cÉmoi attends sirha in lyon for the first time€¦ · cÉmoi’s “empreinte ... crafted...

JAN.17 – FOOD SERVICE SPECIAL

CÉMOI ATTENDS SIRHA IN LYON FOR THE FIRST TIME

CÉMOI will unveil its international product offer and innovative chocolate creations at this worldwide hospitality and food service trade

exhibition

The CÉMOI Group will attend its first SIRHA exhibition from January 21st

to 25th in Lyon (hall 4, booth 4F02). Its goal is to strengthen its position in

the food service market and promote its Made in France chocolate-

making expertise internationally.

Putting Quality and Creativity to Work for Professionals This third-generation family-owned Group crafts specific products for

food service professionals and artisans, allowing them to create

chocolate products infused with CÉMOI’s quality and creativity. CÉMOI is

part of so many indulgent moments with ready-to-use products made for countertop displays,

vending machines, coffee breaks, and more. It also provides ingredients that allow professionals to

unleash their creativity, such as couverture chocolate, cocoa paste, decorative chocolate and

fillings.

New Products to Explore CÉMOI will use this important event to internationally launch two new Gourmet ranges for

professionals creating chocolate recipes in hotels, restaurants, confectioneries, bakeries, pastry

shops, etc.

CÉMOI will also offer pastry-making demonstrations each day for exhibition visitors. They will be

led by Franck Michel, Meilleur Ouvrier de France in Pastry and Pastry World Champion; and by

Kivanç Kaymak, pastry chef and CÉMOI technical advisor, who is making a special trip from the

United States for this event.

The new ready-to-use products for the food service industry will be highlighted on the booth, with

innovations tailor-made for countertop displays, vending machines, coffee breaks, and more.

Among these new products, there will be the Authentique Petit Ourson Guimauve and the

essential Quadro Pocket, products sure to make a splash in original shapes for new moments of

indulgence.

CÉMOI: 200 Years of Expertise Dedicated to Made in France Chocolate Present in over 50 countries, the family-run business group is built on a legacy of 200 years of

French chocolate-making. CÉMOI chocolates are 100% Made in France and bring together

traditional knowledge and innovation. Their excellence is ensured by controlling the entire supply

chain—from the farmers in cocoa growing regions to the production workshops in France so we

can offer distinctive chocolate and pure cocoa butter.

CÉMOI ATTENDS SIRHA IN LYON FOR THE FIRST TIME CÉMOI WILL UNVEIL ITS INTERNATIONAL PRODUCT OFFER AND INNOVATIVE CHOCOLATE CREATIONS AT THIS WORLDWIDE TRADE EXHIBITION

FOR HOSPITALITY AND FOOD SERVICE

2 / 10

Focus on Innovation This year, CÉMOI is launching many new products.

New Gourmet Products For International Markets

designed for chefs and pastry-makers:

CÉMOI’s “Empreinte” range: Pure Origin cocoa for an intense flavour

signature. Three dark couverture chocolate varieties and three pure

cocoa pastes from the Sélection Cacao Frais.

CÉMOI’s “Succession” Range: 8 varieties of couverture chocolate

crafted following CÉMOI’s historical expertise.

New Food Service Products in France

designed for hotel and restaurant professionals:

CÉMOI’s Instants Café:

o CÉMOI’s DUNE Napolitains: squares of caramelised white chocolate

o CÉMOI’s Quadro Crousti: milk chocolate praline bites with hazelnuts & biscuits

CÉMOI’s Breakfast and Breaks:

o CÉMOI special Poudre Machinable for vending machines: 1 kg bag of chocolate (32%) milk

powder

CÉMOI’s Snacking:

o CÉMOI Quadro Pocket display carton: 32 Quadro

Pockets, the famous praline-filled wafer with hazelnuts

o Pack of 2 CÉMOI Quadro Pockets for vending machines

o CÉMOI Petit Ourson Babies display carton: 14 bags (100

g each) of our famous bear in a mini version

Find us at the CÉMOI booth 4F02 and enjoy daily demonstrations led by Franck Michel,

Meilleur Ouvrier de France in Pastry and Pastry World Champion; and by Kivanç Kaymak,

pastry chef and CÉMOI technical advisor.



