commercial, tourist, cultural & comprehensive (guidebook)

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Commercial, Tourist, Cultural & Comprehensive (Guidebook)

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Commercial, Tourist, Cultural & Comprehensive (Guidebook). The President His Highness Sheikh Khalifa Bin Zayed Al Nahyan Ruler of Abu Dhabi, keenly gears the UAE up to be a thriving commercial, tourist and cultural haven. Contents. About Tawasol Emirates Media L.L.C Overview - PowerPoint PPT Presentation

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Page 1: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

Commercial, Tourist, Cultural & Comprehensive (Guidebook)

Page 2: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

The President His Highness Sheikh Khalifa Bin Zayed Al NahyanRuler of Abu Dhabi, keenly gears the UAE up to be a thriving commercial, tourist and cultural haven.

Page 3: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

Contents About Tawasol Emirates Media L.L.C

Overview

DubaiSand information

Facts about DubaiSand

Where you can find DubaiSand

They are supporting DubaiSand

Media campaigns for DubaiSand

DubaiSand Rate Card

Media Sponsorship

Our Advertisers

Contact us

Page 4: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

Tawasol Emirates Media“All Media organs in one”

Tawasol Emirates Media is a national company that boasts a team of professional personnel enjoying a long experience in the media industry

Tawasol Media Company has been certified with the ISO 9001:2000 In 2008, Tawasol has bagged Sharjah Economic Excellence Award 2007 for the category of commercial sector. The company has also got the membership as a corporate partner in Dubai Quality Group.

Tawasol covers divergent media activities including publishing & distribution of directories, entertainment magazines, designing printed materials, advertising and Radio&TV broadcasting

In order to achieve its paramount goals, Tawasol has pledged to maintain the code of ethics and abide by standards of quality and excellence in a bid to reflect the bright image of the UAE

Page 5: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)
Page 6: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

Overview

Want to take a glimpse inside the Dubai universe? Well, you've come to the right place. DubaiSand will take you on a journey, from the early years of the pearls trade right through to

what's happening now. DubaiSand is a Dubai-based directory providing useful information about the emirate's business, economy, industry and tourism resources. The Directory, divided in eight

sections, contains listings on economic statistics, maps, resources, business services, free & industrial zones, transportation information, culture, health, industrial supplies, education and

history about the region's major business hub. The ongoing real- estate boom is thoroughly covered, providing enthusiastic developers all

essential data about this sector.

If you are looking for information and resources regarding Dubai then feel free to browse through our directory which is humanly edited and maintained by Tawasol. Increase your Wealth

by increasing your business literacy, a principle made crystal-clear in our Directory. DubaiSand, a bilingual guide published twice a year, is your guide to official tourist information sources, including

government tourism offices, convention and visitors' bureaus, chamber of commerce & industry, and similar organizations that provide free, accurate, and unbiased travel and business

information to the public.

Page 7: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

If you look for the following

Getting recent information about Dubai

Surfing into Dubai historical background, keeping abreast with its cultural, legal and trade systems

Exploring business opportunities

How to get governmental licenses & official papers

Making a tour across papers along cities & districts affiliated to Dubai

Reaching specific destination

What to buy and where to go

Buying or renting property units, cars.. etc

Where to stay .. Hotels, residential apartments, condominiums

Facilities and amenities Cinemas and clubs Practicing sports Visiting museums.. Historical & tourist

sites Restaurants, café Useful & General Data about Dubai Dubai map Useful addresses & telephone numbers

You will find it in DubaiSand….

Page 8: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

What kind of information & services you can get in DubaiSand ..?

Information and services are divided into 8 sections as follows: Political and historical overview Experience Dubai Tourism and shopping Culture and education Economy (money & business, real estate, free & industrial zones, oil

and gas ventures extra…) Society and sports Exhibitions and events Maps and data

Page 9: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

Facts about every new edition of DubaiSand Quantity 50,000 Copies per edition 26.000 Free

(both Arabic & English) Pages 400 - 500 A5 Pages

Colors Applying 4-color technique

Languages Two separate issues English & Arabic Retail Price 40 AED

Scheduled To be published twice a year; April & October

Sections Eight Sections

Distribution UAE, G.C.C & Other Arab Countries

Page 10: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

Where you can find DubaiSand..?

Petrol Stations (Emarat, Eppco/Enoc, Adnoc ..) Hypermarkets (Spinneyes, Carrefour, Union & Emirates Co-operative Society and all

other main supermarkets) 5 & 4 Stars Hotels Book Stores all over UAE Exhibitions Public libraries Airports, airlines bureaus& Free Markets Tecom & UAE Free Zones Chambers of commerce Foreign Embassies& consulate bureaus in UAE Governmental institutions and state-run offices Cafes, Clinics, Saloons, Gym centers… Chambers of Commerce in GCC states and other Arab Countries Leading Private Companies in GCC states and other Arab Countries Everywhere else …

Page 11: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

Distribution Map

17200

26000

900 650 700 600 2150 1300

UAE UAE Free Copies Kuwait Oman Bahrain Qater KSA Other Arab Countries

Page 12: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

Tawasol Media Campaign For DubaiSand

Page 13: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)
Page 14: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

Special Offer When accessing DubaiSand 2008, just wait for the surprises in store for you:

“Tawasol Al-Mutakamel” membership

Having Tawasol Al-Mutakamel Membership allows subscribers to enjoy an attractive package of privileges on choosing an advertorial space inside DubaiSand.

