cluster: marketing, sales and service€¦ · web view2013-14 bmite testing guide cluster:...

Career Major OCAS Course Number and Course(s) Name

Choice of Certification Test Hours

National Certification Test/ Industry Alignment

ODCTE Test Brainbench Certification

2013-14 BMITE Testing GuideCluster: Marketing, Sales and Service

Pathway: Management and EntrepreneurshipSmall Business Entrepreneur - (1080 Hours)

Tech Center OCAS Code #9792

*8169 Fundamentals of Technology OHLAP Credit Computer Technology Credit Substitute Course: Business and

Computer Technology

**Must pass all 3 components of testInternet and Computing Core Certification (IC3) - Certiport

Fundamentals of Technology or Business and Computer Technology (OD30901)

Required Brainbench (1): Computer Fundamentals Computer Literacy

120 hrs.

*8611 Business and Marketing Communications Prerequisite Course: Marketing

Fundamentals Strongly Recommend at least a C

average in English courses completed

A*S*K Institute (MarkED) **Fundamental Business Concepts

10166National Content Standards for Entrepreneurship Education –Consortium for Entrepreneurship Education

Required Brainbench (1): Workplace Fundamentals Interpersonal Communications Business Communication

60 hrs.

8620 Entrepreneurship Awareness Prerequisite Course: Intro to Business/

Marketing (or) Business & Computer Technology OR Fund of Technology

National Content Standards for Entrepreneurship Education –Consortium for Entrepreneurship Education

Required Brainbench: Business Concepts Workplace Fundamentals

120 hrs.

8616 Entrepreneurship Prerequisite Course: Entrepreneurship

Awareness, Intro to Business/ Marketing, Marketing Essentials, (or) Fundamentals of Technology

A*S*K Institute (MarkED) Concepts of Entrepreneurship &

Management 10169National Content Standards for Entrepreneurship Education – Consortium for Entrepreneurship Education

Manager Trainee (OD30503) Required Brainbench (1): Business Communication Customer Assistance Business Ethics Awareness Business Concepts

120 hrs.

*8107 Accounting I Prerequisite Course: Business &

Computer Technology OR Fundamentals of Technology

Need to complete Accounting II before testing:American Institute of Professional Bookkeepers

(Choose 1) **Accounts Payable Clerk

(OD20001) **Accounts Receivable Clerk

(OD20002)(and additional BB tests)

Required Brainbench (3): Accounts Receivable/Billing

Fundamentals Data Entry 10-Key Business Math or Math

Fundamentals

120 hrs.

*8625 Buying & Merchandising Prerequisite Course: Marketing

Fundamentals, Product & Service Sales

National Retail Federation (NRF) **Retail Management Certification

10571 **National Professional Certification

in Sales 10557A*S*K Institute (MarkED) **Fundamental Marketing Concepts

10540Consortium for Entrepreneurship Ed

Salesmanship (OD30502) Required Brainbench: Retail Industry Knowledge

60 hrs.





*8619 E-Commerce Marketing Prerequisite Course: Marketing

Fundamentals (or) Web Design

A*S*K Institute (MarkED) **Fundamental Marketing Concepts

10540e-Marketing Association (eMA) **Certified eMarketing Associate

(CeMA) 10558

Choose 1: Fundamentals of Technology or

Business and Computer Technology (OD30901)

Salesmanship (OD30502)

Required Brainbench (1): Marketing Concepts Sales Concepts Computer Fundamentals

120 hrs.

*8612 Advertising Strategies Prerequisite Course: Marketing

Fundamentals, Business and Marketing Communications


10540

Choose 1: Advertising Design (OD44115) Advertising Design (OD44111) Ad Design (OD44112) Graphic Design Illustrator

(OD44113) Production Artist (OD44114)

Required Brainbench (1): Advertising Industry

Knowledge Marketing Concepts

120 hrs.

