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    ACTIVITY BASED COSTING

    A SURVEY FOR THE GREEK COMPANIES

    UNIVERSITY OF MACEDONIA

    ECONOMIC AND SOCIAL SCIENCES

    Demetrios Ginoglou

    Assistant Professor

    Department of Accounting and Finance

    E-mail: [email protected]

    Tel. ++30310-891-688

    Fax ++30310-891-688

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    CONTENTS

    ABSTRACT.

    INTRODUCTION...

    LITERATURE REVIEW...

    DESCRIPTION OF THE METHOD AND ITS DIFFERENCES FROM TRADITIONAL COST

    SYSTEMS.....

    DESIGNING AN ABC MODEL

    1STSTAGE: DETERMINATION OF COSTS.

    2NDSTAGE: IDENTIFYING ACTIVITY CENTERS.3RDSTAGE: TRACING COSTS TO ACTIVITY CENTERS.

    4THSTAGE: DETERMINATION OF PRODUCTS5THSTAGE: ASSIGNING COSTS TO PRODUCTS .....

    CRITERIA FOR ABC IMPLEMENTATION IN MANUFACTURING

    INDUSTRIES...

    BENEFITS OF ABC

    DISADVANTAGES OF ABC.

    ABC SOFTWARES...

    RESULTS OF THE STUDY.

    BIBLIOGRAPHY..

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    ABSTRACT

    The new manufacturing environment of 21st century create more efforts to

    increase efficiency and improve information, new technologies etc. thus it gives

    essential elements of survival to business. Examples of new technologies and

    techniques are numerous and publicized such as computer aided manufacturing,robotics, EDI, EFT, BBS etc. One of the main goal in manufacturing environment is

    to measure accurately not only the unit cost but also the cost of each activity. Many

    companies have problems with overhead costs because they want to allocate it more

    accurately in order to have more precise measurement of each product unit cost.

    In this research study an attempt is made to investigate in a random sample

    of Greek companies if they use the Activity Based Costing technique(ABC) or not.

    Other reasons that has led to this study were the article of G. Venieris (Prof. in

    Accounting ) in the magazine Logistis, Also the study of a researchers team during

    the program ADAPT Pigasos, with the study E-Commerce & Enterprises Activity-

    Based-Costing and the practical implementation of this method in a pilot-

    company(A) in Thessaloniki Greece which has gained a major cost advantage byusing new technologies and ABC.

    INTRODUCTION

    At the beginning of the 21th century we realize the new large revolution in

    new technologies, in computer sciences, in telecommunication etc. New local area

    networks arises and the VAN networks, internet etc. growth more quickly.

    Technologies like Electronic Data Interchange (EDI), Electronic Funds Transfer

    (EFT), Bulletin Board Services (BBS), internet, E-Mail and other Electronic

    Commerce applications are commonly used by the companies in order to gain the

    target markets and in order to be better in every stage of its value chain.

    From the accounting point of view one major goal for many companies in

    order to gain a strategic advantage in measuring the unit product cost is to adopt a

    new technique called Activity Based Costing. A more accurate measurement of unit

    costs may assist managers in many ways.

    First of all the ABC system subdivide overhead cost into a number of activity

    cost pools. Each cost pool represents an activity such as: machinery repairs, car

    repairs etc. The overhead cost in every pool then applied to production separately

    using the better cost driver.

    Such cost drivers may develop new procedures that may reduce the overhead

    costs. The company that use the ABC system first of all determine many different

    activities. Then prepare the cost of each activity, collect data for the activities and

    finally estimates the cost of production. While the traditional cost system focus on the

    division of:

    Direct materials

    Direct labor

    Overhead cost etc.

    In order to get total product cost we have to add the direct and indirect cost

    of the product. A direct cost is directly related, or traceable to a cost objective. A cost

    objective is any grouping to which costs are assigned, such as an individual unit of

    inventory, a department, a product line etc. On the other hand, indirect costs relate tomore than one cost objective. If the cost objective is a particular product in a

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    multiproduct factory, all manufacturing costs other than direct materials and direct

    labour are considered indirect manufacturing costs (manufacturing overhead).

    LITERATURE REVIEW

    There are different approaches in the task of assigning overhead costs to the

    product cost. In the early part of 20th century, when cost systems first began to be

    developed, direct labour constituted a major part of total product cost. Therefore,

    direct labour was typically chosen as the base for assigning overhead cost to products.

