common goals and strategies for oakland transit
TRANSCRIPT
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COMMON GOALS AND STRATEGIES FOR OAKLAND TRANSIT May
2016
Common Goals and Strategies forOakland Transit
AN ANALYSIS TO FIND TRANSIT CONSENSUSDANA RUBIN
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THE REPORT:
I. FIGURES & TABLES & PHOTOSII. PURPOSE & GOALS
III. STATE OF OAKLAND TRANSIT
i. RIDERSHIP
ii. FREQUENCY AND CAPACITYIV. THE BENEFITS OF TRANSIT
i. AN OPPORTUNITY FOR OAKLAND
ii. SB 375: A STATE MANDATE
V. NEW APPROACHES TO TRANSIT PLANNING
i. TRANSIT COORDINATIONii. METHODS FOR COORDINATION
VI. PLAN ASSESSMENT
i. METHODOLOGY Iii. ASSESSING THE PLANNING DOCUMENTS
VII. DOCUMENT ANALYSISVIII. INTERVIEW ASSESSMENT
i. METHODOLOGY II
ii. INTERVIEW SYNOPSIS
IX. DISCUSSION WITH MATRIX: COMMON GOALS FOR OAKLAND TRANSIT
i. THEMESX. NEXT STEPS
THE APPENDIX:
o PLANNING DOCUMENTS SYNTHESIZED
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I. FIGURES AND TABLES
FIGURES:
Figure 1 : Proportion of Public Transportation Users by Census Tract, 2009-2014 American Community Survey
Figure 2: Ladder of transit planning in Oakland, CA Figure 3: Regional, City, and Neighborhood Plans Reviewed
Figure 4: Plans categorized, ascending from regional authorities, transit agencies, city-wide Oakland Plans, and
neighborhood specific plans
TABLES:
Table1: AC TRANSIT Ridership from the Major Corridors Study, 2016
Table 2: Daily BART ridership reports: Change from April 2006-April 2016
Table 3: Daily Capitol Corridor Ridership: Change from OCT FY 15 OCT FY 16 Table 4: Daily WETA Ridership: Change from 2012-2013 to 2014-2015
Table 5: Goals and Strategies Matrix: Defining the roles of leading and supporting agencies
Table 6: Appendix: Goals and Strategies defined by Oakland planning documents
PHOTOS:
Photo 1: Modes of Transit, AC Transit, WETA, Capitol Corridor and BART
Photo 2: Local wayfinding signs
Photo 3: Improving effectiveness along current routes credit: LA Street Blog
Photo 4: Fruitvale Transit Village, example of a TODPhoto 5:
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Acknowledgements:
With gratitude, to the advisors: Professor Elizabeth Deakin, Professor Karen Trapenberg Frick, and Sara Barz.
Special thanks to Matt Nichols, Iris Starr, Jason Patton, Sarah Fine,
Fern Uennatornwaranggoon, Derek Cheah, and Teddy Forscher.
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II. PURPOSE:
This report, Common Goals and Strategies for Oakland Transit, defines transit goals and strategies that the City of Oakland
and local transit agencies should pursue based on an assessment of thirty-five planning documents, studies, and polices
published within the last decade. In combination with a document analysis, goals and strategies were vetted through an
in-depth interview process with local transit stakeholders and technocrats. This report aims to find consensus and set
common transit objectives with the intention of developing a more transit-oriented Oakland.
THE GOALS:
1. Achieve a state of good repair; maintain
existing transportation infrastructure.
2. Apply parking revenues to support transit.
3. Coordinate with partnering transportation
providers to foster and incentivize ridership.
4. Encourage economic development.
5. Enhance the dissemination of transitinformation.
6. Ensure that transit is accessible and equitable.
7. Expand and alter transit service and improve
system connectivity.
8. Improve frequencies and timed transfers.
9. Improve health and safety of the transit system.
10. Increase effectiveness for a more financially
stable transit system.
11. Reduce greenhouse gas emissions.
12. Improve bus stop locations, amenities, and
facilities.13. Improve customer service and operational
efficiencies.
14. Implement priority treatments along key transit
corridors.
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III. OAKLAND TRANSIT TRENDS:
Overall Transit Patterns:
Oakland is the transportation hub of the East Bay. The 2009-2014 American Community Survey estimates that nearly 20% of
all Oakland commuters travel by public transportation. And in any given week, more than 100,000 Oakland residents
commute to work by transit, with more than 27% traveling to San Francisco.1 Furthermore, according to the 2012 California
Household Travel Survey, 27% of commuters travel in downtown Oakland specifically by BART and AC Transit.2
Employment Patterns in Transit:
Transit and ground transportation hires more than 4,900 employees within Oakland. Jobs within this industry include rail and
bus operations, as well as other motor transit. Oaklandâs regional competitiveness within transportation has surged,
increasing the number of jobs in air, water, and transit transportation by 8,500 jobs since 2000.3 Oaklandâs job share within
transit and ground passenger transportation is five-times greater than the nine-county Bay Area. 4
The Transit Agencies serving Oakland:
The four prominent transit providers within Oakland are AC Transit, BART, Capital Corridor, and WETA. Across these four transit
modes, trips to work are the most common. Secondary to work-trips, patrons use BART and AC Transit to reach schools and
educational programs. Capitol Corridor and WETA ridership increases over the weekend when riders use the systems to
reach recreational and social activities.5
1 San Francisco (27%), Berkeley (7%), San Leandro (3%), Hayward (2%), and Alameda (2%)
2 Comprehensive Circulation Study for Downtown Oakland and Access to/from West Alameda, 2015
3 AC Transit 2012 Passenger Study, Survey Findings
4 Location Quotient: 5.0
5
Capitol Corridor Performance Report, 2015
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Figure 3 : Proportion of public transportation users by census yract, 2009-2014 American Community Survey
Percent of transit riders across Oakland census tracts
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i) RIDERSHIP:
AC TRANSIT:
AC Transit spans 45-miles north to south and is contained to 5-miles east to west. Downtown Oakland is the center of
AC Transitâs network, with many patrons originating, transferring, and completing their travel between Jack London
Square and the MacArthur BART station. All but two of AC Transitâs major corridor lines pass through the central artery
of Oakland. The College/University Avenue corridor (51A/B) has the second highest ridership in the entire system,
transporting more than 20,000 riders per day. Second to the 51A/B is the Transbay NL line from East Oakland to San
Francisco. This line has seen a surge in ridership in the last several years.6 As shared in AC Transitâs 2012 Passenger
Study, 43% of riders use the system for work related travel, followed by school trips which are responsible for 16% of all
AC Transit trips.7
Table
T
Table1: AC TRANSIT Ridership from the Major Corridors Study, 2016
BART:
Eight BART stations are in Oakland: Rockridge, MacArthur, 12th
Street, 19th
Street, West Oakland, Lake Merritt, Fruitvale,and the Coliseum. According to BARTâs April 2016 Monthly Ridership report, nearly 70,000 people travel to and from
Oakland each day by BART. And on average, more than 8,000 BART patrons travel within Oakland per day.
