commercial use cases stratus empowering organizations · 2012-07-06 · helping business users...
TRANSCRIPT
Commercial Use Cases
MapInfo® Stratus™ Empowering organizations
Improving operations through location intelligence
In today’s business world, location plays a key role. Whether evaluating new site locations or communicating to customers, defining new distribution routes, or visualizing customer penetration within a certain geographic area, location intelligence is critical to improving operations. Communicating and providing access to this information is equally key, and commercial organizations are realizing the benefits of sharing their location intelligence by publishing web-based interactive maps to internal business users as well as their customers.
Making better decisions— across the enterprise
Information drives well-informed decision making—whether you’re evaluating market opportunities, assessing the competition and looking at expansion. In many organizations, GIS analysts spend hours creating maps for individuals who need access to this visualization but may not have the mapping software or expertise to pull this information directly. This takes the analysts away from more important tasks and causes delays in business decision-making.
Now, with MapInfo Stratus, management can quickly and easily retrieve the information they need, according to their own business parameters, without GIS analyst involvement.
In today’s business world, location plays a key role. Whether evaluating new site locations or communicating to customers, defining new distribution routes, or visualizing customer penetration within a certain geographic area, location intelligence is critical to improving operations.
MapInfo Stratus is a SaaS-based solution that makes it easy to display location-based data through highly visual, dynamic maps for employee and/or customer access when and where they want.
Every connection is a new opportunityTM
Helping business users leverage enterprise location intelligence With MapInfo Stratus, companies can organize, analyze and share access to business data combined with spatial information within an interactive and unified platform. Relevant information is presented in an easy-to-use, intuitive maps format. MapInfo Stratus can help business users address various applications including:
•SalesTerritoryPlanning
•MarketAnalysis
•ProductDistribution
•CustomerPenetration
•DemographicAnalysis
•Store/BranchTradeAreaAnalysis
•RegulatoryCompliance
MapInfo® Stratus™fromPitneyBowesSoftwareofferseasy-to-use,web-basedcreation and access to interactive maps. Its customizable control panel provides rich location insights to your constituents when and where they want. With Stratus, both GIS and non-GIS experts can take their internal location intelligence and deliver highly professional, business-branded custom maps online in an interactive format for their constituents 24x7. For more information and further examples how local governments are harnessing the value of location intelligence, go to www.pb.com/stratus
MapInfo® StratuS™ MakeS It eaSy to reduce coStS, IMprove effIcIency and better Meet the needS of cuStoMerS and eMployeeS.
• Enable customized self-service by providing maps and schedules, specific locators, and more. Readily available when needed, online access reduces call-center traffic and adds customer convenience.
• Empower data users to view web-based maps on their own, expediting access to the insights needed for internal analysis and planning.
• Enjoy a faster, easier way to coordinate cross-organizational communications such as sales performance, campaign planning, and multi-channel promotional activities.
PitneyBowesSoftwareInc.isawholly-ownedsubsidiaryofPitneyBowesInc.PitneyBowes,theCorporatelogo,MapInfoandStratusareregisteredtrademarksofPitneyBowesInc.orasubsidiary.Allothertrademarksarethepropertyoftheirrespectiveowners. ©2012PitneyBowesSoftwareInc.Allrightsreserved.
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[email protected]@pb.com