combatting bullwhip risk...supply chain disruptions caused by this crisis are more challenging...
TRANSCRIPT
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Combatting Bullwhip Risk: Minimizing Disruption to Mission-Critical Supply Chains During a Crisis
WEBINAR
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WELCOME
Helen AtkinsonContributing EditorSupply Chain Brain
Michael WatsonPartner
Opex Analytics, a LLamasoft Company
Mathew ElenjickalCEO & Founder
FourKites
Ted StankChair, Global Supply
Chain Institute
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Supply chain disruptions caused by this crisis are more challenging because both supply and demand inputs are.
COVID-19 ImpactsBullwhip BeginningsThe Beer Game teaches the phenomenon as a principle of supply chain management.
The Bullwhip Effect and Supply Chain Risk
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Supply Chain Visibility Can Mitigate Disruption
Transit Times & Border Crossings
ReallocatingCapacity
Greater Urgency for Critical Supplies
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How did we get here?
Panic buying
Increased need for essentials
Drop in demand for non-essentials
1
2
3
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Managing Shifts in Demand
How can you account for these risks?
● Accommodating shifts in channel and buyers
● By building in redundant or variable capacity in source/make/deliver
● Nurturing relationships with key goods and service providers
● Designing in flexibility in products
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Transportation Market Shifts
Reduction in manufacturing on auto, commercial furniture, recreational equipment
Increased demand for CPG and food in stores drives collaboration between commercial distributors and retailers
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Cues in Demand Forecasting
Point of Sale Data or Online Ordering Data
Changing Algorithms
& Tools
Social Media Data or Google Mobility Data
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Trends in Supply-Side Logistics
MEAT 4/13 vs. 3/16: ⎼17%4/13 vs. 2/17: ⎼ 9%
DAIRY4/13 vs. 3/16: ⎼5%4/13 vs. 2/17: ⎼4%
ALCOHOL4/13 vs. 3/16: ⎼13%4/13 vs. 2/17: ⎼1%
CPG4/13 vs. 3/16: +2%4/13 vs. 2/17: +27%
Load Volume Map: Live Two-week Comparison
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Evolution in Planning Post-COVID
Reduce
Cycle
Times
Reimagine
Demand
Planning
Engage
Marketing
Support
Speed
Response
Times
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The New Normal in Transportation
ePOD Tracking URLS for customers
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Key Takeaways
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Questions?
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Thank You
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