cmrpc farm and food survey · cmrpc farm and food survey 7. what was the total market value of...

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Page 1 CMRPC Farm and Food Survey CMRPC Farm and Food Survey CMRPC Farm and Food Survey CMRPC Farm and Food Survey The Central Massachusetts Regional Planning Commission (CMRPC) is seeking participants to complete a 20 minute survey about farming and food production in the Worcester region. Your insights can help us better support farmers and the local food economy. The purpose of this survey is to support agriculture, farmers, and economic development in Worcester County and the surrounding Region. This builds on a similar survey done in Franklin County in 2013. Funds from the Massachusetts 2014 District Local Technical Assistance (DLTA) Program support this effort, which is result of actions taken based on CMRPC's 2013 Rural11 Prioritization Project (for more information on the Project click here ). Through a better understanding of the Region's agricultural sector, CMRPC can target resources and services to producers and consumers alike, promoting increased profitability, economic viability, and improved quality of life. To thank you for taking this survey, we invite you to enter a drawing for a $200 gift card from Hardwick Farmers Coop. Be sure to fill out the "Enter Me in the Drawing!" info at the end of this survey. Thank you very much! Note: CMRPC appreciates your participation and respects the privacy of its survey respondents. Your contact information will not be shared or sold to outside entities. Data you provide will only be shared in summary form. You and your organization will not be specifically identified in relation to any data. If you identify resources to which you would like to be connected, organizations who provide those resources or services will contact you directly. About us: The Central Massachusetts Regional Planning Commission (CMRPC) is the designated regional planning entity for the Central Massachusetts Region, which includes the City of Worcester and the surrounding 39 communities. CMRPC provides municipal and regional planning and collaborates with local, regional, state and federal officials, as well as with legislators, in order to bring a regional perspective and a coordinated approach to the planning and development that occurs in this Region. The ultimate goal of this agency is to improve the quality of life for those who work and live in the Central Massachusetts Region. Do you want to help support farmers and agriculture in the Worcester Region...

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Page 1: CMRPC Farm and Food Survey · CMRPC Farm and Food Survey 7. What was the total market value of agricultural products sold on your farm in 2013? (optional) Note: Information such as

Page 1

CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey

The Central Massachusetts Regional Planning Commission (CMRPC) is seeking participants to complete a 20 minute survey about farming and food production in the Worcester region. Your insights can help us better support farmers and the local food economy.   The purpose of this survey is to support agriculture, farmers, and economic development in Worcester County and the surrounding Region. This builds on a similar survey done in Franklin County in 2013. Funds from the Massachusetts 2014 District Local Technical Assistance (DLTA) Program support this effort, which is result of actions taken based on CMRPC's 2013 Rural­11 Prioritization Project (for more information on the Project click here). Through a better understanding of the Region's agricultural sector, CMRPC can target resources and services to producers and consumers alike, promoting increased profitability, economic viability, and improved quality of life.   To thank you for taking this survey, we invite you to enter a drawing for a $200 gift card from Hardwick Farmers Coop. Be sure to fill out the "Enter Me in the Drawing!" info at the end of this survey. Thank you very much!   Note: CMRPC appreciates your participation and respects the privacy of its survey respondents. Your contact information will not be shared or sold to outside entities. Data you provide will only be shared in summary form. You and your organization will not be specifically identified in relation to any data. If you identify resources to which you would like to be connected, organizations who provide those resources or services will contact you directly.  About us: The Central Massachusetts Regional Planning Commission (CMRPC) is the designated regional planning entity for the Central Massachusetts Region, which includes the City of Worcester and the surrounding 39 communities. CMRPC provides municipal and regional planning and collaborates with local, regional, state and federal officials, as well as with legislators, in order to bring a regional perspective and a coordinated approach to the planning and development that occurs in this Region. The ultimate goal of this agency is to improve the quality of life for those who work and live in the Central Massachusetts Region.  

 Do you want to help support farmers and agriculture in the Worcester Region...

 

Page 2: CMRPC Farm and Food Survey · CMRPC Farm and Food Survey 7. What was the total market value of agricultural products sold on your farm in 2013? (optional) Note: Information such as

Page 2

CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey

This survey can be completed online or dropped off at/ mailed to:  Central Massachusetts Regional Planning Commission  C/O Trish Settles  2 Washington Square­ Union Station  Worcester, MA 01604   Should you have any questions while filling out this survey or require assistance, please contact Trish Settles, CMRPC Principal Planner, (508) 459­3320 or [email protected].  

 Instructions

 

Page 3: CMRPC Farm and Food Survey · CMRPC Farm and Food Survey 7. What was the total market value of agricultural products sold on your farm in 2013? (optional) Note: Information such as

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey

This brief section is intended to provide us information on the scope, location and size of your farm operation.   Note: CMRPC appreciates your participation and respects the privacy of its survey respondents. Your contact information will not be shared or sold to outside entities. Data you provide will only be shared in summary form. You and your organization will not be specifically identified in relation to any data. If you identify resources to which you would like to be connected, organizations who provide those resources or services will contact you directly.  

