TABLE OF CONTENTS

WELCOME TO THE COGGIN COLLEGE CAREER MANAGEMENT CENTER

Overview The Career Management Center and Coggin College Resources | page 1 STAR Program How to become STAR Certified and the benefits of being a STAR student | page 3 Career WingsGet Familiar with Career Wings: It’s more than just job listings | page 5 Events Career Events: What is offered and where do I go? | page 7

HOW TO CONNECT WITH AN EMPLOYER AND MAKE THE RIGHT IMPRESSION

Internships Learn and Intern! Internship details and options | page 11 Resumes Writing a Good Resume: Formatting essentials and resume examples | page 13 Cover Letters Basics for writing a great cover letter and a sample to get you started | page 21 Communication Essentials Make the right impression with employers through proper communication | page 28

EXECUTING YOUR JOB SEARCH Search Strategies Job search basics and expected salaries | page 29 Dress for Success Tips to build your wardrobe | page 31 You’ve Got an Interview! Now What? | page 33 Evaluating Your Job Offer | page 38

CAREER MANAGEMENT CENTER

The Career Management Center offers specialized services to help students begin successful and fulfilling careers. Through proactive and individualized assistance, the center aims to provide a competitive edge to allow Coggin students to secure the best positions available. Services Available to Students: • STAR Program

• Resume Writing Assistance • InterviewPRO-Practice Interview Program • Access to job postings via Career Wings • Recruiting and networking events • Internship programs • Networking workshops • Individual Career Counseling • Official Business Cards for Coggin College of Business Students

For more information please email: coggin.careers@unf.edu or call (904) 620-2067 Visit our website: www.unf.edu/coggin/cmc Office: Bldg 42, Suite 2021 Hours: Monday through Friday: 8:30am-5:30pm by appointment only.

LISA LAPORTE

Career Coordinator, Career Management Center

Schedule your appointment today! 1

COGGIN COLLEGE CLUBS

Getting involved with a Coggin College club is a great way to build your resume and develop a professional network of peers, faculty, staff and professionals from the business community. To access more information about clubs based in the Coggin College of Business go to: http://www.unf.edu/coggin/about/student_groups.html

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S.T.A.R. PROGRAM

The STAR Program is a series of workshops and events designed to help you develop employability skills and present yourself professionally to potential employers. Career Management Center workshops and events specifically address topics and concerns that are unique to Coggin College business students. The STAR Program can be completed in any order and over the course of multiple semesters. Once you have completed the STAR Program you will receive (1) a certificate of completion (2) a STAR pin, which you should wear to recruiting events and (3) a Coggin STAR gift. You will also be invited to attend our STAR ceremony & networking event, which is held every semester for new STAR certified students.

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S.T.A.R. PROGRAM

STAR 1- WORKSHOP Job Search Basic Training: How to write cover letters, develop a resume and plan your job search campaign. STAR 2- WORKSHOP Interviewing for Success: An overview of the interviewing process, including what questions to expect and preparation strategies. STAR 3- RESUME CRITIQUE / RESUMEPRO Have your resume and cover letters critiqued by the Career Management Center or participate in ResumePRO to have a representative from the Jacksonville business community critique your resume. STAR 4- REGISTER IN CAREER WINGS / UPLOAD YOUR RESUME Career Wings is the UNF on-line management system for job and internship listings, on-campus recruiting schedules, resume books and career events registration. Once completed, you can take advantage of all the career related opportunities available in Career Wings. STAR 5- PRACTICE INTERVIEW / INTERVIEWPRO Participate in InterviewPRO with a representative from the Jacksonville business community to develop your interview skills.

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CAREER WINGS

WHAT IS CAREER WINGS? Career Wings is UNF’s online management system for job listings, internship postings, on-campus recruiting schedules, and career events registration

Watch our virtual tutorial: http://www.unf.edu/coggin/cmc/students/careerwings.html

HOW DO I CREATE AN ACCOUNT?

Log into your MyWings account and select the link for Career Wings on the homepage, under “Quick Links”. You will need your N# to create your profile. A system password will be emailed to you after completing your profile.

HOME PAGE

This is the initial view when you log into Career Wings. “Quicklinks” take you directly to frequently used sections of Career Wings. Tabs across the top of the home page provide access to all sections of CareerWings.

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CAREER WINGS

PROFILEYou should update you profile on a regular basis. Many of the jobs/internships in Career Wings filter out applicants based on criteria including GPA, graduation date, specific major, etc. So it is important that your profile is always up to date.

DOCUMENTSUpload resumes, cover letters, transcripts and additional documents to be used when applying for job/internship opportunities. Be sure you have your resume critiqued by the Career Management Center before uploading. JOBS AND EMPLOYERSSearch postings and view employer profiles. When you click on the Jobs tab you will have the option to select either “CSM” or “NACElink”; CSM allows you to view jobs posted specifically at UNF and typically includes jobs located in Jacksonville and the surrounding areas. NACElink is a national job aggregator and a good tool for individuals searching for positions outside of the Jacksonville area.

INTERVIEWKeep track of your scheduled on-campus interviews and interview requests. EVENTSRSVP for Career Fairs, STAR events, workshops and information sessions.

FAQs I can’t log in. What do I do? Contact the Career Management Center at (904)620-2067and our Recruiting Assistant will assist you in resetting your password so that you can log-in.

How do I apply for positions in Career Wings? Select the “Jobs” tab, and search for your desired positions. Click on the position of interest to see if you meet the criteria and follow the directions on that page. How do I RSVP for events and workshops? Click on the “Events” tab and select one of three tabs: Career Fairs, Info Sessions, or Workshops and RSVP for the event of your choice. Some events will require a resume to be uploaded to your account in order to RSVP.