Oaklandâs BART ridership is one-third of all system-wide trips. As noted in the charts below, within the last decade,
BART ridership has increased by approximately 40% for those traveling across the BART system. Weekday and
weekend ridership traveling strictly within Oakland has increased by 20% and 50%, respectively.8
6http://www.actransit.org/2014/01/30/high-spiraling-rideship-for-ac-transit/
7 AC Transit 2012 Passenger Study, Survey Findings
8
h ttp://www.bart.gov/about/reports/ridership
FREQUENCY OF
ARRIVAL 72R N 72R S 18 1 1R 51A/B 57 NL NL SF 40 N 40 S 20 21 97 99 F
NUMBER OF RIDERS PER DAY
DAILY RIDERSHIP 14,789 7,898 6,575 20,347 11,352 10,372 5,135 4,394 4,227
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The steepest decline of BART use has been at the Coliseum station, where vehicle travel has increased within the
neighborhood by 17% since 1998. Similarly to AC Transit destination data, 88% of all BART trips are between home and
work..9
Table 2a and 2b: Daily BART Ridership reports: change from April 2006-April 2016
CAPITOL CORRIDOR:
Capitol Corridor is a 168-mile inner city Amtrak line. As stated in the agencyâs Business Plan Update, there are 30
weekday and 22 weekend trips between Sacramento and Oakland. Between Oakland and San Jose, there are 14
trips, seven days a week.10 18% of all Capitol Corridor riders live in Alameda County.11And across the route, 54% of all
riders use the system to commute to work. 22% of riders travel for social and recreational pursuits. Capitol Corridor has
its strength in regional service. However, due to reduced ridership system wide, Capitol Corridor aims to develop
campaigns and programs to increase usership over the next several years.12
9 2008 BART Station Profile Study
10 Capitol Corridor Intercity Rail Service Business Plan Update FY 2014-2015-FY 2015-16, April 2014
11 Capitol Corridor Performance Report, 2015
12
Capitol Corridor Intercity Rail Service Business Plan Update FY 2014-2015-FY 2015-16, April 2014
DAILY
RIDERSHIP
( number of
riders/weekday)
ARRIVING
TO
OAKLAND
LEAVING
FROM
OAKLAND
TRAVELING
WITHIN
OAKLAND
APRIL 2006 48,366 46,897 7,211
APRIL 2016* 68,837 67,326 8,565
% CHANGE 42% 43% 19%
DAILY
RIDERSHIP
(number of
riders/Saturday)
ARRIVING
TO
OAKLAND
LEAVING
FROM
OAKLAND
TRAVELING
WITHIN
OAKLAND
APRIL 2006 21,795 21,446 3,458
APRIL 2016 31,139 30,621 5,211
% CHANGE 42% 42% 50%
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Table 3: Daily Capitol Corridor Ridership: OCT FY 16 vs OCT FY 15 Table 4: Daily WETA Ridership: 2012-2015
FERRY:
The Alameda/Oakland ferry provides weekday and weekend service to Alameda, Oakland, and San Francisco
terminals. Seasonal service is provided from Jack London Square to AT&T Park. According to WETAs Short RangeTransit Plan 2015-16 to 2024-25, within the last two years, annual ridership to and from the Alameda/Oakland terminal
has increased by 50%.13 As of June 2015, the Alameda/Oakland ferry line is responsible for 3,267 weekday trips.14
13 Short Range Transit Plan FY 2015-2016 to FY2024-25
14 http://ww2.kqed.org/news/2015/08/24/with-crowds-flocking-to-ferries-agency-considers-adding-new-runs
APPROX.
DAILY
RIDERSHIP
OAKLAND
TO
SACRAMENTO
(JLS)
OAKLAND
TO
SACRAMENTO
(COL.)
OAKLAND
TO
SAN JOSE
FY NOV 2015 ~220 ~67 ~84
FY NOV 2016 ~233 ~61 ~84
% CHANGE 5.8% -8.6% 0%
DAILY RIDERSHIP: Alameda/Oakland Ferry TOTAL PASSENGERS
FY 2012-2013 ~1700
FY 2013-2014 ~2,300
FY 2014-2015 ~2,590
% CHANGE 50%
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ii) FREQUENCY AND CAPACITY:
BART:
The frequency of BART trains differentiates based on the time-of-day and destination, ranging from 3-4 minute
headways to 20 minute headways on weekends and during non-peak travel.15 System-wide, the most constrained
segment of the rail line is the Transbay Tube, which at present, accommodates 23 trains per hour (22,600 riders) at
peak hours and in peak directions. BART is currently at 86% capacity. This is based on the size of the fleet and the
state of the equipment in use. In current conditions, it is possible for the current system to increase travel load by one
additional train per hour, adding 1,070 passengers.13
AC TRANSIT:
The frequency of AC Transitâs eleven major corridors ranges from 10 to 45 minutes. Like BART, variation is based on the
time-of-day and destination. In terms of street capacity, there is plenty of it. The Downtown Circulation Study assessedtraffic counts from 2011-2015 to determine downtown Oaklandâs current street capacity. At present, more than 80%
of the streets are under vehicle capacity. As shared in the report, ââŠright-of-way can be reassigned to other road
users without compromising access and circulation for emergency vehicles, transit, and personal vehicles.â16
CAPITOL CORRIDOR:
Departures from Capitol Corridorâs Oakland stations occur approximately every hour for peak commute travel. For
those traveling between 10 am and 4 pm and after 8 pm, frequencies become more occasional, with headways
nearing 2 hours at the Jack London Square station and between 1-3 hours at Oakland Coliseum. Locational capacityconstraints include minimal or expensive car parking at stations and poor access to connecting transit.
15 BART schedules: http://www.bart.gov/schedules/bystation
16 Comprehensive Circulation Study for Downtown Oakland and Access to/from West Alameda, 2015
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WETA:
On weekdays, the ferries from Oakland to the SF terminals run every 40 minutes during peak hours and every 60 minutes
between 10 a.m.-4 p.m. On weekends, the headways are reduced to every 90 minutes. The Alameda/Oakland ferry
experiences the highest passenger load at peak, more than any other terminal within the system. WETA does not
foresee any changes in the market that would warrant increasing current capacity levels. As indicated, ââŠthe serviceappears to have sufficient capacity to accommodate moderate ridership growth over the next 10 yearsâŠâ17
17 WETA Short-Range Transit Plan FY 2015-16 to FY 2024-25
Photo1: Modes of Transit, AC Transit, WETA, Capitol Corridor and BART.
Credit: Teddy Forscher and bioprepwatch.com
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IV. THE BENEFITS OF TRANSIT:
ââŠAt its most basic level, public transit is about providing access to all peopleâŠâ
(Jarrett Walker, 2012).
âThe well-being of growing and expanding urban metropolitan regions is intimately connected to the provision of adequate
and appropriate transportation services.â This perspective from Professor Alan Murray is just as relevant today as it was
twenty years ago. Evidence for close knit relationships between public transportation services and economic and societal
health is apparent.18 According to a 2011 report published by the American Public Transportation Association (APTA), a
dollar invested in public transportation generates four dollars in economic returns.19 From an environmental and human
health perspective, transit provides significant benefits when compared to the automobile.
LaChapelle and Frank (2008) remind us that by definition, transit users are also walkers and therefore, have higher exposure
to physical activity, reducing the on-set of obesity and other diseases.20 And equally as important, the environmental
benefits that public transportation provides are agreeable across scholarship. In his well-acclaimed book, Transit Metropolis ,
Robert Cervero speaks to the long-term environmental benefits public transit can provide ââŠwhen paired with smart
technologies, [public transit] can contain traffic congestion, reduce pollution, conserve energy, and promote social
equityâŠâ21 Furthermore, the APTA shares that eliminating one car from the road, reduces carbon dioxide emissions by 30%.22
For these reasons and beyond them, it is advantageous for local governments to promote and fund public transit to
encourage equitable and sustainable travel between residential zones, commercial districts, and amenities. Yet, despite
the evident benefits, public transit is often considered secondary to auto-travel. The reason for this varies across cities and
18 Murray, Alan T., Rex Davis, Robert J. Stimson, and Luis Ferreira. "Public transportation access." Transportation Research Part D: Transport and Environment 3, no. 5 (1998): 319-328.
19http://www.publictransportation.org/benefits/grows/Documents/Economy-Fact-Sheet-2011.pdf
20 Lachapelle, Ugo, and Lawrence D. Frank. "Tra nsit and health: mode of transport, employer-sponsored public transit pass progr ams, and physical activity." Journal of Public Health Policy (2009): S73-S94.
21 Cervero, Robert. The transit metropolis: a global inquiry . Island press, 1998.
22 APTA: Public Transportation Reduces Greenhouse Gases and Conserves Energy
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regions. However, the consequences of under-funded and under-developed transit have left systems operating below their
potential.
i. AN OPPORTUNTIY FOR OAKLAND:
Oakland is the transportation hub of the East Bay with BART, AC Transit, Amtrak, and ferry service collecting in the greaterdowntown area. And in recent years, transit ridership is increasing with more bus and transit riders commuting to and from
the city is for work and enjoyment. This, coupled with policy directives from the regional level to encourage dense, transit-
oriented development are strong incentives for the City of Oakland to revise current transit practices, in favor of a more
comprehensive and collaborative program. 23
ii. SB 375: A STATE MANDATE
In 2008, Senate Bill 375 was adopted to reduce state-wide greenhouse gas emissions through more efficient, more compact
development. As detailed by Barbour and Deakin (2012), the bill emphasizes coordinated efforts between land-use andtransportation; the structure of the bill requires that MPOs work with cities within their jurisdictions to set targets to expand
alternative travel options. This request is a challenge as traditional planning practices have often decoupled land-use and
transportation planning. With aggressive enforcement at the state and regional level, it is beneficial for the City of Oakland
and local transit partners, to achieve SB 375 targets by thinking collaboratively and systematically.24
23 Plan Bay Area: A strategy for a Sustainable Region, 2013
24 Barbour, Elisa, and Elizabeth A. Deakin. "Smart gro wth planning for climate protection: Evaluating California's Senate Bill 375." Journal of the American Planning Association 78, no. 1 (2012): 70-86.
