CO WEXFORD’S CO WEXFORD’S NUMBER 1NUMBER 1

RADIO STATIONRADIO STATION*49,000 *49,000 potential potential

CUSTOMERSCUSTOMERSAreAre listening listening TODAY!TODAY!

* JNLR/IPSOS MRBI Oct 11 - Sept 12* JNLR/IPSOS MRBI Oct 11 - Sept 12

69,00069,000 or or 61%61% of the 112,000 of the 112,000 adults adults

in Co Wexford Listen to South in Co Wexford Listen to South East Radio every weekEast Radio every week49,00049,000 adults tune in adults tune in EVERY DAYEVERY DAY

•42,000 in Co Wexford42,000 in Co Wexford•7,000 within neighbouring 7,000 within neighbouring

hinterlandhinterlandJNLR/IPSOS MRBI Oct 11 – Sept 12JNLR/IPSOS MRBI Oct 11 – Sept 12

Stephen DeeStephen DeeSouth East Radio's South East Radio's

Breakfast Show 7am-Breakfast Show 7am-10am10am

ABC1/F1ABC1/F1BETTERBETTER jobs, jobs, HIGHERHIGHER IncomesIncomes

MOREMORE disposable incomedisposable income18,00018,000 ABC1/F1 ABC1/F1

Listen To South East Radio Every DayListen To South East Radio Every DayNOBODYNOBODY has more in has more in Co Wexford………Co Wexford………FACTFACT

There are There are 70,00070,000 Housekeepers in Co WexfordHousekeepers in Co Wexford

People who People who BUYBUY their their HOMESHOMES…..…..

Groceries, Utilities etc……Groceries, Utilities etc……45,00045,000 of these regular of these regular

spenders spenders LISTEN LISTEN to to South East Radio each weekSouth East Radio each week

0.0%5.0%

10.0%

15.0%

20.0%

25.0%

30.0%

35.0%

South East Radio Radio One

2FMToday FM

BeatNews Talk

33.3%

21%

11.9%14.4%

12.2%

4.4%

Who has the most loyal listeners ?

Who spend the most time listening?Market Share: 7am – 7pm time spent listening IPSOs/MRBI Oct 11 – Sept12

CO WEXFORD’S NUMBER 1 CO WEXFORD’S NUMBER 1 RADIO STATIONRADIO STATION

Alan Corcoran Alan Corcoran South East Radio's Morning Mix, South East Radio's Morning Mix,

Chat, News and Your Views 10am-Chat, News and Your Views 10am-12pm12pm

IMPACTIMPACTYou can reach *You can reach *39,000 HOUSEKEEPERS 39,000 HOUSEKEEPERS

everydayeverydayMore than More than TWICETWICE as many as BEAT at as many as BEAT at

13,00013,000

Adults 35+ are more financially secure with Adults 35+ are more financially secure with greater disposable income. greater disposable income.

South East Radio has South East Radio has 45%45% or or 34,00034,000 in this age group compared with BEAT’s 9,000 in this age group compared with BEAT’s 9,000

18+ @ 107,000, South East Radio @ 41,000 compared to BEAT @ 21,00018+ @ 107,000, South East Radio @ 41,000 compared to BEAT @ 21,000

PROGRAMMESPROGRAMMES• If Wexford is talking about it, If Wexford is talking about it,

SO ARE WESO ARE WE!!– Morning Mix -Morning Mix -AWARDAWARD winning winning

formulaformula• GSK Media Award 2011GSK Media Award 2011

– Features Features PERSONPERSON of the of the MONTHMONTH• Monthly award honouring Monthly award honouring

outstanding achievements in outstanding achievements in Wexford CommunityWexford Community

• Culminates in annual award gala Culminates in annual award gala ceremony.ceremony.

PROGRAMMESPROGRAMMES• Plays the Plays the BESTBEST of of MUSICMUSIC from from

70’s, 80’s, 90’s and today70’s, 80’s, 90’s and today• Local, National and International Local, National and International

NEWSNEWS coverage on the hour coverage on the hour• AWARDAWARD winning sports features winning sports features

– GAA McNamee Award 2011GAA McNamee Award 2011• LIVELIVE coverage of coverage of LOCALLOCAL sports sports • New New STATESTATE of the of the ARTART Studios Studios

PROGRAMMESPROGRAMMES• COMPETITIONSCOMPETITIONS galore galore

– Partner for on air Partner for on air promotional giveawayspromotional giveaways

• High High VISIBILITYVISIBILITY on the on the STREET STREET

• ExcellentExcellent PROMOTIONAL PROMOTIONAL partnerspartners

Tony Scott Tony Scott South East Radio's South East Radio's

All Request Lunch 12pm-All Request Lunch 12pm-3pm 3pm

IMMEDIATEIMMEDIATE && AFFORDABLEAFFORDABLE•Your ad is on Your ad is on WITHIN 24 Hrs WITHIN 24 Hrs & &

we do we do ALL THE WORKALL THE WORK•AdsAds cost from cost from €20 €20 +VAT +VAT eacheach•Production from €50Production from €50+ VAT+ VAT

•NO WASTE NO WASTE - Target your market- Target your market•Ad message(s) can be Ad message(s) can be

REFRESHEDREFRESHED as the campaign as the campaign progresses progresses

• ADDED VALUE ADDED VALUE extras – extras – competitions. Giveaways, competitions. Giveaways,

interviews interviews

HASSLE FREEHASSLE FREE61% 61% of all of all ADULTSADULTS

will hear your message each will hear your message each weekweek

•We We WRITEWRITE the script the script•WeWe PRODUCE PRODUCE the Ad the Ad•WeWe PLAN PLAN the campaign the campaign

Couldn’t be more simple!Couldn’t be more simple!

INCREASEINCREASE your your SALES,SALES,DELIVER DELIVER your your MESSAGEMESSAGE

toto49,000 49,000 Local Adults Local Adults

TODAY!TODAY!Call our sales team on 053 Call our sales team on 053

91452009145200Email them at Email them at

sales@southeastradio.iesales@southeastradio.ieWebsite www.southeastradio.ieWebsite www.southeastradio.ie

Follow us on Facebook and Twitter Follow us on Facebook and Twitter Jimmy Ryan Jimmy Ryan South East Radios South East Radios

Interactive Chart showInteractive Chart showand Latezone 9pm- 1amand Latezone 9pm- 1am