance
bull Detailed endpoint monitoring
bull Deep video session monitoring
bull Multi-level RBAC and grouping
bull Diagnostic tests and more
Long-term reporting and analysis
bull Technology usage
bull Traffic analytics
bull Capacity planning
bull Asset usage
bull Quality of service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 15
Prime Collaboration 100
New Provisioning Features
bull Single management UI that supports configuration of CUCM Unity Unity Connection
IM amp Presence TMS LDAP ACS CME CUE Expressway Prime License Manager
Prime Collaboration Deployment Generic IOS Routers
bull Video endpoint provisioning (for CUCM-registered endpoints)
bull Provisioning lines without phones
bull Change notification and dynamic loading of settings for CUCM
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 16
Day 1 Provisioning Roadmap
bull CUCC 90 has been shipping for sometime supports day 1 configuration for UCM
bull CUCC 100 will launch mid-March supports day 1 configuration for UCM and Unity Connection
bull CUCC will be built into Prime 105 in mid-2014 and will then support day 1 configuration for UCM Unity Connection and IMampP
Day 1 UCM UCxN IMampP
CUCC 90 (2013) X
CUCC 100 (March
2014) X X
Prime 105
(Mid 2014) X X X
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 17
Auto-provision users
and lines synched from
corporate directory
User grabs a phone
and plugs it in
or downloads client
User logs in
and begins to use
their new phone
Users lines and phones provisioned hellip
Self Provisioning As Easy as Empower Users to Provision their Own Phone
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 18
Self-Provisioning Day 1 ldquoEnable and Setuprdquo Feature
Day 1
Provisions
AdminPartner
Templates Rules amp
Limits
LDAP Sync
Zero Touch Configuration
Self Provisioning Configuration
IVR Auto Register Feature Templates
LDAP integration and rules
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 19
Login
or IVR BYOD
Self Provisioning Day 2 Add New User
Sync
Active directory Updated by
Business processes
UCM
User amp Line created No Admin
Needed
New User
Automated
User Experience
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 20
Self Provisioning Endpoint Coverage
Traditional Cisco IP Phones
(no keyboard support)
8900 9900 7900 39006900
Keyboard-enabled Endpoints
DX650
Cisco Jabber Clients
(available Jabber 10)
Personal Video
Endpoints Jabber
Desktop iPad Mobile
Use Voice Portal for Self Provisioning Use keyboard for Self Provisioning Use keyboard for Self Provisioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 13
Unified Configurator for Collaboration (CUCC)
Overview
bull Establishes a base-configuration and reduces deployment time by up to 30
bull For greenfield deployments in the midmarket
bull PC-based configuration tool that you can learn in less than an hour
bull Deploys CVD based ldquovalidated configurationrdquo on UCM and Unity Connection
bull Complimentary to Prime Collaboration (PCP) for day 2
Benefits
bull Fastest way to dialndashtone and voicemail
bull Consistent configuration across customer base
bull Increases focus customer satisfaction and cutting edge
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 14
Prime Collaboration Standard - Now Included
Provisioning
Assurance
Analytics
Advanced -
Optional
Standard -
Included
Single cluster
Provisions collaboration services
Three levels of RBAC for delegation
Audit log across multiple services
Single cluster batch
Single cluster
Voice and video fault
Performance metrics
Email notifications
Simple RBAC
Not available ndash advanced offer
only
Includes all Standard features plus
Multi-cluster in a single instance
APIs for integration
Process workflow
Advanced RBAC
Infrastructure templates
Includes all Standard features plus bull Multi-cluster in a single instance
bull Detailed endpoint monitoring
bull Deep video session monitoring
bull Multi-level RBAC and grouping
bull Diagnostic tests and more
Long-term reporting and analysis
bull Technology usage
bull Traffic analytics
bull Capacity planning
bull Asset usage
bull Quality of service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 15
Prime Collaboration 100
New Provisioning Features
bull Single management UI that supports configuration of CUCM Unity Unity Connection
IM amp Presence TMS LDAP ACS CME CUE Expressway Prime License Manager
Prime Collaboration Deployment Generic IOS Routers
bull Video endpoint provisioning (for CUCM-registered endpoints)
bull Provisioning lines without phones
bull Change notification and dynamic loading of settings for CUCM
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 16
Day 1 Provisioning Roadmap
bull CUCC 90 has been shipping for sometime supports day 1 configuration for UCM
bull CUCC 100 will launch mid-March supports day 1 configuration for UCM and Unity Connection
bull CUCC will be built into Prime 105 in mid-2014 and will then support day 1 configuration for UCM Unity Connection and IMampP