3 / 10

CONTENTS CÉMOI PRODUCTS FOR THE INTERNATIONAL GOURMET MARKET: THE GOURMET RANGE FOR WORLDWIDE INSPIRED CHOCOLATE CREATIONS! The Gourmet Empreinte Range: an intense flavour signature

p.4

The Gourmet Succession Range: a historical expertise

p.5

CÉMOI FOR FOOD SERVICE: NEW PRODUCTS FOR EVERY INDULGENT MOMENT CÉMOI’s Instant Café Range

p.6

CÉMOI’s Breakfast and Breaks Range p.7

CÉMOI’s Snacking Range

p.8



4 / 10

CÉMOI PRODUCTS FOR THE INTERNATIONAL GOURMET MARKET: THE GOURMET RANGE FOR INSPIRED CHOCOLATE CREATIONS!

CÉMOI offers products crafted for renowned artisans and chefs.

The brand covers all their needs with dark, milk and white

couverture chocolate, pure cocoa pastes, decorative chocolate,

fillings and more.

All these products are part of the Transparence Cacao program,

which represents CÉMOI’s commitment to controlling each of

the steps in the cocoa supply chain so CÉMOI can offer consumers traceability, quality, and

naturalness.

CÉMOI is launching two new ranges internationally to provide Made in France products to

international professionals: “Gourmet Empreinte” for high-end requirements and “Gourmet

Succession” for quality lovers.

The Gourmet Empreinte Range: an intense flavour signature

The “Empreinte” range offers professionals a collection of high-end products composed of 3 cocoa pastes and 3 pure origin dark couverture chocolates.

These products are made with 100% Sélection Cacao Frais and have a very unique flavour profile that reflects their geographic origin: Dominican Republic, Cote d’Ivoire or Ecuador. The quality of their recipes is endorsed by the most well-known pastry Chefs.

The “Empreinte” range is presented in dark, sober and elegant packaging, highlighting the high-quality nature of these products.

This range meets the needs of the most exacting professionals. The chocolate is presented in 2.5 kg fully-hermetic resealable bags that optimally preserve the rheology and flavour profile of these products.

Sélection Cacao Frais—enhanced by CÉMOI’s exceptional control over the fermentation and drying processes Fermentation—a key stage for CÉMOI—brings out the beans’ richest flavours. The Sélection Cacao Frais beans are carefully chosen by the producer partners. They are delivered fresh to CÉMOI centres on the same day they are shelled. The cocoa is then fermented on location by CÉMOI experts.

Experience Empreinte 100 Cote d’Ivoire in the innovations and new products area.



5 / 10

The Gourmet Succession Range: A historical expertise

The “Succession” range offers professionals the possibility to create recipes with couverture chocolate crafted according to 200 years of chocolate-making tradition. The brand offers a large selection of couverture chocolates, from 72% dark to white! The Succession range offers a total of 8 couverture chocolates:

5 dark couverture chocolates, from 72% to 50% cocoa

2 alpine milk couverture chocolates: 1 dark chocolate and 1 light chocolate

1 white alpine milk chocolate These chocolate buttons easily melt for a smooth texture, which is ideal for all uses. Each variety of “Succession” couverture chocolates is represented by a unique colour, making it easier to identify the different recipes. Similar to the “Empreinte” range, the “Succession” range is presented in fresh packs that are 100% hermetic and resealable to better preserve the flavours and rheology. “Succession” couverture chocolates are available in 5 kg bags in matt packaging that brings to mind traditional kraft paper bags, a reference to CÉMOI’s historical chocolate-making expertise.