*8617 Advanced Entrepreneurship Prerequisite Course: Accounting I,

Entrepreneurship, Marketing Fundamentals, Intro to Business/ Marketing (or) Business & Computer Technology OR Fund of Technology

National Content Standards for Entrepreneurship Education – Consortium for Entrepreneurship EducationA*S*K Institute (MarkED) **Concepts of Entrepreneurship &

Management 10169

Choose 1: Manager Trainee (OD30503) Salesmanship (OD30502)

Required Brainbench (1): Business Communication Customer Assistance Business Ethics Awareness Managing People Business Concepts

120 hrs.

8106 Career Major Capstone Prerequisite Course: At least 3 courses

within career major Substitute Course: Advanced Career

Major Capstone if this is a second major

No tests required for this course. It is used to demonstrate mastery in the field through the pursuit of advanced certifications, complete advanced projects with limited supervision, or used for an OJT (on the job training) component.

A-F Report Card for High School Students (Receive 1 Bonus Point):*Course meets advanced coursework requirement for Participation or Performance **Industry certification identified for advanced coursework

120 hrs.

Small Business Assistant (600 Hours)

Tech Center OCAS Code #????

8179 Intro to Entrepreneurship National Guidelines for Entrepreneurship Required Brainbench: Business Concepts

120 hrs.

8178 Personal Finance Prerequisite Course: None

Aligned to Statewide Mandate for Personal Finance. Passing grade of 70% of above required for student transcript.

Financial Literacy (OD30057) Recommended Brainbench: Business Math Consumer Finance Investment Concepts

120 hrs.

8177 Business Communications Prerequisite Course: Fundamentals of

Technology or Business and Computer Technology

Recommended Brainbench: Telephone Etiquette Listening Skills Business Communications Interpersonal Communications

120 hrs.

8112 Entrepreneurship: Business Development Prerequisite Course: Intro to

Entrepreneurship

Required Brainbench: Managing People Business Ethics Awareness Office Management (U.S.)

120 hrs.










120 hrs.

Retail Management – (780 Hours)


*8614 Intro to Business/Marketing Recommended Prerequisite Course:

Business & Computer Technology OR Fundamentals of Technology

A*S*K* Institute (Mark Ed) **Fundamental Marketing Concepts

10540 **Fundamental Business Concepts

10166 **Concepts of Entrepreneurship &

Management 10169National Standards for Marketing Education, Marketing Education Resource Center: www.mark-ed.org National Content Standards for Entrepreneurship Education Consortium for Entrepreneurship Education: www.entre-ed.org

Priority Academic Student Skills (PASS), Economics Standards 1-11, Oklahoma State Department of Education

Required Brainbench (1): Business Concepts Workplace Fundamentals

60 hrs.







60 hrs.

*8605 Customer Service Recommended Prerequisite Course:


*A*S*K* Institute – Mark Ed **Fundamental Business Concepts

10166NRF (National Retail Federation) – Customer Service Certification **National Professional Certification

in Customer Service 10452National Skill Standards – Customer Service and Sales

Salesmanship (OD30502) Required Brainbench (1): Customer Assistance Telephone Etiquette Interpersonal Communications Listening Skills

60 hrs.

http://www.entre-ed.org/

http://www.mark-ed.org/





*8602 Marketing Fundamentals Recommended Prerequisite Course:

Intro to Business and Marketing, Employment Essentials, Customer Service, Business & Computer Technology OR Fundamentals of Technology

A*S*K Institute (Mark ED) **Fundamental Marketing Concepts

10540American Marketing Association **Professional Certified Marketer

10170Sales and Marketing Executives International **Certified Professional Salesperson

10171National Standards for Marketing Education, Marketing Ed Resource Center

Salesmanship (OD30502) Required Brainbench (1): Marketing Concepts Sales Concepts

120 hrs.






120 hrs.

*8624 Product & Service Sales Prerequisite Course: Customer

Service, Marketing Fundamentals, (or) Business Marketing Communications




10171National Retail Federation (NRF) **National Professional Certification

in Sales 10557

Salesmanship (OD30502) Required Brainbench (1): Retail Industry Knowledge Sales Concepts

60 hrs.








60 hrs.