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V. NEW APPROACHES TO TRANSIT PLANNING:
In her newly published book, Street Fight, Janette Sadik-Khan says, âbuses are as sexy as Amish dressesâŠâ We all know the
story, buses and rail have been the step-child to auto-centric development thanks to a strong automobile lobby, which
replaced street-cars with publically funded highways in the mid-twentieth century. This pattern has perpetuated, providinginsufficient financing for transit investments. Transportation Secretary Anthony Foxx, recently shared that $24.5 billion is
needed per year to improve the countryâs transit-systems. 25
However, the optimistic planner would see a glass half-full. U.S. cities from Denver to Chicago are turning to transit systems
to mobilize commuters cost-effectively. There is transit growth occurring in some of the most unlikely of places. According to
the most recent American Community Survey, the Los Angeles metro-area experienced a 10% increase in transit ridership,
due in part to the launch of the Los Angeles Transit Neighborhood Initiative and the new subway expansion to Santa
Monica.
Government entities are re-invigorating transit mobility through local and regional funding mechanisms. This includes bond
measures, local tax increases, and development fees. In 2014, Alameda County passed Measure BB, a half-cent sales tax to
sponsor transportation investments in the East Bay. This emergence of funding, $8 billon over thirty years, gives Oakland
motivation to update practices and reconsider how staff, resources, and cross-agency collaboration can keep Oakland
competitive for new transit funding.
25http://www.faa.gov/news/press_releases/news_story.cfm?newsId=19495&omniRss=press_releasesAoc&cid=102_P_R
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i. TRANSIT COORDINATION:
Transit planning, like other planning disciplines, extends beyond geographical and political constraints; transit
planning includes multiple organizations, agencies, and perspectives. Hence, it is a great accomplishment
when we are able to pair solutions to a need, and do so in a manner that is agreeable to all concerned
parties.
Christensen (1985) approached this classic plannerâs dilemma with a matrix to suggest how civil servants can
find solutions to complex needs. The matrix, divided into four quadrants, shows that for a portion of our planning
needs, we are unsure how to link concerns with solutions. Itâs the question of how do we solve a problem and
with what tools? It is within this quadrant that it is critical to work with planning partners to form goals and
strategies that are agreeable.26
âWhen the problem is known but the solution is unknown, innovation is needed.â
(Christensen, 1985)
26
Christensen, Karen S. "Coping with uncertainty in planning." Journal of the American Planning Association 51, no. 1 (1985): 63-73.
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Planners, engineers, transit activists, partner agencies, developers, and government officials have their own objectives and
perspectives for solving Oaklandâs transit needs. Arguably, for success to be achieved, it is beneficial if the expertise of all
concerned stakeholders be included in the planning and implementation process. As offered by Span et al., ââŠexcluding
professional organizations from governance results in poor-quality public serviceâŠâ 27
Furthermore, Barbara Gray, a professor of organizational behavior, suggests that planning should be discursive and
collaborative if a problem is too daunting for one agency to solve.28 The collaboration process begins by acknowledging
the problem. Following an acknowledgment of a problem, municipal governments need to engage in comprehensive
planning. Emeritus Professor Judith Innes, shares that comprehensive planning is a package of policies that work together. In
this case, collaborative policies to build a comprehensive transit program. 29
In a 1994 research study, Innes reviewed eight cities participating in coordinated planning. âPlayers were brought to a table
and kept there, searching for agreement with their adversaries by external incentives.â30
In all cases, Innes reports that thegroups found consensus, designing proposals for long-term implications. Innesâs case studies, acknowledged that consensus
planning promotes what is good for a particular place. And contrary to traditional practices, censuses building, a series of
âlinked conversations,â inherently achieves cooperation and avoids politicization.
27 Span, Kees CL, Katrien G. Luijkx, Jos MGA Schols, and Rene Schalk. "The relationship between governance roles and performance in loca l public interorganizational networks: A conceptual analysis." The American
Review of Public Administration (2011): 0275074011402193.28
Gray, Barbara. "Conditions facilitating interorganizational collaboration."Human relations 38, no. 10 (1985): 911-936.29
Innes, Judith E. "Planning through consensus building: A new view of the comprehensive planning ideal." Journal of the American planning association62, no. 4 (1996): 460-472.30
Innes, J. "Planning Through Consensus Building: A New View of the Comprehensive Planner." Berkeley, Calif.: University of California at Berkeley (1994).
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ii. METHODS FOR COORDINATION:
There are a variety of methods for achieving a high level of interagency coordination. To begin, trust at the managerial
level is crucial. Managers that are willing and eager to cross-pollinate ideas, offer flexibility, and share resources will foster
accountability between agencies. Engaged managers set a precedent for their own staff members. We can consider it to
be an osmosis effect; city-staff will mirror engaged and empowered managers, and strive for the same goals. Research by
Zeffane and Kosgaard offers that strong leader-member relationships encourage employees to take on challenging, rather
than risk-averse tasks. This, in combination within external coordination practices, which includes meeting in-person with
stakeholders, assessing problems together, and jointly monitoring goals and strategies, cultivates high-level interagency
collaboration3132.
To determine what goals and strategies the City of Oakland should implement, methods of collaboration were applied:
I. An in-depth assessment of planning documents published by the city, transit agencies, and regional commissions.
II. Interviews with local transit stakeholders including transit agencies, regional commissions, and transit advocates
31
Zeffane, Rachid. "Patterns of organizational commitment and perceived management style: A comparison of public and private sector employees." Human Relations 47, no. 8 (1994): 977-1010.32
Korsgaard, M. Audrey, David M. Schweiger, and Harry J. Sapienza. "Building commitment, attachment, and trust in strategic decision-making teams: The role of procedural justice." Academy of Management journal 38,
no. 1 (1995): 60-84.
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VI. PLAN ASSESSMENT:
The schematic at right illustrates how plans are
similar to Matryoshka dolls, stacking into each
other. Trickled down from the federalgovernment and state, regional transportation
commissions are responsible for distributing
funding through a variety of grant programs.
Plans developed by the Metropolitan
Transportation Commission (herein, MTC) and
other regional partners are responsible for
producing long-range plans. Presently, MTC
is focused on the next rendition of Play BayArea, a regional strategy to accommodate the
Bay Areaâs impending growth while reducing
greenhouse gas emissions. As the designated
purveyor of funds for the nine-county Bay Area,
it is critical that city and local plans key into the
goals that MTC seeks to accomplish.
The Alameda County Transportation
Commission (herein, ACTC) is comprised of the countyâs 13 cities. ACTC is responsible for distributing funds to the city and
transit agencies. Funds are apportioned by MTC and through other local funding mechanisms such as Measure BB, the
Transportation Improvement Program, and federal programs including the Lifeline Transportation Program, and the One Bay
Area Grant Program. Pipeline projects developed for Oaklandâs city-wide and specific/neighborhood plans are nested into
Figure 4: Ladder of transit planning in Oakland, CA
Regional Transportation Comission
City of Oakland
Neighborhoods
Transit Agencies
AC Transit
BART
Capitol Corridor
WETA
Alameda County TransportationCommission
Metropolitan TransportationCommission
COMMON GOALS AND STRATEGIES FOR OAKLAND TRANSIT
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ACTCâs county-wide transportation plan. 48% of available measure BB funding is allocated towards BART, bus, senior, and
youth transit. As stated in the 2014 Expenditure Plan, ACTC is more likely to fund projects and programs that increase public
transit use for youth and improve operating efficiencies.
Oaklandâs city-wide plans strive to take into account the policies associated with the regional commissions. Working closelywith the transit agencies, the City of Oakland can curate priorities based on state and federal funding opportunities.
Specific plans are being developed for each of Oaklandâs niche neighborhoods to hone in on place-based need. These
projects are then able to be added as specific line items within ACTCâs county-wide transportation plan, and are
considered priority projects when competing for grants.
Transit agencies strike a unique balance of defining their own objectives while adhering to city needs and policies. Projects
identified in the plans produced by the agencies need to mirror city objectives identified in specific plans.