Day 1 UCM UCxN IMampP
CUCC 90 (2013) X
CUCC 100 (March
2014) X X
Prime 105
(Mid 2014) X X X
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 17
Auto-provision users
and lines synched from
corporate directory
User grabs a phone
and plugs it in
or downloads client
User logs in
and begins to use
their new phone
Users lines and phones provisioned hellip
Self Provisioning As Easy as Empower Users to Provision their Own Phone
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 18
Self-Provisioning Day 1 ldquoEnable and Setuprdquo Feature
Day 1
Provisions
AdminPartner
Templates Rules amp
Limits
LDAP Sync
Zero Touch Configuration
Self Provisioning Configuration
IVR Auto Register Feature Templates
LDAP integration and rules
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 19
Login
or IVR BYOD
Self Provisioning Day 2 Add New User
Sync
Active directory Updated by
Business processes
UCM
User amp Line created No Admin
Needed
New User
Automated
User Experience
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 20
Self Provisioning Endpoint Coverage
Traditional Cisco IP Phones
(no keyboard support)
8900 9900 7900 39006900
Keyboard-enabled Endpoints
DX650
Cisco Jabber Clients
(available Jabber 10)
Personal Video
Endpoints Jabber
Desktop iPad Mobile
Use Voice Portal for Self Provisioning Use keyboard for Self Provisioning Use keyboard for Self Provisioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 14
Prime Collaboration Standard - Now Included
Provisioning
Assurance
Analytics
Advanced -
Optional
Standard -
Included
Single cluster
Provisions collaboration services
Three levels of RBAC for delegation
Audit log across multiple services
Single cluster batch
Single cluster
Voice and video fault
Performance metrics
Email notifications
Simple RBAC
Not available ndash advanced offer
only
Includes all Standard features plus
Multi-cluster in a single instance
APIs for integration
Process workflow
Advanced RBAC
Infrastructure templates
Includes all Standard features plus bull Multi-cluster in a single instance
bull Detailed endpoint monitoring
bull Deep video session monitoring
bull Multi-level RBAC and grouping
bull Diagnostic tests and more
Long-term reporting and analysis
bull Technology usage
bull Traffic analytics
bull Capacity planning
bull Asset usage
bull Quality of service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 15
Prime Collaboration 100
New Provisioning Features
bull Single management UI that supports configuration of CUCM Unity Unity Connection
IM amp Presence TMS LDAP ACS CME CUE Expressway Prime License Manager
Prime Collaboration Deployment Generic IOS Routers
bull Video endpoint provisioning (for CUCM-registered endpoints)
bull Provisioning lines without phones
bull Change notification and dynamic loading of settings for CUCM
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 16
Day 1 Provisioning Roadmap
bull CUCC 90 has been shipping for sometime supports day 1 configuration for UCM
bull CUCC 100 will launch mid-March supports day 1 configuration for UCM and Unity Connection
bull CUCC will be built into Prime 105 in mid-2014 and will then support day 1 configuration for UCM Unity Connection and IMampP
Day 1 UCM UCxN IMampP
CUCC 90 (2013) X
CUCC 100 (March
2014) X X
Prime 105
(Mid 2014) X X X
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 17
Auto-provision users
and lines synched from
corporate directory
User grabs a phone
and plugs it in
or downloads client
User logs in
and begins to use
their new phone
Users lines and phones provisioned hellip
Self Provisioning As Easy as Empower Users to Provision their Own Phone
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 18
Self-Provisioning Day 1 ldquoEnable and Setuprdquo Feature
Day 1
Provisions
AdminPartner
Templates Rules amp
Limits
LDAP Sync
Zero Touch Configuration
Self Provisioning Configuration
IVR Auto Register Feature Templates
LDAP integration and rules
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 19
Login
or IVR BYOD
Self Provisioning Day 2 Add New User
Sync
Active directory Updated by
Business processes
UCM
User amp Line created No Admin
Needed
New User
Automated
User Experience
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 20
Self Provisioning Endpoint Coverage
Traditional Cisco IP Phones
(no keyboard support)
8900 9900 7900 39006900
Keyboard-enabled Endpoints
DX650
Cisco Jabber Clients
(available Jabber 10)
Personal Video
Endpoints Jabber
Desktop iPad Mobile
Use Voice Portal for Self Provisioning Use keyboard for Self Provisioning Use keyboard for Self Provisioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 15
Prime Collaboration 100
New Provisioning Features
bull Single management UI that supports configuration of CUCM Unity Unity Connection
IM amp Presence TMS LDAP ACS CME CUE Expressway Prime License Manager
Prime Collaboration Deployment Generic IOS Routers