1. Email Address: 

2. Demographic data (optional):

3. Type of facility:

 A. General Farm Info

Name of person completing the survey:

Farm/ facility name:

Location Address:

Location Town:

Location Zip Code:

Mailing Address:

Mailing Town and Zip Code:

Phone number:

Website or Facebook page:

Produce or other edible crops 

gfedc

Livestock farm (cattle, horses, goats, swine, poultry, etc.) 

gfedc

Woodlot or sugarbush 

gfedc

Multi­product/ diversified facility (e.g. produce, livestock, and woodlot) 

gfedc

Other 

gfedc

Other (please specify) 

Page 4: CMRPC Farm and Food Survey · CMRPC Farm and Food Survey 7. What was the total market value of agricultural products sold on your farm in 2013? (optional) Note: Information such as

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey4. What products are currently grown or raised on your farm? (Check all that apply)

Cow (dairy) 

gfedc

Sheep(dairy) 

gfedc

Goats (dairy) 

gfedc

Feed hay 

gfedc

Bedding hay 

gfedc

Hay for other Use 

gfedc

Garlic 

gfedc

Culinary herbs 

gfedc

Medicinal herbs 

gfedc

Other herbs 

gfedc

Honey 

gfedc

Beef/Veal (livestock) 

gfedc

Bison (livestock) 

gfedc

Sheep/Lamb (livestock) 

gfedc

Pigs (livestock) 

gfedc

Rabbits (livestock) 

gfedc

Other livestock 

gfedc

Breeding livestock 

gfedc

Rabbits (pelts) 

gfedc

Alpaca, lamas, other camelids (pelts) 

gfedc

Sheep (pelts) 

gfedc

Maple Syrup 

gfedc

Apples 

gfedc

Pears 

gfedc

Quince 

gfedc

Peaches 

gfedc

Plums 

gfedc

Other orchard plants 

gfedc

Ornamental hanging plants 

gfedc

Ornamental seeds/bulbs 

gfedc

Ornamental potted or bedding plants 

gfedc

Broccoli 

gfedc

Brussels sprouts 

gfedc

Carrots 

gfedc

Specialty or Ethnic Crops/Cassava 

gfedc

Cauliflower 

gfedc

Celery 

gfedc

Chard 

gfedc

Cucumber 

gfedc

Radishes/Daikon 

gfedc

Endive 

gfedc

Turnips/Parsnips 

gfedc

Mushrooms 

gfedc

Okra 

gfedc

Onions 

gfedc

Shallots / Leeks 

gfedc

Sprouts 

gfedc

Squash (butternut, zucchini, etc.) 

gfedc

Sweet potatoes/Yams/Taro 

gfedc

Tomatillo 

gfedc

Tomatoes 

gfedc

Turnips / Parsnips 

gfedc

Water chestnuts 

gfedc

Berries (blue, black, etc.) 

gfedc

Table Grapes 

gfedc

Melons (cantaloupe, honeydew, etc.) 

gfedc

Cranberries 

gfedc

Rhubarb 

gfedc

Pumpkins 

gfedc

Rice/Brown/Wild 

gfedc

Wheat 

gfedc

Barley 

gfedc

Page 5: CMRPC Farm and Food Survey · CMRPC Farm and Food Survey 7. What was the total market value of agricultural products sold on your farm in 2013? (optional) Note: Information such as

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey

5. Please indicate any products or operations that are important to your operation that are not listed above, particularly specialty products or products not typical of this region.

 

6. In addition to production, do any of your primary farm activities include the following:

55

66

Yes No No, but interested

Agro­tourism gfedc gfedc gfedc

Education gfedc gfedc gfedc

Farm services (therapeutic, recreational, animal midwifery, etc.)

gfedc gfedc gfedc

Ornamental exotic plants 

gfedc

Turkeys 

gfedc

Chickens 

gfedc

Ducks 

gfedc

Geese 

gfedc

Other poultry 

gfedc

Eggs 

gfedc

Potatoes 

gfedc

Tomatoes 

gfedc

Corn 

gfedc

Peppers 

gfedc

Eggplant 

gfedc

Lettuce 

gfedc

Cabbage/Bok Choy/Radicchio 

gfedc

Peas 

gfedc

Beans 

gfedc

Artichoke 

gfedc

Greens (Spinach, lettuce, kale, etc.) 

gfedc

Asparagus 

gfedc

Beets 

gfedc

Peppers/Bell/Hot 

gfedc

Malt 

gfedc

Hops 

gfedc

Millet 

gfedc

Flax 

gfedc

Quinoa 

gfedc

Other grains/seeds/nuts 

gfedc

Feed Grain 

gfedc

Nuts 

gfedc

Sunflower 

gfedc

Marijuana 

gfedc

Hemp 

gfedc

Tobacco 

gfedc

Insects/ butterfly 

gfedc

Related industry 

gfedc

Riding Stables 

gfedc

Breeders, Other 

gfedc

Timber/Woodlot/Christmas Trees 

gfedc

Winery or similar 

gfedc

Beverages (Cider, Juice) 

gfedc

Cooking oils and vinegars 

gfedc

Other (please elaborate below) 

gfedc

Page 6: CMRPC Farm and Food Survey · CMRPC Farm and Food Survey 7. What was the total market value of agricultural products sold on your farm in 2013? (optional) Note: Information such as

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey7. What was the total market value of agricultural products sold on your farm in 2013? (optional)

Note: Information such as market value will remain anonymous. 

