cloud forum asia brochure

8/3/2019 Cloud Forum Asia Brochure

1/6www.cloudcomputinglive.com/ASiAproduced by

ASiAS leAding cloud computing event

Sponsors

Why Attend:

Learn from more case studies

Meet more decision makers

Discussmore practicalstrategies and approaches

Networkwith all the majorstakeholders

Debate the future of

enterprise IT

Engage with industry experts

Cloud ComputingWorld Forum Asia20

11

FREEEXHIBITIONRegist

erforyourFREEexpoandworkshoppassatwww.cloudcomputinglive.com/asia

30th november 1St december 2011 the mirA hotel, hong Kong

www.cloudcomputinglive.com/ASiA

PartoftheCloud

ComputingW

orldSeries

www.cloudcom

putinglive.com

Diamond Sponsor: Gold Sponsors:

Silver Sponsor:Technology Partner:

Speakers Include:

David Herridge, Headof IT, Adidas Global

Sourcing

Victor Lam, DeputyGovernment Chief

Information Ocer,Hong Kong Government

Sunny W K Lee, CIO,Hong Kong Jockey Club

Suk Wah Kwok, CIO,AON

Daniel Cheah, Head ofTechnology, ManpowerProfessional

Eric Yee, Head ofEnterprise Sales,Google

Simone Brunozzi,Technology Evangelist,Amazon Web ServicesAPAC

Patrick Raths,Director IT, SwissReinsurance Company

Honorary Partner:


2/6

AGENDA30th November

0800 Registration and Networking

0900 Organisers Introduction

0905 Chairmans Introduction:

Session One: Setting the SceneCloud Computing has evolved beyond being just a buzz term. Buthow does it aect you? What has changed? Here youll discover new

perspectives and insight from what is a very dierent marketplacefrom 12 months ago.

0910 Cloudscape: An Overview of the Current Marketplace Summary of the last 12 months How cloud technologies will allow Chinese companies to

leapfrog their counterparts in the US? Where do we sit now in China? Forrester suggested

0930 Keynote: A changing landscape How will the IT pros job change in 2012 and beyond The competitive supplier landscape - No more me too As a vendor: How am I to (re-)position? As a user: Which vendors should I choose to work with?

1000 Hybrid Cloud: Is it a Bridge Too Far? Is it just wishful thinking? Public vs. Private Optimizing the performance of Cloud Computing

1020 Openstack Is it a real Open Source? The rise of Cloud Storage Brokers Spot pricing

1040 Morning Break

Session Two: Attention to DetailWhen making a business case for cloud, various factors require

major consideration, from costing to international privacy laws andscalability. Find out if SaaS is right for your IT environment, and theprice dierence between going private, public or both.

1110 The Economic Imperative of Cloud Computing What are the hidden costs of a business adoption? How can ROI be demonstrated? How big does a Cloud need to be before private Clouds are

cheaper than public Clouds?

1130 Privacy Issues in the Cloud International privacy laws how do they aect you? Private or Public E-Identity

1150 Panel: Making Better-Informed Decisions for YourOrganisation Security on the cloud Cloudsourcing vs. outsourcing With every silver lining theres a cloud

1220 Lunch

Day One - Business Models and the Current Marketplace

1330 Afternoon Keynote: How SaaS can Fuel Platform-BasedBusiness Models Adoption challenges for Saas in the service sector A unique approach to build a scalable, cost-eective

service platform

Session Three: The Cloud Computing RoadmapWith the industry changing so rapidly, there are still many pitfallsto avoid and trends to take advantage of. Session Three will look atwhat they are, and the decisions you should make in the process ofadopting cloud.

1400 Moving IT to a Cloud Based World Interoperability Portability issues and possible solutions Service Level Agreements Supplier switching and vendor lock-in

1420 Advantages and Trends in Cloud Technology Demystifying myths about Cloud Computing How can the Enterprise take advantage? What are the market trends that are driving innovation in

IT?