bull Video endpoint provisioning (for CUCM-registered endpoints)
bull Provisioning lines without phones
bull Change notification and dynamic loading of settings for CUCM
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 16
Day 1 Provisioning Roadmap
bull CUCC 90 has been shipping for sometime supports day 1 configuration for UCM
bull CUCC 100 will launch mid-March supports day 1 configuration for UCM and Unity Connection
bull CUCC will be built into Prime 105 in mid-2014 and will then support day 1 configuration for UCM Unity Connection and IMampP
Day 1 UCM UCxN IMampP
CUCC 90 (2013) X
CUCC 100 (March
2014) X X
Prime 105
(Mid 2014) X X X
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 17
Auto-provision users
and lines synched from
corporate directory
User grabs a phone
and plugs it in
or downloads client
User logs in
and begins to use
their new phone
Users lines and phones provisioned hellip
Self Provisioning As Easy as Empower Users to Provision their Own Phone
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 18
Self-Provisioning Day 1 ldquoEnable and Setuprdquo Feature
Day 1
Provisions
AdminPartner
Templates Rules amp
Limits
LDAP Sync
Zero Touch Configuration
Self Provisioning Configuration
IVR Auto Register Feature Templates
LDAP integration and rules
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 19
Login
or IVR BYOD
Self Provisioning Day 2 Add New User
Sync
Active directory Updated by
Business processes
UCM
User amp Line created No Admin
Needed
New User
Automated
User Experience
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 20
Self Provisioning Endpoint Coverage
Traditional Cisco IP Phones
(no keyboard support)
8900 9900 7900 39006900
Keyboard-enabled Endpoints
DX650
Cisco Jabber Clients
(available Jabber 10)
Personal Video
Endpoints Jabber
Desktop iPad Mobile
Use Voice Portal for Self Provisioning Use keyboard for Self Provisioning Use keyboard for Self Provisioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 16
Day 1 Provisioning Roadmap
bull CUCC 90 has been shipping for sometime supports day 1 configuration for UCM
bull CUCC 100 will launch mid-March supports day 1 configuration for UCM and Unity Connection
bull CUCC will be built into Prime 105 in mid-2014 and will then support day 1 configuration for UCM Unity Connection and IMampP
Day 1 UCM UCxN IMampP
CUCC 90 (2013) X
CUCC 100 (March
2014) X X
Prime 105
(Mid 2014) X X X
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 17
Auto-provision users
and lines synched from
corporate directory
User grabs a phone
and plugs it in
or downloads client
User logs in
and begins to use
their new phone
Users lines and phones provisioned hellip
Self Provisioning As Easy as Empower Users to Provision their Own Phone
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 18
Self-Provisioning Day 1 ldquoEnable and Setuprdquo Feature
Day 1
Provisions
AdminPartner
Templates Rules amp
Limits
LDAP Sync
Zero Touch Configuration
Self Provisioning Configuration
IVR Auto Register Feature Templates
LDAP integration and rules
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 19
Login
or IVR BYOD
Self Provisioning Day 2 Add New User
Sync
Active directory Updated by
Business processes
UCM
User amp Line created No Admin
Needed
New User
Automated
User Experience
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 20
Self Provisioning Endpoint Coverage
Traditional Cisco IP Phones
(no keyboard support)
8900 9900 7900 39006900
Keyboard-enabled Endpoints
DX650
Cisco Jabber Clients
(available Jabber 10)
Personal Video
Endpoints Jabber
Desktop iPad Mobile
Use Voice Portal for Self Provisioning Use keyboard for Self Provisioning Use keyboard for Self Provisioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 17
Auto-provision users
and lines synched from
corporate directory
User grabs a phone
and plugs it in
or downloads client
User logs in
and begins to use
their new phone
Users lines and phones provisioned hellip
Self Provisioning As Easy as Empower Users to Provision their Own Phone
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 18
Self-Provisioning Day 1 ldquoEnable and Setuprdquo Feature
Day 1
Provisions
AdminPartner
Templates Rules amp
Limits
LDAP Sync
Zero Touch Configuration
Self Provisioning Configuration
IVR Auto Register Feature Templates
LDAP integration and rules
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 19
Login
or IVR BYOD
Self Provisioning Day 2 Add New User
Sync
Active directory Updated by
Business processes
UCM
User amp Line created No Admin
Needed
New User
Automated
User Experience
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 20
Self Provisioning Endpoint Coverage
Traditional Cisco IP Phones
(no keyboard support)
8900 9900 7900 39006900
Keyboard-enabled Endpoints
DX650
Cisco Jabber Clients
(available Jabber 10)
Personal Video
Endpoints Jabber
Desktop iPad Mobile