Animal Crop Other

Less than $1,000 gfedc gfedc gfedc

$1,000 to $2,499 gfedc gfedc gfedc

$2,500 to $4,999 gfedc gfedc gfedc

$5,000 to $9,999 gfedc gfedc gfedc

$10,000 to $19,999 gfedc gfedc gfedc

$20,000 to $24,999 gfedc gfedc gfedc

$25,000 to $39,999 gfedc gfedc gfedc

$40,000 to $49,999 gfedc gfedc gfedc

$50,000 to $99,999 gfedc gfedc gfedc

$100,000 to $249,999 gfedc gfedc gfedc

$250,000 to $499,999 gfedc gfedc gfedc

$500,000 to $999,999 gfedc gfedc gfedc

$1,000,000 or more gfedc gfedc gfedc

 

Page 7: CMRPC Farm and Food Survey · CMRPC Farm and Food Survey 7. What was the total market value of agricultural products sold on your farm in 2013? (optional) Note: Information such as

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey

Please complete this section to help us understand where and how you sell your products. Information from this section will be used to help determine if there are ways we can help you market and/or sell your products and potentially expand your farm business.   Note: CMRPC appreciates your participation and respects the privacy of its survey respondents. Your contact information will not be shared or sold to outside entities. Data you provide will only be shared in summary form. You and your organization will not be specifically identified in relation to any data. If you identify resources to which you would like to be connected, organizations who provide those resources or services will contact you directly.  

1. Please rate the significance of each distribution method to your sales:

 B. Selling Your Products

Very significant  (I sell a lot via this method)

Significant (I sell a moderate amount 

via this method)

Minor  (I sell a small amount via this 

method)

Not applicable  (I don't use this method)

Pick­your­own operation: nmlkj nmlkj nmlkj nmlkj

Our own farm stand: nmlkj nmlkj nmlkj nmlkj

Farmers market: nmlkj nmlkj nmlkj nmlkj

Community Supported Agriculture (CSA):

nmlkj nmlkj nmlkj nmlkj

Direct to other farms: nmlkj nmlkj nmlkj nmlkj

Direct to restaurants: nmlkj nmlkj nmlkj nmlkj

Direct to locally owned markets/stores:

nmlkj nmlkj nmlkj nmlkj

Direct to larger grocery stores:

nmlkj nmlkj nmlkj nmlkj

Direct to a valued­added processor (large scale):

nmlkj nmlkj nmlkj nmlkj

Direct to institutions: nmlkj nmlkj nmlkj nmlkj

Direct to schools: nmlkj nmlkj nmlkj nmlkj

Direct to local distributors (Lettuce be Local, farmers' co­op):

nmlkj nmlkj nmlkj nmlkj

Internet: nmlkj nmlkj nmlkj nmlkj

Other: nmlkj nmlkj nmlkj nmlkj

Other (please specify) 

Page 8: CMRPC Farm and Food Survey · CMRPC Farm and Food Survey 7. What was the total market value of agricultural products sold on your farm in 2013? (optional) Note: Information such as

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey2. Please provide more detail regarding the purchaser(s) of your products including name and location where appropriate (this information will allow us to to identify leakages in the local market and pinpoints areas that can support additional growth).

3. What marketing programs or certifications do you use? (check all that apply)

Pick­your­own operation:

Our own farm stand:

Farmers market:

Community Supported Agriculture (CSA):

Direct to other farms:

Direct to restaurants:

Direct to locally owned markets/stores:

Direct to larger grocery stores

Direct to a value added processor (large scale):

Direct to institutions:

Direct to schools:

Direct to local distributors (Lettuce be Local, farmers' co­op):

Internet:

Other:

MA Local Hero 

gfedc

MA Commonwealth Quality 

gfedc

USDA Certified Organic 

gfedc

GAP/GHP 

gfedc

Servpro 

gfedc

I use/ have no marketing programs or certifications 

gfedc

Other (please specify) 

Page 9: CMRPC Farm and Food Survey · CMRPC Farm and Food Survey 7. What was the total market value of agricultural products sold on your farm in 2013? (optional) Note: Information such as

Page 9

CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey4. What percent of your farm's current products is sold within Worcester County?

5. What percent of your farm's current products is sold outside Worcester County?

6. What percentage of your farm's current products is sold within the City of Worcester?

Less than 1% 

nmlkj

1­10% 

nmlkj

11­25% 

nmlkj

26­50% 

nmlkj

51­75% 

nmlkj

More than 75% 

nmlkj

Please specify other locations where your products are sold: 

Less than 1% 

nmlkj

1­10% 

nmlkj

11­25% 

nmlkj

26­50% 

nmlkj

51­75% 

nmlkj

More than 75% 

nmlkj

Please specify other locations where your products are sold: 

Less than 1% 

nmlkj

1­10% 

nmlkj

11­25% 

nmlkj

26­50% 

nmlkj

51­75% 

nmlkj

More than 75% 

nmlkj

Page 10: CMRPC Farm and Food Survey · CMRPC Farm and Food Survey 7. What was the total market value of agricultural products sold on your farm in 2013? (optional) Note: Information such as

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey7. Please specify other locations where your products are sold

 

Boston Metro Area 

gfedc

Western Massachusetts 

gfedc

Massachusetts 

gfedc

New England 

gfedc

Nationally 

gfedc

Other 

gfedc

Other (please specify) 

Page 11: CMRPC Farm and Food Survey · CMRPC Farm and Food Survey 7. What was the total market value of agricultural products sold on your farm in 2013? (optional) Note: Information such as

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey

To help us understand your production and marketing needs, please answer the following questions.   Note: CMRPC appreciates your participation and respects the privacy of its survey respondents. Your contact information will not be shared or sold to outside entities. Data you provide will only be shared in summary form. You and your organization will not be specifically identified in relation to any data. If you identify resources to which you would like to be connected, organizations who provide those resources or services will contact you directly.  