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If you have any questions or problems with your Career Wings account please contact

the Career Management Center at (904)620-2067 or email coggin.careers@unf.edu 6

CAREER MANAGEMENT CENTER EVENTS

ATTEND CAREER MANAGEMENT CENTER EVENTS!

EMPLOYER SHOWCASE FOR BUSINESS STUDENTS

This recruiting event takes place twice annually, once in the fall and once in the spring. Employers

from various industries recruit for internships, part-time employment, and full-time employment.

Students should be prepared with critiqued resumes to distribute.

BUSINESS PROFESSIONAL ATTIRE IS REQUIRED

BOOT CAMP AND SPRING TRAINING

Boot Camp and Spring Training are annual events which include workshops, practice interviews,

and networking sessions designed to prepare students for job and internship recruitment. Boot

Camp takes place at the beginning of each fall semester and Spring Training kicks off each spring

semester. Students have an opportunity to receive multiple STAR credits by attending topic

specific workshops. These events are casual and designed to be a fun way to get excited about

your career development plans.

MEET THE GRADS

Meet the Grads is a networking event held every spring semester in honor of graduating Coggin

College of Business students. All Coggin College students are welcome to attend. The event has a

laid-back feel with live music and light refreshments. Students should bring copies of their resumes.

BUSINESS PROFESSIONAL ATTIRE IS REQUIRED

INTERNSHIP INVITATIONAL

This recruiting event takes place every fall semester, and is

an opportunity for students seeking internships and part-time

positions to network with employers from various industries,

and begin researching the opportunities available to them.

Students should be prepared with critiqued resumes to distribute.

BUSINESS PROFESSIONAL ATTIRE IS REQUIRED7

CAMPUS MAP/ EVENT LOCATIONS

INFORMATION SESSIONS Information sessions are presentations made by various companies that want to recruit students for internships or full time positions. Sessions are scheduled based on employer hiring needs. Check the “Events”/”Information Session” tabs on a regular basis to RSVP.

EVENTS CALENDAR In addition to your Career Wings account, you may also refer to the Career Management Center Events Calendar for a listing of ALL upcoming events, workshops and information sessions. Simply go to: http://www.unf.edu/coggin/cmc/events/calendar_events.html

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CAMPUS MAP/ EVENT LOCATIONS

CAREER MANAGEMENT CENTER EVENTS ARE USUALLY HELD IN THESE LOCATIONS:

BLDG 58 WEST: STUDENT UNION

Workshops, Employer information sessions, Career Fairs and recruiting events are often

held in the Student Union Auditorium, classrooms or Ballroom. This is the building that

houses the bookstore, food court, and Boathouse Grill.

BLDG 42: COGGIN COLLEGE OF BUSINESS

The Career Management Center is located in Suite 2021. Individual counseling

appointments are held in this office. Stop in or call to schedule an appointment. On

Campus Interviews, including InterviewPRO sessions, are also held in this space.

THE AMPHITHEATRE

Special campus events are sometimes held here.

BLDG 43: UNIVERSITY CENTER

Employer Showcase, Meet the Grads, STAR Banquet, and other special events are held

here.

If you have any questions concerning the location of any of our events, workshops, etc. please login to Career

Wings and check your “Events” tab or call the Career Management Center for additional information.

Be sure to check the required attire for each event to ensure that you are dressed appropriately!

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CAMPUS MAP/ EVENT LOCATIONS

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LEARN AND INTERN!

WHAT IS THE VALUE OF AN INTERNSHIP? In today’s competitive world an internship is an invaluable experience that helps provide exposure and related work experience in your particular field of study. Internships can be part time hours up to full time hours and often times are paid opportunities. Internships can take place during summer months or during a semester. They can sometimes last through one semester and often last even longer. Students completing internships develop a competitive edge and can positively distinguish themselves from their peers. Whatever your major or field of study, there are opportunities to gain related experience through an internship. Check with your Academic Advisor and Career Coordinator to see what your internship options are.

TODAY EMPLOYERS ARE SEEKING:

• Students with academic and extracurricular achievements

• Students who demonstrate to potential employers that they have

related real-world experiences to contribute to their organization

• Students that could potentially transition into a full-time job

opportunity

ACADEMIC VERSUS NON-ACADEMIC INTERNSHIPS 1. Academic Internships require that you first meet with your academic advisor to assess if receiving academic credit is an option in your program. By participating in an academic internship you are receiving academic credit in your program, often in addition to payment from the employer, for your work experience. For more information regarding receiving academic credit for an internship please review the Coggin College of Business academic internship processes and procedures page:

To review requirements for academic internship and to print application materials please go to: http://www.unf.edu/coggin/cmc/students/internships.html

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LEARN AND INTERN!

2.All International Business majors are required to complete a one-semester internship with a company actively involved in international business. This training provides international business majors with practical experience that will make them more marketable upon graduation.

INTERNATIONAL BUSINESS MAJORS ARE REQUIRED TO: • Work with their academic advisor to evaluate which semester they are able to

complete their internship.

• Meet with the International Business internship coordinator who will help them in

selecting and applying for an international business internship for academic credit.

• This required internship is identified in IB majors degree evaluation as academic credit.

3. Non-Academic Internships are essentially the same experience as an academic internship but without the academic credit component. You do not receive academic credit, nor are you required to work with an internship coordinator or academic advisor for approval. In order to search for an internship you should meet with your career coordinator, and utilize Career Wings to post your resume, apply for positions and communicate with employers. Don’t forget to use your personal networks such as peers and faculty to try and connect with potential employers as well. The internship timeline, pay and internship job requirements are all determined by you and the employer.

