cisco pass4sure 210-060 collaboration certification
TRANSCRIPT
© 2007 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialMoran 2-07 2
Christopher ThompsonSenior Director, Solutions MarketingCisco
The Future of Communications
© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCEThompson 3-10-07 3
“Yes, you. You control the Information Age. Welcome to your world.”
“Yes, you. You control the Information Age. Welcome to your world.”
“For seizing the reins of the global media... Founding and framing the new digital democracy... Beating the pros at their own game”
“For seizing the reins of the global media... Founding and framing the new digital democracy... Beating the pros at their own game”
Time Magazine’s “Person of the Year 2006: You”Time Magazine’s “Person of the Year 2006: You”
Time Magazine Person of the Year 2006: You.Time Magazine Person of the Year 2006: You.
© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCEThompson 3-10-07 4
A New Generation of Empowered End Users
“The next generation of information workers will expect a highly visual, connected, contextual information workplace they can take anywhere.”
- Forrester
Innovation
One Time One Time Zone, Real Zone, Real
TimeTime
Mobility and Mobility and Uniformity of Uniformity of ExperienceExperience
Working Working MomentsMoments
Security and Security and GovernanceGovernance
New and New and Changing Changing
RegulationsRegulations
Business Business ContinuanceContinuance
© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCEThompson 3-10-07 8
Your ability to hire and retain employees is at risk
We’ve entered a new era:– The post-desktop era
– The post-email era
– The post-fixed workspace era
Collaboration replaces transactional communications
– Every media, every time, every device, and everybody
© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCEThompson 3-10-07 9
© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCEThompson 3-10-07 10
Government in Transformation
Borderless Enterprise
Real-Time, Contextual Information
EmpoweredUser
Contextual, Virtual, Secure
Architecture of participation
Agile business Anytime, anywhere Work @ home Global talent
Grassroots innovation Personalization Consumer within
© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCEThompson 3-10-07 11
Consolidation, Competition and Collaboration in Unified Communications
IP Telephony
Mobile/Centrex
Video Conferencing
IM/Web Conferencing
$30BUnifiedComms
© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCEThompson 3-10-07 12
IP Telephony
Mobile/Centrex
Video Conferencing
IM/Web Conferencing
Consolidation, Competition and Collaboration in Unified Communications
© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCEThompson 3-10-07 13
Social Networking Drove the First Phase of the Human NetworkCollaboration is Driving Business Process Change
PodcastingPodcasting
© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCEThompson 3-10-07 14
Online
TelePresence
Intelligent Network
Every Experience is Delivered by the Network
Everywhere, every time, every device, every media, everybody!
© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCEThompson 3-10-07 15
ApplicationsApplications
DevicesDevices
Operating Systems
Operating Systems
NetworksNetworks
Collaboration begins in the workspace
© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCEThompson 3-10-07 16
Collaboration Demands “Open” Devices
ApplicationsNetworks
© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCEThompson 3-10-07 17
Enterprise 1.0: A World of Silos Individual user constantly struggled to
reconcile
Network silos
Different networks - different contexts
Application silos
“Cut and Paste” application integration
Collaboration silos
“Do you see what I see?”…
“Why not?”
Time spent reconciling took away from time productively collaborating
TransportTransport
DataData MobileMobileVoiceVoice
TelephonyTelephony
Voice Voice ConferencingConferencing
Desktop Desktop ApplicationsApplications
Enterprise Enterprise ApplicationsApplications
Mobile Mobile TelephonyTelephony
© 2007 Cisco Systems, Inc. All rights reserved. IPMA EXECCUTIVE CONFERENCEThompson 3-10-07 18
Enterprise 2015: A World of Collaboration
Empowered users rely on multi-dimensional collaboration
Workgroups
Consistent, shared and immediate view of relevant workgroup context
Applications
Seamless interfaces
Mash-Ups, SOA…
Integrated Network Services
Enable “collaborative applications”
Collaborating to achieve common goals
Anywhere, any device, anytime
NetworkNetworkSystemsSystemsLayerLayer
IntegratedIntegratedNetworkNetworkServicesServicesLayerLayer
Intelligent NetworkIntelligent Network
ApplicationApplicationLayerLayer
DataDataCenterCenter CampusCampus BranchBranch
Identity & Identity & MobilityMobility
Resource & Resource & PolicyPolicy
Session & Session & MediaMedia
AONAON SecuritySecurity
MobileMobile HomeHome
SCMSCM
CRMCRM
……
SOASOA CollColl
CommComm
© 2007 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialMoran 3-07 19
Case Studies in Unified Communications
Cisco Systems
Unified Communications at Cisco
Deployment Summary256 locations covered
25 Cisco UCS Clusters
78,000 IP Phones
59,000 Cisco UnityVoicemail boxes
17,000 Video Telephony Advantage users
Now Happening
Expanding audio conferencing with video
Home office IP Telephony extensions
Global IP Telephony apps
Benefits
Reduced 262 PBXs to 25 centralized UCS clusters - Removed contract PBX lease & maintenance costs - $4.5M/yr
Reduced costs - $5M/yr
Reduced long distance charges
Reduced staff, cabling costs
Unified Messaging at Cisco
Deployment Summary
Distributed Cisco Unity at 12 locations
Currently 59,000 users on Unity
18,500 Cisco Unity voice mail boxes in San Jose, migrated in just 8 hours
Benefits
>86% reduction in voicemail systems saving est. $ 4 million dollars/yr
Consolidated to 92% fewer locations
PC-based voicemail management
Reduced IT Management costs
Now Happening
Migrate to full integrated messaging, convergence of voice mail, fax and e-mail
Voice Mail
Fax
One Inbox
Unified Contact Centers at Cisco
Deployment Summary
17 Contact Centre locations globally (including 3 outsource locations)
10+ million calls handled per year
84 Global Contact Centre Clients
1,385+ agents
Benefits
Cisco web collaboration optionCentralized or Distributed treatment & queuing
$30K / month saving on Tie Lines; $19K / month savings on Carrier Routing
Reduced IT & Client Admin Support
Reduced Phone Transport Expenses
Rapid deployment of new applications
Now Happening
Customers handled in a customized fashion
Web usage & knowledge capture at the call centre
Video & Rich Media Communications at Cisco
Deployment Summary
Avg. 123 live broadcasts, 16,000 live viewers, 900 VoDs created, 242,000 internal and external viewers/qtr
Unified MeetingPlace audio and video conference
20 million minutes a month
Now Happening
Video-enabled IP Communicator
Conferencing Integration
Unified Client
Converged SIP/SCCP desktop video dial plan and solution.
Blogs / Wikis
Benefits
Business Video
More dynamic, interactive; addresses different learning styles Travel savings est. $115 Million/yr
MeetingPlace
- Productivity: 4 interfaces reduced to 1; 3 minutes saved/meeting scheduled
- 75% of voice traffic shifting from PSTN to IP network
- Removal of dedicated circuits: $50,000/month saving
Cisco TelePresence
Deployment Summary
Launched October 2006
Cisco deployment 110 units in July 2007
40 Units deployed through February 2007
17000 meetings to date (Sep ’07) via TelePresence
3200 unique customer meetings
360 trips avoided
The Future
New Business Models
Multipoint Conferencing
Business to Business Benefits
Cisco TelePresence
-$93 million improved sales success
-$49 million accelerated sales
-$29 million employee productivity
-$42 million travel savings
-(Projected savings over 3 year period)
© 2007 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialMoran PSS 2-07 25