company overview

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MRF limited (an acronym for Madras Rubber Factory) is a private sector tyre manufacturing company. The company is the largest tyre manufacturer in India. Its headquarters is in Chennai, India. MRF manufactures a wide range of products including tyres, tubes, conveyor belts, treads, toys, paints, etc. The company has also established the MRF Pace Foundation for training fast bowlers and the MRF Challenge in motorsports and racing. MRF was started as Madras Rubber Factory in 1946 by a young entrepreneur; K. M. Mammen Mappillai as a small toy balloon manufacturing unit in a shed at Thiruvottiyur, Madras. The company had humble beginnings with no machines, but the vision of the founder. Many products that could be produced without a machine were produced. The list includes toy balloons, industrial gloves, latex cast toys, contraceptives, etc. The company started manufacturing tread rubber in 1952. It started producing tyres by getting into a partnership with an Ohio based company named Mansfield Tyre & Rubber Company. MRF was incorporated in 1960 and it went public on 1 st April 1961. In order to develop export market, an office was set up in Beirut, Lebanon in 1964. MRF started manufacturing nylon tyres in 1973. In 1978, It entered into a technical know-how collaboration with B.F.Goodrich. Mansfield Tyre & Rubber Company sold its share in 1979 and in the same year the company name was changed to MRF Limited. MRF was the tyre supplier to India’s first modern car, Maruti 800. In 1989, the company launched Funskool Indiaby collaborating with the world’s largest toy maker, Hasbro International USA. To manufacture polyurethane paint formulations, they entered into a pact with Vapocure, Australia and to manufacture conveyor and elevator belts they entered into a pact with Pirelli, Italy. With sales of over Rs.13000Cr, MRF is the largest tyre manufacturer in India and it is the 13 th largest tyre manufacturer in the world. It has manufacturing plants for tyres at Chennai, Kottayam in Kerla, Medak in Telangana, Perambalur and Arakonam in Tamil Nadu and Puduchery. The toy manufacturing plant is in Goa. Paints and coats are manufactured at two plants in

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MRF limited (an acronym for Madras Rubber Factory) is a private sector tyre manufacturing company. The company is the largest tyre manufacturer in India. Its headquarters is in Chennai, India. MRF manufactures a wide range of products including tyres, tubes, conveyor belts, treads, toys, paints, etc. The company has also established the MRF Pace Foundation for training fast bowlers and the MRF Challenge in motorsports and racing. MRF was started as Madras Rubber Factory in 1946 by a young entrepreneur; K. M. Mammen Mappillai as a small toy balloon manufacturing unit in a shed at Thiruvottiyur, Madras. The company had humble beginnings with no machines, but the vision of the founder. Many products that could be produced without a machine were produced. The list includes toy balloons, industrial gloves, latex cast toys, contraceptives, etc. The company started manufacturing tread rubber in 1952. It started producing tyres by getting into a partnership with an Ohio based company named Mansfield Tyre & Rubber Company. MRF was incorporated in 1960 and it went public on 1st April 1961. In order to develop export market, an office was set up in Beirut, Lebanon in 1964.MRF started manufacturing nylon tyres in 1973. In 1978, It entered into a technical know-how collaboration with B.F.Goodrich. Mansfield Tyre & Rubber Company sold its share in 1979 and in the same year the company name was changed to MRF Limited. MRF was the tyre supplier to Indias first modern car, Maruti 800. In 1989, the company launched Funskool Indiaby collaborating with the worlds largest toy maker, Hasbro International USA. To manufacture polyurethane paint formulations, they entered into a pact with Vapocure, Australia and to manufacture conveyor and elevator belts they entered into a pact with Pirelli, Italy. With sales of over Rs.13000Cr, MRF is the largest tyre manufacturer in India and it is the 13th largest tyre manufacturer in the world. It has manufacturing plants for tyres at Chennai, Kottayam in Kerla, Medak in Telangana, Perambalur and Arakonam in Tamil Nadu and Puduchery. The toy manufacturing plant is in Goa. Paints and coats are manufactured at two plants in Chennai. MRF caters to all the vehicular segments like commercial vehicles, two-three wheelers, passenger cars, tractors and trucks and holds more than 20% market share in the tyre manufacturing sector. It has 68 sales centers throughout India and has 2500 distributors. It currently exports its products to over 75 countries worldwide. MRF was the first Indian Company to export tyres to US. It is also the first Indian company to market nylon tyres. The major brands of MRF include MRF Nylogrip for bikes, MRF Wanderers and MRF ZVTs for cars and SUVs, MRF Steel Muscle for trucks and buses, MRF Meteor all terrain tyres, etc. MRF was awarded as the most ethical company in 1999 by Business World magazine. MRF won the JD Power Award for the time in 2013. This award is considered equivalent to Oscars in the automobile industryVISIONMRF TYRES Ltd. has a vision to be a significant player in the global tyre industry and a brand of choice providing customer delight and enhanced stakeholder value. And in order to make empower vision, they have strived to meet the needs of the customers through: Error- free service delivery Innovative products and services Cost efficiency Loved by more customers Targeted by top talent Benchmarked by more business

MISSIONMRF`s mission statement: To continue developing an aggressive, independent national advocate for the advancement of motorcycling and its associated lifestyle which is financially stable and exceeds the needs of motorcycling enthusiasts.Mission Goals Maintain and improve our ability to act as an advocate before national, state, and local legislative, executive, and judicial bodies and with private or public entities regarding issues affecting motorcycles, motorcyclists, or motorcycling. Maintain and improve our financial base and ensure financial stability. Maintain and improve our capability to meet and exceed the needs of our membership base and all state motorcyclists' rights organizations. Maintain and improve our capability to be the national information center for motorcyclists' rights information. Enhance training of national, state, and local motorcyclists' rights activists.

