client acquisition
DESCRIPTION
As Fitness Professionals, many of you have been or are thinking of expanding your fitness empire, but are not quite sure where you want to take your business. The biggest questions are how can you work smarter, not harder? How can you increase your income with PSI (passive streams of income), when there are only 24 hours in a day?TRANSCRIPT
Client Acquisition
By Lisa Lorraine Taylor
www.fitnessprofessionalonline.com
As Fitness
Professionals, many of
you have been or are
thinking of expanding
your fitness empire,
but are not quite sure
where you want to
take your business.
www.fitnessprofessionalonline.com
The biggest
questions are how
can you work
smarter, not
harder?
Client Acquisition
By Lisa Lorraine Taylor
www.fitnessprofessionalonline.com
How can you
increase your
income with PSI
(passive streams of income), when
there are only 24
hours in a day?
Client Acquisition
By Lisa Lorraine Taylor
www.fitnessprofessionalonline.com
This is where
implementing a
sound Client
Acquisition program
can help you take
your business to the
next level.
Client Acquisition
By Lisa Lorraine Taylor
www.fitnessprofessionalonline.com
Client Acquisition is
defined as the process
of acquiring new
clients for your business
or converting existing
prospects into new
clients.
Client Acquisition
By Lisa Lorraine Taylor
www.fitnessprofessionalonline.com
Your main goal is to
acquire as many clients
as possible through your
marketing campaign,
thus increasing your
email listing and
ultimately having a great
funnel system with your
PSI campaign.
Client Acquisition
By Lisa Lorraine Taylor
www.fitnessprofessionalonline.com
Remember, it’s better to be the
”best’ in a selective area of fitness
(initially), than to try
to be everything for
everybody.
Client Acquisition
By Lisa Lorraine Taylor
www.fitnessprofessionalonline.com
These are just some of
the areas that trainers
are in:
1. Gym
2. Outdoor Training
3. Private Studio Training
4. Mobile Training
5. Online Training
Client Acquisition
By Lisa Lorraine Taylor
www.fitnessprofessionalonline.com
1. At the gym: If you’re a gym employee (contractor),
you have the rare
opportunity to acquire new
clients through orientations,
and floor trainer as well as when you’re training others (people will always watch
you train others).
Client Acquisition
By Lisa Lorraine Taylor
www.fitnessprofessionalonline.com
2. Outdoor Training:
Outdoor training can be
a little tricky for acquiring
new clients, but it can
be done! The goal is
getting people
interested in your
outdoor workouts.
Client Acquisition
By Lisa Lorraine Taylor
www.fitnessprofessionalonline.com
3. Mobile Training:
Mobile Training,
combines different
modalities of training
(in-home, studio/gym
and outdoor).
Client Acquisition
By Lisa Lorraine Taylor
www.fitnessprofessionalonline.com
4. Online Training: Online
Training can be utilized in
one of two ways; One, you
can design workout
programs to potential
clients for a pre-designed
cost, or two ,you can train
them online via your web
cam.
Client Acquisition
By Lisa Lorraine Taylor
www.fitnessprofessionalonline.com
These are just
some simple tips
to make a smooth
transition into
group training!
Client Acquisition
By Lisa Lorraine Taylor
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Fitness Professional Online
www.fitnessprofessionalonline.com