colour psychology

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COLOUR PSYCHOLOGY

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Page 1: Colour Psychology

COLOUR PSYCHOLOGY

Page 2: Colour Psychology

What is your FAVORITE colour? What you would select today could change

tomorrow, depending on your mood. Some days you prefer blue and others red etc.

Do you know that the most popular color worldwide is blue? Dulux Paints carried out a comprehensive global survey and found that 42% of males and 30% of females favored the same color ....BLUE.

Second favorite is RED and GREEN followed by ORANGE, BROWN and PURPLE. The least favorite color is YELLOW, with only 5% of people choosing it over the others.

Page 3: Colour Psychology

Let's look at BLUE first:How the colour blue affects us physically and mentally

Calm, sedate and can lower blood pressure

Sense of cooling Builds confidence Enhancement of

intuition Most productive color

Page 4: Colour Psychology

The living room and dining room below are both styled in blue however, as you can see they have

very different concepts

.

Page 5: Colour Psychology

Next on the list is REDHow the colour red affects us mentally and physically

Increases enthusiasm Stimulates energy,

passion and strong emotion

Encourages action, confidence and appetite

A sense of protection from fears and anxiety

Some cultures consider red to represent luck so maybe you feel lucky

Page 6: Colour Psychology

The images below demonstrate how red can be used at home. It's a classic choice for a dining area probably

something to do with the stimulant of appetite.

Page 7: Colour Psychology

What about GREEN:How the colour green affects us physically and mentally

Soothing, and restful on the eye

Relaxing mentally as well as physically

Helps alleviate depression, nervousness and anxiety

Offers a deep sense of renewal, self-control and harmony

Page 8: Colour Psychology

It's not necessary to build your design wall to wall in green and as you can see

from the rooms in the images below, just a touch can be enough.

Page 9: Colour Psychology

What ORANGE represents:How the colour orange affects us physically and mentally

Can stimulate feelings relating to summer

Stimulate hunger and enthusiasm

Relates to meditation and higher self

Creativity

Page 10: Colour Psychology

An accent wall can be the main focal point of your room which you can see in orange below.

Page 11: Colour Psychology

What BROWN represents:How the colour brown affects us physically and mentally

Feeling of wholesomeness and practicality

Stability and reliability Grounded with a

connection to Earth Offers a sense

orderliness

Page 12: Colour Psychology

Timeless and classic therefore brown never gets old.

Page 13: Colour Psychology

What PURPLE represents:How the color purple affects us mentally and physically

Uplifting Calming to mind

and nerves Offers a sense of

spirituality and wisdom

Encourages creativity and success

Page 14: Colour Psychology

Dreamy and offers you a room to be inspired by.

Page 15: Colour Psychology

What YELLOW represents:How the colour yellow affects us mentally and physically

Mentally stimulating Stimulates the nervous

system Activates memory Encourages

communication Is the color most likely

to cause eye strain and it is prone to make babies cry

Page 16: Colour Psychology

Yellow is a great color to work with the concept of retro 60's and it also reminds me of country interior design.

Page 17: Colour Psychology

What WHITE represents:How the colour white affects us mentally and physically

Aids mental clarity Encourages us to

clear clutter or obstacles

Evokes purification of thoughts or actions

Enables fresh beginnings

Page 18: Colour Psychology

Super elegant. that about sums up white interior designed rooms.

Page 19: Colour Psychology

What BLACK represents:How the colour black affects us mentally and physically

Feeling inconspicuous

A restful emptiness Mysterious evoking

a sense of potential and possibility

Sophistication

Page 20: Colour Psychology

Definitely sophisticated and very much akin to classic French interior design

and art deco

Page 21: Colour Psychology

Let’s get to it!Now that you understand what color means and you could incorporate color psychology to your advantage when going through your selection process. Color meanings are useful and can help you build successful interior design schemes.