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CLAUDIA GARBER

DIRECTOR, MARKET OUTREACH

NORTH AMERICA

2014 GLOBAL SUMMIT OF WOMEN

Page 2: CLAUDIA GARBER DIRECTOR, MARKET OUTREACH NORTH … · this. Do that. Don't do this. Don't do that. blah, blah. sky. the or Hair dancing BACKRE be an a cheerleader. or I WOMAN. HEARMEROAR

Motorcycles are for men.

https://www.google.com/url?q=http://www.clker.com/clipart-mens-room1.html&sa=U&ei=RtFfU_DjKqP0yQHfj4GYCg&ved=0CDAQ9QEwAQ&usg=AFQjCNHIb0iWd2uR6cPPNj9yncwDFyJotA

Page 3: CLAUDIA GARBER DIRECTOR, MARKET OUTREACH NORTH … · this. Do that. Don't do this. Don't do that. blah, blah. sky. the or Hair dancing BACKRE be an a cheerleader. or I WOMAN. HEARMEROAR

We Fulfill Dreams

of Personal Freedom.

Page 4: CLAUDIA GARBER DIRECTOR, MARKET OUTREACH NORTH … · this. Do that. Don't do this. Don't do that. blah, blah. sky. the or Hair dancing BACKRE be an a cheerleader. or I WOMAN. HEARMEROAR

Page 5: CLAUDIA GARBER DIRECTOR, MARKET OUTREACH NORTH … · this. Do that. Don't do this. Don't do that. blah, blah. sky. the or Hair dancing BACKRE be an a cheerleader. or I WOMAN. HEARMEROAR

http://www.adbranch.com/advertising-campaign-live-by-it-2006/harley-davidson_leave_behind_shoes_2006/

Page 6: CLAUDIA GARBER DIRECTOR, MARKET OUTREACH NORTH … · this. Do that. Don't do this. Don't do that. blah, blah. sky. the or Hair dancing BACKRE be an a cheerleader. or I WOMAN. HEARMEROAR

”I don’t know how

to ride or how to

get started.”

“I don’t think I’ll

be respected in

a Harley

dealership.” “I don’t think I could

handle a Harley.”

“People like me

don’t ride Harleys.”

Page 7: CLAUDIA GARBER DIRECTOR, MARKET OUTREACH NORTH … · this. Do that. Don't do this. Don't do that. blah, blah. sky. the or Hair dancing BACKRE be an a cheerleader. or I WOMAN. HEARMEROAR

H-D.com/women Garage Party Events

Page 8: CLAUDIA GARBER DIRECTOR, MARKET OUTREACH NORTH … · this. Do that. Don't do this. Don't do that. blah, blah. sky. the or Hair dancing BACKRE be an a cheerleader. or I WOMAN. HEARMEROAR

Page 9: CLAUDIA GARBER DIRECTOR, MARKET OUTREACH NORTH … · this. Do that. Don't do this. Don't do that. blah, blah. sky. the or Hair dancing BACKRE be an a cheerleader. or I WOMAN. HEARMEROAR

Page 10: CLAUDIA GARBER DIRECTOR, MARKET OUTREACH NORTH … · this. Do that. Don't do this. Don't do that. blah, blah. sky. the or Hair dancing BACKRE be an a cheerleader. or I WOMAN. HEARMEROAR

Harley-Davidson #1 Seller of

Motorcycles to Women in the U.S.

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