Agreeing on what Oaklandâs transit terms should be is no small feat. Hence, assessing what each stakeholder seeks to
achieve in their respective plans, will identify areas of common importance. Agreeing on goals and strategies is critical to
ensuring that Oakland is in fact a transit-first city.
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i. METHODS FOR PHASE I:
Reasoning:
An analysis of planning documents, including studies and outreach reports, developed and published by the City of
Oakland, partnering transit agencies, and regional transportation authorities, were synthesized to gain an understanding of
the current goals and objectives circulating within the Oakland transit network. By extracting goals and strategies found in
the documents, prominent and repeating interests were able to be identified.
Technique:
Planning documents were assessed based on descriptive goals and recommendations outlined in the plans. Goals were
cataloged into a variety of ways to identify associations and patterns. Once categorized by key themes and terms, goals
were merged to reduce redundancies. Plans and policies articulated by regional agencies, including the Metropolitan
Planning Commission (MTC) and the Alameda County Transportation Commission (ACTC), were marked as goals that thecity is required to comply with. These goals, although often more general, includes state polices: AB 32 and SB 375 which
aim to reduce greenhouse gases and attend to underserved communities. This process of analysis was cultivated with
inspiration from Salt Lake Cityâs State of the System Fact Book, a component of Seattleâs transit master plan.33
Disclaimer:
The plans that were assessed for this report do not encompass all reports published by the City of Oakland and partnering
agencies over the last ten years. These plans aim to identify and assess a cross-section from all parties-- recognizing that a
plan may have been overlooked without intention during the assessment process.
33 Salt Lake City Transit Master Plan: State of the System Fact Book
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COMMON GOALS AND STRATEGIES FOR OAKLAND TRANSIT
22
CITY OF OAKLAND YEAR TRANSIT AGENCIES YEAR REGIONAL COMMISSIONS YEAR
CITY WIDE AC TRANSIT ACTC
Broadway Transit Circulation Study AC Transit Expansion Plan
Draft
2015 ACTC County-Wide Transit
Plan
2015
Complete Streets Policy 2013 AC Transit Public Outreach 2015 Multimodal Arterial Corridor
Plan
2015
Sustainable Oakland 2014 Designing with Transit 2004Comprehensive Circulation Study for Downtown
Oakland
2015 Short-Range Transit Plan 2014 MTC
Oakland General Plan, Land-Use and
Transportation Element
1998 Plan Bay Area 2013
Energy and Climate Action Plan 2012 BART Connectivity Plan 2006
Transit-First Policy Quarter Four Report 2015 Transportation 2035 2009
Build a Better BART
SPECIFIC PLANS OTHER
Broadway Valdez 2013 CAPITOL CORRIDOR CALTRANS: Complete Streets 2014
Central Estuary Plan 2013 Capitol Corridor Vision Plan
Update
2014 SPUR Seamless Transit 2015
Central and East Oakland Community Based
Transportation Plan
2007 SPUR Downtown For Everyone 2015
Coliseum/Oakland Airport BART Station Access
Plan
2002 WETA 2016 EBOTs Neighboring Cities 2014
Fruitvale Alive! Community Transportation Plan,
Final Report
2005 Strategic Plan (2016-2026)
Lake Merritt BART Station Area Plan 2013
LAMMPS
Harrison Street/Oakland Avenue CommunityTransportation Plan
2010
Revive Chinatown Community TransportationPlan
2004
West Oakland Specific Plan 2013
West Oakland Community-Based Transportation
Plan
2006
Figure 3: Regional, City, and Neighborhood Plans Reviewed
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ii.
DOCUMENT REVIEW: ASSESSING CURRENT PLANNING PLANS AND DOCUMENTS:
The following is an assessment of goals and strategies that frequently appear across the 35 plans, studies, and policies that
were reviewed for this report. Their prominence across the reports suggests that the city and its agencies are agreeable to
their importance. The following graphic highlights the distribution of plans across three categories: fostering an efficienttransit system, encouraging a more sustainable transportation system, and developing a more user-friendly, multi-modal
experience. As detailed by the graphic, plans are distributed relatively evenly across the aforementioned categories, with
slightly more emphasis on improving the systems functionality and user-experience rather than developing a more
sustainable transportation system.
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Efficient Transit System: System Functionality
Economic VitalityCoordination and Partnership
High Quality Transit
Sustainable Transportation System
Sustainable GrowthEnvironmental Improvement
Health and Safety
Multi-Modal Transportation: User Experience
Multi-ModalQuality of life
Opportunity for all
ACTC Countywide Transit Plan: Vision and Goals ACTC Countywide Transit Plan: Vision and Goals ACTC Countywide Transit Plan: Vision and Goals
Alameda Multi-Modal Arterial Plan Central and East Oakland Community BasedTransportation Plan
Alameda Multi-Modal Arterial Plan
Building a Better BART Complete Streets: Implementation Action 2.0 Central and East Oakland Community Based Transportation Plan
Central and East Oakland Community BasedTransportation Plan
Complete Streets Resolution and Policy Coliseum/Oakland Airport BART Station : Access Plan
Coliseum/Oakland Airport BART Station : Access Plan Comprehensive Circulation Study for Downtown Oakland Complete Streets Resolution and Policy
Complete Streets Resolution and Policy Plan Bay Area Comprehensive Circulation Study for Downtown Oakland
Complete Streets: Implementation Action 2.0 MTC: Transportation 2035 Plan Bay Area
Comprehensive Circulation Study for Downtown Oakland West Oakland Community â Based Transportation Plan MTC: Transit Connectivity Plan
MTC: Transit Connectivity PlanAC Transit : Public Outreach Campaign
MTC: Transit Coordination Implementation Plan
MTC: Transit Coordination Implementation Plan AC Transit: Short Range Transit Plan MTC: Transportation 2035
MTC: Transportation 2035 Capitol Corridor Vision Plan West Oakland Community â Based Transportation Plan
West Oakland Community-Based Transportation Plan AC Transit: Designing with TransitAC Transit: Designing with Transit
Plan Bay AreaOakland: Energy and Climate Action Plan
AC Transit : Public Outreach Campaign
AC Transit: Designing with TransitOakland General Plan AC Transit: Short Range Transit Plan
AC Transit: Expansion Plan Sustainable Oakland 2014-2015 Build a Better BART
AC Transit : Public Outreach Campaign Transit First Policy Capitol Corridor Vision Plan
AC Transit: Short Range Transit Plan Broadway Transit Circulator Study AC Transit: Designing with Transit
Capitol Corridor Vision PlanBroadway Valdez Plan Broadway Transit Circulator Study
Broadway Transit Circulator StudyHarrison/Street Oakland Avenue Community TransportationPlan
Oakland: Energy and Climate Action Plan
Oakland General Plan Lake Merritt Station Area Plan Oakland General Plan
Broadway Valdez PlanRevive Chinatown Community Transportation Plan Sustainable Oakland 2014-2015
Central Estuary Plan West Oakland Specific Plan Transit First Policy
EBOTs Neighboring CitiesBroadway Transit Circulation Study
Fruitvale Alive! Community Transportation Plan Broadway Valdez Plan
Harrison Street/Oakland Avenue Community TransportationPlan
Central Estuary Plan
Lake Merritt BART Station EBOTs Neighboring Cities
LAMMPS Lake Merritt BART Station Area Plan
Revive Chinatown Community Transportation Plan Harrison Street/Oakland Avenue Community Transportation Plan
West Oakland Specific Plan Revive Chinatown Community Transportation Plan
West Oakland Specific Plan
Figure 4: Plans categorized, ascending from regional authorities, transit agencies, city-wide Oakland Plans, and neighborhood specific plans
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VII. DOCUMENT ANALYSIS
Achieve a state of good repair:Regional/State: 3
Transit agencies: 2
City-Wide: 2
Neighborhood/Specific Plans: 1
Total: 8
From the regional to the local level, plans speak about
improving the state of the system, noting that there are
current policies and procedural inconsistencies
concerning maintenance. Concerns include poor road
condition and the need to balance the paving program
across all neighborhoods. The Countywide Transit Plan states that agencies and cities need to balance
expanding fleets against a âfix-it-firstâ policy. The
Broadway Transit Circulator Study, the Oakland General
Plan, and the Transportation 2035 report, suggest
developing a more comprehensive process for prioritizing
maintenance needs. AC Transitâs Designing with Transit
plan and their Short-Range Transit Plan, recommends
prioritizing upkeep based on public support and crucialassets.
