community presentation

10
INTERHACKTIVES.COM SOC IAL MEDIA ST RATE G Y

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Interhacktives Community Presentation

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Page 1: Community Presentation

INTE

RHACKTIV

ES.COM

SO

CI A

L ME

DI A

ST

RA

TE

GY

Page 2: Community Presentation

INTRODUCTION

• Interhacktives is a week old

• We’ve been using cityinterhacktives.wordpress.com since October.

• We’ve had some fantastic content and great response already

• We’ve migrated the old website over to the new one

Page 3: Community Presentation

‘CONTENT IS KING’ – WHAT WE’LL DO

• Analysis of big events

• How to guides on Social Media and Community Management

• Videos of people involved with Social Media and Community Management

• Live blogs on events – e.g Hacks and Hackers, Community Managers London

• Reviews and previews of things happening.

Page 4: Community Presentation

‘CONTENT IS KING’ – WHAT WE DID

This week, we have blogged about

• saving @fieldproducer

• drawing horses – using #drawahorse

• use of Google Analytics

• how Instagram means you’re getting loved up.

• Our content strategy is on Google Docs

Page 5: Community Presentation

‘CONTENT IS STILL KING’ - #SMWLDN

Social Media Week – London.

• We’re going to events we can get too.

• We’ll liveblog everything we can

• We’re going to Storify the tweets through the day

• Hashtag engagement already started.

• We use Google Calendar to keep up to date

Page 6: Community Presentation

HOW WE’RE GOING TO CHAT TO THE WORLD• Twitter

• Facebook Like Page

• Audioboo

• YouTube

• Forum on the website to come soon

• Flockr magazine

• LinkedIn group

• Google+

And anything else we see and use over time…

Page 7: Community Presentation

METRICS

• Google Analytics embedded into the website

• Facebook insights widget

• We keep a careful eye on who’s interacting on Twitter

Page 8: Community Presentation

HOW TO APPROACH IT ALL

• Audioboo – once a weekend

• Twitter and Facebook – Andrew watches it regularly.

• YouTube – videos whenever we can interview people. Short and Sweet

• Flockr magazine – Every Monday

Page 9: Community Presentation

ANY QUESTIONS?

Anything else? Tweet us:

@andrewstuart

@t30d0ra

@r_ratclif

Page 10: Community Presentation

WHY? BECAUSE WITHOUT A CAT……the internet is not complete