Use Voice Portal for Self Provisioning Use keyboard for Self Provisioning Use keyboard for Self Provisioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 18
Self-Provisioning Day 1 ldquoEnable and Setuprdquo Feature
Day 1
Provisions
AdminPartner
Templates Rules amp
Limits
LDAP Sync
Zero Touch Configuration
Self Provisioning Configuration
IVR Auto Register Feature Templates
LDAP integration and rules
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 19
Login
or IVR BYOD
Self Provisioning Day 2 Add New User
Sync
Active directory Updated by
Business processes
UCM
User amp Line created No Admin
Needed
New User
Automated
User Experience
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 20
Self Provisioning Endpoint Coverage
Traditional Cisco IP Phones
(no keyboard support)
8900 9900 7900 39006900
Keyboard-enabled Endpoints
DX650
Cisco Jabber Clients
(available Jabber 10)
Personal Video
Endpoints Jabber
Desktop iPad Mobile
Use Voice Portal for Self Provisioning Use keyboard for Self Provisioning Use keyboard for Self Provisioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 19
Login
or IVR BYOD
Self Provisioning Day 2 Add New User
Sync
Active directory Updated by
Business processes
UCM
User amp Line created No Admin
Needed
New User
Automated
User Experience
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 20
Self Provisioning Endpoint Coverage
Traditional Cisco IP Phones
(no keyboard support)
8900 9900 7900 39006900
Keyboard-enabled Endpoints
DX650
Cisco Jabber Clients
(available Jabber 10)
Personal Video
Endpoints Jabber
Desktop iPad Mobile
Use Voice Portal for Self Provisioning Use keyboard for Self Provisioning Use keyboard for Self Provisioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 20
Self Provisioning Endpoint Coverage
Traditional Cisco IP Phones
(no keyboard support)
8900 9900 7900 39006900
Keyboard-enabled Endpoints
DX650
Cisco Jabber Clients
(available Jabber 10)
Personal Video
Endpoints Jabber
Desktop iPad Mobile
Use Voice Portal for Self Provisioning Use keyboard for Self Provisioning Use keyboard for Self Provisioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 21
Self-Care UC Settings Easy Intuitive and Everywhere
21
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 22
UC Endpoint - Settings Easy Intuitive and Everywhere
22
bull End Userrsquos Single Pane of Glass
Access to the UC suite for managing
Phones call settings voice mail settings
conference scheduling and more
bull User-based Settings
Collectively manage ldquoMy Phonesrdquo
bull Consistent User Experience
Access the same Self-Care from the browser in
Jabber or directly from supported phones
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 23
Unified Attendant Console Solutions
bull Server-less Attendant Console
bull Ideal for small or branch offices
bull Essential features for call handling
bull Up to 5000 directory entries with line state and presence
bull Reduced cost of ownership (no server resources to provide or maintain)
bull L-CUAC10X top level L-CUAC10X-STND - $995
CUAC Standard
bull Server-based Attendant Console
bull For larger businesses with more complex requirements
bull Dedicated operator pool
bull Active Directory and Lync integration
bull Server high-availability option
bull L-CUAC10X top level L-CUAC10X-ADV - $2495
CUAC Advanced
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 24
Remote and Mobile Access with Expressway Series
Inside Firewall (Intranet)
Collaboration
Services
CUCM
DMZ Outside Firewall
Jabber at the
Airport
Jabber at
Home
Jabber at the
Cafeacute
Jabberreg at
work
Internet
bull Use Jabber as you move
between networks
bull Security choice with no VPN
required
Secure only Jabber
application
Personal data is not
connected to the network
bull Support on-premises and
cloud offerings
simultaneously
Rapid Secure Deployment with No User Intervention
Expressway
E
Expressway
C
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 25
Making Collaboration as Easy and Effective Inside and Outside the Network with Jabber
Make video calls
Make voice calls
Use Cisco WebExreg
Access visual voicemail
Share content
Use IM and presence
Search corporate directory
Full-Featured Desktop or Mobile
Client Outside the Network with No VPN
Required
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 26
Easily Broaden Collaboration Reach With Little to No Added Costs
Fixed and Mobile Users at No Additional Cost
bull Mobile and fixed endpoint registration
bull Instant messaging and presence
bull Video and audio media sessions
bull Includes virtual edition of cisco
Expressway server software
bull No cost with UCM 912 or later
Business to Business and Third-Party Interworking
Concurrent Sessions
bull Business-to-business video and audio
media sessions
bull Includes virtual edition of Expressway
server software
bull Expressway multimedia session
licenses available individually
CUCM 91 or
Later
Expressway
C
Expressway
E
Internet