    Data relating to direct labour were readily available and convenient to use, and there

    was a high correlation in most companies between direct labour and the incurrence of

    overhead cost.

    However, events of the past two decades have made drastic changes in the

    manufacturing environment. Automation has greatly decreased the amount of directlabour required, product diversity has increased in those companies that manufacture

    a wider range of products, and these products differ substantially in volume, lot size

    and complexity of design; and total overhead costs has increased in some companies

    to the point that a correlation no longer exists between it and direct labour. Wherever

    these changes have prevailed, companies that have continued to use plant wide

    overhead rates and direct labour as a basis for overhead assignment have experienced

    major distortions in unit costs. In order to overcome these distortions, some

    companies used a two-stage allocation process. In the first stage, overhead costs are

    assigned to cost pools, such as individual departments or operations. In the secondstage, costs are applied from the cost pools (departments) to individual jobs. These

    second-stage applications are made on various bases according to the nature of the

    work performed in the department.

    Unfortunately, even departmental overhead rates will not correctly assign

    overhead costs in situations where a company has a range of products that differ in

    volume, lot size or complexity of production. The reason is that the departmental

    approach relies on volume as the key factor in allocating overhead cost to products.

    Studies have shown that where diversity exists between products, volume alone is not

    adequate for overhead costing. These studies show that overhead costing based on

    volume will systematically over cost high-volume products and under cost low-volume products. In order to overcome these problems some companies use Activity

    Based Costing. ABC involves a two-stage allocation process, as described earlier,

    with the first stage again assigning overhead costs to cost pools. However, more pools

    are used under this approach, and they are defined differently. Rather than being

    defined as departments, the pools represent activities, such as set-ups required,

    purchase orders issued, and number of inspections completed. In the second stage,

    costs are assigned to jobs according to the number of these activities required in their

    completion. According to Noreen and Garrison ABC is considered to belong to a

    third stage of cost systems.

    ABC systems require a new kind of thinking. Traditional cost systems are the

    answer to the question, How can a organization allocate costs for financial reporting

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    and for departmental cost control? ABC systems address an entirely different set of

    questions:

    1. What activities are being performed by the organizational resources?

    2. How much does it cost to perform organizational activities and business

    processes?3. Why does the organization need to perform activities and business

    processes?

    4. How much of each activity is required for the organizations products,

    services and customers?

    In 1984 two respected accounting professors, Dr. Robert Kaplan of Harvard

    Business School began to expound the shortcomings of traditional cost accounting

    systems. Concurrently, Dr. Robin Cooper of the Harvard Business School developed

    the new cost system ABC. From these beginnings, ABC gained attention and spread.

    Today ABC systems are widely used in USA, Great Britain and Germany. In Greece

    activity-based costing systems are still rarely used by companies.

    METHOD DESCRIPTION AND ITS DIFFERENCES FROM TRADITIONAL

    COST SYSTEMS

    An activity-based system can paint a picture of product costs radically

    different from data generated by traditional systems. These differences arise because

    of the systems more sophisticated approach to attributing factory overhead, corporate

    overhead and other organizational resources, first to activities and then to the products

    that create demand for these indirect resourses.

    Companies need cost system to perform three primary functions:

    Valuation of inventory and measurement of the cost of goods sold for

    financial reporting

    Estimation of the costs of activities, products, services and customers

    Providing economic feedback to managers and operators about process

    efficiency

    The first need is driven by the needs of constituencies external to the

    organization: investors, creditors, regulators, and tax authorities. The second and thirdfunctions arise from the need of internal managers to understand and improve the

    economics of their operations. Managers need accurate and timely cost information to

    make both strategic decisions and operational improvements. Traditional standard

    cost systems are still fine for financial reporting. Some companies, even today, have

    systems that use simplistic direct labor overhead costing systems, perhaps with only a

    single rate, despite operating with diverse processes, which might include both

    manual assembly and highly automated machining.

    But such aggregate methods for allocating factory overhead costs to products

    provide managers with poor information. And the costs of many organizational

    resources, especially those of marketing, sales and distribution, are not assigned tocost objects at all since such costs are not in financial statements. Although these

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    recourses clearly help an organization meet the demands of individual customers,

    channels and markets, the financial system does not assign their costs to users. Such a

    calculation is neither necessary nor allowable for financial reporting purposes.