Coordinate to incentivize ridership:Regional/State: 5
Transit Agencies: 3
City-Wide: 2
Neighborhoods/Specific Plans: 6
Total: 16
Improving inter-agency coordination is an apparent need
based on the breadth of plans that recommend strategies
to work more collaboratively; recommendations pertain to
both planning and operations. MTCâs Transit Connectivity
Plan recommends coordinating schedules and fares to
improve seamless riding between transit vendors. And, atthe city-level, plans endorse coordinating efforts that take
advantage of private partnerships. This would include
programs such as car and bike-share for last-mile
programming. Furthermore, Oaklandâs General Plan and
Transportation 2035, offers that the city and its partners
establish an interagency review procedure to vet plans
and programs before they are published to avoid
inconsistencies.
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Encourage economic developmentRegional/State: 4
Transit Agencies: 1
City-Wide: 2
Neighborhoods/Specific Plans: 3
Total: 10
The Oakland General Plan underscores economic
development as a priority goal. And more recently,
city-wide plans including the Broadway Transit Circulation
Study and Sustainable Oakland, have acknowledged this
goal with equal importance. These plans, as well as the
Broadway Valdez and West Oakland Specific Plans, and
the Lake Merritt Station Plan, encourage theadvancement of projects that will link transportation and
economic development. Discussions pertaining to this goal
include maintaining the B-Shuttle line in downtown
Oakland, and incentivizing transit-oriented development
at BART stations throughout the city. Regional stakeholders
further support the goal, stating that there should be more
emphasis on transit investments which achieve the
greatest returns on dollars spent.
Enhance the dissemination of travel information:Regional/State: 1
Transit Agencies: 1
City-Wide: 2
Neighborhoods/Specific Plans: 3
Total: 7
The city and partnering agencies have concerns
regarding the distribution of transit information. Concerns
suggest that real-time information at stops and
way-finding signs to direct the public to transit are
minimal. This concern is supported in BART and MTC plans,
along with specific plans including the Broadway-Valdez
Specific Plan, the Central and East Oakland CommunityBased Transportation Plans, the Lake Merritt Station Area
Plan, the Revive Chinatown Community Transportation
Plan, and LAMMPS. Across the agencies, there is
consensus to design a way-finding program, and to
improve real-time departure information at stations and
stops. The city and partnering agencies foresee that these
strategies will improve transit transparency between the
public and civil servants.
Photo 2: Local wayfinding signs credit: Teddy Forscher
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Improve bus stop locations, amenities and facilitiesRegional/State: 2
Transit Agencies: 4
City-Wide: 0
Neighborhoods/Specific Plans: 9
Total: 15
There is substantial agreement that bus stop locations and
amenities need to be upgraded. At present,
neighborhood specific plans request that shelters be
improved, sidewalk conditions along routes be upgraded,
and routes simplified to allow for optimum spacing
between stops. Recommendations to improve these
current conditions include adding curb extensions,accommodating in-line stops, and locating stops on the
far-side of intersections to eliminate bus and vehicle
conflicts. Neighborhood plans stress the improvement of
stop facilities; this includes updating benches and shelters.
All parties recommend that a formalized protocol be
adopted to expedite bus-stop improvements. Similar goals
are defined across the transit sector; however, how we
define and adhere to standards and procedures is up fordebate.
Improve customer service and operational efficienciesRegional/State: 4
Transit Agencies: 2
City-Wide: 0
Neighborhoods/Specific Plans: 0
Total: 6
Plans have remarked that without proper protocols, transit
along main corridors has the tendency to slow down due
to multiple modes competing for space. To curb this
problem, plans published by AC Transit recommend
establishing common endpoints for bus routes,
determining operator break facilities, and streamlining
road supervision to improve fleet reliability. Regional goalsset by Plan Bay Area, seek to encourage transit
performance initiatives â for example, a program that
promotes the use of low-cost technology upgrades to
improve the systemâs dependability. Specific responses to
this need include the implementation of bus queue
jumping and on-board payment systems.
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Increase effectiveness for a financially stable system:Regional/State: 3
Transit Agencies: 1
City-Wide: 1
Neighborhoods/Specific Plans: 4
Total: 9
ACTCâs Countywide Transit Plan wants all transit
investments to achieve the greatest return on
investment â what pipeline projects will have the greatest
benefit to the most amount of people? At the local level,
the Central Estuary Area Plan, the Harrison Street Oakland
Avenue Community Transportation Plan, the Lake Merritt
Station Plan, LAMMPS, and the West Oakland Specific Planhave echoed the regional agencyâs sentiment, setting
goals to use resources efficiently. To be more financially
stable, AC Transit plans recommend investing in the
arterial network rather than expanding the systems
coverage.
Improve frequencies and times transfers:Regional/State: 1
Transit Agencies: 3
City-Wide: 1
Neighborhoods/Specific Plans: 5
Total: 10
The interest to improve frequencies is a well-accepted
recommendation across the four interest groups, and is
further accentuated across Oaklandâs specific plans, with
interest to expand night and weekend service and
demand response transit. Across AC Transitâs reports, there
are strategies to improve headways by designing simpler
routes, eliminating canceled and late assignments,installing all-door boarding and of-board payment
systems. Those surveyed for AC Transitâs Public Outreach
Campaign seek 10-minute headways on trunk lines.
Photo 3: Improving effectiveness along current routes credit:
LA Street Blog
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Ensure that transit is accessible and equitableRegional/State: 4
Transit Agencies: 1
City-Wide: 3
Neighborhoods/Specific Plans: 6
Total: 14
Ensuring that transit is accessible and equitable is a key
goal for transit stakeholders. Transportation 2035 states that
public transportation should be improved particularly for
the low-income, elderly, and disabled. This is reverberated
in the visions and goals of Alamedaâs Multi-Modal Arterial
Plan, which states that the transit network should provide
access for people of all ages, abilities, incomes, andgeographies â those residing in MTCâs Communities of
Concern. At the city-level, the Oakland General Plan and
Policy t4.5 of the Broadway Transit Circulation Study, offers
that transportation be made accessible for everyone.
Oaklandâs specific plans provide suggestions to ground
this goal with action steps. The specific plans recommend
reduced student fares for children, seniors, and the
disabled, extending AC Transit transfer windows, andproviding senior shuttle programs from BART stations.
Modify transit service to improve connectivityRegional/State: 3
Transit Agencies: 3
City-Wide: 3
Neighborhoods/Specific Plans: 6
Total: 15
Efforts to expand and modify transit service are led by
neighborhood specific plans. The Broadway-Valdez, the
Central Estuary, the Central and East Oakland Community
Based Transportation Plan, the Chinatown Community
Transportation Plan, the West Oakland Community Based
Transportation Plan, and the West Oakland Specific Plan,
all envision altered service to improve system connectivity.For example, the West Oakland Specific Plan recommends
that the city coordinate with AC Transit to implement a
transit loop from Mandela Parkway to Emeryville. And in
the Central Estuary Plan, it is suggested that new east-west
bus routes be added for improved connectivity between
Chinatown and Jack London Square. AC Transit, by way
of its three plans reviewed for this report, along with the
cityâ s Energy and Climate Action Plan, MTCâs TransitConnectivity Plan, Sustainable Oakland, and Alamedaâs
Multi-Modal Arterial Plan, suggest achieving the
aforementioned goal by supporting the adoption of bus
rapid transit universally throughout the city.
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Priority treatments for transit on key corridorsRegional/State: 2
Transit Agencies: 2
City-Wide: 1
Neighborhoods/Specific Plans: 3
Total: 8
MTC and AC Transit agree that the best way to improve
regional transit is to prioritize treatment along key corridors.
Both agencies, as well as recommendations detailed in
the Harrison Street/Oakland Avenue Community
Transportation and the Lake Merritt Station Area Plan,
suggest that this goal can be achieved by improving
traffic management practices. This includes signal timingand queue jump lanes. AC Transit further suggests that the
city prioritize transit by reducing and/or eliminating
on-street parking to relieve corridor congestion.
Prioritize TODs and priority development areasRegional/State: 5
Transit Agencies: 3
City-Wide: 4
Neighborhoods/Specific Plans: 7
Total: 19
The majority of plans reviewed state goals that encourage
transit-oriented and priority-area development. MacArthur
and both the 12th and19th street BART stations have been
stated as sites to expand multi-use development. Across
the agencies, there is support to modify current land-use
policies to encourage said development. Furthermore,
transit agencies offer that reducing the physicalseparation of transit hubs will propagate transit-oriented
and higher â density construction.