Requires CUCM and Business Edition 912 or later and UCL Enhanced UCL Enhanced Plus UWL Standard or UWL Professional
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 27
BE6000 HD
UC App
Optional
UC App Prime Unified CM
Internet
Use Case bull Single call control architecture - CUCM for endpoint registrations IMampP and
call control
bull Expressway Core for NAT traversal client Expressway Edge for NAT traversal server B2B calls and remote mobile pass-through support
bull Seamless firewall traversal for consistent user experience for remote and mobile workers using Jabber and mobile endpoints both inside and outside the firewall
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Mobile Collaboration Made Easy
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
B2B
Remote User
Mobile User
Expressway Firewall Traversal
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 28
UC App UC App Prime Unified CM
Internet
Expwy C Expwy E
BE Platforms Collaboration Edge Expressway ndash Lync and Legacy Video Interop
B2B Connectivity
3rd-Party
PSTN gateway
VPN concentrator
PVDM resources PSTN
CUC IMampP
VPN
connection
H323 Endpoints
GK
B2B
Remote User
Mobile User Cisco
Expressway
for Interop
Use Case bull Single call control architecture - CUCM for endpoint
registrations IMampP and call control
bull Legacy video endpoints (H323 or SIP) Lync interop and investment protection with trunking through Expressway Core
BE6000 HD
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 29
Cisco-approved 3rd-Party applications are supported on both BE6000 server models
bull Three 3rd-party applications VMs per host
bull Six 3rd-party applications per deployment
VMware licenses included
bull CDN Collaboration
bull SolutionsPLUS Collaboration
Choice of
UCCollaboration Applications Prime
Collaboration
Provisioning CUCM CUC UC Apps 3rd-Party 3rd-Party 3rd-Party
Allow maximum of three 3rd-Party applications per server Catalogue of Vendor Applications
httpsmarketplaceciscocomcatalog
Interoperable and Open Architecture
Add More Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 30
Any-to-Any Collaboration
Mobile
Workers Teleworkers
Cloud
Services
WebEx-
Enabled TP
Analog
Devices
PSTN
or
IP PSTN
Consumers
B2B TDM or
IP PBX
3d
Parties
Branch
office
Simplified mobile teleworker and B2C collaboration
bull Security choice ndash no VPN client required
bull Browser-based collaboration
bull TDM and analog gateways
bull Session border control
bull Firewall traversal
bull ISDN Video Gateways
bull Highly secure and standards-based
Cisco Collaboration Edge Anyone Anywhere Any Device Any Workload
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 31
Cisco Jabber Delivering a Collaboration Experience on Any Device
All-in-one UC Application
Presence and IM
Voice Video voice messaging
Desktop sharing conferencing
Collaborate from Any Workspace
PC Mac tablet smart phone
On-premises and Cloud
Integration with Microsoft Office
The Power to Collaborate
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 32
Support People-Centric Web Collaboration Throughout Your Organization
Meetings instant messaging TelePresence and more
Interoperable with Ciscoreg Unified Communications
Delivered securely through the cloud and on premises
Consistent cross-platform experience
bull Windows Mac Linux UNIX and Solaris
bull Support on mobile devices
bull Available in 13 languages
Cisco WebEx Conferencing Industry-Leading Secure Web Collaboration Services
Provide Consistent User Experiences
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 33
Increase Your Customersrsquo Satisfaction with Exceptional Customer Care
Connect customers to company experts correctly the
first time
Accelerate call center productivity and interaction
capabilities
Increase employee satisfaction and retention
Improve customer satisfaction and loyalty
Choose a deployment option right for your customer
care strategy
Cisco Customer Collaboration Highly Available Virtual and Sophisticated
Customer Interaction
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 34
From the Browser to the Boardroom
Any Media Anywhere Any Device
Cisco Video Collaboration One Experience Connecting People
Browser Mobile
Home Office
Work Office
Small Group Space
Larger Space Boardroom
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 35
Collaboration Room Portfolio
MX200 G2
42-inch
TX9000
65-inch
MX800
70-inch
MX700
55-inch
MX300 G2
55-inch
Quiet Room Immersive Room Training or Board
Room or Auditorium Large Room Medium Room Small Room
SX10 Quick Set SX80 Quick Set SX20 Quick Set
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 36
Simple plug and play with installation in 10 minutes or less
Ideal for small huddle or team spaces
Business quality experience at the cost of a PC for scale
Supports any industry standard screen
Powered over Ethernet
All-in-One TelePresence Solution
Cisco SX10 QuickSet Cost-effective Scalable Video
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 37