6 / 10

CÉMOI FOR FOOD SERVICE: NEW PRODUCTS FOR EVERY INDULGENT MOMENT

CÉMOI offers a large variety of chocolate for the professional market: artisans, chocolatiers, bakers,

pastry chefs, restaurant owners and more. The Group provides three product ranges designed to meet

customers’ needs depending on when the products will be consumed, whether it’s at breakfast, snack

time or coffee breaks. These pure cocoa butter products are crafted with expertise gleaned from the

company’s 200 years of chocolate-making history and benefit from its complete control of the supply

chain.

CÉMOI’s Instant Café Range Nearly 7 out of 10 (68%) of food service clients say they pay close attention to the products served with

their coffee1. That’s why the brand offers a complete range of exclusive products for the food service

industry. CÉMOI is pleased to introduce several new products.

DUNE Napolitains: an essential recipe with caramelised white chocolate

CÉMOI is expanding its large Napolitains range with this new essential variety: caramelised white chocolate.

Its golden colour, caramel notes and unforgettable taste stand out and allow uncommon accompaniment to coffee lovers!

Industry: Commercial Catering, Roasters, Cafés, Hotels, Restaurants Sold in boxes containing around 180 pieces (4 g/piece) VAT: 5.5%

Quadro Crousti Bites: a new format for the timeless essential CÉMOI is offering a new recipe for unique coffee experiences. The brand has created a bite-sized version of the classic Quadro. Its delicious milk chocolate-covered wafer with praline and hazelnuts is a true gourmet treat that is the perfect accompaniment to coffee. Industry: Commercial Catering, Roasters, Cafés, Hotels, Restaurants Sold in boxes containing about 130 pieces (7.5 g/piece) VAT: 5.5%

In addition to these Instants Café, CÉMOI also offers Petit Ourson Guimauve Babies, Rochers Guimauve, Cœurs Croustillant & Croquant, Mini Pâtes de Fruits, and dark chocolate Napolitains in 82%, 72%, and 72% with cocoa nibs.

1 Source: Cémoi Group – Usage & Attitudes chocolats permanents – Instant Café – 2015



7 / 10

CÉMOI’s Breakfast and Breaks Range According to a TNS study, 71% of chocolate powder for children is actually consumed by people over 15 years old. When they’re away from home, they want different options beside traditional coffee. CÉMOI is expanding its product offer for professionals this year with a new chocolate powder version made for machines.

New chocolate milk powder – 32% – special for machines CÉMOI is offering a new chocolate milk powder in a special bag made for vending machines. It is a high-end product made with 32% cocoa with an intense taste and enriched with milk. Industry: Cafés, Hotels, Restaurants, Roasters, Vending Machines Sold in 1 kg bags Serving size: 30 g for 200 ml VAT: 5.5%

Also available for machine vending: cocoa milk powder – 14% –

CÉMOI’s Breakfast and Breaks range also includes chocolate powders in various sizes (1 kg, 20 g packet) made for commercial catering, cafés, hotels, restaurants, roasters and more.



8 / 10

CÉMOI’s Snacking Range The brand is reinventing snack breaks with new alternatives for consumers. The classic Petit Ourson

Guimauve and the irreplaceable Quadro Pocket fit perfectly into the trend for nostalgic pleasures...

and they will follow us everywhere, from vending machines to bakery counters. And, to satisfy all our

more traditional chocolate dreams, new mini-bars have been designed. From display cartons to

products made for vending machines, CÉMOI has a sweet treat for every craving!

CÉMOI Petit Ourson Babies display carton:

a mini version of the Authentique Petit Ourson! CÉMOI has created a portable version of the famous Petit

Ourson! This sweet is a comforting treat for people who want a

gourmet snack. This new product is made with the company’s

authentic expertise and recreates every part of the historic

recipe that has made it successful since 1962, including rich

marshmallow and crunchy milk chocolate!