Photo 1: Fruitvale Transit Village, example of a TOD
Credit: Teddy Forscher
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Direct parking revenues to support transit investmentsRegional/State: 2
Transit Agencies: 2
City-Wide: 2
Neighborhoods: 6
Total: 10
Oakland neighborhoods and transit agencies want to see
changes to the current parking policies to modify on and
off street parking along specific routes. Six neighborhood
plans advise the city to adopt a parking demand
management strategy; this includes âpark -once-and-
walkâ, monitoring on-street parking more aggressively
during peak demand hours. Similarly, specific plans, as wellas AC Transit, recommend establishing community benefit
districts and/or parking benefit districts to manage on-
street and off-street parking, and to reward non-auto
travel. Creative revenue streams, including bonds and
in-lieu fees could subsidize costly transit capital
investments.
Improve health connectionRegional/State: 4
Transit Agencies: 1
City-Wide: 4
Neighborhoods: 4
Total: 13
The aim to improve city air-quality and ensure that the
transit system is safe for all users is disseminated from the
regional entities. MTCâs Transportation 2035 report, seeks to
employ a safe routes to transit program; this interest has
been further iterated at the county and local level.
Suggestions to improve safety includes monitoring collision
rates, reducing vehicle miles traveled, and continuingefforts to slow down traffic. A safe system must coordinate
with an equitable and accessible system, ensuring that all
people, despite their ability or age, feel safe using the
transit network.
Photo 4: Increasing deployment of cleaner AC Transit buses credit: AC Transit
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Reduce greenhouse gas emissions:
Regional/State: 4
Transit Agencies: 2
City-Wide: 3
Neighborhoods/Specific: 3
Total: 12
Plan Bay Area is the most significant regional plan to
address climate change with goals to reduce non-auto
mode share by 10%. The Countywide Transit Plan and
Capitol Corridor âs Vision and Goals, allude to amending
land-use development towards higher density, and
prepping for sea-level rise. We see strong directives
towards this topic from the cityâs Energy and Climate Action plan; the plan suggests reducing per-ride transit
delay due to aging infrastructure by 100% and reducing
vehicle operating and maintenance costs due to
pavement conditions by 100%, two lofty goals. Further
strategies noted by the regional entities include
developing special zoning to support transit, designing
pedestrian-oriented streets, and supporting policies and
mechanisms to reduce vehicle miles traveled per captia.
The City of Oakland, and supporting specific plans, note
these regional recommendations.
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VII WHAT THE AGENCIES ARE SAYING
Reasoning:
The above document analysis assessed transit goals and strategies based on what currently exist in
publications. Based on the review, we find that across the varying levels of government and across agencies,
there is a sense of agreement about what goals should be accomplished. This assessment has set the
foundation for determining Oaklandâs common goals for transit. This document review illustrated that the desire
to improve Oakland transit is apparent. Without having to re-invent the wheel, transit goals and strategies have
been brain-stormed and now extracted from pre-existing plans. However, before we mark the above goals as
essential, we turn to interviews as a second assessment.
Technique:In-depth interviews were conducted with AC Transit, BART, MTC, SPUR, Transport Oakland, and staff within
Public Works and the Office of the Mayor. During hour long sessions, the above document review was
discussed in detail, allowing for an open-ended conversation to discuss the agenciesâ priority concerns. Do the
planning documents reflect the concerns of the transit agencies? Are they a noble assessment of the current
state of the system? Do the goals and strategies mentioned, reflect what each agency wishes to cultivate as
part of their own mission and objectives?
Disclaimer:The following interviews are an editorialized assessment; these perspectives are views held by a few current
employees and do not necessarily reflect the agenciesâ views.
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AC TRANSIT:
When considering the placement and replacement of bus stops, the cityâs most significant coordinating
partner is AC Transit. Stated in the agencyâs expansion plan, and their report, Designing with Transit (2004),
AC Transit aims to make bus stops safe, efficient, and convenient for their customers. Similar sentiments werereiterated by a senior transportation planner at the agency, suggesting that there needs to be a procedure
for bus stop location changes, a policy that the City of Oakland has yet to develop. At present, the agency
is forced to make changes stop by stop. This, as shared by the interviewee, can be laborious because there
is no regulation or common practice.
AC Transit has not been shy in their own reports to foster this goal across Oakland and the greater service
area. Noted in the agencyâs Short Range Plan, the agency wants to improve on-time performance to 72%
by improving mean miles. This goal is lofty, however, in response the interviewee did not seem intimidated by
the aim, suggesting that strategies to improve on-time performance can be as simple as developing
frequency of service maps and allowing for back-door and travel-lane boarding.
Noted within the cityâs specific plans and in the cityâs Sustainable Oakland 2014-2015 report, the City of
Oakland aspires to add local feeder lines. Yet, from the perspective of AC Transit, funding should not be
directed towards new line development. âThere should be fewer new routes and more focus on frequency
and maintenance. Stated by the interviewee, ââŠour riders care if the bus is reliable, not if it shows up at8:14.â From AC Transitâs perspective, âthe map is pretty good, itâs not so much about new routes, itâs about
the frequencies.â
When asked if the agency was accepting of Oaklandâs Transit First Policy, reservations were articulated. As
the leading agency that controls and monitors bus traffic, the interviewee spoke on behalf of his fellow
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colleagues. ââŠimprovements that slow the roads, arguably take buses a longer time to complete their trips.â
To improve the Transit First Policy, AC Transit asks that buses be a higher, or at least, equal priority to the city.
Improvements to the policy include removing on-street parking from 11th-20th street along Broadway in
downtown Oakland, and improving the rapid lines.
The Comprehensive Circulation Study for Downtown Oakland, the EBOTs Neighboring Cities report, and the
Lake Merritt BART Station Plan, are all examples of plans that introduce the concept of the transit
hub/intermodal facilities.. However, for AC Transit, the agency feels indifferent about a multi-modal station if
improvements to the above-mentioned Transit First Policy fail to be achieved. As shared by the interviewee,
âtransit hubs should only be developed in nodes where people want to connect â examples of this would be
the Eastmont Transit Center. âIf the street already works, a transit hub is not necessary--- especially if bus
stops have to be made shorter.â
Tangential to improving the Transit First Policy, AC Transit is equally apprehensive about Complete Streets. âIt
is not complete if transit isnât helped.â AC Transit was anxious to re-brand the term to Complete Corridor,
suggesting that not all modes need to travel on the same roadway-- as long as we improve travel for all
modes in the same direction. AC Transit calls out the main corridors: San Pablo, Telegraph, MacArthur, and
Broadway, as the corridors that are the backbone of the Oakland transit system.
Improving real-time transit information has been suggested in regional and specific neighborhood plans toincrease ridership. Stated in the MTC Connectivity Plan, âreal-time information should be consistent among
hubs.â Despite documentation, goals for improving real-time information at bus shelters are not a high
priority for AC Transit. âSmart phone use is so prevalent and we struggle with securing accurate real -time
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information.â Furthermore, the interviewee stated that before real-time information is a high-priority goal, we
need to improve sidewalks and again, remove parking. AC Transit is the first to recognize that coordination
across the system is far from perfect. ââŠcoordination is spotty â gaps in communication have led to poor
coordination.â As a recommendation, the AC Transit employee suggested looking to cities that have
embraced coordination better than we have. âSeattleâs King County Metro, has taken a lead in multi-modalarterial planning, a process that would be advantageous for the transit community of Oakland to learn
fromâ
MTC:
From the perspective of MTC, transit priorities begin with land-use reform. A transportation planner at the
commission voiced that âtransit wonât work if land-use wonât respond.â This recommendation is expressed in
the commissionâs Plan Bay Area report as a response to Senate Bill 375. From the viewpoint of MTC, citiesâ
transit goals need to reflect the policies detailed in this plan. During the interview, it was offered that MTC is
more likely to fund capital and programmatic strategies that alleviate emissions.
Beyond GHG reductions, an equitable distribution of service really matters to regional transportation
planners. âWe care about ârideabilityâ access.â From the viewpoint of MTC, Oaklandâs transit system will
stagnant if the travel experience only improves for current users. According to MTC, increasing ridership can
be as simple as prioritizing way-finding and signaling improvements. From our intervieweeâs perspective, itâsthe City of Oaklandâs responsibility to take the lead on way-finding. âAs the jurisdiction at large, Oakland
should be doing more to improve Oakland branding for signaling and walk signage.â
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Taking the above remarks into consideration, the interviewee suggested that the city take a step back. âThe
city has to decide what itâs going to be, a funnel for San Francisco transit, or something else?â From the
regional viewpoint, when developing capital projects, the aim isnât to construct the next flashy project-- it is
the responsibility of the transit agency to âservice programs and capital projects that discourage
displacement.â This is critical with the rise of sea-level rise eminent and the need to increase access to low-income and senior residents.
