comp based talent mgmt system
TRANSCRIPT
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How To Build ACompetency-Based
Talent ManagementSystem
Presented by Darin Phillipsat the 2004 Gulf Coast Symposium on
Human Resource Issues
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2004 Gulf Coast Symposium on Human Resource Issues Session 404: How to Build a Competency-Based Talent Management System 2
Agenda
Competencies
Applications
Profiling
Assessing
Talent Management
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What is a Competency?
Behavioral or technical skill, attribute(e.g. intelligence), or attitude (e.g.optimist)
Measurable and/or observable Related to success at work (competent)
or failure at work (incompetent) 60%
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Building a Model
Critical Incident Debrief 360 Expert Discussion
Compare Assessment to Performance
Buy one
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Commercial InterpersonalModels
85% of all models include the same content DDI developed over 30 years of research
Hay/McBer studied 286 situations and foundthat same 21 competencies differentiated
performance Other research-based models
Lomingers Leadership Architect
Center for Creative Leadership (various 360s)
Saville Holdsworth Limited (360) Personnel Decisions, Inc.s Successful Manager/ExecutiveHandbook
Other models based on 360 results Bernard Bass
Clark Wilson
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Different for Each Level
IndividualContributor
Supervisor Manager Executive
Knows Customer Work Business Industry
Manages Work People Process Systems andOrg
Focus Up Up & some
Down
Down &
some Up
Down
Strategy Hears it Shares it Shapes it Creates it
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How to Create Value
Effectiveness Increase revenue
Increase productivity
Improve quality Improve customer satisfaction
Efficiency
Reduce costsReduce cycle or delivery time
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How Competencies ImpactValue
Attract Select
Develop
Deploy Retain
top talent
Example from Development:
Train 100% of field sales at orbelow 80% of industry average
cost so that Mystery Shopperratings are no lower than 70%and average 90% in the areas ofproduct knowledge, helpfulnessand courtesy.
Reducecosts
Improvecustomer
satisfaction
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How Competencies Help HR
Research clearly indicates that HR can addmarket value to the organization if
HR processes are aligned with and support thebusiness strategy
HR processes are excellent, streamlined andintegrated
HR systems are hard for competitors to imitate
Research also indicates that HR practices can
lower shareholder value if Quality is poor or effort is based solely on theory
Results are not measured
Potential overshadows performance in HR decisions
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Begin With the End in Mind
ATTRACT
PROFILES
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Attract
THE PROCESS
Define Talent Profile - What do these people look like?Determine Location (Internal/External) - Where are they?Target Individuals - Who are they?Develop Attraction Strategy - How to get them on board?Establish Timing - When to bring them in?
WHEN TO DO IT
Current shortageFuture need
HOW TO DO IT
Current Shortage- Identify key positions where talent bench is thin/non-existent- Identify possible internal fits- Identify reasons for interest/lack of interest in position- Identify possible external fits- Create employment brand with strong performance and talent management reputation
Future Needs- Anticipate possible future scenarios- Build future success profile(s)- Determine depth of talent bench for possible futures-Bench Strength available within organization : Target individuals and discuss interest in future possibilities
-Bench Strength not available within organization : Select Build/Borrow/Buy/Bind strategy to meet needs
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Select
THE PROCESS
Identify Needs - When will I have a need to recruit?Define Talent Profile - What will a successful candidate look like?Determine Location (Internal/External) - Where can I find them?Build Talent Pool How can I get the best of them together?Create Selection Guidelines - How will I make a choice?
WHEN TO DO IT
Position becomes/will become vacantNew position may be required
HOW TO DO IT
Position Vacancy- Review/Modify position profile- Determine internal availability or need to go to market- Create Recruitment Guide and Candidate Selection documentation
New Position- Define Success Profile- Follow above steps
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Develop
THE PROCESS
Identify Needs What do we need to build?Make Investment Decision - Why should we invest in person X?Clarify Outcomes What will be the required outcome of development?Create a Plan What developmental action will be most effective?Manage Learning What will be done to support the required change(s)?