Choices for How to Collaborate
Cisco IP Phone Portfolio Smart-Desk Endpoints
All users and environments
Basic voice to the most advanced integrated collaboration
Focus on ease of use and superior experience
IP Phone 3900
Series
Basic Voice
Communications
DX Series
Desktop
Collaboration
Experience
IP Phone 9900
Series
IP Phone 8900
Series
IP Phone 8800
Series
IP Phone 7900
Series
IP Phone 7800
Series
Advanced
Collaboration
Professional
Collaboration
Business
Collaboration
General and Specialty
Collaboration
Professional Voice
Communications
General Business
Voice
Communications
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 38
Always-On Collaboration at Your Desk
HD Voice and Video Communications
Comprehensive UC Suite
Integrated Conferencing IM and Presence
On-Demand Cloud Applications and Services
Personalize with Android
IT Deployed and Managed
Cisco Desktop Collaboration Experience DX650
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 39
General Business Communications
Ideal for Light to Highly Active Voice Users
High-Quality Audio
Easy-to-Use
Comprehensive Telephony
Energy Efficient
Reliable and Secure
Customizable
Cisco IP Phone
7821 (2-line)
Cisco IP Phone
7841 (4-line)
Cisco IP Phone
7861 (16-line)
Cisco IP Phone 7800 Series Voice-Focused Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 40
Enhancing People-Centric Communications
Expanded Room Coverage
bull Up to 1500 square feet457 meters
bull Daisy-chaining (max of two)
Superior Wideband Audio
bull First two-element conference phone
Wired Control Panel
bull Ideal for multi-chairperson conferences
Accessory Options
bull DECT Wireless Extension Microphones
Device Security and Encryption
Cisco Unified IP Conference Phone 8831 High Quality Conference Room and Executive Office Solution
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 41
Opportunity
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 42
Identifying Customer Opportunities
Look for customers with
bull Phone system maintenance contract expiring
bull Current phone system reaching end of support
bull Aging phone system (7+ years)
bull Aging phone system with hard to source parts
bull Opening of new remote office(s)
bull Moving to a new HQ office
bull Recent merger or acquisition
bull Business growth trajectory will soon exceed existing system that is not easily or cost-effectively expandable
bull Migration opportunities in older Unified Communications Manager releases Business Edition 5000 Business Edition 3000 UC500 and UC300 customer accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 43
Cisco Business Edition 6000 Message For Partners
Business Value
Cisco Business Edition 6000 is a purpose-built Collaboration solution that is simple to sell quote order install deploy and manage providing natural upsell of more applications and endpoints in new and existing accounts
Business Benefits
bull More Revenue - easier to sell solution enables sales people to more successfully deliver the full value of Collaboration to midsize companies while boosting profitability through recurring service revenues
bull Faster Sales - easy to quote and order uses one convenient SKU for the whole solution
bull Simple Deployments - easy to install virtualized server comes preloaded and ready-to-activate
bull Scales Seamlessly ndash has the built-in ability to grow and change with customer need
bull Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints in new and existing accounts
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 44
Portfolio Positioning
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 45
Cisco Business Edition Portfolio at a Glance Attribute Business Edition 6000 Business Edition 7000
Opportunities Midsize companies
(25 to 1000 users)
Fast-growing Enterprises (1000+)
Design Scale-up Single-server solution
Typically 1-2 servers in deployment and 5-8 apps per server
Scale-out stackable modular building block
Typically 2-4 servers in deployment and 4-6 apps per server
Capacity 1000 users
1200-2500 devices (dependent on server)
100 contact center agents
1000+ users
15000+ devices
100+ contact center agents (stack servers to add more users devices apps)
Pricing
$9400 for MD Server (4 apps + Management)
$20800 for HD Server (8 apps + Management)
Bundled 25-user license options included
Special add-on userapp license options available
$23468 (4-6 apps typical) + appuser licensing
Standard appuser licensing sold separately
SKU BE6K-ST-BDL-K9= BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9= BE6K-STBDL-PLS-XU= BE7K-K9 BE7K-K9-XU
+Standard appuser licensing sold separately
Minimum Partner
Requirements ECS (wo UCCX)
ACASAUC (w UCCX)
ACASAUC (w UCCX)
ATP UCCECVP (w UCCE)
Launches amp
Marketing Targeted + Standard Standard
Promotions Midmarket Collaboration Collaboration Breakaway
Plus Drive to Collaboration
Collaboration Breakaway Plus Drive to
Collaboration
