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2016 CLOUD DATA CENTER SPECIALTY PARTNER GUIDE

Cloud Data Center Specialty, Starting Now

Welcome to Intel® Technology Provider

The digital economy is driving a virtuous cycle where connected devices and cloud-powered services are generating data as never before, and insights from that data are being used to drive further innovation, releasing new data-rich services back into the world. The data center has become the engine in helping democratize this innovation at scale to drive broad societal impact.

Modern data centers are rapidly moving toward software-defined infrastructure (SDI) as the next generation foundation for dynamic and agile IT operations. Intel® technology—spanning software, processor, storage, I/O and networking solutions—combined with a massive ecosystem of solution Partners, is helping transform today’s data center into The New Center of Possibility for every business. When we look at the massive growth in cloud services, it’s clear that our channel Partners have a major role to play in designing and deploying infrastructure to support these services.

The Cloud Data Center Specialist designation of our Intel® Technology Provider program marks a new level of collaboration that will help you create winning cloud solutions. At Intel’s top tier of partnership, Platinum Partners are invited to consider and qualify for the Cloud Specialty.

By showcasing your company as an Intel® Technology Provider Cloud Data Center Specialist, you can gain a competitive edge in deploying Intel®-based solutions.

Incredible opportunities within cloud computing

exist for Intel® Technology Providers, and this new specialty

designation is available to help Partners take full advantage of this

global transformation.

GROWTHEvery business is looking for ways to maximize their revenue opportunity, and expand their reach in the market. Intel® Technology Provider will help you outpace the marketplace and lead with the latest technology and solutions.

Develop your business through preferred networking and matchmaking events. Gain a competitive advantage with proven guidance from Intel experts as well as advanced sales and marketing tools to stay ahead of industry trends and key market segments.

TRUSTSolidify your role as the trusted expert to your customers. Leverage Intel® Technology Provider to deepen your expertise and sales techniques to build and sell solutions, and strengthen your customer relationships. Promote your Intel partnership to reach new and existing customers with trusted and familiar Intel® technology solutions.

REWARDSPurchase Intel technology and solutions to earn points, and receive preferred promotions. Consider points as your currency to the most rewarding way to build your business. Simply use points towards Intel technology, marketing materials, demonstration units, events and travel. Like any good partnership, the more you put into it, the greater the reward.

The right solutions from the right partner

• Business-focused benefits to improve your cloud knowledge and outpace the marketplace

• Proven guidance for success from an assigned account manager

• Sales and marketing tools to attract and retain customers

• Trusted Intel® technology solutions to deepen your expertise and expand your customer base

• Access to the latest online and in-person training courses

• Multiple online resources, including a fully responsive website

Intel is committed to simplifying the path to delivering cloud services by developing the foundational technology that powers high-performance, energy-efficient, highly available, and secure cloud environments.

Cloud services are an area of enormous growth, and our channel Partners are well-equipped to capitalize on the opportunity. You have a major role to play in designing and deploying infrastructure to support these services. We want to help you improve your cloud knowledge, make more money, and accelerate your cloud business.

To address major IT needs in cloud, Intel is investing in technologies that enable key four areas: Agility, Performance, Efficiency and Security. It’s about removing friction in the data center, making it faster and easier to set up the services you want in a secure way.

Helping you succeed by growing your business, building trust and earning rewards.

Online training _______________________________ Sales and marketing tools _______________________________

Priority technical support _______________________________

Partner materials _______________________________

Dedicated website




Dedicated website

Points _______________________________

Premium partner materials _______________________________

Events _______________________________

Face-to-face-training




Dedicated website

Points _______________________________


Events _______________________________


Account management _______________________________

Platinum-only events

Points____________________________

Account management____________________________

.

CRITERIA:

Complete the Business Profile Questions

Accept the Terms and Conditions to become a Registered Partner.

CRITERIA:TRAINING

50CREDITS

Complete the GOLD Business Profile Questions

Achieve 50 TRAINING CREDITS

CRITERIA:TRAINING

100CREDITS

Complete the PLATINUM Business Profile Questions


Achieve a purchase volume of Intel product sales

Demonstrate technical and business leadership

How do I become an Intel® Technology Provider?Intel® Technology Provider offers a wealth of benefits to help you get the competitive advantage. Make sure you get the most out of membership by progressing through the tiers. Intel Technology Provider offers support, knowledge, expertise, tools, and materials to keep you ahead of the competition and your customers coming back. Register your business on the ‘Find an Intel Technology Provider’ online locater, and promote your business.