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RESUME WRITING TIPS

Your resume will be quickly scanned, rather than read.

10 to 20 seconds is all the time you have to persuade a

prospective employer to read further. The decision to

interview a candidate is usually based on an overall first

impression of the resume. By the time they have read the

first few lines, you have either caught their interest, or

your resume has failed. That is why we say that your resume is an ADVERTISEMENT OF YOU.

• Resumes, in general for college students, should be one page in length.

• Keep it clear and concise but not too brief.

• A resume should be neat, well organized and easy to read. It will create both a factual and visual

first impression to the reader.

• Be consistent with formatting, font, grammar and punctuation. Spelling errors are unacceptable!

• Use Action Verbs to describe duties and skills in experience sections.

• Avoid using the wording “Duties included”…and “Responsible for”…

• Demonstrate your strengths and explain your accomplishments.

• Most students with continuous work histories use the chronological style.

• Consider writing more than one version of your resume.

• Various jobs may emphasize different skills and preferred experiences; and you want you resume

highlighting those specific skills and experiences.

• The average resume requires 4-5 drafts before reaching a satisfied completion.

• Update your resume each semester with new information.

• Print out the final draft on a quality printer and have replicated on quality white or ivory resume

paper.

• Do not use resume templates.

• Avoid high school information after your first year of college.

A resume critique appointment with your Career Coordinator is HIGHLY RECOMMENDED

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RESUME WRITING TIPS

USE ACTION VERBS! MANAGEMENT assigned coordinated delegated developed directed increased led managed motivated organized produced reviewed strengthened supervised COMMUNICATION addressed arranged communicated corresponded developed defined edited influenced motivated negotiated reported researched summarized RESEARCH clarified collected

diagnosed disproved evaluated examined identified interviewed organized researched reported reviewed searched studied summarized TECHNICAL analyzed assembled calculated computed designed devised engineered inspected maintained operated programmed repaired trained FINANCIAL administered analyzed appraised audited balanced budgeted

calculated estimated forecast forecasted planned projected Reevaluated Reconciled CREATIVE composed created designed developed evaluated fashioned formed formulated founded integrated introduced molded performed planned presented produced updated HELPING advised assisted clarified coached coordinated counseled demonstrated

educated encouraged facilitated familiarized guided helped maintained modified performed referred Supported upheld CLERICAL OR DETAIL assembled approved arranged catalogued classified collected edited executed gathered generated implemented maintained observed operated organized prepared processed

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SAMPLE OBJECTIVE STATEMENTS

Seeking an audit internship with a regional accounting firm that has the potential to lead to a full time position upon successful completion of the internship.

Accounting major seeking a tax internship with a large public accounting firm to begin fall 2011.

Master of Accountancy student seeking internal audit internship position with a large, public corporation to start January 2011.

Rising college senior seeking a marketing internship with a global company where advanced language skills and extensive international experience will add value to the organization.

Logistics and International Business double major seeking a summer internship with a focus in the area of global supply chain solutions.

College junior seeking to successfully participate in a summer internship program with a global retailer which could lay a foundation for full time employment upon graduation.

Academically strong finance major with a keen interest in international markets seeking a challenging internship with a Jacksonville based asset management firm.

CPA track, bilingual accounting graduate seeking an entry level staff accountant position with a global corporation.

Capable student leader and recent college graduate seeking full time entry level position in an organization with a well developed management training program.

Outgoing and solution-oriented college graduate seeking a full time opportunity in the field of business development.

Sales management position where my skills and experience can be effectively utilized for increased profitability and product sales volume by developing a dynamic team.

To secure a full time position which will utilize my strengths in research and financial analysis while offering new challenges and opportunities to advance professionally.

Obtain a position as a team player in a people oriented organization where I can maximize my customer service experience in a challenging environment to achieve the corporate goals.

To manage people, interface with customers, and work with highly technical software or hardware applications.

SAMPLE OBJECTIVES FOR INTERNSHIPS:

SAMPLE OBJECTIVES FOR FULL TIME POSITIONS:

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SAMPLE RESUMES

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SAMPLE RESUMES

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SAMPLE RESUMES

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SAMPLE RESUMES

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SAMPLE REFERENCE SHEET

References should only be submitted when an employer has asked for them. NEVER include references on the same page as your resume

or submit without a request to do so.

Mark Donahue 608 Preston Place Charlotte, FL 22903

Mark.Donague@unf.edu Home phone: (904) 555-1234

REFERENCES

Dr. Margaret McGonagall

Professor of Finance University of North Florida, Coggin College of Business

P.O. Box 400173 Charlottesville, FL 22903

(904) 555-1234 mmcgonagall@unf.edu

Mr. Donald Weasley Manager

American Eagle Outfitters 234 Town Center Road Jacksonville, FL 22003

(904) 555-6789 dweasley@aeo.com

Mr. Martin Malfoy Volunteer Coordinator

Madison House, University of North Florida 170 Rugby Road

Charlottesville, FL 22903 (904) 555-4949

mmalfoy@unf.edu 20

COVER LETTERS

THE COVER LETTER It is important that you prepare your written job search correspondence with as much care as you used when constructing your resume. A cover letter is a vital tool in marketing yourself to prospective employers. An effective cover letter will draw attention to your qualifications and experiences that are most relevant to the position for which you are applying. Employers often use letters to assess the written communication skills that you will need for any position. A letter provides you the opportunity to convey to a potential employer your interest, enthusiasm, and other personal attributes that are not easily expressed in a resume alone.