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 46
CUWL PRO bundle
When purchased with the BE6000 initial UWL-Pro orders are subject to a minimum order of 25 licenses Professional Edition (UWL-Pro) includes
bull Personal Multiparty four way video HD 720p calling licenses
bull WebEx Meeting Center either as a 1-year Named Host subscription or as a perpetual on-premises Cisco WebEx Meetings Server (CWMS) license
Virtualized TelePresence Server and TelePresence Conductor software is included with each BE6000 server TelePresence Conductor may be used without a license to control conferences on a single TelePresence Server
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 47
Cisco Business Edition Portfolio Positioning Guidance
Focus on
bull How UC and VoIP opens new opportunities
bull Show how HQ Branch Remote Workers can
work better in true IP world
Focus on
bull How upgrades are simple and moving to newer
releases of software applications is good for
business
Have legacyold PBX
and have not truly
realized IP benefits
Have older
CUCMs
Focus on
bull Ciscorsquos collaboration leadership
bull Drive Video Contact Center WebEx
bull Leverage promotions special offers
bull Get competitive Intelligence
New Business
Competitive takeout
bull Propose BE6000 for midsize customers
with moderate growthscale requirements
(unlikely to go beyond 1000 users in 1-2 yr)
bull Propose BE7000 for large customers with
rapid growthscale requirements
(1000+ or likely to 1000+ users in 1-2 yr)
Customer Profile Discussion Guidance
bull Propose BE6000 for midsize customers with
limited IT resources price-sensitivity
requirements
(up to 1000 users 2500 devices 50 Sites
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 48
Programs Promotions and Campaigns
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 49
Getting Customers Current
bull Step-by-step migration guidance upgrade recommendations
bull Moving customers to Cisco Business Edition 6000 minus Early Releases of UCMCM (up to 1000 users)
minus Business Edition 5000
minus Business Edition 3000
minus UC300
minus UC500
bull Migration SKUs for easy smooth license transitions
bull Promotional offer provides significant discounts on new system
Migrate Installed-base Accounts
Cisco Midmarket Collaboration Migration Program
Cisco Midmarket Collaboration Migration Program
For Partners Migration Resources
httpscommunitiesciscocommessage130477130477
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 50
Eligible Promotions - Three Primary Offers
bull Competitive PBX Displacements
bull Installed-base Upgrades (Drive to Collaboration)
bull Accelerate Midmarket Growth
bull Leading with the Business Edition 6000
bull Accelerate Video Adoption
bull Sell from the full Telepresence Portfolio
bull COMPETITIVE amp PREDICTABLE discounts to help you close business
bull SIMPLE AND EASY allowing you to focus on selling not pricing
bull PROMOTES PARTNER LED less reliance on Cisco
More information - click titles for Partner links
Collaboration Breakaway PLUS Promotion
Midmarket Collaboration Promotion
Video Collaboration and Reach Promotion
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 51
Additional Partner Incentives
bull Increase adoption of TP
bull Limited-time discount on
TelePresence TX9000
Series TelePresence
Server
TX9000 Series Immersive Promotion
bull Migrate customers using a licensed Unified ICM Enterprise with a third-party ACD
bull Discounted Unified CCE Agent and Server licenses
Accelerate Customer Collaboration Promotion
bull Increase call center attach
with Unified CCX
bull Low-cost 5 -or- 25 Agent
EnhancedPremium license
bundle options
bull Migrate customers without UCSS to Unified CCE and Unified CVP
bull 33 off list price with a three year UCSS purchase
Unified Contact Center Express Starter Bundles
Customer Collaboration Upgrade Offer
bull Close deals faster with USCN customers
bull No payments no interest during UC deployments offer
bull No payments for 3 months during UC deployment offer
Cisco Capital Financing Offers
bull Rewards developing new
business
bull Upfront discounts for creating
demand-generation
bull Value engagement for first
partner to develop an oppty
Opportunity Incentive Program
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 52
Best User Experience bull Embedded Finesse (new Agent Desktop)
bull Live Data with CUIC
bull Workforce Optimization
Cisco Unified Contact Center Express Bundles
New Unified CCX Bundles
5 Agent Seats
ENHANCED
$995 List
PREMIUM
$2995 List
25 Agent Seats
ENHANCED
$22395 List
PREMIUM
$34495 List
An excellent contact center is key to customer satisfaction and business growth
bull All businesses have a help desk HR department inside sales desk
bull Contact Center + Business Edition together form a true collaboration platform for customers
increased profitability for partners
bull Customers can start small and grow with promotional offers