*8606 Business Management and Supervision Prerequisite Course: Marketing

Fundamentals, Customer Service, Business and Marketing Communications, (or) Sales and Sales Promotion

American Marketing Association **Professional Certified Marketer

10170A*S*K Institute (MarkED) **Concepts of Entrepreneurship &

Management 10169

Manager Trainee (OD30503) Required Brainbench (1): Business Concepts Business Ethics Awareness Managing People

120 hrs.






120 hrs.

Small Business Owner(960 Hours)

Tech Center OCAS Code ####

8179 Intro to Entrepreneurship National Guidelines for Entrepreneurship Required Brainbench: Business Concepts

120 hrs.

8177 Business Communications Prerequisite Course: Fundamentals of


Recommended Brainbench: Telephone Etiquette Listening Skills Business Communications Interpersonal Communications

120 hrs.




120 hrs.

8112 Entrepreneurship: Business Development Prerequisite Course: Intro to

Entrepreneurship

Required Brainbench: Managing People Business Ethics Awareness Office Management (U.S.)

120 hrs.


Computer Technology




120 hrs.

8113 Entrepreneurship: Business Management Prerequisite Course: Entrepreneurship

Business Development

Required Brainbench: Customer Assistance Office Management (U.S.)

120 hrs.





(CeMA) 10558





120 hrs.










120 hrs.

Independent Distributor - (960 Hours)










60 hrs.








120 hrs.






120 hrs.













60 hrs.







in Sales 10557


60 hrs.








60 hrs.




Choose 1: **Accounts Payable Clerk





Fundamentals

120 hrs.





Management 10169


120 hrs.








Management 10169



120 hrs.






120 hrs.

Franchise Owner – (960 Hours)










60 hrs.








120 hrs.













60 hrs.







in Sales 10557


60 hrs.





120 hrs.








60 hrs.





Management 10169


120 hrs.






120 hrs.








Management 10169



120 hrs.






120 hrs.

International Business Entrepreneur - (1260 Hours)



Computer Technology




120 hrs.








120 hrs.

*8618 International Business and Marketing Prerequisite Course: Business &

Computer Technology OR Fundamentals of Technology, E-Commerce Marketing OR Marketing Fundamentals

A*S*K Institute (Mark ED) **Concepts of Entrepreneurship &


Manager Trainee (OD30503) 120 hrs.





*8615 Marketing Economics Recommended Prerequisite Course:

Entrepreneurship Awareness (or) International Business and Marketing


Management 10169 **Fundamental Business Concepts

10166 **Fundamental Marketing Concepts

10540National Standards for Marketing Education, Marketing Education Resource Center: www.mark-ed.org National Content Standards for Entrepreneurship Education Consortium for Entrepreneurship Education: www.entre-ed.org

Priority Academic Student Skills (PASS), Economics Standards 1-11, Oklahoma State Department of Education – No test from ODCTE

Required Brainbench (1): Investment Concepts Business Concepts

60 hrs.





(CeMA) 10558





120 hrs.

8627 Global Markets and Trade Prerequisite Course: Marketing

Economics (or) International Business and Marketing

120 hrs.




(Choose 1) **Accounts Payable Clerk





Fundamentals

120 hrs.





120 hrs.






120 hrs.










Management 10169



120 hrs.






120 hrs.

Introduction to Entrepreneur-ship - (720 Hours)






120 hrs.







60 hrs.






120 hrs.




Choose 1: **Accounts Payable Clerk





Fundamentals

120 hrs.








60 hrs.








10540





120 hrs.






120 hrs.

Business Management Entrepreneurship - (600 Hours)







120 hrs.









60 hrs.



















60 hrs.





Management 10169


120 hrs.






120 hrs.

Pathway: Professional Sales and MarketingSports Marketing Assistant – (900 Hours)


8609 Intro to Sports Marketing Recommended Prerequisite Course:


Required Brainbench (1): Business Concepts Interpersonal

Communications Listening Skills

60 hrs.