BART:
During an interview with two accessibility coordinators at Bay Area Rapid Transit, herein BART, the
interviewees emphasized the agencyâs priority to reduce the cityâs automobile travel. From BARTs
perspective, to accomplish this, system access needs to be addressed and it begins with reducing on and
off-street parking. âThe city is beginning to remove parking minimums, but we need to set parking
maximums.â In turn, this would free up the drop-off locations at stations, and remove bottlenecks during
commute hours. BART interviewees shared that this has been an area of dissonance for quite some time. For
example, at the Lake Merritt, Rockridge, and Coliseum stations, carpools are dropping off their passengers in
the AC Transit right-of-way due to the stops close proximity to the stations entrances. But, this has been
cause of unruly ticketing â upwards of $300.000 by the county sheriff, a contract established by AC Transit.
A Band-Aid solution to improve this conflict would be improving way-finding and signage at stations.However, the interviewees also stressed a stronger policy, the need for a curb management policy to
amend parking requirements, lengthen bus stops, and manage pick-up and drop-off locations. ââŠbuses are
stopping in the center of corridors to let off their passengers, a signifier that we need coordinated efforts to
improve station access.â
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When asked about implementing transit hubs, BART was compelled but with a caveat which leaned on their
earlier concerns pertaining to curb management. â...with multiple BART entrances at each station, for a hub
to work, there would need to be a coordinated effort to pin-point one bus pick-up and drop-off location.
BART maintains the opinion that Oaklandâs Transit First Policy does not support transit enough. In defense of
AC Transit, the BART interviewees referenced the Telegraph Avenue Complete Streets Implementation Plan.
As shared in a memo by AC Transit General Manager, David Armijo, the aim of the policy is to prioritize
transit over the automobile, re-stating the policy, ââŠincreased speed, better accessibility to, and improved
frequency of transit service encourages greater use of public transit and increases fare box revenues.â
However, both transit agencies state that the Telegraph improvements were created at the expense of
transit. BART interviewees feel that the streetscape modifications will reduce transit speeds and increase their
costs. âOakland goals do not translate into our concerns.â When asked what role the city can play to
improve coordination efforts, the interviewees quickly suggested that the department hire a transit
coordinator. âWe have never had a transit advocate at the City of Oakland; there has not been an
on-going relationship. We have come up against many missed opportunities.â In their final words, the
interviewees emphasized the East Bayâs position within the bay. âPeople are moving east and using the
system; this is our opportunity to make it better.â
COMMUNITY ADVOCACY GROUPS:SPUR & TRANSPORT OAKLAND
Local advocacy groups interviewed offered that the Oakland transit system needs to prioritize poor
connections. With limited financial resources, SPUR advocates for moving resources to where the most
number of riders reside, as well as encourage private partnerships with Uber and Lyft to support last-mile
coverage.
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To make Oakland transit great, SPUR suggests bringing transit to a basic standard. To do this, and with limited
resources, a director of transportation planning at SPUR advocates for developing a priority list of Oaklandâs
highest need areas. âIf the same goal is appearing in twenty plans, then said goal should be tackled until it is
complete. In turn, this will articulate to the greater community that Oakland cares about transit. âTake thebusiest route and make it great.â
A member of Transport Oakland said that, â âŠas far as transit goes, Oakland is on the right track-- the city
just needs to move the right projects forward.â The interviewee projected that this is likely due to not having
enough staffing. ââŠpatchwork planning will no longer suffice...â Implementing transit infrastructure requires
conversations with the community, compromise, and pilot programs. Furthermore, in an agreement with the
interviewees from BART and AC Transit, Transport Oakland advocates for a revised Transit First Policy that
fights for basic service â âwe have to ask ourselves what the best ways are to provide service is to our
customers.â
Listed on their website, Transport Oakland notes the importance of cross-agency coordination. Repair
relationships with AC Transit and BART and support the creation of an administrative process to
de-politicize decisions about bus stop additions, removals, and relocations. Transport Oakland advocates for
an Oakland DOT; the interviewee was candid about wanting a department that is well-resourced and
allows for staff to have explicit roles. âDedicated staff will drive better policies and projects.â
COMMON GOALS AND STRATEGIES FOR OAKLAND TRANSIT
G l h i d b th i t i
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Goals emphasized by the interviewees:
Achieve a state of good repair; maintain existing
transportation infrastructure
Apply parking revenues to support transit
Coordinate with partnering transportation
providers to foster and incentivize ridership
Encourage transit-oriented and priority-area
development
Ensure that transit is accessible and equitable
Expand and modify transit service and improve
system connectivity
Implement priority treatments for transit on key
corridors
Improve frequencies and transfers
Increase effectiveness of a more financially stable
transit system
Move bus stop locations, amenities, and facilities
Reduce greenhouse gas emissions
COMMON GOALS AND STRATEGIES FOR OAKLAND TRANSIT
VIII DISCUSSION: A SHARED TRANSIT STRATEGY
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VIII. DISCUSSION: A SHARED TRANSIT STRATEGY
Actionable Recommendations
The City of Oakland, transit agencies, and regional commissions are in general agreement with the goals that
have been defined across more than thirty plans published at the local, city, and regional level. After an in-depthdocument synthesis, vetted with stakeholder interviews, the following goals are assumed necessary for providing
an effective transit system to the residents and visitors of Oakland.
The document analysis and the interviews articulated goals and strategies to improve the Oakland transit system.
How do we operationalize the aforementioned goals and strategies? The next phase of this report, seeks to pair
agencies to strategies to begin a conversation about next-steps and the necessary coordination efforts required
to achieve Oaklandâs common goals for Transit. The following matrix pairs the strategies that are notated in the
reports and interviews with leading and supporting agencies.
Disclaimer: These strategies and partnerships are malleable; as they do not fully encompass the numerous
strategies and approaches to updating the current transit system.
COMMON GOALS AND STRATEGIES FOR OAKLAND TRANSIT
IX THE MATRIX:
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IX. THE MATRIX:
Responsible Agencies:
Leading = Support = S
City of
Oakland MTC ACTC
AC
Transit BART
Capitol
Corridor WETA Private
1Achieve a state of good repair;
maintain existing transportation
infrastructure
Increase local road pavement
condition index (PCI) to 75 or
better
Balance fleet expansion (busesand rail cars) against system
expansion (expanding road & rail
network) " Fix it First" Policy
2Coordinate with partnering
transportation providers to foster
and incentivize ridership
Coordinate schedules and fares
across the transit agencies to
create seamless riding
Coordinate with agencies to foster
shuttle and last mile services
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2 Share resources between transitagenciesEstablish interagency review
procedures to maintain
consistency between plans, and toensure that future development is
consistent
Hold regular action-oriented
meetings with between the city
and transit partners to coordinate
immediate and long-term
planning
3 Encourage economicdevelopmentEnsure that improvement to
Broadway will not preclude the
possibility of future streetcar
service along the corridor/ trolley
service
4
Encourage TODs and priority
development areas (PDAs)
Support land-use patterns that
provide a mix of uses and greater
density around activity centers
Reduce the physical separation of
transit hubs
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5 Enhance the dissemination oftransit information
Implement a way-finding program
Provide real-time transit departure
information online and at stations
and stops
Implement a printed brochures
(multilingual) to provide residents
to inform employees and visitors
about transportation alternatives
6 Ensure that transit is accessibleand equitable
Focus efforts in Communities of
Concern
Offer Ride Home Programs and
paratransit shuttle programs
Support and locate ADA services
in areas with good transit service
COMMON GOALS AND STRATEGIES FOR OAKLAND TRANSIT
Support discounted tickets for
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Support discounted tickets for
youth, seniors, and low-income
riders
7 Expand and modify transit service;improve connectivity
Expand morning and evening
service
Simplify corridors with shorter
routes to improve reliability and
legibility
Support the adoption of bus rapid
transit lines
Work with private shuttle operators
to expand the geographic area.