WHEN TO DO IT
- Poor/Under Performance (Focus on Lagging Capabilities should have had them to start with)
- Develop Superior Performers (Focus on Leveraging Capabilities what differentiates high performers)- Prepare individuals for the future (Focus on Leading Capabilities what will they need to be effective in thenext position/level)
HOW TO DO IT
Poor/Under Performance- Identify indicators of poor performance (e.g. Quality of work, Timelines of delivery, etc.)- Translate indicators into development needs/Match against current position profile- Target high impact development interventions (Train, Apply, Feedback, Adjust)
- Track change
Developing Superior Performers- Identify high performers (have been able to consistently deliver results that exceed expectations)- Build high performer profile/Review profile against research profile for level- Target individuals who are already solid performers and match them against the high performing profile- Develop performance enhancement plans (specifically focused on key competencies)
Preparing for the future- Build potential skills- Build for the next level to have more talent from which to select
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Deploy
THE PROCESS
Identify Needs Do we have the right people in the right place with the right skills doing the right work?Define Timeframe Current performance improvements or future scenario planning?Select Intervention - Performance Management or Talent Management?Define Impact Right people with right skills in right position at the right time?Create a Plan Define the desired outcome and supporting steps?
WHEN TO DO IT
- Performance not aligned with business direction- Not responding to business changes/needs
HOW TO DO IT
Performance Management- Cascade SMART objectives down based on company strategic plan- Provide multi-rater ongoing feedback on performance against objectives- Build pay-for-performance pool from business results and distribute accordingly
Responsiveness- Build database of mission critical technical skills, experiences, competencies- Build position and personal profiles using the database- Base build/buy/borrow/bind/bounce decisions on results of what-if scenario reports
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Retain
THE PROCESS
Identify Key TalentWho do we need to Bind?Determine Source of Value - What makes them key talent (Scarcity or Mobility)?Manage Future Value How do we maintain their value ?Develop Retention Plan How will/can we keep them?Manage Risk How can we minimize the risk of losing them (Monitor motivation and build back-up)?
WHEN TO DO IT
- Individuals have a unique/scarce portfolio of capabilities that is highly valued by the business- Individuals have a portfolio of capabilities that makes them extremely mobile across the business
HOW TO DO IT
Unique/Scarce Portfolio- Use a human capital balance sheet to identify the bench strength of key positions- Identify individuals on that talent bench who stand alone, i.e. they have a good fit to the requirement and there
is a large gap between them and the next best fit- Identify possible talent retention strategies and create Talent Back-Up Plan
High Mobility Portfolio- Use the mobility index to identify individuals with high mobility (either vertically or laterally)- Target development opportunities for horizontally mobile people to improve vertical mobility
For Both : Identify and monitor key retention factors and discuss quarterly at executive level
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Profile Choices
ContentPerformance vs. Potential
Ability vs. Willingness
Point in TimeLagging vs. Leveraging vs. Leading
Organizational Slice
Core vs. Level vs. Family vs. Position Model
Research vs. Expert
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PROFILE: Content
What an employee can do
Knowledge & Education
Skills
ExperienceDegree of Proficiency
What s/he will be able to do
Learning capacity
Aptitude
IntelligenceAmbiguity management
What s/he is willing to do
Attitude
Beliefs
Values & Principles
Personality
What s/he wants to do
Career goals
Interests & Motives
Performance Potential
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PROFILE: Content
Only focus on what can bemeasured and developed
Attract
SelectDevelop
Deploy
Retain
Capture and leverage thisrare employee
Attract
SelectDevelop (if possible)
Deploy
Retain
You will probably not change
what is almost innateDevelop (if possible)
Deploy
Retain
Capture and use
AttractSelect
Deploy
Retain
Performance Potential
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PROFILE: Point in Time
Lagging Leveraging Leading
Improve year-over-year:
1. Develop annualSMART goals (whatto do)
2. Define how the goalsshould have beenaccomplished
(performanceimprovementprofile)
3. Assess performanceand look foropportunities to
improve next time
Become a high-performer:
1. Assess all employees
2. Determine high-performerdifferentiators
3. Compare originalassessments to
high-performerprofile and basedevelopment on gapanalysis
Prepare for thecoming year:
1. Develop annualSMART goals (whatto do)
2. Define how toaccomplish thosegoals (success
profile)3. Assess employee
against the profileand develop skillsand competenciesrequired to succeed
at goals