Upgrade to Gold and Platinum to access fantastic benefits such as the ability to earn and spend points, invitations to partner events and plenty of help and advice from a dedicated account manager.

PARTNERSHIP STARTS HERE: intel.com/technologyprovider

Receive a set of benefits including support, training and marketing materials.

Gain access to additional benefits including points and Partner events.




Dedicated website




Dedicated website

Points _______________________________


Events _______________________________





Dedicated website

Points _______________________________


Events _______________________________


Account management _______________________________

Platinum-only events

Points____________________________

Account management____________________________

.

CRITERIA:

Complete the Business Profile Questions

Accept the Terms and Conditions to become a Registered Partner.

CRITERIA:TRAINING

50CREDITS

Complete the GOLD Business Profile Questions


CRITERIA:TRAINING

100CREDITS

Complete the PLATINUM Business Profile Questions


Achieve a purchase volume of Intel product sales

Demonstrate technical and business leadership

Gain access to the top range of benefits including points, account management

and Platinum-only events.

Tier benefit highlights:Account ManagementPartner with your dedicated account manager to help drive cloud sales and solutions, stay ahead of industry trends, and be alerted to the latest opportunities. We offer the highest level of personal service to help you succeed.

EventsEarn invitations to annual partner-only events offering the latest product information, face-to- face training, and the opportunity to network with Intel executives.

RewardsPurchase Intel Data Center Portfolio products and solutions to earn points, and receive exclusive Partner-only promotions. Points are your currency towards Intel technology, demonstration units, and more. Like any good partnership, the more you put into it, the greater the reward.

TrainingAccess the latest online and face-to-face training courses to sharpen your knowledge and stay ahead of the competition.

Partner MaterialsPromote your partnership and grow your business with co-branded marketing materials, including banners, templates, posters, animation, and other promotional materials to help you drive demand.

Sales and Marketing ToolsGrow your business and leverage targeted sales and marketing tools and solutions to boost your sales, enhance your brand image, and role as trusted advisor to your customers.

Priority Technical SupportGet quick answers to technical and membership questions with priority support via chat, email, or phone, and advanced warranty service with replacement of Intel purchases before return of the defective part.

Dedicated WebsiteA fully responsive website that features technical and sales information based on your own personal preferences, as well as membership information, promotions, training, industry research and events.

CLOUD DATA CENTER SPECIALTY BENEFITS

PLATINUM membership status

Minimum $500K of Data Center Portfolio1 products through Intel® Authorized Distributors

One Intel-based custom-built cloud solution deployment guide

CRITERIA:

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For CSP customers, proof of 5 SDI based deployments. 3 deployments of 10+ nodes and 2 deployments of 50+ nodes.

Complete Cloud Specialty Curriculum courses

Access to cloud experts

Specialist designation

Access to Intel Cloud Resources

Promotion of Cloud Specialists

Additional points for specialists

Customer matchmaking

Facilitated qualification for Intel® Cloud Builders

Priority invitation to industry events and training sessions

Maximize Your MembershipCloud Data Center Specialty BenefitsThe Cloud Data Center Specialty aims to reward Partners who have the deepest expertise in designing and deploying cloud solutions. Intel has exclusive resources available to you, through Cloud Data Center Specialty Benefits, to help you plan, implement and deliver your data center solution, opening the door to another level of engagement with Intel on cloud.

Access to cloud expertsWe know that closing deals can be a complicated process that requires all the help you can get. As a Cloud Specialist, you’ll receive priority access to our cloud experts, who can help you confidently offer end-to-end solutions to grow your business and cement your role as a trusted advisor. Reach out to us at [email protected], and we will get you in touch with the right person to help you achieve your business goals.

Specialist designationAs part of this partnership, you will receive an Intel® Technology Partner “Cloud Data Center Specialist” badge, which tells the market that you are an expert in deploying cloud architecture. You can display the badge to show your official affiliation with Intel and your specific expertise in providing Intel® technology and solutions to end customers.