Note UCCX preloaded with100 Agent OVA on BE6000 100 400 Agent OVAs on BE7000
Simplification bull REST API step in editor
bull Enhanced Outbound API
bull Home Agent with Extend and Connect
New Cisco Unified CCX CSR 100
All in One Easy to Deploy Manage Use Contact Center
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 53
Services and Support
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 54
bull Network is critical to mission critical
bull Skilled IT staff require direct access to Cisco engineers
bull Require flexible device-level coverage
Cisco SMARTnet Service
Rapid issue resolution with anytime access to Cisco engineers and
extensive technical resources
bull Advance hardware replacement options including 2- hour
bull 24 x 7 global access to Cisco TAC and onsite resources
bull OS software updates
bull Device diagnostics and alerts on select devices
Customer ProfileRequirements
Capabilities and Features
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 55 copy 2010 Cisco andor its affiliates All rights reserved
bull Provides maintenance and minor software updates plus access to online resources and Technical Assistance Center (TAC) support
bull Offers application support service including 24 x 7 support dedicated to Cisco Unified Communications
bull Access to Ciscocom technical knowledge base including access to
minus Software advisor
minus Technical Assistance Center (TAC) Case collection
minus My Tech support
minus Output interpreter
minus Peer-to-peer online forums
minus TAC newsletter
minus And much more
Cisco Unified Communications Essential Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 56
Cisco Unified Communications Software Subscription
bull Guarantees access to major software version upgrades for
duration of the activated subscription term
bull Most cost-effective method to acquire upgrades
bull Priced on a per user basis
bull Complement to Cisco Unified Communications Essential
Operate Service
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 57
Partner Sales Tools
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 58
Marketing Materials Supporting the Sales Engagement Cycle
Partner Resources
bull Promotions
bull Community
bull Sales Resources
bull Marketing and Demand Generation Tools
bull And more
Sales Enablement Resources httpscommunitiesciscocomdocsloginjspareferer=httpscommunitiesciscocomdocsDOC-51414
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 59
For Account Managers
bull Perform quote at customer site
bull Connect with Distributors
bull Saves time and cost
bull Recommends the top 2 platforms that fit customer requirements
bull Covers all core-components ndash BE6000 Contact Center Video endpoints gateways services
Learn More wwwciscocomgoqpt
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Easy PricingQuoting with Cisco Quick Pricing Tool
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 60
Financing ndash Leading with Cisco Capital Leasing
bull Conserves cash flow and takes system price out of the
equation
bull Equipment remains off customerrsquos balance sheet
bull One low monthly payment
bull Lower costs
bull Equipment Lifecycle Management with ability to up-sell
when lease is up for renewal
bull Maximum flexibility ndash eliminates risk of customer getting
stranded with technology
Cisco Capital Terms and Conditions apply subject to credit approval not available in all countries
Learn More wwwciscocomgociscocapital
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 61
Summary
Top reasons to lead with Business Edition 6000
bull Complete Solution ndash purpose-built right-sized and priced for midsize businesses
bull Application Rich ndash supports industry-leading Cisco UCCollaboration and 3rd-Party partner applications
bull Simple Management ndash turnkey platform quick and easy deployments and ongoing management with intuitive integrated tools
bull Increased Profitability ndash cost-effective simple scalable and margin rich
bull Natural Upsell - more Collaboration with the same hardware
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you
copy 2010 Cisco andor its affiliates All rights reserved Cisco Confidential 62
Additional Resources
Community bull Support forum - httpssupportforumsciscocomcommunitynetprocollaboration-voice-video bull Partner Communities - httpscommunitiesciscocomcommunitypartner bull TWTV ldquoFundamentals of BE 6000rdquo httpscommunitiesciscocomvideos9540comment-9205
Ciscocom bull Midmarket main ndash wwwciscocomgomidmarket bull Product main ndash wwwciscocomgobe6000 bull Case Studies ndash wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000case-study-
listinghtml bull Partner Resources - wwwciscocomcenusproductsunified-communicationsbusiness-edition-6000partner-
resources-listinghtml
Partner Central bull Cisco Promotions and Incentives ndash wwwciscocomgoptomotions bull Cisco Collaboration Midmarket Promotion - wwwciscocomgommcollabpromotion
Thank you