    As competition increased and as the basis of competition shifted away from

    the efficient use of direct labor and machines, managers needed more accurate

    information about the costs of processes, products and customers than they could

    obtain from the system used for external financial reporting. Activity-based cost

    (ABC) systems emerged to meet the needs for accurate information about the cost of

    recourse demands by individual products, services, customers and channels. ABC

    systems enabled indirect and support expenses to be driven, first to activities and

    processes and then to products, services and customers. The system gave managers a

    clearer picture of their business. The clearer picture from ABC cost system led

    naturally to ABM (activity-based management) which is the set of actions that can be

    taken, with activity-based cost information.

    DESIGNING AN ABC MODEL

    In order to implement an Activity-Based Costing system we have to follow the

    stages of the following exhibit:

    e erm na on o

    costs

    ...Identifying Activity

    Centers 60% 30% 10%

    rac ng osts to

    Activity Centers ... ...

    Determination of

    Products

    50% 20% 30%

    ss gn ng os s o

    Products

    !"#$%&1Cost 1 Cost 2 Cost n

    Total Cost of

    Activity

    Center 1

    Total Cost of

    Activity

    Center 2

    Total Cost of

    Activity Center m

    Total Cost of

    Activity Center '

    Product 1 Product 2 Product 3 Product 4 Product p

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    1ststage: Determination of Costs

    The term Cost is defined as the sacrifice made to obtain the objectives of the

    company. We can classify cost into the following categories:

    1. Materials Costs2. Labor Costs

    3. Taxes

    4. Interests

    5. Depreciations

    6. Several Costs

    2nd

    stage: Identifying Activity Centers

    A well-designed activity-based costing system starts with process value

    analysis (PVA). PVA consists of systematically analyzing the activities required to

    make a product or perform a service. It identifies all activities involved in

    manufacturing a product or serving a customer and labels these activities as being

    either value-added or non-value-added in nature. Only the actual processing of goods

    is a value-added activity, all other steps in the manufacturing process, including

    moving goods from station to station, inspection and waiting for processing are non-

    value-added activities in that they consume resources without adding value to the

    product. The company should find ways to reduce or eliminate the non-value-added

    activities.

    After a PVA has been completed, the activities involved with the production

    of each product will be clearly documented on a process flowchart. Since there may

    be dozens of activities identified, a decision must be made at this point as to howmany of these activities to treat as separate activity center. An activity center can be

    defined as a part of the production process for which management wants a separate

    reporting of the cost of the activity involved. For most companies, it would not be

    economically feasible to treat every single activity as a separate activity center.

    Rather, companies frequently combine several related activities into one activity

    center to reduce the amount of detail and data-keeping cost involved. For example,

    several actions may be involved in the handling and movement of raw materials, but

    these are typically combined into a single activity center titled material handling.

    Perhaps the greatest accuracy in costing is achieved by recognizing four

    general levels of activities, with various of these levels then subdivided into specificactivity centers. These four general levels can be described as follows:

    Unit-level activities are those that arise as a result of the total volume ofproduction going through a facility. The consumption of power, for

    example, is a function of the number of hours of machine time required

    to complete all units of product and would therefore be considered a unit-

    level activity. Some companies combine activities at the unit-level into a

    single activity center, while others recognize at least two unit-level

    activity centers-one related to machine activity and the other to labor

    activity.

    Batch-level activitieswould include tasks such as placement of purchaseorders, setups of equipment, shipment to customers and receipts of

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    material. Costs at the batch level are generated according to the number

    of batches processed rather than according to the number of units

    produced, the number of units sold or other measures of volume. In

    addition, cost at the batch level are generally independent of the size of

    the batch.

    Product-level activities are those that relate to specific productsmanufactured by a company. These activities are performed as needed to

    support production of each different type of product, thus, product-level

    activities will relate to some products but not to others. For example,

    doing quality inspections is a product-level activity, since some products

    require inspections while others do not. Typically, a separate activity

    center is needed for each product-level activity that can be identified.

    Facility-level activities are typically combined into a single activitycenter, since they relate to overall production and not to any specific

    product manufactured. Facility-level costs include such items as factory

    management, insurance, property taxes and worker recreational facilities.Theoretically, facility-level costs should not be added to products since

    doing so involves the use of volume-based measures such as direct labor-

    hours or machine-hours. However, virtually all companies do add

    facility-level costs to products.