1. Are you able to sell your products/ services at an acceptable profit margin?

2. Are you interested in expanding into additional markets?

3. If you are looking to expand into additional markets, please identify your markets of interest (check all that apply).

 C. Expanding your market

Yes No

Dairy gfedc gfedc

Eggs gfedc gfedc

Meat gfedc gfedc

Poultry gfedc gfedc

Produce gfedc gfedc

Timber/ wood products/ trees

gfedc gfedc

Other (please specify) gfedc gfedc

If no, what would help you increase your profit margin? 

Yes 

nmlkj

No 

nmlkj

Local markets 

gfedc

Local institutions/schools 

gfedc

Local restaurants 

gfedc

Local distributors or processors 

gfedc

Community Supported Agriculture (CSAs) 

gfedc

National or regional chains or grocery stores, 

gfedc

National or regional restaurants 

gfedc

National or regional distributors or processors 

gfedc

Other (please specify) 

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey4. Which of the following transportation issues are obstacles to getting your products to market?

5. What are the barriers to your farm selling more products in Worcester County or the surrounding Region? (check all that apply)

Quality of roads 

gfedc

Distance and time to markets 

gfedc

Availability of equipment (e.g. refrigerated or appropriately­sized vehicles) 

gfedc

Keeping vehicles maintained 

gfedc

Lack of intermediary transportation services 

gfedc

Price of intermediary transportation services 

gfedc

Food transportation regulations 

gfedc

Other 

gfedc

Other (please specify) 

I can get a better price outside the Region 

gfedc

I can't find additional places to sell my products in the Region 

gfedc

I lack the shipping/ distribution capacity to sell more products within the Region 

gfedc

I don't have time to look for new markets for my products 

gfedc

I need product development or marketing assistance to sell more of my products within the Region 

gfedc

I think the Region's market is saturated 

gfedc

It's difficult to sell to the Region's institutions / schools 

gfedc

Many people in the Region can't afford to buy local products 

gfedc

Other 

gfedc

Other (please specify) 

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey6. What are the barriers to your farm selling more products within the City of Worcester? (Check all that apply)

7. What are the barriers to your farm selling more products in other regions/areas? (Check all that apply)

I can get a better price outside the City 

gfedc

I can't find additional places to sell my products in the City 

gfedc

I lack the shipping/ distribution capacity to sell more products in the City 

gfedc

I don't have time to look for new markets for my products 

gfedc

I need product development or marketing assistance to sell more products in the City 

gfedc

I think the City's market is saturated 

gfedc

It's difficult to sell to the City's institutions / schools 

gfedc

Many people in the City can't afford to buy local products 

gfedc

Other 

gfedc

Other (please specify) 

I can get a better price in my Region 

gfedc

I can't find additional places to sell my products in other regions 

gfedc

I lack the shipping/ distribution capacity to sell to other regions 

gfedc

I don't have time to look for new markets for my products 

gfedc

I need product development or marketing assistance to sell more products in other regions 

gfedc

I think the market outside the region is saturated 

gfedc

It's difficult to sell to institutions / schools in other regions 

gfedc

Many people in other regions can't afford to buy local products 

gfedc

Other 

gfedc

Other (please specify) 

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey8. Please rate your interest in the following product distribution methods:

9. Does your farm sell or donate any products / produce through any of the following programs that make food available to low income populations?

10. Of the following regulations or obligations, which present the greatest challenges to your business objectives? (Check all that apply).

Very interested Interested Not interested

Using a shared "middle­man" intermediary for direct­to­consumer delivery gfedc gfedc gfedc

Participation in physical food hub (local marketplace, distribution center, etc.)

gfedc gfedc gfedc

Participation in a Worcester­based food hub gfedc gfedc gfedc

Participation in a food hub within 20 miles of your operation gfedc gfedc gfedc

Participation in an online food hub gfedc gfedc gfedc

Direct­to­wholesaler gfedc gfedc gfedc

Other gfedc gfedc gfedc

Other (please specify): 

My farm sells or donates product to a food pantry, food bank, or senior center 

gfedc

My farm accepts EBT/SNAP/food stamps through our farmstand, CSA, or farmers' market 

gfedc

My farm offers a discount CSA share to low income customers 

gfedc

My farm participates in the Community Involved in Sustainable Agriculture (CISA) Senior FarmShare program 

gfedc

My farm sells or donates products to one or more K­12 school(s) 

gfedc

Other (please specify) 

Certification regulations 

gfedc

UPC labeling regulations 

gfedc

Processing regulations 

gfedc

Property taxes 

gfedc

Zoning or Land Use regulations 

gfedc

The Agricultural Preservation Restriction (APR) Program or Chapter 61/ 61 A restrictions 

gfedc

Other 

gfedc

Other/ please explain: 

