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© 2013 Cisco and/or its affiliates. All rights reserved. 1 cloud connect silicon valley | April 2-5, 2013 Cloud Computing, SDN, and the Internet of Everything Lew Tucker VP/CTO, Cloud Computing @lewtucker

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Page 1: Cloud Connect - Cloud Computing, SDN, and the Internet of Everything

© 2013 Cisco and/or its affiliates. All rights reserved. 1cloud connect silicon valley | April 2-5, 2013

Cloud Computing, SDN, and the Internet of Everything

Lew TuckerVP/CTO, Cloud Computing@lewtucker

Page 2: Cloud Connect - Cloud Computing, SDN, and the Internet of Everything

© 2013 Cisco and/or its affiliates. All rights reserved. 2cloud connect silicon valley | April 2-5, 2013

We All Know - The Internet is Changing our World

MobileInternet

of Things

New Breed of Apps

Cloud

2/3 of all mobile traffic will be video

71% of apps will run on

virtual machines

Application-Centric Network

More data created this year than in

the past 5000

2012 2016 2017 2020

50 billion Connected

Devices

Scalable Open Cloud Platform

Source: Cisco Visual Networking Index

Page 3: Cloud Connect - Cloud Computing, SDN, and the Internet of Everything

© 2013 Cisco and/or its affiliates. All rights reserved. 3cloud connect silicon valley | April 2-5, 2013

Changes Driving Innovation in IT

Software Defined Network (SDN)

Software interfaces for networking• Automation and self-service• Traffic Engineering• Network Function Virtualization

Internet of Everything (IoT)

Everything is becoming connected• More devices• More Apps• Shift to mobile access

Cloud Platform Software

Public and Private Clouds• Open Cloud Platforms: OpenStack• App development and deployment• Scalable services

Big Data / Analytics

Analytics become business critical• Customer behavior• Systems optimization• Diversity of sources and data types

Page 4: Cloud Connect - Cloud Computing, SDN, and the Internet of Everything

© 2013 Cisco and/or its affiliates. All rights reserved. 4cloud connect silicon valley | April 2-5, 2013

OpenStack Quantum Network Service Links Applications to Capabilities of Software Defined Networking

OpenStackCompute

(Nova)

OpenStack Networking

(Quantum)

OpenStack Storage

(Swift)

a

CISCO OPEN NETWORK ENVIRONMENT

Controllers and Agents

Cisco ONE Controller SWOpenflow Agents

Virtual Overlays

VXLAN Gateway, Openstack, Service Chaining

CSR 1KV

PlatformAPIs

One Platform Kit (onePK)on ISR G2, ASR 1K

Applications scale to meet the data set or user demand

Open sourceAPI-drivenCloud Platform

Programmable Infrastructure

Physical Virtual

VM VM

VM

VM VM

VM VM

Page 5: Cloud Connect - Cloud Computing, SDN, and the Internet of Everything

© 2013 Cisco and/or its affiliates. All rights reserved. 5cloud connect silicon valley | April 2-5, 2013 Agile | Consistent | Secure | Application-Aware

Data Center

Intelligent Network

Cloud

Application-Centric Networking

`

Working together for the best possible user experience

Page 6: Cloud Connect - Cloud Computing, SDN, and the Internet of Everything

© 2013 Cisco and/or its affiliates. All rights reserved. 6cloud connect silicon valley | April 2-5, 2013

Internet of Everything - Touching our Lives (although < 1% of things are currently connected)

Smart buildings

SF City Parking Spaces(open source data)

Smart factories

Connecting sensing, measurement, and controls

in real time improves reliability, cost, and alignment of supply

and demand

Smart grid

Page 7: Cloud Connect - Cloud Computing, SDN, and the Internet of Everything

© 2013 Cisco and/or its affiliates. All rights reserved. 7cloud connect silicon valley | April 2-5, 2013

The Expanding Role of IT in Business

• Location• Identity• Policy• Aggregation

• Determinism• Safety• Latency• Security

• Scale• Quality of

Service• Security• Machine to

Machine

• Data Aggregation• Distributed

Computing• Video Analytics• Data in Motion

Networks and Protocols

Data Analytics

ControlSystems

Sensors and Devices

CloudIntelligentNetwork

Big Data Farms

Impact on Traditional Infrastructure

Page 8: Cloud Connect - Cloud Computing, SDN, and the Internet of Everything

© 2013 Cisco and/or its affiliates. All rights reserved. 8cloud connect silicon valley | April 2-5, 2013

$9.5 trillionFrom industry-specific

use cases (66%):smart grid, connected

commercial vehicles, etc.

$4.9 trillionFrom cross-industry

use cases (34%):future of work (telecommuting),

travel avoidance, etc.

IoE represents an opportunity to grow aggregate global corporate profits ~21% by 2022

Source: Cisco IBSG, 2013

$14.4 trillion(over next 10 years)

How Much Value Is at Stake?

Page 9: Cloud Connect - Cloud Computing, SDN, and the Internet of Everything

© 2013 Cisco and/or its affiliates. All rights reserved. 9cloud connect silicon valley | April 2-5, 2013

Shift in Focus from Transactions to Interactions

“From Systems of Record to Systems of Engagement”

- Geoffrey Moore

http://www.slideshare.net/rstrad1/moore-digitalimpact

Page 10: Cloud Connect - Cloud Computing, SDN, and the Internet of Everything

© 2013 Cisco and/or its affiliates. All rights reserved. 10cloud connect silicon valley | April 2-5, 2013

Creating a Virtuous Cycle of Innovation

CLOUD

BIG DATAINTERNET OF THINGS

SDN

Volume Velocity Variety

Disruption

Opportunity

Economic Growth

Page 11: Cloud Connect - Cloud Computing, SDN, and the Internet of Everything

© 2013 Cisco and/or its affiliates. All rights reserved. 11cloud connect silicon valley | April 2-5, 2013

Creating a Virtuous Cycle of Innovation

CLOUD

BIG DATAINTERNET OF THINGS

SDN

Volume Velocity Variety

Q & A

Page 12: Cloud Connect - Cloud Computing, SDN, and the Internet of Everything

© 2013 Cisco and/or its affiliates. All rights reserved. 12cloud connect silicon valley | April 2-5, 2013 © 2010 Cisco and/or its affiliates. All rights reserved. 12