    3rd

    stage: Tracing Costs to Activity Centers

    We said earlier that ABC uses a two-stage costing process. In the first stage,

    costs are assigned to the activity centers where they are accumulated while waiting to

    be applied to products. Costs can either be assigned directly to activity centers in thisfirst stage or they can be assigned by using first-stage cost drivers.

    Where possible, companies prefer to assign costs directly to activity centers

    in order to avoid distortions. For example, if a company has an activity center titled

    material handling, then it would identify all costs directly associated with material

    handling and assign the costs to that center. Such costs may include salaries,

    depreciation, etc. Other costs associated with material handling might arise from some

    resource that is shared by two or more activity centers, these costs would need to be

    assigned to the centers according to some first-stage cost driver that controls

    utilization of the costs involved. Plant space, for example, might be shared by several

    activity centers, including material handling. The costs associated with plant space

    would be assigned to the centers according to the amount of space occupied by each.

    4th

    stage: Determination of Products

    In this stage we determine the products, servicesor customers in which we

    will later assign the cost of the activity centers.

    5th

    stage: Assigning Costs to Products

    The fifth stage of activity-based costing system involves tracing costs from

    the activity centers to products. This is accomplished through the use of second-stagecost drivers. Two factors must be considered when selecting a cost driver for use:

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    First, the ease of obtaining data relating to the cost driver and second, the degree to

    which the cost driver measures actual consumption by products of the activity

    involved.

    The ease of obtaining data strikes at the very heart of activity-based costing,

    since detailed information relating to a particular cost driver may be difficult to find.

    Assume again that a company wants to establish an activity center titled material

    handling. After careful analysis, management has determined that number of times

    handled would be the appropriate cost driver to use in assigning material-handling

    cost to products. In choosing a cost driver for an activity center, managers must be

    sure that it accurately measures the actual consumption of the activity by the

    companys various products. If a high degree of correlation does not exist between the

    cost driver and the actual consumption, then inaccurate costing will result.

    High-tech companies have a distinct edge in the matter of gathering data

    relating to cost drivers, since the computers controlling their system routinely gather a

    wide range of information relating to each step in the manufacturing process. This fact

    probably explains in part why highly automated companies have been the leaders inadopting the activity-based approach.

    In the following exhibit we have the cost drivers that are used in ABC

    costing systems and also the cost drivers that are used in traditional costing sytems:

    ACTIVITIES TRADITIONAL

    COSTING

    ABC COSTING

    Materials orders Labour-Hours Number of orders

    Transportation of materials Labour-Hours Number of batches

    Production Planning Labour-Hours Number of batches

    Machine Adjustment Labour-Hours Product Change

    Production Control Labour-Hours Number of checked pieces

    CRITERIA FOR ABC IMPLEMENTATION IN MANUFACTURING

    INDUSTRIES

    Companies that have some of the following characteristics are likely to

    benefit from activity-based costing:1. Products differ in volume, size and complexity of manufacturing process.

    2. Products differ in their need for various activities such as setups,

    inspections etc that are involved in the manufacturing process.

    3. High overhead costs.

    4. Top management people largely ignore the cost data provided by the

    existing system when setting prices or other significant product decisions.

    5. The variety of products being manufactured has increased since the

    existing cost system was established.

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    BENEFITS OF ABC

    Activity-based costing improves the costing system of organizations in the

    following ways, thereby leading to more accurate product costs:

    Activity-based costing increases the number of cost pools used to

    accumulate overhead costs. Rather than accumulating all overhead costs

    in a single, company wide pool, or accumulating them in departmental

    pools, costs are accumulated by activity. As a result, many pools are

    created according to the number of cost-driving activities that can be

    identified.

    ABC changes the base used to assign overhead costs to products. Rather

    than assigning costs on a basis of direct labor or some other inaccurate

    measure of volume, costs are assigned on a basis of the portion of cost-

    driving activities that can be traced to the products.

    ABC changes also a managers perception of many overhead costs in thatcosts that were formerly thought to be indirect (such as power,

    inspections and machine setup) are identified with specific activities and

    therefore are recognized as being traceable to individual products.