1440 How Do I Transform my Legacy Systems to StartExploiting the Benet of Sourcing Services from theCloud?

1500 Afternoon Break

Session Four: A Cloud for Every Business?Every organisation is dierent. Whether youre a start-up, SME orlarge-scale corporation, youll gain information here on the dierentaspects that can make cloud computing work for you.

1530 Is Cloud Computing still a mystery to SMEs? Are developers designing bespoke products for the SME

market?

How they can best incorporate the technology into theirexisting infrastructure?

1550 Cloud Computing in Large Enterprises Optimising a complex application landscape Hybrid clouds Sizing the prize

1610 The Cloud as a Support for your Applications Lifecycle Application deployment Measuring performance: how to match your specic

needs to various environments Enterprise application integration opportunities vs.

challenges

1630 Panel: PaaS Enabling You to Use the Cloud You Way

How do organisations maximize the benets and getfrom op-premise to the cloud?

How to use the riches of the cloud in the way that suitsthem best?

1700 Chairmans Closing Remarks


3/6

AGENDA1st December

Day Two - Deployment and Integration Strategies

0800 Registration and Networking

0900 Organisers Introduction

0905 Chairmans Introduction:

Session One: Securing Your InvestmentSecurity and data protection are fundamental to every business, andthe biggest factors in the development of cloud computing. Discover

what the current threats to your cloud are, and how to safeguardagainst them.

0910 Cloud Security: Protecting Access to Your Cloud The need for privacy-aware framework for access control How do we manage and maintain dynamically changing

trust values and adapt access requirements as trustevolves?

0930 Keynote: The Malicious Cloud; Cloud Technology andCybercriminals A new challenge: Detecting the malicious cloud

1000 The Contractual and Data Protection Issues of CloudComputing

Common points of concern in Cloud provider contracts Privacy and disclosure provisions in Cloud contracts Cloud Computing and EU data protection law

1020 What Went Wrong? Lessons learned on a failed project Cloud is a strategic conversation, not just a technical one Beware false Clouds

1040 Morning Break

Session Two: Going Virtual andDeveloping CloudUtilising your server stack is an important aspect of implementing

cloud. From making the most of virtualisation to ensuring you avoidlatency, this session will help you assess the key factors in your cloudbuild, from the bottom up.

1110 Cloud Computing, the Enterprise and Open Source Cloud lock-in vs. Cloud interoperability Cloud orchestration and management Open standards

1130 Disaster Recovery in a Virtual World Why do some organisations restrict disaster recovery

testing? Planning from the bottom up People, facilities and technology

1150 Panel: How to Unlock the Full Potential of Virtualization The real impediments to virtualization Network interface virtualization Virtualization and your storage environment

1220 Lunch Break

1330 Keynote: Terms, Trends and the Technology

Session Three: Creating a Social, MobileEnterpriseCloud computing is all about advancing the mobility and social aspectsof your enterprise. Session Three will focus on streamlining your IToperations and ensuring you stay in touch with the connected world.

1400 Implementing and Enterprise 2.0 Strategy Identifying the barriers to adoption in your organization Understanding how relevant the risks are Methods to get buy-in

1420 The Challenges of the Mobile Cloud How costly is supporting multiple devices? Productivity in a Mobile Cloud World Legal compliance How do we avoid the security risks?

1440 Connecting to Customers and Markets throughEnterprise 2.0 Get to know your customers Accelerate marketing traction, grow your market Connect the enterprise to the rest of the business

ecosystem

1500 Afternoon Break

Session Four: What Next for Cloud?Is cloud computing here to stay? And what are the major trendstaking place in the industry? Can we expect a completely dierentlandscape to today, when we return for CCWF Asia 2012?

1530 Misconceptions about Cloud Apps Dont let them fool you Cloud apps are free, The Cloud will put me out of work,

and other misconceptions Whats the real deal?

1550 Is the Revolutionary Approach Where the Future Lies? OneAPI The MNO role New services in 2011 and beyond

1610 Cloud Forecast Storm Has the storm passed? What lightning bolts can we expect? Whats new under the sun?

1630 Panel: The End of an Era for the Cloud The consumer web is in the middle of a tectonic shift Facebook, iPad and Twitter are the new consumer

standards Your employees are up next. What does the future of

Cloud looks like?