GENERAL GUIDELINES When should I send a cover letter? If you are conducting an on-campus job search a cover letter may not always be required. It is important to note that unless requested, cover letters cannot be submitted through the Career Wings system. If you are conducting an off-campus job search sending a cover letter will provide the employer with helpful information to complement the resume. A cover letter can convey your interest in a position and indicate that you are a “match” for the position. What should my cover letter say? • Why you are writing and how you learned about the organization or opportunity • Why you are interested • Why you are qualified and would be a good “match” for the position • How you plan to follow up with the employer • Do not restate what is on your resume • Emphasize personal attributes/strengths related to qualifications for the position How do I begin to compose the letter? Use your own words! Resist the temptation to compose your letter simply by replacing a few words in the attached samples. Remember, the purpose of your letter is to showcase your individual strengths and your own written communication skills. Use the sample as a guide, but be unique.

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COVER LETTERS

To whom should the cover letter be addressed? If possible, address the cover letter to a specific person, not “Dear Sir/Madam” or “To Whom It May Concern.” If contact information is not available on Career Wings, use a position title (e.g. Dear Internship Coordinator or Dear Recruitment Manager). Make sure to use current information.

How long is a cover letter? Cover letters should not exceed four paragraphs or one page in length. They should be clear and use concise sentences and short paragraphs. Use proper business format when constructing your cover letter. What is the best way to send my cover letter via email? When you're sending an email cover letter,it's important to follow the employer's instructionson how to submit your cover letter and resume, and to make sure that your email cover letters are written as well as any other correspondence you send. Even though it's quick and easy to send an email, it doesn't mean that you should write anything less than a detailed cover letter focused on why you are a good match for the job you are applying for. When applying for employment via email, copy and paste your cover letter into the email message or write your cover letter in the body of an email message.

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COVER LETTER FORMAT

Your Street Address City, State, Zip

Date (Be sure date is the same date you send the letter) Contact Person’s Name Position Title Company Address City, State, Zip Dear Mr./Ms./Hiring Manager___________: In the first paragraph, indicate why you are writing and where you heard about the position. Make sure to include the specific position title for which you are applying. If an individual or personal contact referred you to the organization, be sure to mention the name in the first or second sentence. Then provide a brief explanation of your interest that reflects your research into the organization. Keep the first paragraph brief and attention grabbing. In one or two paragraphs, detail how you can contribute to the company. Show how your qualifications, skills, and attributes will benefit the firm. Make sure not to reproduce your resume in this space, but highlight your most pertinent experiences. If you have access to a position description or job listing, specifically address how your background matches the qualifications they are seeking. You might even list your qualifications in the same order that the criteria were listed in the job description. Your objectives here are to demonstrate that you are a “match” for the position and to stimulate enough interest that the contact person will want to read your resume. Create a “need” for yourself at the company, and indicate your willingness to contribute to the organization. In the closing paragraph, you should suggest the next step. If this is an off-campus opportunity, mention your desire to arrange an interview. Indicate that you will call at a particular time, usually within two weeks, and then follow up. Thank the person for his/her time and consideration of your credentials. Sincerely, (Signature) Full Name

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COVER LETTER SAMPLE

4587 Hillshire Lane Jacksonville, FL 32224

(904) 555-2233 Lacy.Smith@unf.ed

January 12, 2010 Ms. Sylvia Range Special Programs Assistant Merrill Lynch 303 Center Street Jacksonville, FL 24560 Dear Ms. Range:

I am a junior at University of North Florida, working toward my bachelor's degree in business administration with a major in Financial Services. I am writing to inquire about possible internship opportunities with Merrill Lynch. I am seeking an internship for summer 2011, and while researching opportunities in the field of finance, I found that Merrill Lynch has opportunities for a finance internship. My work background and coursework have supplied me with many skills and an understanding of finance:

I worked previously as a teller at Bank of America which provided me with an opportunity to work closely with the bank manager and learn all aspects of branch based services. In addition I have also completed upper level coursework which emphasized investments, real estate, financial management, risk management & insurance, money & banking and international finance.

I have been actively involved with the Coggin College of Business student clubs & organizations, including being elected as treasurer of the Finance & Investment Society. FIS has afforded me the opportunity to network with many finance employers and allowed me to gain a perspective on finance and the ability to apply it to real world situations.

My enclosed resume provides additional details about my background. I look forward to an opportunity to meet with you to discuss your internship positions. Thank you for your consideration.

Sincerely, (handwritten signature) Lacy Smith 24

THANK YOU LETTER INSTRUCTIONS

Follow-up with employers is a critical step in the interviewing process. It is important to send a thank-you note to employers immediately after the interview. A well-written, timelythank-you letter tells an employer that you are courteous and thoughtful. Thank-you letters are used to reconfirm and reinforce your interest in a position. They can also provide a format where you can clarify answers you gave in an interview. GENERAL GUIDELINES • Always send a thank-you letter to people who have spent time interviewing you or pproviding you with information about careers. • If more than one person interviewed you, a thank-you letter should be addressed to ttthe key decision maker and one to the coordinator of the visit. Both letters may be ttadded to your candidate file, so personalize each letter. • In your letter to the coordinator, be sure to thank, by name, each of the individuals with ttwhom you interviewed. • Reinforce how you see yourself fitting into the organization and satisfying the ttrequirements of the position. Create a “match” between yourself and the position. • You may wish to refer to one of the highlights or one of the specific points discussed

during the interview. • Keep it brief—no more than one page or 2 to 3 paragraphs. • If you are sending a thank-you letter by mail, make sure to use appropriate stationary. • E-mail is one appropriate method of sending a thank-you letter, but make sure to use

proper business format. • Another option is to mail a neatly handwritten thank-you letter on a note card or typing a

formal thank-you letter.