8 Implement priority treatments fortransit on key corridors
Ensure that residents on bus
corridors can easily walk transit
COMMON GOALS AND STRATEGIES FOR OAKLAND TRANSIT
Support traffic management
practices, e.g. signal timing and
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practices, e.g. signal timing and
queue jump lanes on priority
transit lanes
Reduce the amount of on-street
parking on transit routes to relievestreet congestion
9Improve bus stop locations,
amenities, and facilities (curb
management)
Move bus stop locations to
provide optimum spacing
between spots while increasing
length of bus stops
Create curb extensions,
accommodate in-lane stops, and
locate bus stops on the far side of
intersections
Improve stop facilities e.g.
benches and shelters
10 Improve customer service andoperational efficienciesEstablish common endpoints for
bus routes in order to access
common operator break facilities,
streamline road supervision
COMMON GOALS AND STRATEGIES FOR OAKLAND TRANSIT
Support the Transit Performance
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Initiative (TPI) that aim to use low-
cost technology upgrades to
dramatically improve the speed
and reliability of roadways and
transit service.
11 Improve frequencies and timedtransfers
Improve on-time performance of
transit service
Eliminate canceled assignments
and reduce late assignments
Design simple routes to improve
headway reliability
Install all-door boarding and off-
board payment systems
Ensure 15 minute frequency on
Major Corridors, 10 minutes on
Trunk Lines
12 Improve air quality and safety ofthe transit system
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12 Promote a Safe Routes to TransitProgram
Monitor Collison Rates
Continue efforts to slow down
traffic
13 Increase effectiveness for a morefinancially stable transits systemHave supply match demand;
ensure that transit investments
achieve the greatest returns on
dollars spent
investment in the arterial network
will make efficient and effective
use of resources including
effective use of operating costs
14Reduce greenhouse gas emissions
and strengthen community
resilience
Fleet electrification and reduce
diesel emissions
COMMON GOALS AND STRATEGIES FOR OAKLAND TRANSIT
15
Develop
special zoning to support transit
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15 and pedestrian orientationon these streetsMonitor GHGs -- Increase non-
auto mode share by 10
percentage points
(to 26 percent of trips)
âą Decrease automobile vehicle
miles traveled per capita by 10
percent
16 Use parking revenues to supporttransit
Parking Demand Management
Strategy "park-once-and-walk"
Establish a community Benefit
District or Parking Benefit District to
manage on-street and off-street
parking for revenue
Require development in lieu fees
go towards transit improvements
COMMON GOALS AND STRATEGIES FOR OAKLAND TRANSIT
i. THEMES:
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Beyond the sixteen aforementioned goals, themes are apparent that should be considered when the City of
Oakland and partnering agencies develop policies and action plans. The following considerations are central to
the success of implementing all goals and strategies. Those considerations are: Improving coordination efforts
Defining administrative policies.
i) COORDINATION:
During interviews with both AC Transit and BART, the interviewees addressed the need for improve coordination.
Gaps in communication and the lack of transit advocacy within public works, has led the agencies feeling
unsupported in a city which claims to be a transit-first city. Referring back to the planning documents, the desire to
improve coordination is apparent â with more than fifteen reports remarking on the need to improve
collaboration. This further nods to the academic research noted earlier in this report, which remarks on the need
to address planning more creatively through partnerships. At the regional level we read from MTC to coordinate
last-mile connecting services and to improve scheduled coordination. City-wide plans address this need, as well.
In the Complete Streets: Integrating the transportation system report, âUtilize leadership and strategic partnerships
to develop an integrated transportation system.â Neighborhood/Specific plans emphasis the need to coordinate
across public partners, but also with private shuttle services to fulfill last mile connections.
COMMON GOALS AND STRATEGIES FOR OAKLAND TRANSIT
From the perspective of the transit operators and senior transportation planners at the city, there is a gap in
administrative policies which delays quick and effective change As shared without set policies and instructions
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administrative policies, which delays quick and effective change. As shared, without set policies and instructions,
an improvement, arguably as simple as replacing or moving a bus-stop, is prolonged. When speaking to BART
employees on the matter, they noted that despite attempts, there continues to be little direction about who at
the city is effectively responsible for certain transit matters. Establishing defined roles and setting policies within TheCity of Oakland should curb these concerns.
(1)
ADMINISTRATIVE POLICIES:
The plans reviewed for this report illustrate that the elements for the following administrative polices exist; the city
and partnering agencies have noted their importance and are pursuing them at a certain scale. This is an
opportunity to solidify these-- improving on their granularity for the betterment of the transit-system.
A Transit-First Policy: we have the elements of a transit-first
Unanimously, interviewees reflected that Oaklandâs Transit First Policy, a policy enacted in 1996 to promote public
transit, has not been mirrored with changes on the ground. As communicated by members of Transport Oakland,
a policy is only as strong as the tools provided. Furthermore, in a 2006 resolution to introduce a car-free day in
Oakland, the following was stated, ââŠbring Bay Area residents to the premier transit-friendly hub of the East
BayâŠâ Yet, transit employees question the cityâs dedication to becoming a more transit -oriented city, despite two-
decades of âpolicy.â
Parking Policy:
Based on the opinions of the agencies, Oakland cannot be a transit-oriented city without amending current
parking policies, a policy that should be paired with Transit-First. Interviewees from AC Transit and BART,
recommend setting parking maximums to remove bottlenecks at congested stations, and incentivizing public
transit ridership and carpool drop-offs. Furthermore, the agencies would like to see parking removals along
COMMON GOALS AND STRATEGIES FOR OAKLAND TRANSIT
corridors, like Broadway, which can afford to have less parking. As suggested, a policy to remove parking from
11th-20th street along Broadway would improve the speed of bus rapid lines, a significant need for passengers who
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11 20 street along Broadway would improve the speed of bus rapid lines, a significant need for passengers who
request improved on-time arrivals.
A Curb Management Policy:The need for a curb management policy is clear and plays into similar frustrations that the transit agencies share
about off-loading their passengers. At present, there is a general consensus from transit partners that a curb
management policy is required to set street standards. This includes policies for removing or extending curbs,
modifying on-street parking, and changing bus-stop locations. Furthermore, for transit hubs to be installed at key
locations throughout Oakland, it is critical that a curb management policy be accepted to pin-point central drop-
off locations and street designations.
A Way-Finding Policy:At present, way-finding and signage deployment is ad-hoc. Yet, MTC notes that signage is an inexpensive way to
increase ridership; âitâs the City of Oaklandâs responsibility to take the lead on way-finding.â Oakland can do more
to improve Oakland branding for signaling and walk-signage. MTCâs perspective of way-finding is further detailed
by the agencies. In the interviews, AC Transit and BART interviewees, advocated for a city initiated way-finding
program to avoid conflicts at stations where multiple modes of traffic need to be directed.
COMMON GOALS AND STRATEGIES FOR OAKLAND TRANSIT
X. NEXT STEPS:
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Should Oakland move forward with a transit action plan, the first step that the City of Oakland needs to pursue is
to develop a protocol for prioritizing pipeline projects, based on the aforementioned common goals and
strategies. Defining top-priorities, a recommendation from SPUR and Transport Oakland, will direct resources andstaffing to the most critical projects. This process can begin by re-instating monthly action meetings with
stakeholders to determine which projects are the most viable.
Furthermore, action steps need to be taken to amend and develop administrative policies; this includes revising
the Transit First Policy, modifying the parking program, and creating a curb management program that emulates
AC Transitâs road standards. This process deserves up-front dedicated resources and staffing to determine
Oaklandâs priority corridors and priority hubs.
Based on concerns derived from the interviews, it would be advantageous for the City of Oakland to hire a transit
coordinator to advocate for system-wide improvements. At present, a dedicated transit coordinator does not
exist; if this arrangement persists, it will gridlock the goals and strategies that all transit partners wish to achieve. This
empowered employee would have a strong understanding of this complex transit system-- able to maneuver and
advocate across the agencies, able to bring service up to a basic level of need, and creatively approach
inter-agency collaboration.
Above all, the city and its partners have an opportunity, the knowledge, and tools to strengthen Oakland transit to
improve access for current and future riders.
COMMON GOALS AND STRATEGIES FOR OAKLAND TRANSIT
XI. APPENDIX:
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Way-Finding Policies:
In 2010, the City of Alexandria, Virginia, assembled a way-finding stakeholder advisory group to unify the cityâs
design identity, streamline signage protocols, and improve walking and transit direction information. A workinggroup formed allowing for a creative and collaborative process to lead the effort. Com