*8610 Sports and Entertainment Marketing Recommended Prerequisite: Intro to

Sports and Entertainment Marketing (or) Business and Computer Tech OR Fundamentals of Technology


10170A*S*K Institute (MarkED) **Fundamental Maketing Concepts

10540

Salesmanship (OD30502) Required Brainbench (1): Marketing Concepts Business Ethics Awareness Sales Concepts

120 hrs.





*8607 Sales and Sales Promotion Prerequisite Course: Marketing

Fundamentals, Customer Service (or) Business and Marketing Communications

A*S*K Institute (MarkED) Fundamental Marketing Concepts

10540Sales and Marketing Executives International (SMEI) Certified Professional Salesperson



in Sales 10557

Salesmanship (OD30502) Required Brainbench (1): Sales Concepts Outbound Sales

60 hrs.







60 hrs.

*8626 Sports and Entertainment Management Prerequisite Course: Sports and

Entertainment Marketing



10170


120 hrs.




10540





120 hrs.

8621 Public Relations Marketing Prerequisite Course: Marketing


Required Brainbench (1): Marketing Concepts Business Ethics Awareness Public Relations Industry

Knowledge

120 hrs.





*8608 Professional Sales Prerequisite Course: Customer

Service, Marketing Fundamentals, Business Management and Supervision


10540Sales and Marketing Executives International (SMEI) **Certified Professional Salesperson

10171American Marketing Association (AMA) **Professional Certified Marketer

10170

Salesmanship (OD30502) Required Brainbench (1): Business Communication Sales Concepts Customer Assistance Market Research Marketing Strategy Outbound Sales Retail Industry Knowledge Solution Selling

120 hrs.






120 hrs.

Assistant Sales Manager – (840 Hours)



Computer Technology




120 hrs.







60 hrs.








120 hrs.











60 hrs.







in Sales 10557


60 hrs.







in Sales 10557


60 hrs.





Management 10169


120 hrs.








10540





120 hrs.






120 hrs.

Customer Service Representative - (600 Hours)



Computer Technology




120 hrs.

*8623 Employment Essentials Prerequisite Course: None

*A*S*K* Institute – Mark Ed **Concepts of Entrepreneurship &


10166National Content Standards for Entrepreneurship Education – Consortium for Entrepreneurship Education: www.entre-ed.org National Standards for Marketing Education, Marketing Education Resource Center: www.mark-ed.org

60 hrs.







60 hrs.














120 hrs.







60 hrs.







in Sales 10557


60 hrs.






120 hrs.

Professional Sales Representative - (780 hours)


Computer Technology




120 hrs.










60 hrs.







60 hrs.








120 hrs.







60 hrs.













in Sales 10557


60 hrs.







in Sales 10557


60 hrs.






10170


120 hrs.






120 hrs.





Sales Assistant- (720 Hours)








60 hrs.








120 hrs.







60 hrs.







in Sales 10557


60 hrs.











in Sales 10557


60 hrs.





Management 10169


120 hrs.






10170


120 hrs.






120 hrs.

Sports and Entertainment Marketing

8609 Intro to Sports Marketing Recommended Prerequisite Course:


Required Brainbench (1): Business Concepts Interpersonal

Communications Listening Skills

60 hrs.





Assistant- (540 Hours)


*8610 Sports and Entertainment Marketing Recommended Prerequisite: Intro to

Sports and Entertainment Marketing (or) Business and Computer Tech OR Fundamentals of Technology


10170A*S*K Institute (MarkED) **Fundamental Maketing Concepts

10540

Salesmanship (OD30502) Required Brainbench (1): Marketing Concepts Business Ethics Awareness Sales Concepts

120 hrs.







60 hrs.




10540





120 hrs.







in Sales 10557


60 hrs.






120 hrs.

Customer Service and Sales Associate - (540 Hours)


Computer Technology




120 hrs.





Tech Center OCAS Code





60 hrs.







60 hrs.




120 hrs.







in Sales 10557


60 hrs.












120 hrs.