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey11. Please rate the quality of any communication tools you use for your farm business:

12. Do you use any of the following tools to market your products? Are you interested?

13. Please indicate your level of interest in the following options:

14. The next section focuses on produce. Select one option below and click "next".

Excellent Fair Poor Don't use

Internet speed and connectivity

nmlkj nmlkj nmlkj nmlkj

Cell­phone providers/ reception

nmlkj nmlkj nmlkj nmlkj

Other nmlkj nmlkj nmlkj nmlkj

Currently using Interested Not interested

Personal/ farm website gfedc gfedc gfedc

Organizational website (co­op etc.) gfedc gfedc gfedc

Other website presences (farmfresh.org, etc.) gfedc gfedc gfedc

Social media (Facebook, Twitter, LinkedIn, etc.) gfedc gfedc gfedc

Community Supported Agriculture (CSAs) gfedc gfedc gfedc

Couponing gfedc gfedc gfedc

Collaborative marketing gfedc gfedc gfedc

Tourism brochures gfedc gfedc gfedc

Other advertising gfedc gfedc gfedc

Highly interestedSomewhat interested

Not at all interested

Additional training for producers on topics such as pricing, marketing, and strategies for working with processors and buyers

nmlkj nmlkj nmlkj

An organization or clearinghouse that could convey producer concerns and interests to processors

nmlkj nmlkj nmlkj

A transportation or logistics service that would provide shared transport of products nmlkj nmlkj nmlkj

Value­added processing workspace nmlkj nmlkj nmlkj

Regional food hub nmlkj nmlkj nmlkj

 

Please explain: 

Other (please specify) 

Proceed to the produce section 

nmlkj

Skip the produce section and proceed to the dairy section 

nmlkj

Skip the produce and dairy sections and proceed to the meat and poultry section 

nmlkj

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey

To help us determine whether there are additional packing or processing services or facilities needed in the region, please answer the following questions.   Note: CMRPC appreciates your participation and respects the privacy of its survey respondents. Your contact information will not be shared or sold to outside entities. Data you provide will only be shared in summary form. You and your organization will not be specifically identified in relation to any data. If you identify resources to which you would like to be connected, organizations who provide those resources or services will contact you directly.  

1. Where is your farm's produce processed? (check all that apply)

2. If you process produce, what is the end product?

 

3. If you would like to process more of your produce (value­added products), what is keeping you from doing so? (check all that apply)

 D. Produce Specific Processing

55

66

On my farm 

gfedc

Sell to someone else who processes them 

gfedc

Western Massachusetts Food Processing Center 

gfedc

Other off­site commercial kitchen or facility 

gfedc

I sell only unprocessed produce 

gfedc

If off­site commercial kitchen or facility, which one? 

Need more farm laborers to help process produce on my farm 

gfedc

Need to upgrade or purchase new equipment / facilities to process on my farm 

gfedc

Need heated washing and packing space for winter 

gfedc

There are too many regulations to navigate to process on my farm 

gfedc

My farm is too small to use a processing facility 

gfedc

It is too expensive to use a processing facility 

gfedc

Other/ processing comments 

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey4. How interested would you be in using a value­added processing facility (for example, to make pies, beer, or other prepared foods) in Worcester County?

5. What type of fruit or vegetable packing and /or processing services or facilities do you need/use? (check all that apply)

6. The next section focuses on dairy. Select one option below and click "next".

Need Use

Cleaning, trimming, coring, slicing or other similar preparation gfedc gfedc

Pickling gfedc gfedc

Canning or bottling gfedc gfedc

Freezing gfedc gfedc

Packing gfedc gfedc

 

Very interested and would likely increase my production significantly 

nmlkj

Interested and might increase my production 

nmlkj

Somewhat interested but probably would not change my production 

nmlkj

Not interested 

nmlkj

If interested: how often would you use it and how far would you travel? 

Other (please specify) 

Proceed to the dairy section. 

nmlkj

Skip the dairy section and proceed to the meat and poultry section 

nmlkj

Skip the dairy and meat and poultry sections and proceed to distribution section 

nmlkj

Page 18: CMRPC Farm and Food Survey · CMRPC Farm and Food Survey 7. What was the total market value of agricultural products sold on your farm in 2013? (optional) Note: Information such as

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey

This section will help determine the level of interest in a new dairy processing facility in Worcester County and the surrounding region. Your interest could help influence planning for such a facility.   Note: CMRPC appreciates your participation and respects the privacy of its survey respondents. Your contact information will not be shared or sold to outside entities. Data you provide will only be shared in summary form. You and your organization will not be specifically identified in relation to any data. If you identify resources to which you would like to be connected, organizations who provide those resources or services will contact you directly.  

