come cambia il modo di lavorare · come cambia il modo di lavorare mobile – social – visual -...
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Cisco Confidential © 2010 Cisco and/or its affiliates. All rights reserved. 1
Come cambia il modo di lavorare Mobile – Social – Visual - Virtual
Paolo Campoli
Head of SP Architectures and SP CTO
Cisco EMEAR
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 3
23.56 45.33 34.54 14.32 5.33 9.43
3.26 35.13 74.14 33.56 2.03 1.98
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 4
Mobile, Social, Visual, Virtual
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PC World Post-PC World
Client OS
Server
Architecture
Applications
Devices
Nuove scelte su ogni livello dello Stack tradizionale
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Si richiedono nuove capacità per l’efficienza e la competitività
Mobile Accesso sicuro alle a persone ed informazioni ovunuque e da ogni device
Virtual Agilità e scalabilità on-demand
Rich media con I vantaggi economici del VDI (VXI)
Social Expertise & localizzazione delle informazioni,
interazioni proattive con il clienti
Visual Interazioni in alta qualità ovunque, realtime
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3 fundamental transitions Bring Your Own Device (BYOD) Virtual Desktop / VXI Mobile Collaboration
Common denom: CLOUD
Powers
WLAN
Provides
Access
Configures
Network
Establishes
Policies
Secures
Device
Enforces
Policy
CISCO
INTELLIGENT
NETWORK ISE AnyConnect TrustSec Catalyst UPoE
Unified WLAN
PRIME NCS
Annie brings new
iPad to office
Annie brings new
iPad to office
Provisions
Device, Apps
Provisions
Device, Apps Collaborate Contextualizes
Security
CISCO
INTELLIGENT
NETWORK Collaboration Applications MDM VXI ASA
Annie moves
across campus
Annie moves
to a cafe
Consumer Location-based
Services
Connects to
Untrusted
Wi-Fi network
Develops
New Services
Quickly
CISCO
INTELLIGENT
NETWORK Packet Core AnyConnect ISE
Next Gen Hotspot
Collaboration Applications
Location-based Services
Annie moves
to a cafe
Annie heads
home
Videoscape
Delivers
Premium
Content
Handoff – Wi-Fi
to 3G/4G
Cellular
Aggregates
Small Cell,
Macro Traffic
CISCO
INTELLIGENT
NETWORK CDN Unified RAN
Backhaul Packet Core
Next Gen Hotspot
Turbo Boost
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Network
VDI
Virtual Desktop Infrastructure
Server
Traditional Desktop Model VXI
Virtual Experience Infrastructure
Server
Voice/Video
Virtualisation Ready Network
En
d-t
o-E
nd
In
teg
rate
d s
olu
tio
n,
Va
lid
ate
d
Des
ign
,
En
d-t
o-E
nd
Se
cu
rity
, S
ing
le S
up
po
rt N
um
be
r
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CLOUD … SCALE, next
3 Paths Strength: Network, UC, Mobile, BYoD Assets: CPE … Cloud Connector Relevance: Vertical offers
Video, the next voice
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HQ/DC WAN/Internet
AVP AVP
WAN/Internet Citrix-Ready WAAS with AppNav Hosted Virtual Desktops
Private Cloud
Hosted Collaboration Solution (HCS)
WAN/3G/4G HCS Connector Branch/
Remote User
Cisco AVP on ISR G2 / ASR 1000 APPLICATION VISIBILITY & PERFORMANCE
APPLICATION OPTIMIZATION
SURVIVABILITY
AppNav for WAAS (WAN Optimization)
HCS Connector on ISR G2
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CSR
Hybrid Cloud
WAN / Internet
Cloud Services Router (CSR) VIRTUAL SECURITY SERVICES
CLOUD-BASED SECURITY SERVICE
UNIFIED VPN FOR CLOUD
Scan Safe Connector on ISR G2
FlexVPN on ASR 1000
Branch/ Remote User
Point-of-Sale Sales App
SAAS App
OS
WAN/ Internet Store 2 Store 1 Store 3 FlexVPN
App
OS
ScanSafe
ScanSafe Connector Internet
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Cloud In Retail
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Public Cloud
IaaS Cisco
HCS
INCOMING
CALL
Private Cloud
Cisco UCS E Series on ISR
G2
HCS
Connector
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Slide
Payment
Card
Payment
Approved
Public Cloud Point-of-Sale
Private Cloud
Cloud Services
Router
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Cloud In Financial Services
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Public Cloud
Private Cloud
hosting Virtual Desktops
Cisco ISR G2
with AVC and WAAS
VoIP VDI HD
Video
ASR 1000 with FlexVPN
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Public Cloud
Cisco ISR G2
with AVC and WAAS
ScanSafe
Connector
ScanSafe
Private Cloud
hosting Virtual Desktops
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Cloud In Education
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Public Cloud
Private Cloud
Play Video
Play Video
Play Video
Play Video
WAAS with
Context-Aware DRE and AppNav
Play Video Play Video
Play Video
FlexVPN on ASR 1002-X
Play Video
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CLOUD … SCALE, next
3 Paths Strength: Network, UC, Mobile, BYoD Assets: CPE … Cloud Connector Relevance: Vertical offers
Video, the next voice
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• The global market size is expected to
rise steeply – from 21.5bnUSD (2010)
to 73BnUSD in 2015 according to IDC
• Cloud computing will boost GDP by
between 1 and 2% of GDP in Europe's
biggest five economies
• Cost savings for adopting
organisations will be in the range of 20
to 50% of ICT spend
• Cloud computing will add 11.3 million
jobs to the worldwide economy by 2014
Thank you.