Pathway: Buying and MerchandisingFashion Buyer - (780 Hours)


8601 Intro to Fashion and Design Marketing Recommended Prerequisite Course:


Recommended Brainbench: Retailing Industry Knowledge Business Concepts Workplace Fundamentals

60 hrs.







60 hrs.









60 hrs.













in Sales 10557


60 hrs.








60 hrs.

*8603 Fashion Marketing Recommended Prerequisite: Buying

and Merchandising (or) Marketing Fundamentals


10540


Required Brainbench (1): Marketing Concepts Retail Industry Knowledge

120 hrs.






*8604 Advanced Fashion Marketing Prerequisite Course: Fashion

Marketing


10540


Required Brainbench (1): Marketing Concepts Sales Concepts

120 hrs.






120 hrs.





Visual Merchandiser –(660 Hours)






60 hrs.







60 hrs.







in Sales 10557


60 hrs.













in Sales 10557


60 hrs.








60 hrs.

*8603 Fashion Marketing Recommended Prerequisite: Buying

and Merchandising (or) Marketing Fundamentals


10540


Required Brainbench (1): Marketing Concepts Retail Industry Knowledge

120 hrs.






10170


120 hrs.






120 hrs.





Merchandise Manager – (780 Hours)








60 hrs.








120 hrs.







60 hrs.








60 hrs.













60 hrs.







in Sales 10557


60 hrs.





Management 10169


120 hrs.












10170


120 hrs.






120 hrs.

Pathway: Marketing Communications and PromotionMarketing Communications Associate- (960 Hours)



Computer Technology




120 hrs.





60 hrs.







60 hrs.














120 hrs.







60 hrs.







in Sales 10557


60 hrs.




10540





120 hrs.

*8613 Marketing Research Prerequisite Course: Marketing



10540

Required Brainbench (1): Market Research Marketing Strategy

120 hrs.








Knowledge

120 hrs.






120 hrs.

Marketing Assistant – (660 hours)



Computer Technology




120 hrs.







60 hrs.








120 hrs.











in Sales 10557


60 hrs.







60 hrs.




10540





120 hrs.






120 hrs.





Public Relations Manager – (900 Hours)






60 hrs.







60 hrs.








120 hrs.







60 hrs.




Knowledge

120 hrs.










10540





120 hrs.





Management 10169


120 hrs.




10540


120 hrs.






120 hrs.

Public Information Specialist – (720 Hours)






60 hrs.













60 hrs.








120 hrs.







60 hrs.







in Sales 10557


60 hrs.








10540





120 hrs.




Knowledge

120 hrs.






120 hrs.

Pathway: Integrated Marketing PathwayE-Marketing Specialist – (780 Hours)










60 hrs.















60 hrs.


Computer Technology OR Fund of Technology, E-Commerce Marketing OR Marketing Fundamentals




*8153 Fundamentals of Web Design Prerequisite Course: Fundamentals of


OHLAP Credit Computer Science/Computer

Technology Credit Substitute Course: Web Authoring

Languages

Choose 1: CIW Site Development Associate:

Foundations Exam WOW Certified Web Designer

Apprentice Adobe Certified Associate: Web

Communication Using Adobe Dreamweaver

WOW Academy: Web Yoda Associate Webmaster (WAW)

Required Brainbench (2) : WWW Concepts Web Design Concepts Options (select 1):

o HTMLo XHTMLo CSS2o Dreamweaver

120 hrs.




10540





120 hrs.













in Sales 10557


60 hrs.





(CeMA) 10558





120 hrs.






120 hrs.

Mobile Marketing – (840 Hours)








60 hrs.













60 hrs.








120 hrs.







in Sales 10557


60 hrs.













60 hrs.




10540





120 hrs.




10540


120 hrs.





(CeMA) 10558





120 hrs.






120 hrs.

**Please Note: If one exam appears multiple times under one major, student should complete all courses within that major prior to testing. This will increase the student’s body of knowledge and thus increase the pass rate for the exam.

cluster: marketing, sales and service€¦ · web view2013-14 bmite testing guide cluster:...

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