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PROFILE: Organizational Slice
Corewhat a company does that that results insustainable competitive advantage (valuable, rare,difficult to imitate)
Levelwhether you are managing self, others, process,or the organization
Familywhat is unique to similar families of jobs
Positionwhat is unique to each individual job
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PROFILE: Models
Research-Based Model Pro: benchmarks established against proven highperformers
Con: the job may not accurately reflect one with thesame title in your organization, industry, or culture
Use When: No experts are available
It is a completely new position with poor definedresponsibilities and objectives
Validating an expert model
How to: Use or create software that runs gap-analysis reports from a
database of research on your competency model
Manually calculate technical or leadership skills fromavailable research
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PROFILE: Models
Expert Model Pro: built specific to the job requirements and
environment
Con: takes key stakeholders off the job duringbuilding and audit/validation steps
Use When: Position has a clear history (or clearly understood change)
and performance objectives
High performers have been clearly identified and a 360 poolof raters are available to build and audit/validate
How to: High-Performer Profile
Success Profile
EXPERT: High Performer
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EXPERT: High-PerformerProfile
1. Assess all incumbents using 360 pools.2. Gather performance data and build
standard distribution.
3. Isolate profile characteristics that areunique to the high-performers andthreshold-performers.
Performance
Top
Middle
Bottom
Low Medium High
Competencies
What is inthis cell that
is not inthese cells?
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EXPERT: Success Profile
1. Gather existing data on past, present, and future of the position
1. Who has succeeded and why2. Accurate job description that includes education, experience, technical
knowledge and skills
3. Annual performance objectives
2. Bring expert panel together (360 pool)1. Boss and boss boss
2. Past and present incumbents3. Direct reports
4. Customer of work (outputs)
5. Vendor of work (inputs)
6. Collaborators
7. HR
3. Expert panel defines current and future objectives,accomplishments, standards, and challenges for performer (notskills or competencies required)
4. Experts use those lists to define mission critical technical KSAs,experiences, and proficiency then interpersonal competencies
5. Audit/Validate using Research-Based Models
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Audit/Validate the Profile
Some electronic tools can produce instantprofiles based on the researchHomemade MS Access database
Buy benchmark software
Manual comparisons can be done usingresearchYour vendors 360 validation reports
Some certification manuals statistics Translations can be generated
Comparative analyses
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Audit/Validate the Profile
Weight the final research-based profilecompetencies to end up with a fulldistribution
Compare and contrast to the Expert
Model profile Bring the expert pool back together and
have them explain/justify the differences
between the research-based profile andthe one they generated
Adjust the Expert Model profile asnecessary
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Assessment Choices
OwnershipEmployee vs. company
FormatSort vs. electronic vs. pen/paper
NumberEntire set vs. profile only
Perspective
Self vs. boss vs. 360
DistributionAbsolute vs. forced rank
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ASSESSMENT: Ownership
EmployeeConfidential developmental information
Typically done on a 5-point scale withcomments added
Company
Used by employee for development and bythe company for workforce planning
Typically done using a flat sort withoutcomments added
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ASSESSMENT: Format
SortCompetencies on cards
Electronic
Online or on disk Pen and Paper
Competencies on checklist
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ASSESSMENT: Number
Entire setTakes more time
Can be used for any purpose
Profile onlyShorter assessment time
Limited to one-position analysis
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ASSESSMENT: Perspective
SelfLeast accurate, especially on interpersonalskills
Most people over-rate themselves with the
exception of high-potentials, they always seeroom for improvement
BossLooks at what was done and not how it was
done
360 Pool (aka Multi-Rater)Balanced and perceived as fair
Direct reports rate higher than other groups
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ASSESSMENT: Distribution
Absolute SortAssign any rating to any competency
Susceptible to rater bias, tendency to putmajority of cards in an extreme pile
Forced Sort
Equal number of competencies in each rating
If using Not Applicable rating, subtractnumber in that pile from total and divide theremainder by total number of availableratings
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Gap Analysis
Importance
High Medium Low
Skill
High Clearstrength
Keep onusing
Bewareoveruse!