MANAGEMENTThe management of an organization plays an important part in shaping the organization and also in the decision making process. The top management of MRF is headed by Mr.K.M.Mammen, son of Mr. Mammen Mappillai the founder of the company. BOARD OF DIRECTORSK.M. MammenChairman

Arun MammenManaging Director

K.M.PhilipWhole Time Director

Rahul Mammen MappillaiWhole Time Director

Dr. K. C. MammenDirector

C.G. RangabashyamDirector

K.D. PrakhDirector

Ashok JacobDirector

S. NandhagopalDirector

V. ShridharDirector

Vijay .R. KiriloskarDirector

N. KumarDirector

Ranjith. I. JesudasenDirector

Ravi MannathSecretary

MAJOR BRANDS of MRF: 1. Superlug - Largest selling Truck Tyre.1. Shakthi- Largest selling Tractor Tyre.1. Zigma- Largest selling Radial Car Tyre.1. Nylogrip- Largest selling Two Wheeler Tyre.1. Legend- Largest selling Car Tyre.

SISTER CONCERNS Malayala Manorama Manorama Vision MM Foam Philips Coffee Devon Machines Plantation COLT ComputersMAJOR CUSTOMERS OF MRF (Tyres & Tubes): Ford India Ltd. General Motors India Ltd Maruti, Hindustan Motors Hyundai, TATA Motors Asok Leyland Honda Siel Hero Honda Bajaj LML Ltd. Honda Motors & Scooters India Ltd. Mahindra & Mahindra Eicher Motors New Holland VolvoTIMELINE OF MAJOR EVENTS: 1946: K. M. Mammen Mappillai founded MRF at Thiruvottiyur, Madras 1949: First office was established at 334, Thambu Chetty Street, Chennai. 1952: The first rubber mill machine was installed at the factory and MRF started manufacturing tread rubber. 1955: Started manufacturing extruded, non-blooming and cushion backed tread rubber.

1956: Became the market leader in tread rubber in Indian market with 50% share. 1961: Became public. Entered into technical collaboration with Mansfield Tyre Company of USA. 1963: Rubber research center was inaugurated by Prime Minister Pandit Jawaharlal Nehru. 1964: First overseas office in Beirut (Lebanon) to start exports. 1967: Became the 1st Indian company to export tyres to USA. 1970: Kottayam plant started operations. 1971: Goa plant, built in record 18 months started. 1972: Arakonam plant became operational. 1973: Launched India`s first NYLON tyre. 1979: Turnover crossed Rs.100Cr. 1980: Collaborated with BF Goodrich Tyre Company of USA. 1984: MRF tyres got selected to be fitted on Maruti 800. 1985: MRF Nylongrip tyres were launched. 1986: Won 6 awards for quality improvement. The same year it also won the National Institution for Quality Assurance Award. 1988: MRF Pace Foundation was setup. Dennis Lillie was appointed as its director to nurture and develop the fast bowlers. 1989: Collaborated with Hasbro international, worlds largest toy maker and launched Funskool India, which is the most modern toy project in Asia. It also collaborated with Vapocure of Australia for producing poly-urethane paint formulations. 1990: The fifth unit for tyre and tubes manufacturing was opened at Medak, Andhra Pradesh. In the same year it collaborated with Pirelli, Italy to manufacture conveyor belts. In this year it also bagged the Vishveshvariah Award for the best business house in South India. MRF also bagged the HBS Award for the best corporate performance. 1991: Moved to its own corporate office which became a landmark in Chennai. 1993: Became the first Indian tyre company to achieve a turnover of Rs.1000 crores. It got a place among the top ten respected organizations in India.It was a proud moment for the company when its Founder and Chairman Mr.K.M.Mammen Mappillai was honored with the PADMASHREE award for his contribution to the industry, the only industrialist from South India to be accorded this honor. 1996: Golden jubilee year. It crossed a turnover of Rs.2000 crores. A new plant at Pondicherry was set up for manufacture of radial tyres. 1999: Declared as the most ethical company by the Business World. 2000: The smile campaign was launched on Indian roads. 2002: Won the award for No.1 customer satisfaction by J.D.Power, Asia Pacific. 2003: Won No.1 award for customer satisfaction by J.D.Power, Asia Pacific for the 2nd consecutive year. 2004: Won the No.1 award for customer satisfaction by J.D.Power, Asia Pacific for the 3rd consecutive time. The company also crossed sales of Rs.3000 crores. 2006: For the fourth time, MRF won the No.1 award for customer satisfaction by J.D.Power, Asia Pacific. 2007: Launched premium truck tyre Super Lug 50-FS and ZSLK Tyres 2008: Won JD Power award for the 6th time. 2009: Appointed Mr. Sanjay Sharad Vaidya as a Director of the Company to fill vacancy due to the demise of the Director Mr. S Nandagopal, and also appointed Dr. Salim Joseph Thomas as an Additional Director of the Company. 2010: Started work on its new plant- a 300-acre site in Tiruchi. 2012: Mr. Jacob Kurian and Mr. M. Meyyappan appointed as AdditionalvDirectors of the Company.