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SAMPLE THANK YOU LETTER

SAMPLE THANK-YOU LETTER FOLLOWING AN ON CAMPUS RECRUITMENT INTERVIEW

36 College Avenue Jacksonville, FL 32224

(904) 555-4667 Andrew.Carter@unf.edu

October 3, 2010 Mr. Brad Larson Manager of College Recruitment Target Stores Inc.685 North Glebe Road Jacksonville, FL 32224

Dear Mr. Larson:

Thank you for the opportunity to interview with you on-campus at the University of North Florida’s Coggin College of Business Career Management Center on October 28. Our meeting has solidified my interest in working as an intern for Target.

After speaking with Scott Stringfield, who interned with your company last summer, attend-ing a company presentation and speaking with you, I have confirmed my belief that the Target would be a wonderful working environment to learn and grow. I am confident that my experience in retail and the knowledge I have gained through my education at the Coggin College of Business would enable me to contribute to your cohesive and professional team of retailers. After my interview I have concluded that the prospect of working for Target is an exciting one because of the fast-track merchandising career path.

Again, thank you for your time and consideration. If you need any additional information, please feel free to contact me. I look forward to hearing from you in the next few weeks. Sincerely, Andrew D. Carter

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SAMPLE THANK YOU LETTER

SAMPLE THANK-YOU LETTER FOLLOWING A FORMAL INTERVIEW

1 Jacksonville Drive Apt. 2

Jacksonville, FL 32224 (904) 765-1134

Catherine.Jones@yahoo.com

August 4, 2010 Mr. John Doe Operations Manager of Inbound Logistics Winn-Dixie Stores, Inc. 1234 Hills Court Jacksonville, FL 32224 Dear Mr. Doe,

Thank you for the opportunity to interview with you on Wednesday. Our meeting has solidi-fied my interest in becoming a member of the Winn-Dixie team.

After speaking with the Talent Acquisition Manager, Jane Doe, researching the company, and meeting with you and Mr. Bob Jones, I have confirmed my belief that Winn-Dixie would foster a wonderful environment for me to learn and grow. I am confident that my experience in logistics and the skills and I have acquired through my internship will make me a valuable asset to your inbound logistics team. I appreciate the fact that you take a special interest in the well being of your associates, and have an open door policy with them.

I have concluded that the opportunity to work for Winn-Dixie is an exciting one that will not only further my education in the logistics field, but provide me with numerous opportunities for advancement and growth. My enthusiasm and strong organizational skills make me a great candidate for the Logistics Coordinator position.

Again, thank you for your time and consideration. If you need any additional information, please feel free to contact me. I look forward to hearing from you in the next few weeks.

Sincerely, Catherine Jones

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COMMUNICATION ESSENTIALS

TIPS FOR PROFESSIONAL EMAIL ETIQUETTE

• Be Polite & Courteous: Think of the basic rules you learned growing up, like saying pleaseand thank you. Address people you don't know as Mr., Mrs., or Dr. and only addresssomeone by first name if they have instructed you to do so.

• Be Conscious of Your Tone: It is very difficult to express tone in writing. You want to comeacross as respectful, friendly, and approachable. You don't want to sound curt or demanding.

• Be Concise: Get to the point of your email as quickly as possible, but don't leave outimportant details that will help your recipient answer your query.

• Be Professional: This means, stay away from abbreviations and don't use emoticons (thoselittle smiley faces). Don't use a cute or suggestive email address for businesscommunications.

• Use Correct Spelling and Proper Grammar: Use a dictionary or a spell checker —whichever works better for you. Pay attention to basic rules of grammar.

• Ask Before You Send an Attachment: Because of computer viruses, many people won'topen attachments unless they know the sender. Even that can be a mistake because manyviruses come disguised in email messages from someone you know. Before sending anattachment, ask the recipient if you may do so.

• Wait to Fill in the "TO" Email Address: This will allow you to double check forgrammatical errors, proofread your email and will keep you from accidentally sending anemail prematurely.

Make sure you have an appropriate & professional email address!Instructions on how to change your UNF email to a preferred professional address:1. Go to the ITS Self Service Website: https://www.unf.edu/app/es or login to your MyWings account and select “Email Self Service” on your homepage under “quick links”2. “View Alias” will show you your current email address3. Go to “Create Alias” to change your email address4. After you have selected your new alias, select “update public alias” and this will be the new address that can be viewed to the public.5. Some suggested professional email address: John.smith@unf.edu; John.l.smith@unf.edu; Smith.john@unf.edu; jsmith@unf.edu.

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JOB SEARCH STRATEGIES

JOB SEARCH STRATEGIES

Evaluating A Job OfferCongratulations on receiving a job offer! You areprobably feeling both excited and relieved. After theinitial excitement, you may be wondering whether thisis the right job to accept. But how do you decide what is right in an offer?

What is Most Important To You?The first stage in evaluating a job offer is determiningwhat work and life values are most important to you.One of the purposes of identifying your values is todecrease the potential for future conflict between a joband your personal and professional needs.