1. If you would like to process more of your dairy (value­added products), what is keeping you from doing so? (check all that apply)

2. If there was a dairy processing facility in Worcester County or the surrounding area, what would your level of interest be in the following: (choose all that apply)

3. The next section relates to meat and poultry. Select one option below and click "next".

 E. Dairy Specific Processing

 

Need more farm laborers to help process produce on my farm 

gfedc

Need to upgrade or purchase new equipment / facilities to process on my farm 

gfedc

Need heated washing and packing space for winter 

gfedc

There are too many regulations to navigate to process on my farm 

gfedc

My farm is too small to use a processing facility 

gfedc

It is too expensive to use a processing facility 

gfedc

Other/ processing comments 

Bottling and selling my own brand of fluid milk 

gfedc

Processing and selling my own brand of other dairy products, such as cream, butter, cheese, or ice cream 

gfedc

Working with other local farmers to process and sell local fluid milk 

gfedc

Working with other local farmers to process and sell other dairy products 

gfedc

Selling my milk to another business using the processing plant 

gfedc

Other 

gfedc

Other (please specify) 

Proceed to the meat and poultry section 

nmlkj

Skip the meat and poultry section and proceed to the distribution section. 

nmlkj

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey

To help us determine whether there are additional meat packing or processing services or facilities needed in the region, please answer the following questions.   Note: CMRPC appreciates your participation and respects the privacy of its survey respondents. Your contact information will not be shared or sold to outside entities. Data you provide will only be shared in summary form. You and your organization will not be specifically identified in relation to any data. If you identify resources to which you would like to be connected, organizations who provide those resources or services will contact you directly.  

1. Where do you process your meat and poultry?

 

2. Please rate your level of satisfaction with your current meat slaughter facility:

3. How interested would you be in using a value­added meat processing facility (for example, to make sausage, meat­based soups, or prepared foods like pulled pork)? in or near Worcester County?

 F. Meat and Poultry Specific Processing

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Highly satisfied 

nmlkj

Satisfied 

nmlkj

Not satisfied 

nmlkj

Please explain: 

Very interested and would likely increase my production significantly 

nmlkj

Interested and might increase my production 

nmlkj

Somewhat interested but probably would not change my production 

nmlkj

Not interested 

nmlkj

If interested: how often would you use it and how far would you travel? 

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey4. If there was a small­batch poultry processing facility in Worcester County or the surrounding area, what would your level of interest in it be?

5. Please indicate your level of interest in the following options:

Highly interestedSomewhat interested

Not at all interested

A service that would hold peak­season slaughter slots for last­minute scheduling (for an additional cost)

nmlkj nmlkj nmlkj

A transportation or logistics service that would provide shared transport of animals from the slaughterhouse to a different post­slaughter facility

nmlkj nmlkj nmlkj

Value­added meat processing at the Franklin County CDC’s Western Massachusetts Food Processing Center

nmlkj nmlkj nmlkj

 

Very interested and would likely increase my production significantly 

nmlkj

Interested and might increase my production 

nmlkj

Somewhat interested but probably would not change my production 

nmlkj

Not interested 

nmlkj

If interested: how often would you use it and how far would you travel? 

Page 21: CMRPC Farm and Food Survey · CMRPC Farm and Food Survey 7. What was the total market value of agricultural products sold on your farm in 2013? (optional) Note: Information such as

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey

This section will help us identify patterns of demand for distribution, storage and other needs ­ and could potentially help us connect farmers with shared needs.   Note: CMRPC appreciates your participation and respects the privacy of its survey respondents. Your contact information will not be shared or sold to outside entities. Data you provide will only be shared in summary form. You and your organization will not be specifically identified in relation to any data. If you identify resources to which you would like to be connected, organizations who provide those resources or services will contact you directly.  

1. Are you interested in using a cold storage rental facility and/or refrigerated vehicle? (check all that apply)

2. Are you interested in sharing equipment or collectively purchasing supplies or feedstock with other farmers?

 G. Distribution, Storage, Equipment, and Waste

Yes, a cold storage facility within 10 miles of my operation 

gfedc

Yes, a cold storage facility within 25 miles of my operation 

gfedc

Yes, a cold storage facility within 25­50 miles of my operation 

gfedc

Yes, a cold storage facility within 50­100 miles of my operation 

gfedc

Yes, a refrigerated truck 

gfedc

I already have a cold storage facility 

gfedc

I already have a refrigerated truck 

gfedc

I'm not interested in a cold storage rental facility or vehicle 

gfedc

Yes 

nmlkj

No 

nmlkj

If yes, what? If not, why? 

55

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey3. What local services / suppliers are critical to the operation of your farm? (check all that apply)

4. Are you interested in participating in a food /organic waste composting program or plastic recycling program? (check all that apply)

 

Equipment and parts dealer 

gfedc

Equipment service 

gfedc

Conventional feed supplies 

gfedc

Organic feed supplies 

gfedc

Orchard supplies 

gfedc

Greenhouse supplies 

gfedc

Storage facilities 

gfedc

Processing facilities 

gfedc

Packaging facilities 

gfedc

Financial services (banking, insurance) 

gfedc

Transportation services 

gfedc

Maintenance 

gfedc

Construction 

gfedc

Grading/ earth­moving/ clearing 

gfedc

Waste removal 

gfedc

Other (please specify) 

There is a local need for additional agricultural waste recycling programs 

gfedc

I'm interested in receiving compost for use on my farm 

gfedc

I'm interested in sending some of my farm waste for compost 

gfedc

I'm interested in participating in an agricultural plastic recycling program 

gfedc

I'm interested in other recycling opportunities 

gfedc

Other (please specify) 

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey

This section addresses land ownership and rental, land availability, farm succession and land protection.   Note: CMRPC appreciates your participation and respects the privacy of its survey respondents. Your contact information will not be shared or sold to outside entities. Data you provide will only be shared in summary form. You and your organization will not be specifically identified in relation to any data. If you identify resources to which you would like to be connected, organizations who provide those resources or services will contact you directly.  