When requesting an advertorial page or space in DubaiSand, the client will enjoy our generous offer: One page equals an avalanche of attractive advantages which include the following privileges:

- Having a full editorial page (in both Ar. & Eng. Edition).- Having a distinguished advertorial space in the company website.- Sponsoring one of DubaiSand sub-divisions, to be determined according to the

advertiser’s specialization.- Getting three strip banners.

Your Ad Promotes Dubai . . . Apply & Join Now !!

Page 15: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

DubaiSand Rate CardPosition  Code Total Price In USD Total Price In AED

Front Cover Folded FCF 10,900 40,000

Back Cover Folded BCF 10,350 38,000

Inside Front Cover IFC 8,165 30,000

Inside Back Cover IBC 7,620 28,000

First Page FP 7,350 27,000

Last page LP 6,800 25,000

Cutter Sided Page CSP 4,355 16,000

Double-Spread Pages DSP 4,355 16,000

First 10 Pages FP 10 4,100 15,000

Full Page FPC 3,270 12,000

Index Strips IS 550 2,000

Book Mark BM 6,800 25,000

Page 16: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

Media Sponsorship

Clients get access to wider range of choice through threecategories of sponsorship:

Page 17: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

Platinum SponsorPlatinum sponsor will enjoy the following privileges:-

Getting the company's logo on one third of the total area allocated for the sponsors' logos on the cover

Premiere page 2 FPCs of the first ten pages. 4 Stick FPCs 2 full editorial pages. Getting the sponsor’s name & Logo on one of the four sides of the directory’s

luxurious holder bag. Having 40 strip banners stuck at the bottom of inside pages. Allocating remarkable space for the sponsor's logo on Dubai map. Putting the sponsor's logo on the directory’s promotional items and other

advertising campaigns to be held by company. Giving a speech during the ceremony marketing the directory’s launch. Having a distinguished advertorial space in the company website.

Page 18: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

Platinum Sponsor … Cont.

A premium package of benefits:

(Platinum Sponsorship of Tawasol Al-Mutakamel Membership)

Platinum sponsor will enjoy benefits as follows:-

• Sponsoring five of DubaiSand eight main sections.

• Getting 60 radio commercial ads transmitted either in Arabic or English or

Urdu via FM Radio Channel 4.

Total Cost is AED 150,000

Page 19: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

Golden Sponsor Golden sponsor will enjoy the following privileges:- Placing the company's logo on one third of the total space allocated for the

sponsors' logos on the cover 2 FPCs of the first ten pages 2 Stick FPCs 2 full editorial pages Getting the sponsor’s name & Logo on one of the four sides of the directory’s

luxurious holder bag. Having 25 strip banners stuck at the bottom of inside pages Allocating remarkable space for the sponsor's logo on Dubai map Placing the sponsor's logo on all advertising campaigns to be held by the

company Giving a speech during the ceremony marketing the directory’s launch Having a distinguished advertorial space in the company website.

Page 20: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

Golden Sponsor … Cont.

An Attractive package of benefits:

(Golden Sponsorship of Tawasol Al-Mutakamel Membership)

Golden sponsor will enjoy benefits as follows:-

• Sponsoring three of DubaiSand eight main sections.

• Getting 40 radio commercial ads transmitted either in Arabic or English or Urdu via FM Radio Channel 4.

Total Cost is AED 90,000

Page 21: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

Silver sponsor will enjoy the following benefits :- Placing the company's logo on one third of the total space allocated for the

sponsors' logos on the cover. FPCs of the first ten pages 1 Stick FPC 2 full editorial pages

Getting the sponsor’s name & Logo on one of the four sides of the directory’s luxurious holder bag.

Having 15 strip banners stuck at the bottom of inside pages Allocating remarkable space for the sponsor's logo on Dubai map Placing the sponsor's logo on all advertising campaigns to be held by company Having an advertorial space on the company's website

Silver Sponsor

Page 22: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

Silver Sponsor … Cont.

A special package of benefits:

(Silver Sponsorship of Tawasol Al-Mutakamel Membership)

Silver sponsor will enjoy benefits as follows:-

• Sponsoring a main section of DubaiSand. • Getting 25 radio commercial ads transmitted either in Arabic or English

or Urdu via FM Radio Channel 4.

Total Cost is AED 60,000

Page 23: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

Some of our Advertisers

Page 24: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

Some of our Advertisers

Page 25: Commercial,  Tourist, Cultural  & Comprehensive  (Guidebook)

Contact us

Head Office – SharjahTel. +971 6 5541218Fax +971 6 5541216P.O. Box 30039 Sharjah , UAE

Dubai BranchTel.+971 4 3297672Fax+971 4 3297671P.O. Box 126727 Dubai,

UAETOLL FREE : 800 TAWASOL

w w w . t a w a s o l m e d i a . c o mi n f o @ t a w a s o l m e d i a . c o m

Tawasol Emirates Media L.L.C.