    As a result of having more accurate product costs, managers are in

    position to make better decisions relating to product retention, marketing

    strategy, product profitability and so forth. For example, with ABC

    margins vary significantly from product to product and increased profitsbecome the focal point of decision making-not revenue. So with ABC,

    management has better information to measure marketing and sales

    performance. Also ABC information helps set discount and servicepolicies. The company now knows how much a consolidated order, to

    one shipping destination, saves.

    Moreover ABC leads to better-cost control because it eliminates

    distortions that are caused by the labor-based costing systems and also

    helps investment decisions. Labor-based cost systems under cost capital

    intense processes, while over costing labor intense processes. ABC

    provides more accurate process cost information, which lays the

    foundation for better capital justification. Using activity-based costing,

    companies not only know what each process real overhead amounts to,

    but what it consists of. The system tells management how much tooling,maintenance and utilities each process consumes. These costs can be

    used in capital justifications or as targets in cost reduction programs.

    DISADVANTAGES OF ABC

    ABC improves the costing systems of organizations but also has some

    limitations such as:

    Critics of activity-based costing argue that even though some overhead

    costs can be traced directly to products through the use of activity

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    DATA COLLECTION AND RESULTS OF THE STUDY

    The sample of this study consists of more than 500 random large companies

    from all over the Greek State. The data collection were made through a questionnaire

    (by the students) of the department of Accounting and Finance, University ofMacedonia

    ABC is a recent system that can used for more accurate measurement of unit

    cost. It can also encourage the management of the company in process activity based

    approach versus functional operational based approach. It also meets the need for

    accurate information about the cost of resource demands by individual products,

    services, customers and channels. This system gave managers a clearer picture of the

    economics of their operations.

    An activity-based system can paint a picture of product costs radically

    different from data generated by traditional systems. These differences arise because

    of the systems more sophisticated approach to attributing factory overhead, and otherorganizational resources, first to activities and then to the products that create demand

    for these indirect resources.

    Results from this research in the Greek companies shows that, even though the

    number of companies that has adopted the ABC system remains relatively low (8

    companies according to 1999 data), the conditions in Greece nowadays make the use

    of ABC system necessary.

    The results also show that:

    The majority of the companies (84,86%) believe that their cost system cantotally meet the needs of the company.

    A small percentage of companies (appr.10%) have adopted ISO and B.P.R

    techniques.

    In most of the companies (67,18%) there is a major demand for reduction

    of cost, while in the 65,30% of the companies indirect costs is increased

    by the same analogy with in the total costs. Finally, the 16,44% of the

    companies are aware of the cost of their basic activities and the cost of

    each of their units.

    Only 18,01% of the companies knows ABC system, of whom 53,85%have thorough knowledge about the system, while 49,61% of the

    companies would like to be informed.

    ABC system has been adopted only by 4,66% of the Greek companies,

    half of which use the system precisely. 29,07% of the rest of the

    companies are going to adopt ABC system in the future.

    The implementation of ABC system in the companies influences mainly

    the decisions which are related to the cost and price of the product, while

    the decisions which are related to profitability and productivity are less

    influenced.

    A minor percentage of companies (only 2,99%) assign the process of ABC

    system implementation to an external organization. As well, only 1,85% ofthe companies uses special software for the implementation of ABC

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    system. Finally, 14,77% of the companies collects ABC system with their

    information systems.

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    BIBLIOGRAPHY

    Venieris Georgios Sandra !"en : #ctivity Based Costing (ABC). :Logistis #pril-

    $%y 1999 p. 480-5.

    A survey of 70 manufacturing companies in the USA, in a range of industries, for the

    identification of the allocation of the overhead costs, Emore & Ness, Chartered

    Institute of Management Accountants, 1991.

    Cooper R., Kaplan R.S., Measure Costs Right: Make the Right Decisions, Harvard

    Business Review, September-October 1988.

    Garrison R.H.,Noreen E.W., Managerial Accounting, McGraw-Hill, 8th edition,

    1997.

    The ABC experience in the UKs top 1000 companies, Chartered Institute ofManagement Accountants, p. 4-7, 1994.

    Kaplan R.S., One Cost System isnt enough, Harvard Business Review, January-

    February 1988.

    How much does quality cost?, Papoutsis G.., Hellenews, Newspaper !erdos, $ay

    1995.

    Activity Based Costing in Service Industries, Rotch W., Journal of Cost

    Management, 1990.

    R.S. Kaplan-R. Cooper, Cost & Effect, Harvard Business School Press, 1998