2. Do you need or want additional land to farm?

 H. Land / Land Tenure

1. How many acres of farmland do you have?

Cropland Pasture Hay Orchard Sugarbush Woodlot GreenhousesOther (barn, 

house, roads, etc)

Own 6 6 6 6 6 6 6

Rent/ Lease

6 6 6 6 6 6 6

Yes, to rent Yes, to purchase No

Cropland gfedc gfedc gfedc

Pasture gfedc gfedc gfedc

Hay gfedc gfedc gfedc

Orchard gfedc gfedc gfedc

Sugarbush gfedc gfedc gfedc

Woodlot gfedc gfedc gfedc

Greenhouses gfedc gfedc gfedc

Other (please specify) 

If yes, how much and is it available nearby? 

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey3. Of the land you currently own, check all that apply:

4. Do you have a transition plan for your farm? Note: A farm transition plan typically includes plans for your retirement, your estate, and transfer of farm assets, income and management. (check all that apply)

5. Is any of the land you own under a farmland protection / support program? (check all that apply)

I have land that is not in active production

I rent land to another farmerI have land that is available to rent to another farmer

Cropland gfedc gfedc gfedc

Pasture gfedc gfedc gfedc

Hay gfedc gfedc gfedc

Orchard gfedc gfedc gfedc

Sugarbush gfedc gfedc gfedc

Woodlot gfedc gfedc gfedc

Greenhouses gfedc gfedc gfedc

If you have land to rent, how many acres? 

I have a transition plan for my farm 

gfedc

I have an identified family successor who will continue farming 

gfedc

My plan is to transfer my farm to another farmer not in my family 

gfedc

My plan is transfer my farm to a non­farmer 

gfedc

Other 

gfedc

Other (please specify and explain): 

Yes, an APR (Agricultural Preservation Restriction) 

gfedc

Yes, a CR (Conservation Restriction) 

gfedc

Yes, Chapter 61 or 61A 

gfedc

Yes, Farm Viability Enhancement Program 

gfedc

No, none of my land is currently under protection 

gfedc

Restricted by other development rights 

gfedc

Other (please specify) 

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey6. If not, why? (check all that apply)

7. The next section relates to farm workers. Select one option below and click "next".

 

Concern that the program might change / become more constrained 

gfedc

I don't want to be limited in how I use my land in the future 

gfedc

I want to make sure I can sell my land for as much as possible 

gfedc

I don’t know enough about the program to consider using it 

gfedc

Please explain: 

Proceed to the farm workers section 

nmlkj

Skip the farm workers section 

nmlkj

Page 26: CMRPC Farm and Food Survey · CMRPC Farm and Food Survey 7. What was the total market value of agricultural products sold on your farm in 2013? (optional) Note: Information such as

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey

This section is intended to assess your ability to hire qualified laborers to work on your farm and to identify areas of improvement such as training and certifications.   Note: CMRPC appreciates your participation and respects the privacy of its survey respondents. Your contact information will not be shared or sold to outside entities. Data you provide will only be shared in summary form. You and your organization will not be specifically identified in relation to any data. If you identify resources to which you would like to be connected, organizations who provide those resources or services will contact you directly.  

1. How long have you been with this operation? (Check all that apply)

2. How old is the principal operator?

 I. Farm Workers

Less than 1 year 

gfedc

1­5 years 

gfedc

5­10 years 

gfedc

10­20 years 

gfedc

20­50 years 

gfedc

First­generation farmer 

gfedc

Second­generation farmer 

gfedc

Other 

gfedc

Other (please specify) 

18 to 24 

nmlkj

25 to 44 

nmlkj

45 to 64 

nmlkj

65 to 74 

nmlkj

75 and over 

nmlkj

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey3. How many people do you employ, in what role, and to what extent?

4. How challenging is it to find the following types of workers? (check all that apply)

Non­family: full­timeNon­family: part­time/seasonal

Family: part­time/ seasonal

Family: full­time Volunteer/ unpaid

Manager/ owner­operator 6 6 6 6 6

Field worker 6 6 6 6 6

CSA/staff/manager 6 6 6 6 6

Sales/ customer service 6 6 6 6 6

Office work 6 6 6 6 6

Tractor/ equipment 6 6 6 6 6

Packing/ driving 6 6 6 6 6

Seasonal traveling worker 6 6 6 6 6

Other 6 6 6 6 6

Can easily find and hire

Sometimes have trouble finding / 

hiring

Can rarely find and hire

Don't need

Manager/ owner­operator nmlkj nmlkj nmlkj nmlkj

Field worker nmlkj nmlkj nmlkj nmlkj

CSA/staff/manager nmlkj nmlkj nmlkj nmlkj

Sales/ customer service nmlkj nmlkj nmlkj nmlkj

Office work nmlkj nmlkj nmlkj nmlkj

Tractor/ equipment nmlkj nmlkj nmlkj nmlkj

Packing/ driving nmlkj nmlkj nmlkj nmlkj

Seasonal traveling worker nmlkj nmlkj nmlkj nmlkj

Other nmlkj nmlkj nmlkj nmlkj

Other (please specify) 