Life and work values that you should consider:

Pleasant surroundings/office space Climate Commuting time Proximity to familyCost of living Opportunity to work with new people Size of organization Overtime vs. no overtime Creativity Skill transferability Significant responsibility Opportunity to supervise others Opportunity for advancement/mobility Job security Company ethics Work that helps others/society Health/fitness Local arts, entertainment, cultural activities

Benefits package: (Health/Life Insurance,Tuition Assistance, Vacation)LocationAppeal of city or townOpportunity to work in teamsPositive relationship with co-workersFlexible work hoursVariety in workLearning potentialIndependencePositive relationship with supervisorLevel of pressure on the jobSalary (current or future)Company imageIndustry growthTravelSignificant other's careerAdventure/excitement

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EVALUATING A JOB OFFER

Should You Try Negotiating?

First identify the primary issue that you want to negotiate. Some students need to negotiateimmediately for more time to make a decision. Other issues that students often wish tonegotiate include salary, sign-on bonuses and start dates. Think carefully about what terms andalternatives are acceptable to you. For example, if your request for a higher starting salary isdenied, you might then negotiate for a signing bonus or for a performance and salary reviewearlier than they are typically conducted.

Next, decide if you have grounds for negotiating. What are good reasons for bargaining? Youmay want to consider negotiating if you:

Discover that you will be unable to make ends meet with the offered salary or have experienceor other qualifications that exceed those of other candidates offered positions by theorganization; or learn that similarly-qualified candidates have been offered more appealingemployment packages by the same organization in the same location; or will only accept theoffer if the organization will negotiate the terms.

Enter into negotiation only if you plan to accept the offer if your needs are met.

Don't attempt to engage organizations in a bidding competition; you will annoy your potential employers;and while it is not common for employers to rescind offers to students who attempt negotiation, it is within the realm of possibility that you could end up empty-handed. With a tactful approach, you should be able to avoid putting your offer in jeopardy.

If you are still uncertain about whether you have grounds totry bargaining, feel free to call The Career Management Centerfor advice.

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DRESS FOR SUCCESS

BUSINESS PROFESSIONAL ATTIRE

Female Professional Dress• Dark Navy, Dark Charcoal Gray or Black suit. Skirted suit is ppreferred but pants suit is acceptable. sSkirt should be knee length.• Blouse can be cotton or silk but should be whitesand conservative (low cut is not appropriate).• Pantyhose must be worn and should be flesh tone and free sof runs or snags (bring an extra pair with you to ans interview).• Basic dark pumps with a 1"-2" heel (no strappy sandals, splatforms or open-toed styles).• Simple and minimal accessories (ie. watch, stud earrings, ssimple pearl necklace) No visible tattoos or body piercings.• Minimal perfume.• Hair and nails should be clean and well groomed. Long hair sshould be pulled back off the face.• Carry a small briefcase or portfolio.

Male Professional Attire• Dark Navy, Dark Charcoal Gray or Black conservatively styled two piece suit.• Pressed and starched button down dress shirt – white ppreferred (undershirt adds professional touch).• A tie in a simple pattern that matches the color of your ssuit (make sure tie is appropriate length).• Dark dress socks that are at least calf high.• Polished dress shoes in a dark color. Dress belt should bbe worn and needs to match the color of shoes.• No visible body piercings or tattoos.• Get a haircut – short hair is always preferred.• Clean and trimmed fingernails.• Wear minimal cologne.• Carry a light briefcase or portfolio.

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DRESS FOR SUCCESS

BUSINESS CASUAL ATTIRE

Female Casual Dress• Dress pants which fit well and are conservative in style and color.• Skirts that are conservative in style and color and are a length at which you can sit comfortably in public.• Blouse or shirt that fits well and is conservatively cut (no low cut styles).• Pumps or flats that are polished and conservatively styled. Sling back styles are appropriate (avoid sandals, sneakers and flipflops).• Jewelry, make-up and perfume should be in good taste.• Hair and nails should be well groomed.• Clothing should be laundered and neatly pressed.

Male Casual Attire• Dress pants are preferred. Khakis are acceptable.• Dress shirt is preferred. Nice golf shirt isacceptable.• Tie is appropriate but optional.• Dress shoes or conservative loafers with matching belt (avoid sneakers, sandals and flipflops).• Wear minimal cologne.• Hair and nails should be well groomed.• Clothing should be laundered and neatly pressed.

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YOU HAVE AN INTERVIEW, NOW WHAT?!

In addition to preparing yourself physically, you need to prepare yourself mentally. The best wayto prepare mentally is to know what may be coming. Fear of the unknown can only exist whenthere is an unknown. Take the time to understand some of the “standards” when it comes tointerviewing questions.

The following are some of the most difficult questions you will face in the course of your jobinterviews. Some questions may seem rather simple on the surface—such as “Tell me aboutyourself”—but these questions can have a variety of answers. The more open ended thequestion, the wider the variation in the answers. Once you have become practiced in yourinterviewing skills, you will find that you can use almost any question as a launching pad for aparticular topic or compelling story.

Tell me about yourself.What the hiring manager really wants is aquick, two- to three-minute snapshot of whoyou are and why you’re the best candidate forthis position. So as you answer this question,talk about what you’ve done to prepare yourselfto be the very best candidate for the position.Use an example or two to back it up. Then askif they would like more details. If they do, keepgiving them example after example of yourbackground and experience. Always point backto an example when you have the opportunity.“Tell me about yourself” does not mean tell meeverything. Just tell me what makes you thebest.

Why should I hire you?The easy answer is that you are the best person for the job. And don’t be afraid to say so. Butthen back it up with what specifically differentiates you. For example: “You should hire mebecause I’m the best person for the job. I realize that there are likely other candidates who alsohave the ability to do this job. Yet I bring an additional quality that makes me the best personfor the job--my passion for excellence.