Access to Intel Cloud Resources Trainings, white papers, success stories and other collateral are just a few examples of the available resources that will help you stay up to date with cloud technologies--and stay ahead of the competition. Our research and world-class resources will assist you in planning and architecting cloud solutions.

Promotion of Cloud SpecialistsIntel will promote the Cloud Specialists as the experts to the market. We will market to the rest of the channel for you. For example, your profile on Intel® Solution Finder introduces your company to people who are seeking cloud solutions. Similarly, Intel® Cloud Specialty Finder will give you invaluable exposure, making it easier for potential customers to find and connect with you as a cloud service provider they can trust.

Additional points for specialistsWe will offer our Cloud Specialists the opportunity to participate in offers and earn additional points that are available only to Specialty Partners.

Customer matchmakingAs a Cloud specialist, you’ll have priority access to Intel sales teams as they help match-make between your cloud expertise and our customer collaboration. For example, our Specialist Finder website provides a marketplace experience where Cloud Specialists worldwide can share products and solutions within various market sectors.

Facilitated qualification for Intel® Cloud BuildersWhen you become a Cloud specialist, we’ll help shepherd you through the process of qualifying for the highly regarded Intel® Cloud Builders program. In the qualification process, we’ll repurpose the cloud solution white paper or proof point you used to meet the criteria for the Cloud Specialty to promote your membership in this prestigious ecosystem of leaders.

Intel® Cloud Builders involves even a greater depth of expertise than the “Cloud Data Center Specialist” designation. Intel® Cloud Builders brings together industry leaders to develop, optimize, and accelerate deployments of cloud solutions for the modern data center. Members will gain new opportunities to showcase their company and solidify their place in the industry.

Priority invitation to industry events and training sessionsText: Imagine being in the same room at key events with Intel experts and learning about cutting-edge technologies. As a Cloud Specialist, you can look forward to receiving special invitations to leading industry events or Intel events such as Intel’s Server Product Leader Conference.

Platinum membership statusAs Intel’s top tier of Intel® Technology Provider membership, Platinum members are invited to consider and qualify for the Cloud Specialty.

$500,000 minimum salesIntel needs Partners who have deep data center experience to make up the select group of Cloud Specialists. Because of this, we require $500,000 of Data Center Portfolio1 products purchased through Intel® Authorized Distributors each calendar year.

Cloud solution deployment guideAs a Specialist candidate, we ask that you share a minimum of one Intel-based, custom-built cloud solution, published in a white paper or case study framework. The format for this deployment guide is a 2-to-4-page solution brief, with reference architecture. Intel will keep this information confidential. We want to make this cloud solution the early qualifier for Intel® Cloud Builders program.

Complete core curriculum trainingsIntel’s training platform, offered through Intel® Technology Provider, provides a core curriculum around cloud expertise. We require each Specialist to qualify by completing the core curriculum.

5 SDI DeploymentsThe Cloud Specialist must demonstrate their expertise by providing proof of at least 5 SDI deployments. These deployments must include:

1. Software defined storage, compute and networking

2. An IaaS or Paas based solution3. IT services that are available through a

self-service portal.4. 3 of the deployments must be 10+ nodes and

2 of the deployments must be 50+ nodes.

2016 Cloud Specialist Qualifications

1 Data Center Portfolio products: Intel® Xeon® Processor E3, E5 & E7 Families; Intel® Atom™ Processors; Intel® Xeon Phi™ Coprocessor; Intel® 10G NIC/Intel® TrueScale Fabric; Server Boards & Barebones Systems; Intel® SSD & Intel® Xeon® Processor-based Storage; Wind River OS, Hypervisor Tools; Intel® Caching Software; Intel® Data Center Software & Security Products; API Management; Intel® HPC Software.

© 2016 Intel Corporation

Intel, the Intel logo, Intel® Technology Provider , Ultrabook™ and Intel® Core™ are trademarks of Intel Corporation in the U.S. and/or other countries.

*Other names and brands may be claimed as the property of others.

The term “partner” in this document is used to designate a marketing relationship between otherwise unaffiliated companies, as the term “partner” is commonly used in the technology industry. The term “partner” here does not denote a partnership, agency, distribution, joint venture or other similar arrangement between the parties. The parties are independent and have no authority to bind each other.

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