This product’s packaging works well in vending machine spirals.

Industry: Commercial Catering, Counter Sales, Vending

Machines

Display carton (100 g) with 14 Petit Ourson Babies bags (5.4 g

each)

VAT: 5.5%

Pack of 2 Quadro Pockets: a legendary product made for vending machines Hazelnuts, cocoa, praline... All these delicious ingredients make Quadro

Pocket an excellent snack! This new product’s vending machine-friendly

size makes it the perfect alternative to the usual chocolate bars. Kids will

love its delicious flavours and adults will get a taste of their childhoods!

This portable biscuit’s resealable sticker makes the wrapper easy to close

so you can take it anywhere.

Industry: Vending Machine

Pack of 2 Quadro Pockets - 41.5 g

VAT: 5.5%



9 / 10

Quadro Pocket display carton: the future counter star!

The new Quadro Pocket display carton will easily find a place

on sales counters. Little shoppers, and big ones too, will

recognise it in the blink of an eye, which is sure to make this

product a must-have star. Adults will recognise the classic

flavours of a praline-filled wafer and little ones will be

excited to discover new tastes.

This portable biscuit’s packaging has a resealable sticker that

makes it easy to take everywhere!

Industry: Commercial Catering, Counter Sales, Vending

Machines

Display carton of 32 Quadro Pockets (20.7 g each)

VAT: 5.5%

Mini-bars in a display carton: just like the big ones! CÉMOI is reinventing chocolate treats with our mini-bars. The

brand is now offering two versions of its mini-size bars: one for

children—milk chocolate with crunchy cereals, and the other

for adults—dark chocolate with 74% cocoa. Each of these bars

was crafted with CÉMOI’s historical expertise to provide the

best chocolate... to go! Since they come in a 40 g size, these

bars are practical and easy to take anywhere.

They can be presented on sales counters or offered in vending

machines.

Industry: Commercial Catering, Counter Sales, Vending Machines

Display carton with 15 x 74% dark chocolate mini bars (40 g each) Display carton with 12 x milk chocolate & crunchy cereal mini bars (40 g each)

VAT: 5.5%

CÉMOI’s Snacking range is also available in chocolate bars, fruit jellies, Oursons Guimauve in various sizes, and more.



10 / 10

AGENCE DOGNIN COMMUNICATION

11 rue du Chemin Vert - 75011 Paris -Tel.: +33 (0)1 4805 1900 - Fax : +33 (0)1 4355 3508

Email: [email protected] - Website: www.adocom.fr Qualification: OPQCM Certified Agency

ABOUT CÉMOI…

Patrick Poirrier heads CÉMOI, a group whose roots go back to 1962 when it acquired its first chocolate factory. Today, the Group is France’s top chocolatier. CÉMOI employs more than 3.200 staff, including some 2.300 in France where 10 of its 14 factories are located. The Group sells 260.000 tonnes of chocolate every year, including sales of cocoa beans. It is one of the most ardent defenders of Made in France chocolate. In 2015, the independent French family group (3rd generation and based in Perpignan) generated a turnover of almost €820m. CÉMOI’s success is due in particular to its insistence on quality and innovation, two concepts at the root of its growth. This insistence has led CÉMOI to stand alongside local cocoa producers in the world’s main production regions. CÉMOI is the last great French chocolatier to retain full control of its supply chain, from the cocoa tree to the finished product. This full control means that it can ensure full traceability of its products, which it develops to meet the needs of consumers and the entire food industry alike, from manufacturers to professionals working with chocolate: chocolatiers, pastry chefs, caterers, and retailers.

Thanks for the mention CÉMOI Chocolate. _________________________________

Adocom RP – Sandra, Jennifer and Co. – Cémoi Press Team, thank you for your attention.

http://www.adocom.fr/

cÉmoi attends sirha in lyon for the first time€¦ · cÉmoi’s “empreinte ... crafted...

Documents