What is your long-range objective?The key is to focus on your achievable objectives and what you are doing to reach thoseobjectives. For example: “Within five years, I would like to become the very best accountantyour company has on staff. I want to work toward becoming the expert that others rely upon.And in doing so, I feel I’ll be fully prepared to take on any greater responsibilities which mightbe presented in the long term. For example, here is what I’m presently doing to prepare myself.

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SAMPLE INTERVIEW QUESTIONS

Are you a team player?Almost everyone says yes to this question. But it is not just a yes/no question. You need toprovide behavioral examples to back up your answer. A sample answer: “Yes, I’m very much ateam player. In fact, I’ve had opportunities in my work, school and athletics to develop my skillsas a team player. For example, on a recent project . . .”Emphasize teamwork behavioral examples and focus on your openness to diversity ofbackgrounds. Talk about the strength of the team above the individual. And note that thisquestion may be used as a lead in to questions around how you handle conflict within a team, sobe prepared.

Have you ever had a conflict with a boss or professor? How was it resolved?Note that if you say no, most interviewers will keep drilling deeper to find a conflict. The key ishow you behaviorally reacted to conflict and what you did to resolve it. For example: “Yes, Ihave had conflicts in the past. Never major ones, but there have been disagreements thatneeded to be resolved. I've found that when conflict occurs, it helps to fully understand theother person’s perspective, so I take time to listen to their point of view, then I seek to work outa collaborative solution. Focus your answer on the behavioral process for resolving the conflictand working collaboratively.

What is your greatest weakness?Most career books tell you to select a strength and present it as a weakness. Such as: “I worktoo much. I just work and work and work.” Wrong. First of all, using a strength and presenting itas a weakness is deceiving. Second, it misses the point of the question. You should select aweakness that you have been actively working to overcome. For example: “I have had trouble inthe past with planning and prioritization. However, I’m now taking steps to correct this. I juststarted using a pocket planner . . .”Talk about a true weakness and show what you are doing to overcome it.

If I were to ask your professors to describe you, what would they say?This is a threat of reference check question. Do not wait for the interview to know the answer.Ask any prior bosses or professors in advance. And if they’re willing to provide a positivereference, ask them for a letter of recommendation. Then you can answer the question like this:“I believe she would say I'm a very energetic person, that I’m results oriented and one of thebest people she has ever worked with. Actually, I know she would say that, because those areher very words. May I show you her letter of recommendation?” So be prepared in advance withyour letters of recommendation.

What qualities do you feel a successful manager should have?Focus on two words: leadership and vision. Here is a sample of how to respond: “The key qualityin a successful manager should be leadership--the ability to be the visionary for the people whoare working under them. The person who can set the course and direction for subordinates. Thehighest calling of a true leader is inspiring others to reach the highest of their abilities.

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BEHAVIORAL INTERVIEW QUESTIONS

Sample Behavioral Interview Questions

• Describe a time when you were faced with a stressful situation that demonstrated your coping skills.• Give me a specific example of a time when you used good judgment and logic in solving a problem.• Give me an example of a time when you set a goal and were able to meet or achieve it.• Tell me about a time when you had to use your presentation skills to influence someone's opinion.• Tell me about a time when you had to go above and beyond the call of duty in order to get a job done.• What is your typical way of dealing with conflict? Give me an example.• Tell me about a difficult decision you've made in the last year.• Give me an example of when you showed initiative and took the lead.

Behavioral Interviewing Strategies for Job-SeekersThe premise behind behavioral interviewing is that the most accurate predictor of futureperformance is past performance in similar situations. Behavioral interviewing, in fact, is said tobe 55 percent predictive of future on-the-job behavior, while traditional interviewing is only 10percent predictive.

When you start to tell a behavioral story, the behavioral interviewer typically will pick it apart totry to get at the specific behavior(s). The interviewer will probe further for more depth or detailsuch as "Tell me more about your meeting with that person," or "Lead me through your decisionprocess." If you've told a story that's anything but totally honest, your response will not hold upthrough the barrage of probing questions.

Ideally, you should briefly describe (1) the situation, what (2) specific action you took tohave an effect on the situation, and (3) the positive result or outcome.

It's difficult to prepare for a behavior-basedinterview because of the huge number andvariety of possible behavioral questions youmight be asked. You should prepare yourself withmultiple example stories that can be adapted tomany behavioral questions. Use examples frominternships, classes and school projects,activities, team participation, community service,hobbies and work experience -- anything really --as examples of your past behavior.

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TELEPHONE INTERVIEW TIPS

BACKGROUNDTelephone interviews are common in today’s job market and are offered for a variety of reasonsincluding cost savings, screening of candidates and out-of-town applicants. The followingtelephone interview tips will help prepare you for a successful call.

RESEARCHTry to find out who will be interviewing you. There may be multiple people on the call so ifpossible get their names and titles. Become familiar with these titles and names and have themwritten down in front of you. Make sure you have done your research about the company or organization. You should research and prepare for a telephone interview just as extensively as you would for an in person interview.

ORGANIZE YOUR THOUGHTSMake a list of your accomplishments and goals. Write out your strengths and weaknesses and what you are doing to overcome those weaknesses. Write down the reason why you are interested in thecompany. Take advantage of being able to have notes in front of you!

PRACTICE!Never forget that a telephone interview is still an interview. Take time to practice interview questions with friends, family, or with the Career Management Center. Mockinterviews are also available for you to participate in with the Career Management Center.