1700 Chairmans Closing Remarks


4/6

Weve been platinum sponsors of the Cloud

Computing World Forum for the last two years now,

and what impresses us most is the number of delegates

with a genuine commitment to building and developing

their cloud computing infrastructure.

As an exhibitor, you want to come away from an event

such as this having talked to a high number of people

interested in how your product can help them. The Cloud

Computing World Forum offers that in abundance.

Director of Strategic Marketing, McAfee

WalmartChina

GE

Adidas

Amazon CathayPacific

HongKongGovernment

Knorr-BremseAsiaPacific

(Holding)Ltd

Google

BNPParibas

AlcatelLucent

Salesforce.com

Cyberport

CA

ChongHingBank

PCCW ManGroup

IBM

SingTel

MTRCorporation

Microsoft

HP

CITICPacificLtd

EMC

KPMG

BayernLB

AT&T

Orange HarbourPlazaHotelsandResorts

HutchisonGlobalCommunications

TelstraInternational

Accenture

ChinaMobile

CITICBank

MinistryofEconomicAffairs

PepsiCo

NTT

Mercedes-Benz

HongKongHousingSociety

TurkishAirlines DeutscheBank

Baker&McKenzie

2010 Attending Companies included:

President/Owner/CEO/CIO/CTO/CSO/CXO 20%

VicePresident 16%

Director 17%

Manager 31%

Staff 13%

Other 3%

Job Title Level Chart

Customers/EndUsers 31%

Analysts 9%

Press 9%

SolutionProvider 29%

TelecomOperator/Host 15%

Association/RegulatoryBodies 7%

31%

Attendee Breakdown

9%

9%

29%

15%

7%20%

16%

17%

31%

13%

3%

91%ofattendeeshavearoleinthepurchaseprocess

Meet with:

CIO/CTOs/CxOs

Directors

StrategyDirectors

CommunicationDirectors

HeadsofMarketing

HeadsofBusinessDevelopment

HeadsofSales

HeadsofCallandContactManagers

ProductManagers

BusinessAnalysts

BusinessDevelopmentManagers

HeadsofTraining

Database/DataCenterManager

NetworkSystemsDirectors

VPsofTechnology

HeadsofTelecoms

StorageManagers

HostingManagers

DataCenterManagers

TelecommunicationManagers

ComplianceandPolicyManagers

NetworkManagersand

Administrators

NetworkAdministrators

SystemandNetworkIntegrators

And many more...


5/6

2011 Exhibition Layout

TheCloudComputingWorldForumAsiaAWorldofBusinessOpportunities

Withitsglobalreachandmarketleadingstatus,itisaneventthatprovidesacompletesolutiontobrandpositioning,businessdevelopmentopportunities,andcritically,bringsyouface-to-facewiththedecisionmakersintheindustry.

MakingtheRightConnectionsNetworkingwithSubstance

Ourpurposeistocreatetheperfectenvironmentforyoutomeettherightpeopleandultimatelyforyoutodeliveronyourobjectives.Furthermorewewilldoourbesttointroduceyoutothepeoplewhomattermosttoyourbusiness.

Wehavepioneeredextendednetworkingopportunitiesbyofferingasearchablepre-showdelegatelistthatyoucanaccessviaouronlinenetworkingtool.Youcanscheduleappointmentswithpotentialcustomersbeforetheshowtoensureyoumaximiseyourtimeonsitewithus.

UltimateFlexibilityYourPrioritiesAreWhatMatterToUs

Oursponsorshipandexhibitionpackagesarespecificallytailoredtohelpmeetyourbusinessobjectives.Youwillbegivenadedicatedaccountcontactsowhetheryouwanttoinfluenceprospectiveclients,cementexistingrelationships,boostyourcompanysbrandprofileorgatherprimarymarketintelligence,wewillensureyoudosoefficientlyandcosteffectively.

Where else can

you meet so many

people vital to the

future prosperity of

your Business?

