click once to begin library jeopardy! the game show for readers!
TRANSCRIPT
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Click Once to BeginLIBRARY
JEOPARDY!The game show for readers!
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JEOPARDY!
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DefinitionsAnalyze images
Analyze Slogans
Anti smoking
campaign
More Definition
s
Commercials
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tries to persuade someone to do something by suggesting that
“everybody’s doing it,” or that a person will be left out if they don’t
do what is being asked.
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This makes the audience think of simpler times and suggests that
the products are wholesome
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Positive feelings/desires are connected to a product/user
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An outrageous falsehoodCaptures attention because it’s
so outrageous
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A way advertisers influence an audience indirectly by having their product and/or product
name placed outside of a typical advertisement
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The Loop Pizza Grill, Advertising slogan: Life is Too
Short For Average Food!
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Bulova, watch and clock companyCorporate marketing slogan:
Keeping America's Time For Generations
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Flintstones children's vitaminsSlogan: We are Flintstones kids, ten million strong and
growing!
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Austrian AirlinesAustrian: The most friendly
airline.
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J.C. Penney, department store, catalog, and e-commerce retailer
Advertising slogan:
JCPenney. It's all inside.
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Daily Double!!!
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bonus awarded to consumer for purchase. (Toys, gimmicks, rebates,
free payment, etc.)
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Statement endorsing an idea/product by person.
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Purchase will display love of country.
Person will financially help the country.
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suggests that user is safe from some danger.
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statistics to prove superiority.
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Celebshttp://www.geico.com/video/
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Cavemanhttp://www.geico.com/video/
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http://sports.espn.go.com/espntv/espnShow?
showID=SRDA