Other (please specify) 

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey5. Through what service / venue do you typicaly hire your workers? (check all that apply)

6. How far do your workers typically commute?

7. What are the skills and / or credentials you would like your workers to have?Require Good to have Don't need

GAP training nmlkj nmlkj nmlkj

Mechanical skills nmlkj nmlkj nmlkj

Forklift operation nmlkj nmlkj nmlkj

Valid drivers license nmlkj nmlkj nmlkj

Planting, harvesting skills nmlkj nmlkj nmlkj

Customer service / sales skills nmlkj nmlkj nmlkj

English proficiency nmlkj nmlkj nmlkj

Bookkeeping / office skills nmlkj nmlkj nmlkj

Integrated pest management nmlkj nmlkj nmlkj

Organic practices nmlkj nmlkj nmlkj

Career center 

gfedc

Online 

gfedc

Classified ad 

gfedc

Word of mouth 

gfedc

Returning worker 

gfedc

Other (please specify) 

Live on farm 

nmlkj

0­5 miles 

nmlkj

5­20 miles 

nmlkj

20­50 miles 

nmlkj

More than 50 miles 

nmlkj

Out of state 

nmlkj

Seasonal worker traveling from outside of US 

nmlkj

Other (please specify) 

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey8. Which of the following best describe your farm worker employment situation? (check all that apply)

 

I employ workers year round by using season extending measures such as greenhouses 

gfedc

I employ workers year round by food processing work during non growing months 

gfedc

I employ workers year round with equipment repair/maintenance etc. during non growing months 

gfedc

I currently only employ seasonal workers but would like to expand to year round 

gfedc

I only employ seasonal workers 

gfedc

I currently have difficulty finding qualified seasonal workers 

gfedc

Other (please specify) 

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This final section is intended to connect you with the resources you need. Please select all that apply. Also, please be sure to provide contact info at the end of this page so that we can follow up with you on any resources you request.   Note: CMRPC appreciates your participation and respects the privacy of its survey respondents. Your contact information will not be shared or sold to outside entities. Data you provide will only be shared in summary form. You and your organization will not be specifically identified in relation to any data. If you identify resources to which you would like to be connected, organizations who provide those resources or services will contact you directly.  

1. I would like information on or assistance with the following land­related topics:

2. I would like information on or assistance with the following other topics:

 J. Resources for Farmers

Finding farmland to buy or lease 

gfedc

Leasing farmland to others 

gfedc

Farm transition planning (including succession and estate planning) 

gfedc

Farmland protection programs 

gfedc

Other (please specify) 

Training in Good Agricultural Practices (GAP) 

gfedc

Accessing a regional food hub 

gfedc

Training in organic farming 

gfedc

Training in using EBT / SNAP at my farm stand or CSA 

gfedc

Hiring farm workers 

gfedc

Information on being a mentor to a beginning farmer 

gfedc

Information on how to find a farmer to mentor me 

gfedc

Farm business planning or marketing 

gfedc

New product development (eg: value­added products) 

gfedc

Farm business financing 

gfedc

Processing at the Western Massachusetts Food Processing Center 

gfedc

Local Hero or other Buy Local, By Fresh program 

gfedc

Recycling collection for agricultural plastic 

gfedc

On­farm energy production 

gfedc

Other (please specify) 

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CMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food SurveyCMRPC Farm and Food Survey3. Please keep me on a list should the following become available:

4. Please list any other assistance you would like to receive:

 

5. Were you satisfied with this survey?

6. Are you willing to participate in a brief follow­up survey about your waste disposal practices and household needs?

55

66

 

Dairy processing facility in Worcester County or surrounding region 

gfedc

Poultry processing facility in Worcester County or surrounding region 

gfedc

Meat processing facility in Worcester County or surrounding region 

gfedc

Value­added processing facility (commercial kitchen, etc.) Worcester County or surrounding region 

gfedc

Regional or rub­regional food hub 

gfedc

Retail food waste recovery program 

gfedc

New farm waste recycling programs 

gfedc

Service that would hold peak­season meat slaughter slots for last­minute scheduling 

gfedc

Transportation or logistics service that would provide shared transport of meat animals to / from slaughter 

gfedc

A program to help farms retain workers year round rather than seasonal 

gfedc

Other (please specify) 

Yes 

gfedc

No 

gfedc

If no, please tell us how the survey could be improved.  

Yes 

nmlkj

No 

nmlkj

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We appreciation your participation. Please enter your contact information for a chance to win!   Note: Your contact information will not be shared or sold to outside entities. If you do select resources you would like to be connected with, organizations who provide those resources or services will contact you directly. For additional information, please contact Trish Settles, CMRPC Principal Planner, at [email protected] or (508) 459­3320. 

1. ENTER ME IN THE DRAWING! In appreciation of your time spent on this survey, you can choose to be entered in a drawing for a $200 gift card from Hardwick Farmers Coop! Winner's will be selected on June 30, 2014.To be entered in the drawing, please provide the following information:

 Thank you!

First and last name

Name of farm / business

Phone number

Email