Contact

MarkJohnstone,

ShowDirector,

+44(0)8455191230

oremailmark@

keynoteworld.com

www.cloudcomputinglive.com/ASiA

2 Day Conference on Cloud Computing

Keynote theatre featuring leading industry speakers

Covering the full cloud computing spectrum and

including SaaS, Virtualization, Social Cloud, Enterprise 2.0,

Mobile Cloud Computing, Cloud Communications and more

More case studies than any other specialist event, detailing

the most practical examples of cloud computing in operation

Delegate lunch in premier lounge with increased

networking opportunities and introductions

Learn from the key players oering leading products

and services

Pre-show online meeting planner

Evening networking reception for all attendees

Part of the worlds leading Cloud Computing eventseries with over 10,000 registered attendees in 2011

2011 Show Highlights Include:

CLOUD CONFERENCE ROOM

CDN CONFERENCE ROOM

1234

5

6

7

1412108 16

1513119 17

21201918 22CATERING

Cloud Computing WorldForum provides an excellent

venue for users, potential users,

vendors and industry experts to

talk/discuss/argue/strategise and

learnt about the emerging world

of the Cloud.

Mike Howse, VP International, Apica Systems


6/6

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DELEATE TERMS AND CONDITIONS

1. It is a condition of booking that all event fees are paid on booking. If payment is not made in full at the time of

booking, registration will be provisional.

2. Bookings received less than 2 weeks before the conference date can only be made by credit card or bank transfer.

3. Registration information will be sent to registered delegates by email at least seven days prior to the event.

Any delegate not receiving the registration information should contact us on [email protected]

4. Keynote World Media Ltd reserves the right to refuse entry i f monies have not been received.

5. Spaces are limited. Keynote World Media Ltd therefore reserves the right to refuse and refund monies if the

event is over-subscribed.

6. Keynote World Media Ltd reserve the right to refuse entry or eject people from the event.

7. In order to qualify for any early bird rates, booking and payment must be received before the deadline date

listed in the conference marketing material.

8. Delegates may nominate an alternative person from their organisation to attend up to 24 hours prior to the

start of the event, at no extra charge. Should substitution not be possible, cancellations made at least one

month before the start of the event will be charged a fee of 25% of the invoice total. After this date, the full

invoiced amount is payable. All substitutions and cancellations must be received in writing.

9. Delegates should advise of any special access requirements at the time of registration.

10. It is the responsibility of the delegate to arrange appropriate insurance cover in connection with their

attendance at the conference. Keynote World Media Ltd cannot be held liable for any loss, liability or

damage to personal property.

11. Keynote World Media Ltd reserves the right to make alterations to the conference programme, venue

and timings. In the unlikely event of the programme being cancelled by Keynote World Media Ltd, a full

refund will be made. Liabili ty will be li mited to the amount of the fee paid by the delegate.

12. Views expressed by speakers are their own. Keynote World Media Ltd cannot accept liability for advice

given, or views expressed, by any speaker at the conference or in any material provided to delegates.

13. All personal data supplied i s subject to the Data Protection Act 1998. This information may be used for

direct marketing purposes for Keynote World Media Ltd products and services. Your personal details will

be treated in accordance with requirements of the Data Protection Act 1998.

14. Keynote World Media Ltd will continue to hold and use this information to contact you about any future

Keynote World Media Ltd events or promotions. If you would not li ke to be contacted please write to:

The Database Team, Keynote World Media Ltd, Dyrham, Lodge, 16 Clifton Park, Bristol, BS8 3BY

If you would like to register for this event please complete the form below and fax back to +44 (0) 117 329 1275

regiStrAtion

CLOD COMPTIN WORLD FORM ASIA RESERVATION

1 Day Early Booking (ends 15th October) HKD 3,740 / 295.00 1 Day Standard HKD 5,000 / 395.00

2 Day Early Booking (ends 15th October) HKD 6,970 / 550.00 2 Day Standard HKD 8,800 / 695.00

Gold Pass Early Booking (ends 15th October) HKD 8,800 / 695.00 Gold Pass Standard HKD 11,340 / 895.00

Conference Materials only (incl. in price of conference tickets) INR 1,900 / 150.00

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