Cloud-Enabled Infrastructure

Management (CEIM): Your Future, Starting

NOW!Prepared for ManageEngine User Conference 2011

by Michael Dortch, DortchOnIT.comOctober 27, 2011

Today’s Agenda

Who IS This Guy?

Infrastructure Management: The Critical Question (in Four Parts)

The Answer: Four Key Take-Aways

Recommendations / Questions?

But First: Math!

Who IS This Guy? Principal Analyst & Managing Editor,

DortchOnIT.com One of the “Top 500 Analysts Using Twitter” Empowering buyers, sellers and users of information

technology (IT) since 1979. Seriously! Blogger at BusinessAgililty.com, ebizQ.net,

TheCMOSite.com.

Principal Analyst, Constellation Research Focused on disruptive technologies such as “the mobile,

social cloud.”

Senior Editor, Comparz.com User- and expert-generated reviews, rankings &

comparisons of solutions for owners of growing businesses.

Infrastructure Management:

The Critical Question (in Four Parts)

Infrastructure Management: The Critical Question (Part 1 of 4)

The Situation: Your business relies upon its technology infrastructure to do business.

It’s not just an IT infrastructure – it’s your business infrastructure!

Infrastructure Management: The Critical Question (Part 2 of 4)

The Complication: “The Cloud(s)” change(s) everything!

Your customers, partners, prospects, competitors and influencers are already there.

Infrastructure Management: The Critical Question (Part 3 of 4)

The Implication: Change requires more change.

Cloud-based resources need management, too!

(Image: TheTechLabs.com)

Infrastructure Management: The Critical Question (Part 4 of 4)

The Question:

How can we best prepare and equip our business to take maximum advantage all technology resources, wherever they may reside, today and tomorrow?

The Answer: Four Key Take-Aways

The Mobile, Social Cloud is here.

Every business should care.

What you have and are doing now is not good enough.

Now is the time to reevaluate – and cloud-enable – your infrastructure management!

What is Cloud-Enabled Infrastructure Management (CEIM)?

Management of cloud-based resources in concert with premise-based solutions

…AND…

Management with cloud-based tools in concert with premise-based management tools!

Key Take-Away #1: The Mobile, Social Cloud is Here.

Mobile:AMI-Partners: 3.5 million SMBs using

smart phones; to rise 40% within 12 months.

AMI-Partners: 700,000 SMBs using tablets; to rise 85% within 12 months.

Fonality: SMB tablet use to rise 77% within 18 months, from 43% to 76%.

Who to follow: @MaribelLopez, @The_EMF_dot_org

Key Take-Away #1: The Mobile, Social Cloud is Here.

Social:Nielsen: 80% of active Internet users

visit social networks and blogs and spend a quarter of total online time on them.

Pew Internet Surveys: half of all adults use social networking.

Numerous: Enterprise social networking market soon to reach $2 billion.

Who to follow: @pgreenbe, @brentleary

Key Take-Away #1: The Mobile, Social Cloud is Here. Cloud:

AMI-Partners: 570,000 US SMBs already using SaaS CRM; market to triple by 2015.

AMI-Partners: U.S. SMB CRM users 1/3 more likely to engage with social media than non-users.

Microsoft/Edge Strategies: 29% of worldwide SMBs use paid cloud services; to reach 39% within 3 years.

Who to follow: lots – contact me!

Remember “The Complication:” Your customers, partners, prospects, competitors and influencers are already there.What are they saying about you?How can/should you respond?What can you learn?How can you use what you learn?

Key Take-Away #2: Every Business Should Care

What you have and are doing now is not good enough.Can you answer all of the questions from

Key Take-Away #2?Can you manage cloud-based resources

in concert with your premise-based solutions?

Can you use cloud-based management resources in concert with your premise-based management tools?

If not now, when?

Key Take-Away #3:

Now is the time to reevaluate – and cloud-enable – your infrastructure management!People – got the skills you need?Processes – are they cloud-ready?Tools – are they cloud-enabled?Providers (of solutions, advice and

influence) – do they “get” the cloud and your business?

Key Take-Away #4:

Every management solution in your “CROP” must do these things. Collect all relevant data about all

technologies and users. Refine that data into actionable information. Optimize that information based on

business-specific goals and processes. Promulgate that information to all who need

it, in forms they can understand and use.

…and every process must support all of the above!

What You Need

Recommendations: How to Begin

Learn – assess what your business needs, wants, has and knows, and what’s worth considering. Decide if your company’s a: Digger; Planter; Grower; or Harvester.

Recommendations: How to Continue to Begin

Validate – verify what you learn.

Decide – select and try some well-considered candidate solutions and processes.

Share – use social networks and online knowledge exchanges throughout the process.

Recommendations: Where to Learn, Validate and Share

AmEx’s OPEN.com

BusinessAgility.com

Comparz.com

Focus.com

LinkedInGroups

Quora.com

…and WITH YOUR PEERS RIGHT HERE!

Recommendations: What’s Next?

Becoming a Social EnterpriseWho to follow: @ConstellationRG

Online Experience Optimization (OEO)http://dortchon.it/OEO101

Business Knowledge Optimization (BKO)http://dortchon.it/BKO101

The Bottom Line

The Mobile, Social Cloud is here and growing.

Your business must be a part of it to succeed.

Cloud-Enabled Infrastructure Management is essential to your ability to leverage the Mobile, Social Cloud.

NOW is the time to begin to evaluate and improve the cloud-enablement of your people, processes, tools and partners!

Any Questions?

For More Information:

Michael Dortch, DortchOnIT.com

E-mail: medortch@dortchonit.com

Twitter: @DortchOnIT

LinkedIn, Facebook, Focus, Quora…

Cell: +415/310-6480

Your first ½-hour phone/e-mail consultation’s free!

And Finally…

A final note…

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License. To view a copy of this license, visit http://creativecommons.org/licenses/by-nc-nd/3.0/ or send a letter to Creative Commons, 444 Castro Street, Suite 900, Mountain View, California, 94041, USA.