Medium
Importantneed
Keep onusing
Ignore
Low Urgent
needNeed Ignore
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Putting It All Together
Identify the best of the best Identify potential differentiators
Assess everyone against the database ofpotential differentiators
Isolate the true differentiators
Compare and contrast everyone to the high-performer profile
Develop plans to source, attract, select,develop/succeed, deploy, and retain
Reward high performers financially and bestmatching employees with moves
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Applications
ATTRACT
PROFILES
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Darin Phillips, PhD, CPT
Darin believes in sharing best practices so that HR can
increase their strategic role in organizations and buildglobal credibility through value-added contributions tothe business. By adopting a model of transferringresearch-based and field-tested best practices (asopposed to creating confusion and dependency likemany consultants), Darin has built a sizable globalnetwork of professional contacts that freely share theirown lessons and new ideas. This model has createdlong-term value for everyone involved and has allowedDarin to stay abreast of contemporary benchmarkswhile still maintaining a normal career and family life.This includes spending a lot of quality time with his 15-year old and 2-year old sons, loving wife, and feistydog after getting home from his job at Royal Caribbean
Cruise Lines.
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Darin Phillips, PhD, CPT
Darin recognized several years ago that the manualprocesses for leveraging the best practices incompetency-based talent management systems wasincredibly time-consuming and labor-intensive(expensive). Therefore he created an automated
solution for his employer that integrated performanceand talent management. Four years later he is on histhird generation of software and it is even more robustand user-friendly than every before. If you or
someone you know would be interested in test-drivingthe latest automated solution please contact Darinswife, Francisca Phillips, [email protected] orvisit our website at http://www.darinphillips.com andfollow the links!
mailto:[email protected]?subject=Please%20let%20me%20test-drive%20the%20integrated%20software!!!mailto:[email protected]?subject=Please%20let%20me%20test-drive%20the%20integrated%20software!!!http://www.darinphillips.com/http://www.darinphillips.com/mailto:[email protected]?subject=Please%20let%20me%20test-drive%20the%20integrated%20software!!! -
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Darin Phillips, PhD, CPT
Darin was originally known for his activity-basedtraining solutions. He took experiential learningactivities that were being used in schools andcounselors offices and re-wrote many of them to helpcorporate groups learn how to work more effectively
together. These activities teach adults how tocommunicate more effectively, lead during times oftransition, and be a more effective team player. If youare interested in those activities please look up Darins
books at http://www.booklocker.com
http://www.booklocker.com/http://www.booklocker.com/http://www.darinphillips.com/mailto:[email protected]?subject=Please%20let%20me%20test-drive%20the%20integrated%20software!!! -
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Final Notes
This presentation is NOT copyrighted in anyway, shape, form, or fashion. This means youmay pass this presentation on to anyone whoneeds or wants this type of information without
asking for permission! All I ask is that youdont remove any of the information about theauthor or take credit for the material yourself.Please give credit where credit is due when
sharing best practices with others!
Thank you and have a great day!