SOUND CHECKHave a friend ask you questions over the phone. Make sure that he/she listens not only forcontent, but also tone, rate and clarity of your speech. Are you speaking slowly and clearly? Canyou easily be heard? Is your voice portraying you as a confident and enthusiastic candidate?

FIND A PRIVATE LOCATION AND ELIMINATE DISTRACTIONSStake out a quiet space to occupy during your interview. Ideally, there should be a comfortableplace to sit as well as a table to lay out your papers and take notes. Find a low-traffic spot whereyou are unlikely to be disturbed. Make sure that the television and the radio are turned off. Exityour email and turn off your computer screen.

BE ORGANIZEDHave a copy of your resume and cover letter close at hand. The employer on the other line willmore than likely have these documents in front of him/her. Have your notes and lists easilyaccessible but be careful, too much paper can be a distraction. Place a notepad and several pensor pencils on the table. Write down notes, questions and most importantly, your interviewer'snames.

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QUESTIONS TO ASK EMPLOYERS DURING INTERVIEWS

Always prepare questions to ask to the interviewer. Be sure you have researched the companyand the company’s website. Having no questions prepared sends the message that you have notprepared for, nor are you very interested in, the position. Some of your questions may have beenanswered during the course of the interview, before you are offered the opportunity to ask. Ifso, you can simply state something to the effect that you were interested in knowing about ...,but that was addressed during the interview. You could ask for additional clarification ifapplicable.

Samples• What is the organization's plan for the next five years, and how does this department fit in?• Could you explain your organizational structure?• How will my leadership responsibilities and performance be measured? By whom?• What are the day-to-day responsibilities of this job?• What are some of the skills and abilities necessary for someone to succeed in this job?• What is the company's policy on providing seminars, workshops, and training so employees can kkeep up their skills or acquire new ones?• Can you describe an ideal employee?• What particular computer equipment and software do you use?

Don’t!• Ask questions that are clearly answered on the employer's web site and/or in any literature pprovided by the employer to you in advance!• Never ask about salary and benefits issues until those subjects are raised by the employer!

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NEGOTIATION GUIDE

How to start the negotiation process?

• Convey your enthusiasm and interest in the offer.• Contact the company representative who extended the offer.• Express your concern about the salary, and provide a rationale for your request for a higher starting salary

Ms. Employer: “I’m really impressed with your skills and experience. We would like to offer youthe position at a starting salary of $35,000 per year.”Mr. Job Seeker: “Thank you. I’m excited at the prospect of working for Rutherford Enterprises,however; my salary needs are at the $38,000 level. As you know, accepting this position willrequire that I relocate to the Seattle area. Accepting anything less than $38,000 would simply befar too costly given the moving expenses.”Ms. Employer: “Hmmm, I can understand your position; but I simply can’t offer you more than$35,000 per year. Our company policy is to bring all new hire at this management level in for$35,000 per year. We are looking at raising salaries on a cost of living adjustment sometimenext year….”Mr. Job Seeker: “I’m afraid that simply would not work, as I would need to make the move thisyear in order to begin by your requested hire date.”Ms. Employer: “I really hate to lose you. I believe we need someone with your experience onour team. Perhaps we could work out something else. As I said, I can’t start you out any higherthan $35,000 per year, but I could possibly offer you a $3,000 sign on bonus. That would help todefray your moving costs. Would that be acceptable?”

Now, obviously all conversations are notgoing to go exactly as the one in theexample did. In some cases, the employerwill remain adamant that they simplycan’t pay any more and they won’t offerany other type of compensatory benefit ontheir own either. Just keep in mind thatnot all of the money you bring home is tiedup in your paycheck. Sometimes you cando as well as or better than a higher salaryby negotiating for: Bonuses, Movingexpenses, Company stock options, Betterretirement benefits, Extra time off, etc

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NEGOTIATION GUIDE

Be PreparedBefore you call an employer to begin negotiating a job offer, you should prepare your answersto the questions you will probably be asked. The employer's first question usually is "why?"Review the partial list of possible answers listed below and decide which ones you think will bethe most persuasive for your case."How much do you want?" is a legitimate employer question. Be ready to answer it. Theemployer may ask about other offers; so, be sure there are job and location similarities and thespread is significant. Industry people talk to each other all the time. They have a general ideaof the "going rate" for their industry for the year. Don't try to negotiate for less than a $1000differential.

Steps in Asking For More TimeThe process for asking for more time to consider a job offer is similar to asking for salaryadjustments. In asking for more time, you may be implying the following things to theemployer. You have other offers to consider, and/or You are unsure about the offer. Whilethese are legitimate issues, you need to realize that the longer you take to decide on an offer,the more companies will pressure you to come to a decision. They are concerned that theprobability of receiving an acceptance from you will decrease as time passes.

Best advice: Think it through, do your research and see the Career Management Centercoordinator to talk through your script before you call. You can get help as you go through youroutline and may be asked some other questions to help you clarify the issue. Another opinioncould help.

Researching SalaryYou should have a reasonably accurate idea of the salary ranges for the position that you areinterviewing. Check out these web resources: salary.com, salaryexpert.com

Extension of an OfferGive yourself plenty of thinking and negotiating time. Before you call, check with otheremployers you're interested in so you know your requested new date is valid. You don't want tocall every other week. If you say, "I need to know right now if you are going to make me anoffer and the salary," you risk a negative response. You should have discussed your timetablebefore leaving. Remember, once you accept an offer, either verbally or in writing, you mustnotify all other employers and withdraw from consideration.

Employer Responses Vary• We'll talk about it and get back to you.• Our offer is firm.• I'm sorry we can't do anything and hope you enjoy the other job.

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